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Baguio City yet to hit target post-pandemic tourism numbers
Baguio City yet to hit target post-pandemic tourism numbers

GMA Network

time4 days ago

  • Business
  • GMA Network

Baguio City yet to hit target post-pandemic tourism numbers

BAGUIO CITY – Baguio City Mayor Benjamin Magalong said they have yet to hit their target of 2.2 million tourists for the year post-pandemic. During an interview at the Artificial Groundwater Recharge Facility in Baguio City, he shared that the city has recorded 1.3 million tourists on average from registered accommodation facilities during the pandemic. Following the pandemic, they had expected to increase their tourism numbers to 2.2 million visitors annually, but have not been able to. 'Umabot na kami, pre-pandemic namin was already at 1.7 to 1.8 [million], pero ngayon ay ine-expect namin itong pagbukas namin, dapat umaabot na kami ng 2.2 [million] pero we're not hitting it,' the mayor said. (We have already reached pre-pandemic numbers of 1.7 to 1.8 [million], but now we were expecting that when we opened, we should've reached 2.2 [million] but we're not hitting it.) 'Marami pa namang one-day tourists, mayroong mga tourists na tumitira sa kanilang mga kamag-anak, mayroon pang tumitira sa AirBNB, at mayroong mga transient houses na di naman registered samin… Ang average nito, siguro we're looking at about 2 million tourists per year,' he added. (We still have a lot of one-day tourists, there are tourists that live with their relatives, or AirBNB, and there are transient houses that are not registered with us… On average, we are maybe looking at about 2 million tourists per year.) According to Magalong, they were able to surpass their pandemic numbers in 2023, but had seen a slowdown after tourist spots worldwide reopened. Baguio City is now working on strategic plans to boost tourism efforts. 'Gumagawa kami ng strategic plan ngayon on how to attract visitors again, even during the rainy season, and we're going to hold a workshop. Meron kami initial preliminary meeting next week with the Tourism Council,' he shared. We are making strategic plans currently on how to attract visitors again, even during the rainy season, and we're going to hold a workshop. We have an initial preliminary meeting next week with the Tourism Council.) — LA, GMA integrated News

Thailand wants its hot springs to rival Japanese onsens, but can the new tourism plan work?
Thailand wants its hot springs to rival Japanese onsens, but can the new tourism plan work?

CNA

time13-07-2025

  • CNA

Thailand wants its hot springs to rival Japanese onsens, but can the new tourism plan work?

RANONG, Thailand: It is close to dusk and the hot spring baths are near full capacity. Even though the ambient temperature is around 30°C the bathers here are seeking even more heat. On the edge of downtown Ranong in southern Thailand, a couple dozen elderly residents, families with children and a smattering of foreign tourists are taking a dip in softly steaming warm waters, piped into public pools from a nearby natural spring source. The facilities at Raksawarin Hot Springs, perched adjacent to a calmly flowing mountain stream, are free to use. And they have become a place for the local community to gather at the end of the day. 'Other places have coffeehouse forums, but we have hot spring forums,' said Somchok Wongwiwattana, the president of the Ranong branch of the Tourism Council of Thailand. 'We talk about everything here, soaking for half an hour, an hour or two hours. It is a spot for exchanging thoughts in the community,' he said. Ranong, a less-visited province about 300km north of tourism hotspots like Phuket and Krabi, has been promoting itself as a wellness hotspot for several years. Now, the Thai government is pushing a nationwide policy to position the kingdom as a top-tier wellness destination, with a hefty budget and multi-year strategy to develop infrastructure. More than just places to chat and soak, it wants hot spring facilities in the mould of Japan's onsen towns to become a major driver of tourism to various corners of the country. San Kamphaeng Hot Springs in Chiang Mai province was chosen as a pilot project starting in June to show how the policy might work. It is already a popular destination with tourists, attracting close to 400,000 visitors in 2023. The policy aims to build up the capacity and connectivity of lesser-known hot spring areas too. Three phases of the master plan have been laid out. Between 2025 and 2027, about US$6 million has been allocated to basic infrastructure and visitor facilities. The second phase will include US$7.9 million on developing health tourism facilities before a final phase focused on sustainable development and improving local welfare. A survey by the Tourism Authority of Thailand (TAT) in 2023 identified 118 hot springs throughout Thailand. They vary in kind and location, from natural areas to urban settings. Others are more rural and isolated, with the majority located in the country's north, while there are 13 located in Ranong. 'Our concept connects hot springs with nearby attractions to create an international Thai hot spring brand and distribute income to secondary cities,' Nattareeya Thaweewong, Permanent Secretary of the Ministry of Tourism and Sports, announced in May. Ranong is one of those secondary cities poised to benefit from a sharper focus on a burgeoning industry. RANONG: WELLNESS TRAVEL DESTINATION Raksawarin Hot Springs have deep connections to royalty. While carbon dating suggests the springs are thousands of years old, according to Somchok, they gained prominence during the era of King Rama V, who visited the area during the late 19th century. They have a cultural and social importance that persists to this day. Locals believe the springs provide a wealth of health benefits. 'It's considered holy water and is used to treat illnesses. It's truly the belief and lifestyle of Ranong people,' Somchok said. Kwanta Kaveekarnjanawat is a regular user of the springs. She said that her trigger finger condition - a common tendon injury - which doctors told her required surgery, has markedly improved since she started soaking. 'In the past, I couldn't even wear a ring,' she told CNA, while sitting in the warm waters. 'My finger was numb. I came to soak in the hot spring and now I don't need any surgery. It isn't aching. It's fully healed,' she said. The benefits of the mineral-rich waters are not imagined; they are part of specialised care at the city's hospital. The hot spring water in Ranong contains silica, sodium, magnesium and sulphate, which when absorbed by the body, is useful for the skin, bones, muscles and joints, said Siriwat Thunyasiripong, the deputy director of the medical department at Ranong Hospital. In 2018, the hospital launched a hydrotherapy health centre, directly connected to hot spring waters. It has multiple facilities for residents with mobility issues and offers treatment programmes under the supervision of orthopaedic specialists, physical therapists and sports medicine experts. The centre resembles a small indoor pool. Mostly elderly visitors do passive exercise in the hot water or use specialised machines to assist their movement or rehabilitation from injury. The hospital has larger ambitions and a budget ready to spend. By 2027, it plans to open a more modern wellness centre opposite the hospital, with the aim of attracting medical and leisure tourists from Thailand and the region. 'No other place is like Ranong. We have opportunities for this. It will help us to be able to promote the economy and promote health,' Siriwat said. TOURISM KICKSTARTERS? Despite the long, steeped history of Ranong's natural spring resources, the wellness industry here has struggled to make international inroads. The province has struggled to rebound its overall tourism numbers since the COVID-19 pandemic. In 2023, it attracted only 51,432 international tourists, a notable decline from the 282,322 in 2019. Ranong had the eighth-lowest gross provincial product (GPP) output in the entire country in 2021. It was also in the top 10 for provinces with the highest poverty levels in 2022, according to the Office of the National Economic and Social Development Council. The province has suffered from a lack of investment in recent decades. Old industries like forestry and mining have been phased out and tourism has been vastly outstripped by nearby southern hotspots. Phuket drew about 8.4 million foreign tourists in 2023, while Krabi welcomed over 3.4 million international visitors. Ranong tourism and business officials see wellness trails, with a focus on its hot spring resources, as a way to connect it to its more popular provincial neighbours. The TAT strategy includes plans to develop seven hot spring routes across the country. An 'Andaman Wellness Corridor' could viably link springs in Krabi, Ranong, Phang‑Nga, Trang and Satun - all provinces in the south. Somchok said tourism officials would also like to better market Ranong as a place to relax and recuperate after more strenuous adventure activities nearby. The province is also supposed to be the starting point of the proposed Thailand Land Bridge project, a contentious project that could see shipping trade bypass Singapore and Malaysia by connecting the Andaman Sea with the Gulf of Thailand. Local industry groups, while generally wary about the potential environmental impacts of the proposed megaproject, say it could give an economic and connectivity boost to the wellness tourism strategy. Two deep sea ports would be built in Ranong and Chumphon provinces and be linked by 90km of highways, railways and pipelines across the Kra Isthmus - the narrowest section of the Malay peninsula. The first phase of the land bridge project was initially projected to finish by 2030, with the final completion targeted in 2039. However, the project is far from certain to be built and has faced political hurdles, local resistance and uncertainties around the sources of investment for the US$36 billion plan. 'When big investors come, it will attract international tourists … to visit Ranong. There will be more airlines because businesspeople will fly here. Their travels here will make tourism more flexible. It will come in all the same pipe,' said Sonchai Uitekkeng, the vice president of the Ranong Provincial Chamber of Commerce. Somchok said more infrastructure would help tourism but worried about developing too quickly. 'If a lot more people come, we can't cater (to them),' he said. It comes as Thailand looks to recalibrate its tourism goals as it struggles to regain international visitor numbers, which peaked in 2019. With its international tourism industry dipping, Thailand is now doubling down on a 'quality over quantity' gameplan, with a focus on higher-spending visitors. LEARNING FROM JAPAN Thailand is leaning on expertise in Japan to help it develop its hot spring industry. Japan's industry is far more advanced - onsen tourism has a history of at least 1,300 years - and is ingrained into both local culture and tourism practices. As of March last year, it had approximately 27,920 hot spring sources and the industry had an estimated value of US$9.22 billion in 2020, according to data from Statista. It is the type of lucrative business Thailand is eyeing. Early this year, Thai authorities signed a Memorandum of Understanding with Japan's Shizuoka Prefecture to discuss economic cooperation and the sharing of knowledge. While that know-how could be important, Ranong stakeholders are adamant that Thailand needs to develop its own identity and not simply replicate an industry it wants to compete with. 'There are differences. Sometimes, we need to be different from Japan,' Sonchai said. Somchok also said peripheral services needed to improve at the same time, like roads and airlines, in order to better match Japan's offerings. Private businesses also play a role. While they would not directly benefit from the government's spending and campaign, there are already signs that interest is growing in higher-end onsen services. Phatcharawadee Wongnamroj, the owner of Namnong Hot Spa, said she is excited about the entire industry potentially being boosted by the policy. Her facility resembles a Japanese onsen. It has windows open to greenery, a cool breeze and the aroma of light rain sweeps over steeped pools. A distinct difference from an onsen in the mountains of Japan is the temperature. Phatcharawadee acknowledges the mental barrier that initially might exist for people not wanting to bathe in hot water when Thailand's climate is so warm. It might explain why the culture of hot springs has not taken off, she said, though this should not be a barrier to relaxing and enjoying the benefits of the spa. 'Actually, soaking in hot water sounds scary. But, in fact, at the end of the soaking process, you will feel refreshed. You will feel that 'oh, I should have come to soak a long time ago',' she said. She has observed that younger people interested in wellness are increasingly wanting to try hot spring bathing too, in natural water close to its source.

AlUla Deploys Advanced SHIMM System to Advance Astronomy, Boost Tourism
AlUla Deploys Advanced SHIMM System to Advance Astronomy, Boost Tourism

Leaders

time19-06-2025

  • Science
  • Leaders

AlUla Deploys Advanced SHIMM System to Advance Astronomy, Boost Tourism

The Royal Commission for AlUla has launched the state of the art SHIMM astronomical monitoring system at the AlUla Manara site near the Gharameel Nature Reserve. This initiative is designed to evaluate the site's suitability for hosting cutting-edge astronomical research and activities, while reinforcing AlUla's status as a leading destination for both scientific exploration and astro-tourism. The SHIMM system implemented in AlUla ranks among the most advanced globally. Engineered to endure extreme environmental conditions—ranging from intense sandstorms to dramatic temperature shifts—it is equipped with artificial intelligence capabilities that enable continuous, automated monitoring. Moreover, the system ensures high-precision data collection by detecting and alerting to any variables that could affect the quality of astronomical observations. Over a 12-month period, SHIMM will gather and analyze atmospheric and weather-related data to assess visibility and image clarity. Finally, this project aligns with the commission's broader vision to support the future development of AlUla's astronomical infrastructure and solidify its role in global space science and tourism. Related Topics: AlUla Manara Unveils Stellar Experience at AlUla Skies Festival 2025 Eid Al-Fitr 2025: Enjoy Unmissable Experiences in AlUla AlUla Skies Festival 2025: Spectacular Celebration of Celestial Heritage, Discovery Play Qiddiya City Joins the World Travel, Tourism Council Short link : Post Views: 29 Related Stories

UAE ministers hail election of Shaikha Al Nowais as UN Tourism Secretary-General as a historic milestone in global tourism leadership
UAE ministers hail election of Shaikha Al Nowais as UN Tourism Secretary-General as a historic milestone in global tourism leadership

Zawya

time02-06-2025

  • Business
  • Zawya

UAE ministers hail election of Shaikha Al Nowais as UN Tourism Secretary-General as a historic milestone in global tourism leadership

Abu Dhabi - Several UAE ministers hailed the election of Emirati H.E. Shaikha Nasser Al Nowais as Secretary-General of UN Tourism as a historic and commendable achievement for the country on both the regional and global stage. This accomplishment reflects the UAE's leading position in tourism and the success of its strategic vision to support international efforts in developing a sustainable and responsible tourism sector that drives economic and social development for communities around the world. H.E. Abdulla bin Touq Al Marri, Minister of Economy and Chairman of the UAE Tourism Council, said: "Thanks to the guidance of our wise leadership, the UAE today celebrates a new historic milestone in its tourism sector: the election of the UAE's candidate, H.E. Shaikha Al Nowais, as Secretary-General of UN Tourism for the 2026–2029 term. This achievement reflects the UAE's pioneering and influential role in leading global efforts toward sustainable tourism development, in close cooperation with international decision-makers and organizations across the global tourism landscape. It also reaffirms the success of the UAE's strategic vision in strengthening openness to the world and building robust international partnerships that support its aspirations as a premier tourism destination, both regionally and globally." H.E. Bin Touq added: 'We are proud to have earned the trust of the international community in our national capabilities, as reflected in the election of Shaikha Al Nowais - the first Emirati and Arab young woman - to the position of UN Tourism Secretary-General. This milestone highlights the competence of our young national talent and their ability to gain international confidence in leading high-level roles within specialized sectors such as tourism. It also reaffirms the prominent status that Arab women have achieved on both regional and global stages.' H.E. also commended her extensive experience and capabilities in representing the UAE at the highest international levels, as well as her comprehensive vision for strengthening global cooperation to achieve sustainable and responsible tourism development. Her leadership is expected to elevate the tourism sector to new heights of progress and prosperity while contributing meaningfully to the implementation of UN Tourism projects and initiatives. H.E. pointed out that the UAE's tourism sector achieved exceptional growth in 2024, driven by the launch of several key national initiatives designed to promote tourism within the country and attract international visitors. Notable developments included the fifth season of the 'World's Coolest Winter' campaign, the inauguration of the National Tourism Charter, and the adoption of the International Code for the Protection of Tourists—implemented in collaboration with UN Tourism as a guiding framework. These initiatives collectively support the objectives of the National Tourism Strategy 2031, which aims to position the UAE as the world's leading tourism brand by the next decade. Her Excellency Reem bint Ebrahim Al Hashimy, Minister of State for International Cooperation, emphasized that the election of Shaikha Nasser Al Nowais as Secretary-General of UN Tourism represents a significant milestone for the UAE and a proud achievement for Emirati women. Her Excellency added: 'Her appointment as the first woman to assume this position demonstrates the international community's confidence in her capabilities and highlights the UAE's leading role in advancing sustainable development globally." Her Excellency noted that Shaikha's distinguished career in the private sector will bring a fresh perspective to UN Tourism, with a focus on delivering tangible results and enhancing the organization's operational efficiency for the benefit of the global tourism industry. His Excellency Sheikh Shakhboot bin Nahyan Al Nahyan, Minister of State, said: 'Empowering and supporting Emirati women is a cornerstone of the UAE's wise leadership and its vision for a more prosperous and advanced future. The UAE continues to strengthen women's participation and contributions across all sectors, while ensuring their impactful presence on regional and international platforms. In this context, the selection of young Emirati Shaikha Al Nowais as Secretary-General of UN Tourism reflects this forward-looking vision. It marks a significant step in reinforcing the UAE's global leadership in promoting a safe, sustainable, and inclusive tourism sector that drives long-term growth and development.' His Excellency added: 'The election of H.E. Shaikha Al Nowais to this prestigious international position reflects not only her competence and professional excellence but also the international community's confidence in the UAE and its standing as a trusted partner in advancing sustainable development globally. It further reaffirms the esteemed position our nation has earned both regionally and internationally.' Underscoring the significance of the historic milestone, H.E. Omar Obaid Al Hassan Al Shamsi, Undersecretary of the Ministry of Foreign Affairs, noted that the election of the first Emirati woman by the UN World Tourism Organization demonstrates the continuous support and empowerment provided to Emirati women by the UAE's wise leadership. His Excellency further affirmed that the UAE's continued collaboration with the Organization and its member states has yielded tangible results. The Undersecretary expressed his confidence that Shaikha Al Nowais, with her robust expertise in tourism and hospitality, would redefine the future path of the industry's development. -ends- For further information, please contact: Orient Planet Group (OPG) Tel: +971 4 4562888 Email: media@ Website:

UAE hotel revenue up to $10.1bn from January to October last year
UAE hotel revenue up to $10.1bn from January to October last year

Arabian Business

time20-02-2025

  • Business
  • Arabian Business

UAE hotel revenue up to $10.1bn from January to October last year

UAE hotel revenue passed $10bn in the first 10 months of 2024, according to official figures. The UAE's tourism sector continues its positive trajectory, driven by the leadership's forward-thinking vision, said Abdulla bin Touq Al Marri, Minister of Economy and Chairman of the UAE Tourism Council. Hotel establishments generated approximately AED37.1bn ($10.1bn) in revenue from January to October 2024, marking a 4 per cent increase compared to the same period in 2023. UAE hotel revenue The hotel occupancy rate also saw growth, reaching nearly 78 per cent, up 2.7 per cent from the corresponding period last year. Al Marri stated that these figures highlight the expanding growth of Emirati tourism across various sectors, supporting the National Tourism Strategy 2031. This strategy is designed to boost the tourism sector's GDP contribution to AED450bn ($122.5bn) by 2031. Chairing the first 2025 Tourism Council meeting, Al Marri highlighted innovative projects and initiatives as drivers of anticipated sector growth this year. The council, comprising heads and directors-general of local tourism authorities, discussed the successful outcomes of the fifth edition of the 'World's Coolest Winter' campaign and its crucial role in strengthening the UAE's position as a leading global tourism destination. The council also explored diverse tourism initiatives and projects planned for this year to further stimulate the sector's growth.

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