Latest news with #Trix
SBS Australia
19-07-2025
- Entertainment
- SBS Australia
Inspired by two cultures: How a Filipino-Kiwi artist weaves his roots into Melbourne's hip-hop scene
From a young age, his dad introduced him to classic Filipino ballad songs, teaching him how to sing and play guitar. That early exposure to the warmth and melody of OPM (Original Pilipino Music) planted the seeds of his soulful style. Trix was born in Cebu, Philippines, raised in South Auckland, New Zealand, and is now based in Melbourne, where he lives with his wife and newborn daughter. After relocating to Melbourne in 2018, Trix reconnected with his heritage and co-founded Hiraya Music, a Filipino-Australian collective dedicated to exploring identity, culture, and creativity through hip-hop. In 2025, he also became a co-founder of CODA, a collaborative music group known for pushing the boundaries of the local music scene. LISTEN TO THE PODCAST SBS Filipino 19/07/2025 35:33 Filipino 📢 Where to Catch SBS Filipino
Economic Times
24-06-2025
- Health
- Economic Times
Trump administration's MAHA initiative making your kitchen healthier
Major food giants commit to cleaner ingredients General Mills announced that 85% of its U.S. portfolio is already free of FD&C (Food, Drug, and Cosmetic Act-approved) artificial dyes, with plans to remove the remaining dyes by 2027. Their cereals, including well-known brands like Lucky Charms and Trix, will be reformulated by summer 2026. Kraft Heinz targets beverages and desserts, including brands like Crystal Light, Kool-Aid, and Jell-O, which currently contain artificial dyes. The company also confirmed it will not launch new U.S. products containing these dyes. PepsiCo aims to remove artificial colors from snack brands such as Lay's and Tostitos by the end of this year. In-N-Out Burger has replaced artificial colors with natural ingredients like turmeric and beta-carotene in several menu items and is working on healthier ingredient swaps for ketchup and fries. Why the push? The health risks of artificial dyes Live Events Provide no nutritional benefit. Pose measurable risks to children's health and development. Have been included in foods without consumers' knowledge or consent. (You can now subscribe to our (You can now subscribe to our Economic Times WhatsApp channel The Trump administration's Make America Healthy Again (MAHA) initiative is driving a transformation in the U.S. food industry by targeting harmful artificial dyes and chemicals commonly found in popular products. This unprecedented government-industry collaboration has already secured commitments from major food companies to reformulate iconic brands, removing synthetic colors linked to health risks, especially in nearly 70% of American children's calories coming from ultra-processed foods laden with these additives, MAHA aims to reduce chronic diseases like obesity , diabetes, and neurodevelopmental disorders by making everyday foods safer and more a result, kitchens across the country are poised to become healthier, reflecting a bold new era of food transparency and public health a landmark push aligned with MAHA's goals, food industry leaders like General Mills and Kraft Heinz have pledged to eliminate all artificial colors from their U.S. product lines by the end of 2027. These commitments follow earlier moves by companies such as PepsiCo , McCormick, and fast-food chains like In-N-Out Burger and Steak 'n Shake, which have already begun removing synthetic dyes and replacing them with natural and Human Services Secretary Robert F. Kennedy Jr., a key proponent of the MAHA initiative, has been vocal about the dangers of petroleum-based artificial colors. He argues these compounds:The FDA has responded by intensifying its review of food chemicals and announcing plans to phase out several synthetic dyes, including FD&C Green No. 3, Red No. 40, Yellow No. 5, and others by the end of next year. The agency revoked authorization for Red No. 3 earlier this year due to cancer concerns observed in animal reformulation trend not only benefits public health but also aligns with growing consumer demand for transparency and cleaner labels. Surveys show that a majority of Americans prefer foods with natural ingredients and fewer synthetic additives.
Miami Herald
20-06-2025
- Business
- Miami Herald
Say goodbye to the rainbow: General Mills announces huge change
Growing up, I could always count on my cereal bowl being a swirl of bright pinks, blues, and yellows. Whether it was Lucky Charms, Trix, or Froot Loops, those colors were part of the the sugar rush. Even now, when I pass the cereal aisle, it's hard not to feel a little nostalgic looking at those rainbow-filled boxes. But in 2025, bright doesn't necessarily mean better. Consumer demand has shifted. More parents are checking labels. Clean ingredients are in, and artificial dyes are out. Related: Kraft Heinz announces drastic change to food products I eat extremely clean now. I've become one of those label-checkers, carefully scanning ingredients before buying. So while part of me misses the neon-colored nostalgia, I get why this shift is honestly, I'm here for it. That puts brands like General Mills in a tough spot: keep the bold, cartoon-colored classics or adapt to a new generation that cares more about what's inside than how flashy it looks. The pressure to evolve isn't new, but the next step might be the brand's biggest yet. General Mills is going all in. The company is officially committing to a 100% dye-portfolio across its U.S. food lineup. That includes removing certified colors from all cereals and K-12 school foods by summer 2026, with the full retail lineup following by the end of 2027. While nearly 85% of its retail offerings already avoid certified colors, and with that number even higher in school meals, this isn't just another quiet reformulation. It's a public, company-wide declaration that artificial dyes are out for good. "Across the long arc of our history, General Mills has moved quickly to meet evolving consumer needs," said CEO Jeff Harmening in the announcement. Related: Hostess, Twinkies face a troubling new consumer trend "Knowing the trust families place in us, we are leading the way on removing certified colors in cereals and K-12 foods by next summer." It's not the first time the company has made changes like this. In recent years, General Mills has doubled the vitamin D in its cereals, slashed sugar in its school lineup, and reduced sodium by 20% in key categories. This latest update doesn't mean cereal will go colorless. It just means colors will be sourced differently. Think beet juice, turmeric, and other plant-based options instead of Red 40 or Yellow 6. Still, some fans may notice a difference. For General Mills, this isn't just about food about brand positioning in a crowded market. Breakfast is more competitive than ever. Parents are skipping the cereal aisle in favor of protein-packed bars, Greek yogurt, or overnight oats. Others are switching to smaller brands that market themselves as "clean" from the start. This reformulation is a strategic attempt to win back trust and market share by aligning with consumer values. Especially in schools, where institutional buyers are under pressure to serve healthier meals, dye-free options may give General Mills an edge. And it's not just institutional buyers driving the change. According to a 2024 AP-NORC poll, about two-thirds of Americans support restricting or reformulating processed foods to remove artificial dyes and added sugars - a sign that dye-free cereals aren't just a trend but a necessity. It also signals a long-term shift. As food regulations evolve and retailers push for cleaner labels, moves like this won't just be be expected. Even U.S. Secretary of Health and Human Services Robert F. Kennedy Jr. has made clean ingredients a focal point, backing broader efforts to "Make America Healthy Again" and calling for a national ban on artificial food dyes. This stance is putting even more pressure on food companies to align with shifting standards. And while some may mourn the slightly duller bowl of Trix, the message is clear: the rainbow might be fading, but General Mills is making sure their cereals stay magically delicious. Related: Popular candy pulled from shelves after strange discovery The Arena Media Brands, LLC THESTREET is a registered trademark of TheStreet, Inc.
American Military News
19-06-2025
- Business
- American Military News
Take two: General Mills taking artificial colors out of its food
General Mills announced Tuesday it's taking artificial colors out of its products, its second attempt to ditch the dyes. The Golden Valley-based food company first tried with just some cereals in 2015 but eventually brought the original Trix ingredients back by popular demand two years later. This time, amid the broader 'better-for-you' trend dominating the industry and government pressure, the change seems to be sweeping and for good. The maker of Lucky Charms and Gushers will remove synthetic food dye from cereals and food sold in schools by next summer. The entire General Mills portfolio will be free of artificial colors by the end of 2027. 'It really comes back to listening to what consumers are interested in and then giving it to them,' General Mills CEO Jeff Harmening said Tuesday. 'Consumers have a high bar, and we're confident we can meet that bar consumers have for our brands.' Health and Human Services Secretary Robert F. Kennedy Jr. said this spring the industry had 'voluntarily agreed' to end the use of petroleum-derived FD&C colors like Red 40, Blue 1 and Yellow 5. The FDA also banned Red Dye No. 3 in January before advocating for the elimination of all artificial dyes in April. But few large food companies had publicly revealed their plans until this week. Kraft Heinz, which makes brightly colored Jell-O and Kool-Aid, announced earlier Tuesday it will phase out artificial colors in the next two years. 'The company has invested significant resources, mobilizing a team to address this complex challenge,' Kraft said in a news release. Some companies are holding firm to their garish hues. The maker of Dum Dum suckers told Bloomberg the company expects to still be using synthetic food colorings come 2027. 'One, there might not even be the supply for these natural colors,' Kirk Vashaw, CEO of Spangler Candy Company, told Bloomberg, 'and two, we have to do what the consumers want, and it's not clear to us that these consumers want these natural colors.' That's what derailed General Mills' previous attempt, which was announced in 2015. But Harmening said there's been a shift from a decade ago. 'Consumer perception has changed over that time as well as consumer interest in transparency and wanting to know what's in their food,' he said. 'The landscape now for consumers is different now than it was then and pretty significantly.' The next batch of naturally colored cereals will also benefit from a decade of innovation, he said. 'We don't stand still either,' Harmening said. 'For the last decade, we've been working on how we formulate products and our capabilities, and we are confident that we can come up with a much better product.' Developing alternatives is a costly endeavor; about 15% of General Mills products contain 'certified' colors, as they are also known. And without a true national standard that ensures all food companies remove artificial dyes, competitors could steal away consumers still looking for their brightly colored comforts. That's a tricky proposition for General Mills, which is already looking to trim costs as shoppers spend less on brand-name foods. Harmening said the cost of reformulating hundreds of products is 'not nothing,' but he expects the transition will actually spur growth. 'When you give consumers what they're looking for, your chances of winning go way up,' he said. 'And I'm confident, as we announce this, that's exactly what we're doing.' Many food companies, including General Mills, have at least already started making contingencies around food dyes. California became the first state to ban Red 3 and other additives in 2023, and that elimination of artificial dyes in food sold in schools also goes into effect in 2027. Having a national standard, or at least a national strategy, is preferable to navigating a patchwork of state regulations, Harmening said. Federal food safety regulators have long recognized artificial food colorings as safe, but critics have attacked that view as unnecessary at best and harmful at worst. One study from the state of California found artificial dyes can cause 'adverse neurobehavioral outcomes in some children.' In January, former President Joe Biden's outgoing administration revoked authorization for Red 3 after researchers found it caused cancer in rats. Harmening said his conversation with Secretary Kennedy earlier this year and the initiative to remove synthetic colors builds on more than a century of General Mills partnering with the government. 'We've worked with federal administrations to help advance whatever is needed at that time,' he said. 'We've been around about 160 years, and we're a $20 billion company because we've changed, not because we refuse to.' ___ © 2025 The Minnesota Star Tribune. Distributed by Tribune Content Agency, LLC.
Bloomberg
17-06-2025
- Business
- Bloomberg
General Mills to Remove Artificial Dyes, Star Tribune Reports
General Mills Inc., the maker of Lucky Charms and Trix cereals, will remove synthetic dyes from its products by the end of 2027, according to the Minnesota Star Tribune. The announcement comes hours after Kraft Heinz Co. said it will remove all synthetic food dyes from all of its US products over the same period.
