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From 12th Fail to Tumbbad re-release, and now Saiyaara - here's looking at the cinema surprises the audience witnessed since 2023!
From 12th Fail to Tumbbad re-release, and now Saiyaara - here's looking at the cinema surprises the audience witnessed since 2023!

Pink Villa

time3 days ago

  • Entertainment
  • Pink Villa

From 12th Fail to Tumbbad re-release, and now Saiyaara - here's looking at the cinema surprises the audience witnessed since 2023!

Cinema is indeed a world of magic where anything is possible. The trendline in theatrical successes of audiences has been directly tied to massive, large-scale, event spectacles. However, time and again, it has been proven that good, solid, content-driven cinema will also find as much love. This insight has been truly surprising as well as inspiring. This evolution takes us back to 2023, a year that saw a film like 12th Fail, and in 2024, the re-release of Tumbbad emerge as sleeper hits and create records, while the buzz for Saiyaara now continues to grow across the nation. So, let's take a look at the success these films have achieved. 12th Fail Based on the real-life story of IPS officer Manoj Kumar Sharma, 12th Fail is an inspirational tale of a man who rose from extreme poverty to become an Indian Police Service officer. The film struck a chord with audiences and featured an exceptional performance by Vikrant Massey. Garnering widespread critical acclaim, it emerged as a sleeper hit, grossing over ₹69 Cr. against a modest budget of ₹20 Cr. Directed, produced, and written by Vidhu Vinod Chopra, the film became a benchmark for content-driven success. Tumbbad Re-release Originally released in 2018, Tumbbad was praised by critics but didn't receive the box office recognition it deserved at the time. However, its re-release in 2024 rewrote Indian cinematic history, making it the highest-grossing re-released Indian film. It broke onto the scene and captured the audience's imagination, and its performance at the box office exceeded all expectations, setting benchmarks for the rally of re-releases we saw after its successful and historic run. Theatres witnessed an unprecedented response for a re-release, with Tumbbad collecting approximately ₹30.50 Cr. in just four weeks. The film remains one of the most classic and timeless films in the genre India has ever produced. Saiyaara Saiyaara has opened to a thunderous response at the box office today. Driven by the youth, the Mohit Suri directorial starring Ahaan Panday and Aneet Padda is on course to scalp around ₹20 crore net at the Indian box office on its very first day. This is unheard of number for a film starring debutants. The word of mouth is positive, and the movie is expected to be sitting at close to ₹75 crore net by the end of the weekend in India. It is anyone's guess as to where the film will head in its full run. The newcomers have surely made their presence aptly felt.

A look at what is driving the trend of re-releasing popular and acclaimed movies
A look at what is driving the trend of re-releasing popular and acclaimed movies

Indian Express

time4 days ago

  • Entertainment
  • Indian Express

A look at what is driving the trend of re-releasing popular and acclaimed movies

During Valentine's Week in 2023, when the film industry was still grappling with the pandemic's after-effects and production work was slow, the multiplex chain PVR INOX re-released a few popular rom-coms as 'fillers' to cope with the lean period. The shows of fan-favourite Jab We Met (2007) — which had Geet, who epitomises self-love and transforms Aditya — were sold out across India. This success prompted the re-release of the Imtiaz Ali directorial. This time, too, the movie pulled the crowd back to the theatres. At a time, when cinema halls were struggling with dismal footfall, such overwhelming response to older movies, high on nostalgia, led to the return of much-talked about movies such as Rockstar (2011), Tumbbad (2018), Kal Ho Naa Ho (2003), Interstellar (2014) and Yeh Jawaani Hai Deewani (2013). The focused re-release strategy under the multiplex chain's 'Curated Shows' segment brought a mixed bag of classics as well as the critically-acclaimed films, which may not have enjoyed box-office success earlier. About a year ago, PVR INOX did a week-long retrospective of Zoya Akhtar's movies that also marked her 15-year journey as a director. The unexpected boost to this initiative came with the re-release of Laila Majnu, the film featuring Tripti Dimri and Avinash Tiwary, on August 9, 2024. With that, the 2018 movie that was not a box-office success in spite of being critically appreciated, finally, got a chance to reconnect with the audience. Laila Majnu, which had earlier registered a box-office collection of Rs 3 crore, earned about Rs 10 crore. The folk-horror film Tumbbad, which had earned Rs 15 crore earlier, earned about Rs 35 crore when it was re-released. Popular movies like Yeh Jawani Hai Deewani and Rockstar made around Rs 25 crore and Rs 10 crore, respectively. The romantic drama Sanam Teri Kasam (2016) earned Rs 50 crore worldwide (source: Saclink), becoming the highest-grossing re-released film. Also Read | Bring back Bollywood – As films are re-released, here's what should also return to the Hindi film industry The re-release of movies has now evolved into a major celebration. A grand cinematic evening was rolled out at Maison PVR, Mumbai, recently to celebrate Muzaffar Ali's Umrao Jaan. Niharika Bijli, lead strategist, PVR INOX, shared: 'We were surprised by the organic publicity its release triggered.' The movie, which was restored by the National Film Development Corporation of India (NFDC), went on to be released in about 30 Indian cities. Moments before the premiere of Umrao Jaan's 4K restored version, Ali was excited that a new generation of cinema lovers will be watching the 1981 masterpiece on the big screen. 'I am waiting with bated breath to know how they will receive it. There is a continuity of feelings related to Umrao Jaan — people have watched it on small screens and heard about it from their parents. There is also a time lapse. Some of them have watched it earlier and are watching it again,' said Ali. Fresh energy and thoughts have gone into making the 'Cult Classics' segment stronger. Niharika says, 'We are trying to devise it in a way that we have a large circuit. There are about 1,700 screens (of PVR INOX). In a week that's action packed and has Hollywood releases, we have the ability to offer something different. There is no compulsion that we have to release a certain number of films in a year. However, we are committed to preserving and reintroducing timeless films to newer generations through curated big-screen experiences.' Presented by Viacom18 Studios and Rakeysh Omprakash Mehra Pictures, Bhaag Milkha Bhaag (2013) will release on August 8. The Godfather Trilogy and Pride and Prejudice (2005), too, will play in theatres soon. Also Read | Eros denies Aanand L Rai's stand on re-release of Raanjhanaa, says using AI to present 'a respectful creative reinterpretation' of original Sanjeev Kumar Bijli, executive director, PVR INOX Ltd, said, 'Everytime we look at the release, the idea is to make it big. Some movies organically become big, given the audience's love for them or depending on the starcast and director. We had 287 re-releases last year. That's a big number.' Nearly 8.5 per cent of their overall revenue last financial year came from re-releases. A post shared by PVR Cinemas (@pvrcinemas_official) When asked about what's driving the audience to watch the re-released movie, Sanjeev emphasises on 'the comfort of predictability' as the primary reason. However, describing 'the film business as very mystical', he said, 'Even today no one knows what will work. This is an industry where you can't serve the same dish again and again. The audience prefers a buffet. At the end of the day, whether the movie is a spectacle or not, the story has to resonate with the viewers and the execution has to be good.'

Nikita Roy Review: Sonakshi Sinha's battle against superstition in this psycho-thriller falls flat, fades fast
Nikita Roy Review: Sonakshi Sinha's battle against superstition in this psycho-thriller falls flat, fades fast

Pink Villa

time4 days ago

  • Entertainment
  • Pink Villa

Nikita Roy Review: Sonakshi Sinha's battle against superstition in this psycho-thriller falls flat, fades fast

Name: Nikita Roy Director: Kush Sinha Cast: Sonakshi Sinha, Paresh Rawal, Suhail Nayyar Writers: Belal Khalique, Pavan Kirpalani, Neel Mohanty Rating: 2/5 Plot Set against the backdrop of London, Nikita Roy (Sonakshi Sinha) is on a mission to solve the murder of her brother, Sanal Roy (Arjun Rampal). The siblings are part of a community committed to debunking superstitious beliefs and dismantling the lucrative businesses that thrive on them. Their investigation directs them straight to the powerful godman Amar Dev (Paresh Rawal). Unfortunately, they're completely on their own in this battle. The story hinges on whether Nikita can peel off the godman's carefully constructed mask. What Works What works for Nikita Roy is that it doesn't fall into the preachy or melodramatic tone. A few eerie scenes, enhanced by a chilling background score, manage to deliver goosebumps. The editing is crisp, and the real drama kicks in post-interval, so hang tight through the first half's slow build-up. What Doesn't The film begins like a whodunnit, then tries to convince you it's a horror, only to pivot into thriller territory - yes, it's as confusing as it sounds. There are definite echoes of Saurabh Shukla 's storyline from PK. Setting the supernatural drama in London doesn't quite land either. The Indian audience is more likely to associate superstition with rustic villages tucked away in coastal or desert regions. With masterpieces like Bramayugam and Tumbbad raising the bar for thrillers, Nikita Roy feels out of place. If the comparisons seem off, it's because the storyline is, too. Performances Given the right push, Sonakshi Sinha can really bring her A-game, she's proven that in Lootera and Dahaad. Here, as Nikita Roy, she's okay-ish. I kept waiting for that raw, unfiltered breakdown, some moment of explosive grief or rage, but it was all too muted for the situation. Suhail Nayyar as Jolly, a social media star and hopelessly in love with Nikita is... perplexing. It's unclear whether his irritating British accent was intentional, but it annoys after a point. I lost count of how many times he said "alright" in that exaggerated tone. Paresh Rawal is a legendary actor, an undeniable asset to Indian cinema, but Nikita Roy won't be the film remembered for showcasing his talent. A crossover conversation between Amar Dev and Kaanji Bhai from Oh My God in some alternate universe would be far more entertaining and would definitely burn through more popcorn. Arjun Rampal's special appearance as Sanal Roy is visually pleasing (if nothing else), and a shoutout to Kalliroi Tziafeta (Freya), who proves her mettle with just a few minutes of screen time. Final Verdict With a tighter, more cohesive script, Nikita Roy could've done justice to Kush Sinha's direction. Watch it only if you're a die-hard Sonakshi Sinha fan. Otherwise, a one-time watch would do you no harm.

‘Popularity of re-releases shows that audiences want old-school films'
‘Popularity of re-releases shows that audiences want old-school films'

Time of India

time7 days ago

  • Entertainment
  • Time of India

‘Popularity of re-releases shows that audiences want old-school films'

With its recent re-release, Umrao Jaan (1981) once again cast its spell – bringing moviegoers across generations to theatres Over the last two years, India's cinema business seems to have found a new hit formula – re-releases. At a time when most new films are struggling to fill theatres, re-releases are managing to pull audiences. What started as a series of retrospective of icons like Dilip Kumar, Dev Anand and Amitabh Bachchan, has turned into a proper business model. Over the past two years, films from almost every decade have made a big-screen comeback – from Pyaasa and Shree 420 (as part of the Raj Kapoor retrospective) of the 50s and Umrao Jaan (1981) to 90s and early 2000s hits like Karan Arjun, Andaz Apna Apna, Rehnaa Hai Terre Dil Mein and Tum Bin . Even fairly recent titles like Yeh Jawaani Hai Deewani (2013), Laila Majnu (2018) and Sanam Teri Kasam (2016) have been re-released in theatres. According to exhibitors, while nostalgia drives the trend among older viewers, Gen Z is finding joy in unearthing cinematic gems from the past. 'Films like Tumbbad, which didn't get their due when they were initially released, became huge hits' Exhibitor Aamer Bijli says that Gen Z is discovering old songs and film scenes through reels, and they are now showing up to watch these films in cinemas. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like An engineer reveals: One simple trick to get internet without a subscription Techno Mag Learn More Undo 'People are now yearning for content that they might have missed earlier – either because they didn't catch it on the big screen, or because they loved it so much, they want to relive that experience,' he says, adding, 'A lot of films were re-released even before 2023, but recently, it's more about the right timing for re-releases. Films like Tumbbad, Laila Majnu and Sanam Teri Kasam didn't get their due when they were initially released. Tumbbad developed a cult following since its release, and the moment it re-released, those fans returned to cinemas – it's really indicative of a consumer trend. (When Yeh Jawaani Hai Deewani re-released) I went to a cinema where people were dancing to Dilliwaali Girlfriend .' 'NOT JUST GEN Z, BUT MILLENNIALS AND THE OLDER GENERATIONS ARE SHOWING UP TOO' Exhibitors, filmmakers and film business insiders say that re-releases performing well is part of a bigger trend that audiences are craving old-school Hindi films – romantic dramas, masala entertainers, classic comedies. And they're coming to theatres to experience them again. Devang Sampat, Managing Director, Cinépolis India, says, 'Attendance for all major rereleases has seen an upward swing for a while now. Fans often dress up to attend these screenings. When we brought back Shah Rukh Khan's Baazigar , we saw fans queuing up like it was the '90s all over again. We already have a calendar full of re-releases.' He adds, 'And it's not just Gen Z, but millennials are showing up too. And then there's the older generation, who love the chance to remember when they first saw these films on the big screen.' Cult classics on streaming platforms set the stage for big-screen comebacks During the pandemic and in the years that followed, Bollywood's retro titles became some of the mostwatched content on streaming platforms. Cult classics, once hard to access, were available at the click of a button. All major streaming services noticed a clear trend – library titles from the '90s and 2000s, across both Bollywood and Hollywood, were pulling in massive viewership. 'Fans in India love the ability to watch and rewatch some of their favourite films – from evergreen hits like Dil Chahta Hai and Sivaji : The Boss to global blockbusters like Spider-Man: No Way Home, ' a Netflix spokesperson had told us. Last year, when Gangs of Wasseypur was re-released in cinemas, Anurag Kashyap said at the time, 'I'm incredibly grateful for the re-release and the back-to-back screening. The film never really got that kind of exposure outside film festivals, and now a whole generation that first discovered it on OTT (Jio Hotstar) can finally watch it on the big screen.' How cinemas decide which films should be re-released in cinemas ● Aamer Bijli, Lead Specialist – Innovation, Film Marketing & Digital Programming, PVR INOX Ltd, says, 'Using a lot of data, we decide which films would do well when re-released in cinemas, and in which locations. We look at genres, directors, even cast members who have performed well in the past. It's all strategic. We try to identify where these audience pockets exist. For instance, when we re-released Suzume (a Japanese animated film), we did a nationwide poll and found out that the most loyal fanbase was in Ahmedabad. ' ● Across cinemas, there are now dedicated teams curating re-releases for occasions such as Women's Day, Valentine's Day, Independence Week, etc. 'For many moviegoers, re-releases are about reliving the excitement of movie outings in the '90s' Those who have been in the cinema business for three to four decades say that when Raja Hindustani (1996) was released, every time the song Pardesi Pardesi Jana Nahi played, people would throw coins in the air. Similarly, during Dilwale Dulhania Le Jayenge 's screening people would shower coins at Shah Rukh's scenes. Sanjay Ghai, who's been in the cinema business for four decades, shares, 'Back then, there were no recliners or cushioned seats. Most cinemas had hard wooden chairs. And yet, people would wait for hours, sometimes buying tickets in black, just to catch a Shah Rukh or an Aamir film on the big screen. So, when those same films get re-released today, why wouldn't the same people go to their nearest multiplex? For a lot of them, it's about the memories of first dates, college hangouts, and the excitement of movie outings in the '90s. ' 'Films featuring music, which resonate with the younger audience have seen stronger traction' Ashish Saksena, COO-Cinemas, BookMyShow, says, 'Films featuring music which resonate with the younger audience have seen stronger traction – indicating that the trend is selective and success often hinges on cultural recall and youth connect, especially through popular soundtracks. The buzz created on social media only amplifies this effect.'

7 best Hindi horror movies to watch on OTT: From Tumbbad to Shaitaan
7 best Hindi horror movies to watch on OTT: From Tumbbad to Shaitaan

Pink Villa

time07-07-2025

  • Entertainment
  • Pink Villa

7 best Hindi horror movies to watch on OTT: From Tumbbad to Shaitaan

Hindi horror movies have carved a niche with their unique blend of suspense, folklore, and chilling narratives. Here are seven must-watch Hindi horror films available on OTT platforms, perfect for a spooky movie night. Each offers a gripping story, eerie vibes, and stellar performances. The movie list including exciting movies like Tumbbad and Shaitaan is as follows. 1. Tumbbad (2018) - Prime Video Cast: Sohum Shah, Jyoti Malshe, Anita Date, Ronjini Chakraborty Director: Rahi Anil Barve Run Time: 1 hour 44 minutes Where to Watch: Prime Video Tumbbad is a masterpiece of horror and greed. It follows Vinayak's obsession for a mythical treasure guarded by the evil Hastar. The film's haunting visuals, combined with a folkloric storyline, create a chilling atmosphere. Sohum Shah's intense performance makes the movie unforgettable. Its blend of mythology and horror is perfect for fans seeking something unique. The movie streams on Prime Video. A sequel for Tumbbad is already in the works. 2. Gaslight (2023) - JioHotstar Cast: Sara Ali Khan, Vikrant Massey, Chitrangda Singh Director: Pavan Kirpalani Run Time: 1 hour 52 minutes Where to Watch: JioHotstar Gaslight is a psychological horror-thriller that keeps you guessing. It revolves around Misha, who returns to her ancestral palace only to uncover dark secrets and paranormal occurrences. Sara Ali Khan and Vikrant Massey deliver gripping performances. This modern horror tale is ideal for those who love a mix of mystery and chills. The movie is now playing on JioHotstar 3. Bulbbul (2020) - Netflix Cast: Triptii Dimri, Avinash Tiwary, Rahul Bose Director: Anvita Dutt Run Time: 1 hour 34 minutes Where to Watch: Netflix Bulbbul is a visually stunning horror drama with a feminist twist. Set in 19th-century Bengal, it tells the story of a young bride named Bulbbul, whose life takes a supernatural turn. Triptii Dimri shines as the main lead. The film's rich visuals and haunting tale of vengeance make it a standout. It is best for horror movie fans looking for substance in the story. The movie streams on Netflix. 4. Shaitaan (2024) - Netflix Cast: Ajay Devgn, R. Madhavan, Jyothika, Janki Bodiwala Director: Vikas Bahl Run Time: 2 hours 12 minutes Where to Watch: Netflix Shaitaan is a gripping supernatural thriller starring Ajay Devgn and R. Madhavan. It revolves around a family's peaceful getaway, that turns into a nightmare when a stranger uses black magic to control the daughter of the family. The film's tense nature, Madhavan's menacing performance and Janki Bodiwala's honest portrayal of a girl controlled by black magic, create an unsettling experience. It's a must-watch for fans of fast-paced, edge-of-the-seat horror. The movie now streams on Netflix. 5. Chhori (2021) - Prime Video Cast: Nushrratt Bharuccha, Mita Vashisht, Saurabh Goyal Director: Vishal Furia Run Time: 2 hours 9 minutes Where to Watch: Prime Video Chhori starring Nushrratt Bharuccha delivers raw, rural horror. It follows Sakshi, a pregnant woman hiding in a remote village, only to encounter paranormal forces tied to local superstitions. Nushrratt Bharuccha's emotional performance and the film's eerie setting make it compelling. It's a great choice for those who enjoy horror with social commentary. The movie is now streaming on Prime Video. 6. Bhoot: The Haunted Ship (2020) - Prime Video Cast: Vicky Kaushal, Bhumi Pednekar, Ashutosh Rana Director: Bhanu Pratap Singh Run Time: 1 hour 57 minutes Where to Watch: Prime Video Bhoot is a chilling tale of a haunted ship stranded on Mumbai's shores. Vicky Kaushal plays a grieving officer investigating the spooky ship, uncovering terrifying secrets. The film's claustrophobic setting and jump scares keep you on edge. It's a solid pick for fans of horror films which give you a sense of discomfort while you watch it. The movie streams on Prime Video. 7. Munjya (2024) - JioHotstar Cast: Sharvari, Abhay Verma, Mona Singh Director: Aditya Sarpotdar Run Time: 2 hours 3 minutes Where to Watch: JioHotstar Munjya blends horror with humor, drawing from Maharashtrian folklore. It follows a young boy, haunted by a mischievous spirit named Munjya. Sharvari Wagh and Abhay Verma shine in this spooky yet fun tale. Its light-hearted scares make it perfect for viewers who want horror, but with a comedy twist. The movie is part of Maddock's Horror Comedy Universe, so you better do your homework. Munjya streams on JioHotstar. These seven films offer a variety of scares, from folklore to psychological thrills, all available on OTT platforms. Grab your popcorn and dive into the eerie world of Hindi horror. Stay tuned to Pinkvilla for more such recommendations.

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