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I forked out £136 trying the lost luggage trend – I doubled my money but my most exciting find turned was a BA freebie
I forked out £136 trying the lost luggage trend – I doubled my money but my most exciting find turned was a BA freebie

Scottish Sun

time20 hours ago

  • Scottish Sun

I forked out £136 trying the lost luggage trend – I doubled my money but my most exciting find turned was a BA freebie

Click to share on X/Twitter (Opens in new window) Click to share on Facebook (Opens in new window) WE'VE all heard of return pallets, but have you seen the lost luggage trend that's taken social media by storm? Recently, influencers have been going wild for unclaimed suitcases, with many splashing hundreds of pounds on the mystery bags. Sign up for Scottish Sun newsletter Sign up 7 With everyone going wild for the lost luggage trend, I ordered myself an unclaimed suitcase to see what I could find Credit: Abigail Wilson 7 Personal details are removed from cases, but 'apart from that, everything is left as is' Credit: Undelivrd 7 Not only did I spot dirty boxers and worn socks, but the smell left me close to gagging Credit: Abigail Wilson 7 There was a football scarf and a toiletry bag from The White Company Credit: Abigail Wilson But would you risk spending over £100 on someone's lost luggage - not having a clue what you'd find inside, but with a chance that the contents could be worth thousands? After seeing many TikTokers and YouTubers open lost luggage and finding all things from a Kindle, a huge selection of clothes and even hair straighteners, to a brand new pair of Ugg boots and an iPad, I decided to see what the fuss was all about. Last year alone, Google Trends saw a 100 per cent spike in searches for 'lost luggage' - abandoned suitcases usually full to the brim with clothes, souvenirs and random items. The 'lost and unclaimed' luggage comes from 'the world's busiest airports' and while some may find designer buys, quirky gifts or sometimes even gadgets, the possibilities are as varied as the travellers who once packed them. But there are a number of major drawbacks when buying lost luggage…the size and brand of the suitcase you receive will be totally random. Not only this, but if a person loses their luggage on the way back from a holiday, there's likely to be worn clothing inside - yes, you heard that correctly. After hearing countless content creators order theirs from Undelivrd, I managed to get my hands on one. According to those at Undelivrd, selling the lost luggage is a 'sustainable and economical way of dealing' with it. Rather than piles of suitcases heading straight to the dump, airports are auctioning them off to give the abandoned cases and the items inside a new 'forever home'. Of course, personal details are removed, but those at Undelivrd claimed that 'apart from that, everything is left as is.' Unveiling the Shocking Reality of Lost Luggage Purchases So I ordered myself a suitcase, which was listed online for £129.99. It ended up costing me £136.98 once the postage fees were piled on top, so not cheap. But would I find some steals? Or just a bunch of tatt and some dirty knickers? Much to my surprise, the suitcase only took a week to arrive. No box in sight, the case was wrapped in a black bin bag and was far from luxe. Not knowing the contents made it very exciting, but unsure on the condition of what I would find, I nervously got my Marigold Gloves at the ready. The sweaty, stale smell that was equivalent to the stench of a teenage boy's bedroom was horrendous Abby Wilson In the hope of stumbling upon some unexpected treasurers, I eagerly ripped off the bin bag, to find a black American Tourister case. After a quick Google search, I spotted that such suitcases are available to buy online for £129 - so technically you've made the money back on the case itself, even though it had clearly been used on numerous occasions and was visibly quite battered. But I didn't even have to unzip the case for the grim, musty smell to invade my nostrils. Think of a room full of years of mould and mildew - that's what it smelt like. The sweaty, stale smell that was equivalent to the stench of a teenage boy's bedroom was horrendous and is still, days later, giving me flashbacks and lingering in my nose. 7 The American Tourister case was pretty battered Credit: Abigail Wilson 7 These Asda shoes were practically new Credit: Abigail Wilson 7 My haul proves that ordering lost luggage is definitely a gamble Credit: Abigail Wilson While I was hoping to get my hands on a woman's suitcase, in the hope of topping up my wardrobe with some new clothes or maybe even some jewellery, I was disappointed to see that I had been sent a man's case. And I was even more gutted when I noticed that it was full of clothes that had clearly been worn. If you thought smelly socks were bad, I was on the verge of gagging when I spotted three pairs of worn pants. It appears that the man this case belonged to had potentially been on holiday to Portugal, as I immediately spotted two Algarve Jazz Festival grey t-shirts. Alongside this, there was an empty toiletry bag and an unbranded navy hoodie, which wasn't short of stains. How to buy lost luggage THE famous US store which sells off unclaimed baggage has launched an online shop - so you can buy more travellers' lost items. The Unclaimed Baggage Center, located in Alabama, has long been a destination for treasure hunters wanting to find a bargain from the abandoned suitcases. Located in the tiny town of Scottsboro, which has a population of 14,000, it is an unlikely tourist hotspot. Inside is a megastore of misplaced possessions taken from tens of thousands of suitcases, rucksacks and duffel bags, all lost on commercial flights across the US. Now, you don't have to travel to the US and can do your shopping online with their new online store. The centre has launched the online shopping experience as part of their 50th anniversary, having opened in 1970. Everything from clothing to electronics are found on the website - current items for sale include high-street dresses from $8 up to 18K bracelets worth over $13,000. They also have a weird and wonderful section which ranges from gold necklaces and diving equipment to designer gowns and signed memorabilia. Legally, airlines have a duty to reunite luggage with their owners within 90 days, but if that fails, bags end up at the centre. So frequent are these deliveries that the Unclaimed Baggage Center has around one million items on sale at any time, with 7,000 new items added to the shop floor every day. Not everything that is found is sold - a third is binned, including all underwear, while another third of it is donated to charity. Brenda Cantrell, the store's brand ambassador, says: 'Less than half a per cent of all lost luggage fails to make it back to its owners, but that's still thousands of bags every year. 'And the vast majority of those make their way here. We have exclusive contracts with all the major US carriers, making us the only store of this kind anywhere in the country.' According to journalist Jonathon Thompson who went there himself, the 40,000sqft centre is "more like a swanky department store than a musty charity shop," adding that items are separated into sections, which includes electronics, jewellery and even wedding clothes. Customers have also found bargains while shopping there - one person bought a £65 vase, only to find out later it was worth £15,000, while one piece of art valued at £45 was actually worth £20,000. The guy this suitcase belonged to was clearly a football fan, as I also stumbled across a Bayer 04 Leverkusen football scarf, which you can buy online for £14. As well as this, there was also a Bayer 04 Leverkusen 2023/24 home jersey, which are being flogged online for just under £70. Next, I spotted a H&M black hoodie, which is currently on the website for £27.99, as well as a pair of blue Adidas shorts, which if you buy them new, are £35. Much to my dismay, I was only halfway through and incredibly disappointed. Having said that, things appeared to look up when I saw a small The White Company toiletry bag. Yes, you get them free when you fly with British Airways, but it was the most exciting thing I'd seen so far, without a doubt. The beauty bags, which contain an eye mask, ear plugs and a mini toothbrush, are being flogged for £7 on eBay and are perfect for travelling. While many may think that selling-on lost luggage contents could be a good earner, my haul proves that it is definitely a gamble Abby Wilson It was un-unused, unlike a lot of the other stuff in this case. Following this, I found a pair of barely worn, brown leather shoes from Asda, which are still available to order from the site for £25. And that's not all, as I also (unfortunately) found three pairs of Jack & Jones boxers, which when bought new, are £45 a pack. In total, the contents of my lost luggage - bought new - came to £223.98, not as high as I had hoped. If you add on the cost of the actual suitcase, it totals just over £350. What was in the box and what's it worth? Bayer 04 Leverkusen football scarf - £14 Bayer 04 Leverkusen jersey - £69.99 H&M hoodie - £27.99 Adidas shorts - £35 The White Company toiletry bag - £7 on eBay Three pairs of Jack & Jones boxers - £45 Asda leather shoes - £25 While many may think that selling-on lost luggage contents could be a good earner, my haul proves that it is definitely a gamble. The smell of the case is still haunting me, so the thought of going through it all again and posting it on Vinted in the hope of earning a quick buck is not something I'm up for. Despite the battered hoodies and worn socks, everything was in reasonably decent condition, so I guess you could say it wasn't a total waste of time. But if you're hoping to find a new iPad or a posh designer bag, you should be aware that you'll have to take a chance when searching through lost luggage. Unlock even more award-winning articles as The Sun launches brand new membership programme - Sun Club

Deckers (DECK) Registers a Bigger Fall Than the Market: Important Facts to Note
Deckers (DECK) Registers a Bigger Fall Than the Market: Important Facts to Note

Yahoo

time3 days ago

  • Business
  • Yahoo

Deckers (DECK) Registers a Bigger Fall Than the Market: Important Facts to Note

Deckers (DECK) closed the most recent trading day at $105.52, moving -1.63% from the previous trading session. The stock fell short of the S&P 500, which registered a loss of 0.01% for the day. Elsewhere, the Dow gained 0.13%, while the tech-heavy Nasdaq lost 0.32%. Prior to today's trading, shares of the maker of Ugg footwear had lost 3.47% over the past month. This has lagged the Retail-Wholesale sector's gain of 5.26% and the S&P 500's gain of 6.43% in that time. The investment community will be paying close attention to the earnings performance of Deckers in its upcoming release. It is anticipated that the company will report an EPS of $0.69, marking an 8% fall compared to the same quarter of the previous year. Alongside, our most recent consensus estimate is anticipating revenue of $899.01 million, indicating an 8.92% upward movement from the same quarter last year. Looking at the full year, the Zacks Consensus Estimates suggest analysts are expecting earnings of $6.12 per share and revenue of $5.37 billion. These totals would mark changes of -3.32% and +7.64%, respectively, from last year. Investors might also notice recent changes to analyst estimates for Deckers. Recent revisions tend to reflect the latest near-term business trends. As such, positive estimate revisions reflect analyst optimism about the company's business and profitability. Our research reveals that these estimate alterations are directly linked with the stock price performance in the near future. To capitalize on this, we've crafted the Zacks Rank, a unique model that incorporates these estimate changes and offers a practical rating system. Ranging from #1 (Strong Buy) to #5 (Strong Sell), the Zacks Rank system has a proven, outside-audited track record of outperformance, with #1 stocks returning an average of +25% annually since 1988. Over the last 30 days, the Zacks Consensus EPS estimate has witnessed a 5.3% decrease. Deckers is currently a Zacks Rank #4 (Sell). Looking at valuation, Deckers is presently trading at a Forward P/E ratio of 17.54. This signifies a premium in comparison to the average Forward P/E of 17.05 for its industry. It's also important to note that DECK currently trades at a PEG ratio of 6.45. This metric is used similarly to the famous P/E ratio, but the PEG ratio also takes into account the stock's expected earnings growth rate. As of the close of trade yesterday, the Retail - Apparel and Shoes industry held an average PEG ratio of 1.93. The Retail - Apparel and Shoes industry is part of the Retail-Wholesale sector. At present, this industry carries a Zacks Industry Rank of 169, placing it within the bottom 32% of over 250 industries. The Zacks Industry Rank gauges the strength of our individual industry groups by measuring the average Zacks Rank of the individual stocks within the groups. Our research shows that the top 50% rated industries outperform the bottom half by a factor of 2 to 1. Ensure to harness to stay updated with all these stock-shifting metrics, among others, in the next trading sessions. Want the latest recommendations from Zacks Investment Research? Today, you can download 7 Best Stocks for the Next 30 Days. Click to get this free report Deckers Outdoor Corporation (DECK) : Free Stock Analysis Report This article originally published on Zacks Investment Research ( Zacks Investment Research Sign in to access your portfolio

Hoka, Ugg maker raises red flag on disturbing customer behavior
Hoka, Ugg maker raises red flag on disturbing customer behavior

Miami Herald

time26-05-2025

  • Business
  • Miami Herald

Hoka, Ugg maker raises red flag on disturbing customer behavior

I own not one, but two pairs of Ugg slippers - and before you judge me, hear me out. One pair is strictly for indoor lounging, aka my "indoor Uggs." They're soft, they're cozy, and they've seen some things. The other? Those are my "outdoor Uggs" (yes, it's a thing), reserved for dog walks, Trader Joe's runs, and looking half-put-together before 9 a.m. (or anytime really). If you're like me, you get it. Uggs have become more than just boots - they're a lifestyle staple, a comfort essential. And for fans of the brand, investing in multiple pairs doesn't feel ridiculous. It feels necessary. So when a company like Deckers (parent of both Ugg and Hoka) raises alarms about how customers are behaving, it Related: Nike, rivals sound alarm on looming threat Ugg and Hoka shoppers are loyal, intentional, even cult-like. These are brands people go out of their way to buy. But lately, something's felt off. Deckers, best known for comfy Ugg boots and sleek Hoka sneakers, made headlines with some less-than-cozy news: customers are starting to change how they shop. For a brand that's thrived on loyalty and momentum, that's not the vibe. What really grabbed my attention? Deckers (DECK) didn't just hint at a blip. It called out a real shift in consumer behavior. And that's where things start to get interesting. CFO Steve Fasching didn't mince words during the earnings call. While revenue came in strong and the company expanded its buyback plan, Fasching flagged a clear challenge. Deckers expects to feel some strain from raising prices amid an already cautious consumer landscape. He described this as potential "demand erosion" that could weigh on performance in the months ahead. He also acknowledged that while Deckers is evaluating price hikes and working with factory partners to share costs, it will still have to absorb a chunk of the $150 million tariff hit expected in FY26. Related: Nike delivers bad news for customers That pressure, paired with slower-than-hoped growth in HOKA's direct-to-consumer sales, created the cautious tone that spooked investors. Still, the team remains upbeat about the long term. CEO Stefano Caroti reminded listeners that HOKA's brand awareness in the U.S. had jumped to 50%, a 25% leap from last year. International growth continues to outpace domestic sales. "I personally never felt stronger about the power of this brand," he said. It was a message of confidence, but one clearly tempered by current headwinds. If a brand as beloved as Ugg - or as buzzy as Hoka - is starting to feel the pinch, that doesn't bode well for the rest of retail. Deckers' warning adds to a growing chorus of companies sounding the alarm on shifting consumer habits. After years of pandemic-fueled spending on comfort and performance gear, shoppers are pulling back, and even the strongest brands are starting to feel it. What makes HOKA's situation unique is how strategic its wholesale push has been. The brand is betting big on getting into more stores and letting consumers physically try on updated styles in-store before committing. According to Fasching, the new designs are strong performers, but the shift toward trying them in-store first is putting short-term pressure on digital sales. This dynamic isn't a death knell, but it is a signal. Deckers is still viewed as a premium brand leader with a strong balance sheet. However, the idea that even its most reliable shoppers might pause on purchases is making the rest of the industry pause, too. Meanwhile, Deckers' stock has since been tracking for its biggest weekly decline in months. Whether this is a speed bump or a turning point depends on whether consumers start clicking "buy" keep hesitating. One thing's clear: if even the indoor-and-outdoor-Uggs crowd is tapping the brakes, every retailer should be paying close attention. Related: Popular sneaker company raising prices The Arena Media Brands, LLC THESTREET is a registered trademark of TheStreet, Inc.

Deckers Brands closes 2025 with 16% sales jump on Hoka and Ugg gains
Deckers Brands closes 2025 with 16% sales jump on Hoka and Ugg gains

Fashion Network

time24-05-2025

  • Business
  • Fashion Network

Deckers Brands closes 2025 with 16% sales jump on Hoka and Ugg gains

Deckers Brands announced on Thursday sales surged 16.3% to $4.986 billion for the fiscal-year 2025, on the back of a double-digit sales hike at Hoka and Ugg. The Goleta, California-based company said wholesale net sales increased 17.4% to $2.856 billion alongside a direct-to-consumer sales increase of 14.8% to $2.13 billion for the 12 months ending March 31. By region, domestic sales increased 11.3% to $3.187 billion, and international net sales increased 26.3% to $1.799 billion. By brand, Hoka clocked a 23.6% growth to $2.233 billion, alongside Ugg where net sales increased 13.1% to $2.531 billion. The gains were partially offset by other brands, including Teva, Ahnu, and Koolaburra, where net sales decreased 8.6% to $221.2 million. For the fourth fiscal quarter, Deckers reported revenue of $1.02 billion, a 6.5% increase year-over-year. Hoka posted 10% growth to $586.1 million, while Ugg rose 3.6% to $374.3 million. Earnings per share for the quarter rose to $1.00, up from $0.82. 'Deckers delivered another exceptional year of results in fiscal 2025, highlighted by the Hoka and Ugg brands' respective revenue growth of 24% and 13%, as well as record earnings per share,' said Stefano Caroti, president and chief executive officer. 'While the global trade environment has introduced greater near-term uncertainty, we are very confident in the exciting opportunities ahead for Hoka and Ugg. We view these brands as industry leaders, each with iconic and innovative products that operate in differentiated marketplaces. Alongside Deckers' superb balance sheet, this positions us well to manage through the near-term with a focus on the long-term.' Looking ahead, due to ongoing uncertainty around global trade policy, Deckers said it will not issue full-year guidance for fiscal 2026. For the first quarter ending June 30, the company expects sales between $890 million and $910 million. Diluted earnings per share is expected to be in the range of $0.62 to $0.67.

Deckers Brands closes 2025 with 16% sales jump on Hoka and Ugg gains
Deckers Brands closes 2025 with 16% sales jump on Hoka and Ugg gains

Fashion Network

time24-05-2025

  • Business
  • Fashion Network

Deckers Brands closes 2025 with 16% sales jump on Hoka and Ugg gains

Deckers Brands announced on Thursday sales surged 16.3% to $4.986 billion for the fiscal-year 2025, on the back of a double-digit sales hike at Hoka and Ugg. The Goleta, California-based company said wholesale net sales increased 17.4% to $2.856 billion alongside a direct-to-consumer sales increase of 14.8% to $2.13 billion for the 12 months ending March 31. By region, domestic sales increased 11.3% to $3.187 billion, and international net sales increased 26.3% to $1.799 billion. By brand, Hoka clocked a 23.6% growth to $2.233 billion, alongside Ugg where net sales increased 13.1% to $2.531 billion. The gains were partially offset by other brands, including Teva, Ahnu, and Koolaburra, where net sales decreased 8.6% to $221.2 million. For the fourth fiscal quarter, Deckers reported revenue of $1.02 billion, a 6.5% increase year-over-year. Hoka posted 10% growth to $586.1 million, while Ugg rose 3.6% to $374.3 million. Earnings per share for the quarter rose to $1.00, up from $0.82. 'Deckers delivered another exceptional year of results in fiscal 2025, highlighted by the Hoka and Ugg brands' respective revenue growth of 24% and 13%, as well as record earnings per share,' said Stefano Caroti, president and chief executive officer. 'While the global trade environment has introduced greater near-term uncertainty, we are very confident in the exciting opportunities ahead for Hoka and Ugg. We view these brands as industry leaders, each with iconic and innovative products that operate in differentiated marketplaces. Alongside Deckers' superb balance sheet, this positions us well to manage through the near-term with a focus on the long-term.' Looking ahead, due to ongoing uncertainty around global trade policy, Deckers said it will not issue full-year guidance for fiscal 2026. For the first quarter ending June 30, the company expects sales between $890 million and $910 million. Diluted earnings per share is expected to be in the range of $0.62 to $0.67.

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