Latest news with #Valuufy
Associated Press
12 hours ago
- Business
- Associated Press
Valuufy partners With Mainichi Future Creation Lab, Supporting New Approaches to Business Sustainability
KYOTO, JAPAN - July 2, 2025 ( NEWMEDIAWIRE ) - Valuufy, a pioneering value measurement startup, and Mainichi Future Creation Lab, the innovation hub of the Mainichi Shimbun Group, have announced a strategic partnership that turns sustainability reporting into actionable business intelligence. The collaboration combines Valuufy's data-driven ValuuCompass(TM) platform with Mainichi's trusted media platform to provide companies with new approaches to their business sustainability strategy. The partnership builds on compelling market data: Japan hosts 56% of the world's companies over 200 years old, organizations that have consistently outperformed competitors by managing stakeholder relationships strategically. These companies recognized that focusing only on financial indicators such as shareholder value creates vulnerabilities, while organizations that effectively manage relationships and risks across customers, employees, partners, shareholders, society, and nature achieve superior long-term performance and market resilience. 'Japan's business longevity demonstrates that systematic stakeholder insights and management creates competitive advantages,' said Kyle Barnes, CEO of Valuufy. 'Our partnership with Mainichi Future Creation Lab makes these practices measurable and actionable. ValuuCompass provides companies with the stakeholder intelligence and risk visibility needed to navigate today's complex business environment.' Stakeholder Intelligence Platform ValuuCompass functions as both a transparency tool and management platform, enabling organizations to track and optimize their stakeholder ecosystem. The methodology builds on 'sanpo yoshi', the centuries-old principle practiced by Ohmi merchants ensuring business benefits the seller, buyer, and society. Valuufy has expanded this wisdom into 'nanaho yoshi' or 'seven-way satisfaction' for modern business complexity. ValuuCompass reveals how stakeholder relationship health connects to business resilience. Organizations can identify specific risks such as employee turnover costs, customer defection patterns, supply chain vulnerabilities, and regulatory backlash before these issues impact operations. The platform also helps companies avoid reputation risks by identifying gaps between public sustainability communications and actual performance. ValuuCompass has demonstrated market validation through implementations with a major Japanese financial institution and one of the 'Magnificent Seven' technology leaders, providing stakeholder relationship intelligence, portfolio risk assessment, and competitive benchmarking capabilities across different markets and business cultures. 'ValuuCompass shows companies both the value they're creating and the risks they need to manage across all stakeholder relationships,' Barnes stated. 'This dual capability - value identification and risk early warning - gives organizations visibility into their business ecosystem that conventional frameworks miss.' The ValuuCompass methodology synthesizes over 1,200 metrics from 45 global frameworks into actionable business intelligence. The partnership addresses growing corporate frustration with existing frameworks that cannot benchmark performance across competitors, industries, or regions while failing to connect stakeholder impacts to long-term business success. 'Japanese businesses have long understood that lasting success requires creating value for society alongside shareholders,' said Tamotsu Takatsuka, CEO of Mainichi Future Creation Lab. 'This partnership translates that understanding into concrete metrics that today's business leaders can implement while providing the stakeholder intelligence needed for effective risk management.' Market Applications The platform serves organizations facing various sustainability challenges: mature sustainability teams seeking to demonstrate measurable impact, investment firms requiring better portfolio guidance and risk assessment, and companies identifying value creation opportunities through stakeholder relationship optimization. For investors specifically, ValuuCompass provides stakeholder value assessment and risk intelligence that conventional due diligence processes cannot capture, quantifying how stakeholder relationship deterioration translates into financial impact. The collaboration will begin with content examining case studies of Japanese companies that embody sustainable business models and feature dialogue with executives and thought leaders on the future of business sustainability and value creation. The partnership will also explore additional collaborative opportunities to advance sustainability standards and business practices in Japan and globally, while identifying opportunities for expanded strategic initiatives. Following Valuufy's feature in Mainichi Weekly Economist in May, additional content will explore how Japan's traditional business values connect with next-generation sustainability thinking. Organizations wishing to learn how ValuuCompass can help them with their risk and value assessment or investment evaluations can contact [email protected] or visit About Valuufy Founded in Kyoto and built on a decade's research at Doshisha University's Value Research Center, Valuufy translates stakeholder relationship management into measurable business value. The company provides stakeholder assessment, competitive benchmarking, and strategic improvement roadmaps that help organizations create value while managing risks. ValuuCompass synthesizes over 1,200 sustainability metrics from 45 global frameworks into actionable insights across seven stakeholder groups, providing data on relationship health, value potential, risk exposure, and improvement pathways. About Mainichi Future Creation Lab Established in 2017 as the innovation hub within the Mainichi Shimbun Group, one of Japan's largest media groups encompassing newspapers, magazines, and digital publications with nationwide reach, Mainichi Future Creation Lab identifies and accelerates breakthrough solutions to pressing social challenges. The group's publications include the Mainichi Shimbun daily newspaper and Weekly Economist magazine, among other media properties. The Lab invests in startups and operates acceleration programs while supporting government startup initiatives and municipal innovation projects. Contact Information: Valuufy Inc [email protected] Media Inquiries: Mainichi Future Creation Lab [email protected]
Associated Press
10-05-2025
- Business
- Associated Press
Valuufy Selected by Global Tech Leader for Environmental Impact Assessment
KYOTO, JAPAN - May 9, 2025 ( NEWMEDIAWIRE ) - Valuufy, a pioneering value measurement startup, has been selected by a global technology powerhouse - and member of the Magnificent Seven - to carry out a comprehensive environmental impact assessment. The engagement, which began in March 2025, represents a significant milestone for the young Kyoto-based value creation specialist. The project is based on the ValuuCompass(TM), an evolutionary system that transparently assesses impact and value creation in this case for nature, one of the system's seven stakeholders, and benchmarks the results against other leaders in the market. The client will receive the assessment and analysis later this month, with actionable insights on environmental performance across multiple dimensions. Addressing Critical Gaps in Sustainability Measurement Kyle Barnes, CEO of Valuufy, said, 'For a startup, especially from Japan, to secure an American technoloy powerhouse as a client is extraordinary. This clearly demonstrates how our approach aligns with the needs of forward-thinking organisations. The ValuuCompass has been developed on a solid foundation of academic rigour and business value, and the client company responded to this combination.' The tech heavy selected Valuufy after evaluating multiple sustainability assessment solutions. 'Gaps and discrepancies exist in current sustainability benchmarking when factoring environmental and social considerations. We appreciate how Valuufy systematically evaluates all relevant topic areas using best in class industry standards coupled with a data-driven, quantifiable approach to derive actionable insights,' noted a company representative. Breaking New Ground in Precision and Performance Benchmarking Dr Philip Sugai, Director of Research at Valuufy, said, 'What sets ValuuCompass apart is its unparalleled level of detail and methodological rigor. Unlike current frameworks that offer broad sustainability disclosure topics, we've developed specific, measurable subgoals for each objective. This granular approach enables something that's been largely unattainable with existing frameworks – genuine benchmarking across companies and industries.' 'Traditional ESG frameworks mainly look back on what companies have already reported,' Sugai continued. 'Our work focuses on the future and what matters most to business leaders -- identifying specific opportunities to create value and reduce risk across their entire stakeholder ecosystem. For technology companies with complex global value chains, this perspective is particularly valuable.' Directing Sustainabiliy toward Value Creation This client relationship underscores a growing shift in how leading companies are approaching sustainability -- moving beyond compliance reporting toward strategic value creation. Technology companies in particular face increasing pressure to demonstrate meaningful environmental improvements while maintaining competitive advantage. Stated Barnes, 'Future market leaders understand that sustainability isn't separate from business strategy -- it's central to it. When organizations can quantify their impact and benchmark against competitors, sustainability becomes a concrete business advantage rather than a vague aspiration. It's a fundamental shift from sustainability as compliance to sustainability as value creation.' About Valuufy Valuufy, Inc. transforms how organizations measure and create sustainable value. Founded in 2024, Valuufy is a registered startup in Kyoto, Japan, emerging from the Value Research Center at Doshisha University and more than ten years academic value research. The groundbreaking ValuuCompass(TM) provides a comprehensive system for assessing impact and value creation across seven stakeholder dimensions, transforming sustainability from regulatory compliance into strategic competitive advantage. Led by an international team from Japan, Germany, Sweden & USA, Valuufy helps businesses identify hidden risks, uncover growth opportunities, and create measurable value through sustainability. Visit and follow us at Contact Information: Kyle Barnes CEO, Valuufy [email protected]
