Latest news with #VictorSanz
Fashion Value Chain
7 days ago
- Business
- Fashion Value Chain
TUMI Celebrates Grand Opening of First China Flagship Store at Shanghai Centre
Hong Kong SAR TUMI, the leading international travel, lifestyle and accessories brand, celebrated the grand opening of its first China flagship store at the iconic Shanghai Centre. TUMI welcomed guests to an exclusive launch event in celebration of the flagships grand opening-an evening rooted in design, culture, and meaningful connection. This milestone flagship is the latest reflection of the brands continued investment in the region and its commitment to serving the global traveler with immersive, elevated and personalized retail experiences. An Exclusive Milestone Celebration A symbolic ribbon-cutting ceremony marked the occasion, drawing notable guests from across the region and beyond and featuring a special appearance by newly named Asia-Pacific brand ambassador Wei Daxun. TUMI China, Senior Director Julian Yung, VP of APAC and ME Aris Maroulis, TUMI Asia-Pacific Brand Ambassador Wei Daxun, TUMI Creative Director Victor Sanz, EVP and COO of Shanghai Centre Byron Kan TUMI Creative Director Victor Sanz said, 'Returning to Shanghai and seeing everything come to life was incredible. The energy in the room, the conversations, the people – it was all truly inspiring. Everyone brought something unique to the moment, and thats what made it unforgettable. I couldnt imagine a better way to kick off this exciting chapter for TUMI here in Shanghai.' Following the ribbon-cutting, over 500 esteemed guests were welcomed to an exclusive after party held inside the flagship. Guests explored the space and discovered a curated selection of TUMIs premium collections, including Alpha Bravo and Harrison. The evening also celebrated the launch of Chapter 3 of the Uncompromisingly Light campaign, brought to life through the dynamic 19 Degree Lite collection and the presence of newly appointed Asia-Pacific brand ambassador Wei Daxun. The afterparty further elevated the evening with entertainment and interactive workshops, as guests enjoyed a bespoke fan-personalization experience that paid tribute to Shanghais cultural richness. Inspired by the citys creative pulse and legendary skyline, TUMIs personalization service introduced an exclusive Shanghai mold specially crafted for the event, enabling guests to create custom keepsakes. To conclude the full-day celebration, guests were invited to a dynamic in-store experience featuring curated music, fine wine, and exclusive customization offerings-seamlessly blending TUMIs travel-forward ethos with the citys vibrant creative spirit. TUMI Creative Director Victor Sanz (left) and Vice President of Asia Pacific and Middle East Aris Maroulis addressed guests during the event, which also featured a variety of personalization workshops Immersive Store Design Featuring Art, Displays, and Activations Rooted in TUMIs commitment to purposeful, performance-driven innovation, each element of the flagships immersive design-from the sculptural faade to curved LED screens and evocative Journey art installation-seamlessly blends the brands signature minimalist luxury with modern architectural aesthetics. Echoing the sculptural elegance of 19 Degree, the flagships bold exterior greets visitors with a cascading metallic panel faade defined by fluid contours. This striking design detail is a nod to the collections signature curvature and reflects the brands commitment to thoughtful craftsmanship-starting from the outside in. Conveying effortless elegance in motion, refined scenario-based displays showcase the full range of TUMI mens, womens and travel accessories throughout thoughtfully designed spaces. A distinctive open-concept VIP area presents meticulously curated premium travel and luggage offerings, while clients can visit the interactive materials wall to experience TUMIs innovations in cutting-edge design material technology firsthand. Unique to the Shanghai flagship is a dedicated art installation space that bridges TUMIs design philosophy and local artisan culture. Rooted in respect for material integrity and purposeful craftsmanship, the debut work, Journey, was created from bamboo by renowned contemporary artist Xu Fei. Exploring the intersection of movement, intention, and form, Journey draws on the ancient Chinese cosmological concept of round heaven and square earth-a balance of fluidity and grounding that echoes TUMIs approach to design. The installation embodies the brands belief that travel is not just about where youre going, but how you move through the world-with clarity, resilience, and meaning. TUMI China Flagship Store at Shanghai Centre Address: Room A02-B, Ground Floor East Department Store, 1376 West Nanjing Road, Jingan District, Shanghai. Opening hours: 10am – 10pm For more information about the flagship opening, additional content, and brand updates, follow along on and @TUMITravel social media channels. About TUMI Since 1975, TUMI has been creating world-class business, travel, and performance luxury essentials, designed to upgrade, uncomplicate and beautify all aspects of life on the move. Blending flawless functionality with a spirit of ingenuity, were committed to empowering journeys as a lifelong partner to movers and makers in pursuit of their passions. For more about TUMI, visit and follow on Instagram, TikTok, Facebook, and YouTube.
The Sun
05-08-2025
- Business
- The Sun
TUMI Celebrates Grand Opening of First China Flagship Store at Shanghai Centre
HONG KONG SAR - Media OutReach Newswire - 5 August 2025 - TUMI, the leading international travel, lifestyle and accessories brand, celebrated the grand opening of its first China flagship store at the iconic Shanghai Centre. TUMI welcomed guests to an exclusive launch event in celebration of the flagship's grand opening—an evening rooted in design, culture, and meaningful connection. This milestone flagship is the latest reflection of the brand's continued investment in the region and its commitment to serving the global traveler with immersive, elevated and personalized retail experiences. An Exclusive Milestone Celebration A symbolic ribbon-cutting ceremony marked the occasion, drawing notable guests from across the region and beyond and featuring a special appearance by newly named Asia-Pacific brand ambassador Wei Daxun. TUMI Creative Director Victor Sanz said, 'Returning to Shanghai and seeing everything come to life was incredible. The energy in the room, the conversations, the people – it was all truly inspiring. Everyone brought something unique to the moment, and that's what made it unforgettable. I couldn't imagine a better way to kick off this exciting chapter for TUMI here in Shanghai.' Following the ribbon-cutting, over 500 esteemed guests were welcomed to an exclusive after party held inside the flagship. Guests explored the space and discovered a curated selection of TUMI's premium collections, including Alpha Bravo and Harrison. The evening also celebrated the launch of Chapter 3 of the Uncompromisingly Light campaign, brought to life through the dynamic 19 Degree Lite collection and the presence of newly appointed Asia-Pacific brand ambassador Wei Daxun. The afterparty further elevated the evening with entertainment and interactive workshops, as guests enjoyed a bespoke fan-personalization experience that paid tribute to Shanghai's cultural richness. Inspired by the city's creative pulse and legendary skyline, TUMI's personalization service introduced an exclusive Shanghai mold specially crafted for the event, enabling guests to create custom keepsakes. To conclude the full-day celebration, guests were invited to a dynamic in-store experience featuring curated music, fine wine, and exclusive customization offerings—seamlessly blending TUMI's travel-forward ethos with the city's vibrant creative spirit. Immersive Store Design Featuring Art, Displays, and Activations Rooted in TUMI's commitment to purposeful, performance-driven innovation, each element of the flagship's immersive design—from the sculptural façade to curved LED screens and evocative Journey art installation—seamlessly blends the brand's signature minimalist luxury with modern architectural aesthetics. Echoing the sculptural elegance of 19 Degree, the flagship's bold exterior greets visitors with a cascading metallic panel façade defined by fluid contours. This striking design detail is a nod to the collection's signature curvature and reflects the brand's commitment to thoughtful craftsmanship—starting from the outside in. Conveying effortless elegance in motion, refined scenario-based displays showcase the full range of TUMI men's, women's and travel accessories throughout thoughtfully designed spaces. A distinctive open-concept VIP area presents meticulously curated premium travel and luggage offerings, while clients can visit the interactive materials wall to experience TUMI's innovations in cutting-edge design material technology firsthand. Unique to the Shanghai flagship is a dedicated art installation space that bridges TUMI's design philosophy and local artisan culture. Rooted in respect for material integrity and purposeful craftsmanship, the debut work, Journey, was created from bamboo by renowned contemporary artist Xu Fei. Exploring the intersection of movement, intention, and form, Journey draws on the ancient Chinese cosmological concept of 'round heaven and square earth'—a balance of fluidity and grounding that echoes TUMI's approach to design. The installation embodies the brand's belief that travel is not just about where you're going, but how you move through the world—with clarity, resilience, and meaning. TUMI China Flagship Store at Shanghai Centre Room A02-B, Ground Floor East Department Store, 1376 West Nanjing Road, Jing'an District, Shanghai. Opening hours: 10am – 10pm For more information about the flagship opening, additional content, and brand updates, follow along on and @TUMITravel social media channels. TUMI Creative Director Victor Sanz (left) and Vice President of Asia Pacific and Middle East Aris Maroulis addressed guests during the event, which also featured a variety of personalization workshops.
Associated Press
05-08-2025
- Business
- Associated Press
TUMI Celebrates Grand Opening of First China Flagship Store at Shanghai Centre
A Milestone Moment Marked by Notable Guests, Immersive Experiences, and Elevated Design HONG KONG SAR - Media OutReach Newswire - 5 August 2025 - TUMI, the leading international travel, lifestyle and accessories brand, celebrated the grand opening of its first China flagship store at the iconic Shanghai Centre. TUMI welcomed guests to an exclusive launch event in celebration of the flagship's grand opening—an evening rooted in design, culture, and meaningful connection. This milestone flagship is the latest reflection of the brand's continued investment in the region and its commitment to serving the global traveler with immersive, elevated and personalized retail experiences. An Exclusive Milestone Celebration A symbolic ribbon-cutting ceremony marked the occasion, drawing notable guests from across the region and beyond and featuring a special appearance by newly named Asia-Pacific brand ambassador Wei Daxun. (Left) TUMI China, Senior Director Julian Yung, Vice President of Asia Pacific and Middle East Aris Maroulis, TUMI Asia-Pacific Brand Ambassador Wei Daxun, TUMI Creative Director Victor Sanz, Executive Vice President and COO of Shanghai Centre Byron Kan (Jian Bailuan), taking part in the ribbon-cutting ceremony. (Right) TUMI Asia-Pacific Brand Ambassador Wei Daxun at the new TUMI Flagship Store in Shanghai TUMI Creative Director Victor Sanz said, 'Returning to Shanghai and seeing everything come to life was incredible. The energy in the room, the conversations, the people – it was all truly inspiring. Everyone brought something unique to the moment, and that's what made it unforgettable. I couldn't imagine a better way to kick off this exciting chapter for TUMI here in Shanghai.' Following the ribbon-cutting, over 500 esteemed guests were welcomed to an exclusive after party held inside the flagship. Guests explored the space and discovered a curated selection of TUMI's premium collections, including Alpha Bravo and Harrison. The evening also celebrated the launch of Chapter 3 of the Uncompromisingly Light campaign, brought to life through the dynamic 19 Degree Lite collection and the presence of newly appointed Asia-Pacific brand ambassador Wei Daxun. The afterparty further elevated the evening with entertainment and interactive workshops, as guests enjoyed a bespoke fan-personalization experience that paid tribute to Shanghai's cultural richness. Inspired by the city's creative pulse and legendary skyline, TUMI's personalization service introduced an exclusive Shanghai mold specially crafted for the event, enabling guests to create custom keepsakes. To conclude the full-day celebration, guests were invited to a dynamic in-store experience featuring curated music, fine wine, and exclusive customization offerings—seamlessly blending TUMI's travel-forward ethos with the city's vibrant creative spirit. TUMI Creative Director Victor Sanz (left) and Vice President of Asia Pacific and Middle East Aris Maroulis addressed guests during the event, which also featured a variety of personalization workshops. Immersive Store Design Featuring Art, Displays, and Activations Rooted in TUMI's commitment to purposeful, performance-driven innovation, each element of the flagship's immersive design—from the sculptural façade to curved LED screens and evocative Journey art installation—seamlessly blends the brand's signature minimalist luxury with modern architectural aesthetics. Echoing the sculptural elegance of 19 Degree, the flagship's bold exterior greets visitors with a cascading metallic panel façade defined by fluid contours. This striking design detail is a nod to the collection's signature curvature and reflects the brand's commitment to thoughtful craftsmanship—starting from the outside in. Conveying effortless elegance in motion, refined scenario-based displays showcase the full range of TUMI men's, women's and travel accessories throughout thoughtfully designed spaces. A distinctive open-concept VIP area presents meticulously curated premium travel and luggage offerings, while clients can visit the interactive materials wall to experience TUMI's innovations in cutting-edge design material technology firsthand. Unique to the Shanghai flagship is a dedicated art installation space that bridges TUMI's design philosophy and local artisan culture. Rooted in respect for material integrity and purposeful craftsmanship, the debut work, Journey, was created from bamboo by renowned contemporary artist Xu Fei. Exploring the intersection of movement, intention, and form, Journey draws on the ancient Chinese cosmological concept of 'round heaven and square earth'—a balance of fluidity and grounding that echoes TUMI's approach to design. The installation embodies the brand's belief that travel is not just about where you're going, but how you move through the world—with clarity, resilience, and meaning. TUMI China Flagship Store at Shanghai Centre Address: Room A02-B, Ground Floor East Department Store, 1376 West Nanjing Road, Jing'an District, Shanghai. Opening hours: 10am – 10pm For more information about the flagship opening, additional content, and brand updates, follow along on and @TUMITravel social media channels. Hashtag: #TUMI The issuer is solely responsible for the content of this announcement. About TUMI Since 1975, TUMI has been creating world-class business, travel, and performance luxury essentials, designed to upgrade, uncomplicate and beautify all aspects of life on the move. Blending flawless functionality with a spirit of ingenuity, we're committed to empowering journeys as a lifelong partner to movers and makers in pursuit of their passions. For more about TUMI, visit and follow on Instagram, TikTok, Facebook, and YouTube.
South China Morning Post
29-05-2025
- Entertainment
- South China Morning Post
Style according to … Victor Sanz: luxury luggage brand Tumi's creative director knows how to travel in style – he shares his favourite hotels in London and Madrid, and must-visit NYC spots
Victor Sanz first joined luggage brand Tumi in 2003, after studying industrial design at the Pratt Institute in New York. After a short break that saw him working for the likes of Tommy Hilfiger , he returned to Tumi in 2009, rising to the post of creative director in 2016. As someone who designs suitcases of all kinds for a living, Sanz knows a thing or two about travelling in style. Here, he shares his favourite finds from his home base of New York , and around the world. What I'm watching Victor Sanz is a fan of the Formula One documentary Drive to Survive, currently in its seventh season. Photo: Netflix Advertisement [Netflix documentary] Drive to Survive has been on my constant watch list. After Tumi became partners with [racing team] McLaren, I became a huge Formula One fan, and I've just loved consuming as much of it as possible. I'm up at all hours of the day and night on Sundays to watch the race and cheer on McLaren, Lando [Norris] and Oscar [Piastri]. The Instagram accounts I can't stop scrolling Victor Sanz follows artists like Kaws, known for pieces such as his Companion figures. Photo: Handout Brian Donnelly (@kaws) , Sebastian Errazuriz (@sebastianstudio) and CJ Hendry (@cj_hendry): I follow a wide community of artists and designers. I love seeing what others in the creative field are up to. My beauty hacks Victor Sanz keeps his daily skincare routine simple, with Rénergie H.C.F. Triple Serum from Lancôme Paris a favourite. Photo: Handout When it comes to my daily routine, I'm pretty simple: I try not to overcomplicate things. For fragrance , I wear Tumi Awaken or Tumi 19 Degree. The two scents fit every occasion while I'm on the move. For skincare, I typically use Rénergie H.C.F. Triple Serum from Lancôme Paris. I work with my hands a lot, so to take care of them: I use The Body Shop Hemp Hand Protector.
Hype Malaysia
29-04-2025
- Business
- Hype Malaysia
TUMI Strikes Gold With Limited-Edition 50th Anniversary Collection
It's time to hit the road, folks, because TUMI has released a numbered, limited-edition capsule collection of gilded cases and accessories in celebration of its golden anniversary. 'We wanted to do something truly special for our 50th anniversary,' says Creative Director Victor Sanz. 'And what better way to celebrate than by taking our iconic 19 Degree design and giving it a bold, metallic gold twist? This ultra-limited-edition drop is all about celebrating where we've been – 50 years of pushing boundaries in design and craftsmanship – and where we're headed. It's the perfect blend of innovation, style and celebration.' The limited-edition collection features four silhouettes from the brand's signature 19 Degree Aluminum line – a Briefcase, International Carry-On, Watch Travel Case, and Minaudiere – all decked out in a stunning celebratory Bullion Gold. Each radiant piece showcases an aircraft-grade aluminum shell, TUMI's iconic 19 Degree contours, and distinctive detailing for that signature sleek look. To make it even more special, each item comes with a 50th anniversary story patch that includes its unique edition number. With only 250 units of each silhouette available worldwide, these pieces aren't just luggage – they're bona fide collectors' treasures for die-hard TUMI enthusiasts. The collection is now available at select TUMI Online stores across APAC. Select styles will also be available at TUMI flagship and retail stores globally, including locations across North America, Asia, Europe and Latin America.
