Latest news with #VictoriaRubadiri
Zawya
a day ago
- General
- Zawya
International Federation of Red Cross and Red Crescent Societies (IFRC) launches Zero Hunger Campaign to drive durable food security across Africa
The International Federation of Red Cross and Red Crescent Societies (IFRC) has officially launched its Africa Zero Hunger: United for Durable Solutions campaign, marking a bold step toward redefining the fight against hunger in Africa. The campaign was unveiled today, 19 August 2025, during a virtual event moderated by award-winning journalist Victoria Rubadiri, bringing together African leaders, humanitarian actors, and community innovators from across the continent. Its mission: to move beyond short-term aid and invest in durable, community-led solutions that strengthen local systems, adapt to climate and conflict, and deliver lasting, resilient change. A systemic crisis, a collective opportunity Across sub-Saharan Africa, over 282 million people are undernourished — almost one-third of the world's food-insecure population. In 2024 alone, 173 million people faced acute food insecurity or worse, with women and children bearing the heaviest burden. This crisis stems from deep-rooted structural drivers — climate shocks, conflict, displacement, and weak food and social protection systems. But it also presents a historic opportunity to reset how we respond. The Zero Hunger Campaign: United for Durable Solutions calls for a shift away from short-term aid toward community-led, African-owned solutions that build long-term resilience. " It represents a turning point,' said Pierre Kremer, Deputy Regional Director, IFRC Africa. ' It's moving from short-term food aid to lasting, community-driven change. For Africa, it's a rallying call to end hunger by harnessing local ingenuity, climate-smart practices, and sustainable livelihoods." Durable solutions, African leadership Launched in Kenya, Ethiopia, DRC, Mali, Nigeria, and Zimbabwe, the campaign is grounded in SDG 2, the AU's Agenda 2063, and the Malabo Declaration. It aims to reach 60 million vulnerable people in 15 countries by 2030. The Zero Hunger Campaign will channel investment into: Climate-smart agriculture&ecosystem restoration Access to finance and markets Community-led social protection Women and youth-led cooperatives Integrated food, health, and nutrition systems From launch to action The IFRC is driving this transformation through its network of African National Societies and more than one million community-based Red Cross and Red Crescent volunteers. These volunteers, embedded in local systems and trusted by their communities, are helping scale proven, locally designed approaches to food security. What's next The launch may be complete, but the mission has only just begun: the IFRC is calling on governments, donors, the private sector, civil society, media, and the African diaspora to help expand and replicate these solutions. The campaign's message is clear: Zero Hunger starts with us. Distributed by APO Group on behalf of International Federation of Red Cross and Red Crescent Societies (IFRC).
CNN
07-08-2025
- Business
- CNN
CNN and Afreximbank celebrate five years of Connecting Africa
August 7th, 2025 CNN International Commercial (CNNIC) and African Export-Import Bank (Afreximbank) are celebrating five years of the multi-platform series Connecting Africa. Hosted by CNN anchor and correspondent Eleni Giokos and Connecting Africa correspondent Victoria Rubadiri, the editorial series profiles the people, projects, and companies revolutionising African business and bringing the continent together. Afreximbank has been the exclusive sponsor of Connecting Africa since its launch in 2020. To mark the anniversary, Giokos and Rubadiri recorded a special episode of the show in front of a live audience on the sidelines of Afreximbank Annual Meetings (AAM) in Abuja, Nigeria. The episode reflects on Africa's economic evolution and explores what lies ahead as the African Continental Free Trade Area (AfCFTA) ushers in a bold era of growth and opportunity. Featuring a panel discussion with AfCFTA Secretary General Wamkele Mene, Oando CEO Wale Tinubu, and interviews with the next generation of Nigerian innovators, the special episode is available to watch here on CNN. Alongside the 30-minute monthly show, content is available across CNN's digital and social platforms. Giokos and Rubadiri also moderated panels at the AAM, including a fireside chat with Aliko Dangote and Strive Masiyiwa. CNNIC's five-year partnership with Afreximbank has also included the branded content documentary series Impact Stories. Produced by Create, CNNIC's brand content studio, and the Afreximbank TV team, Impact Stories showcases the bank's development impact, bringing to life the transformative power of trade finance and investment across Africa. Through cinematic storytelling, the series showcases the people and economies that have been transformed by Afreximbank's initiatives. The co-production was born from a deep collaboration between Create and Afreximbank to tell compelling pan African stories. Impact Stories has been renewed for a second season which will air later this year. Speaking about the anniversary, Rob Bradley, Senior Vice President, Digital Revenue, Strategy and Operations, CNN International Commercial, who attended the event in Abuja, said, 'Over the last five years we've worked closely with Afreximbank, resulting in compelling storytelling about African business resonating with CNN's global audience. We are proud of our partnership with Afreximbank and are excited to continue working together to highlight the people, policy, and progress shaping African businesses.' Commenting on the collaboration, Anne Ezeh, Afreximbank's Director of Communications and Events, said, 'It is vital that the incredible successes of African businesses and entrepreneurs are amplified across Africa and beyond. Our partnership with CNNIC has ensured that these voices strategically highlight Africa's development narrative and further position Africa as investment ready.' See more from Connecting Africa : Watch the anniversary episode:
