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HR Asia Best Companies to Work for in Asia is Redesigning Work to Keep People, Skills, and Generations Together in Vietnam
HR Asia Best Companies to Work for in Asia is Redesigning Work to Keep People, Skills, and Generations Together in Vietnam

Korea Herald

time16 hours ago

  • Business
  • Korea Herald

HR Asia Best Companies to Work for in Asia is Redesigning Work to Keep People, Skills, and Generations Together in Vietnam

HO CHI MINH CITY, Vietnam, Aug. 20, 2025 /PRNewswire/ -- Employers across Vietnam are navigating a talent market that hires fast and moves faster, where finding the right people, keeping them, and aligning five generations inside one workplace has become the new baseline for organisational risk. New data shows voluntary turnover in Vietnam reached double-digit pressure points in 2024, with an overall voluntary turnover of 9.6% in the first half of 2024 and a notably lower 6.5% among multinational corporations — a gap that helps explain why MNCs and large firms dominate this year's winners. Organized by Business Media International, the HR Asia Best Companies to Work for in Asia reframes those problems as solvable design challenges — and the evidence is in the 119 winners. By insisting on employee-voice data, transparent benchmarking and public recognition, HR Asia surfaces what works and accelerates adoption across the market. The awards programme leans on the proprietary TEAM employee engagement survey and a structured validation process that prioritises real employee feedback — turning anecdotes about "what might work" into repeatable solutions. Retention: companies keep people by giving them reasons to stay beyond pay. Winners are using evidence-based steps HR Asia highlights: targeted learning pathways that convert existing staff into new roles (reducing external hiring pressure), segmented employee value propositions (benefits and flexibility matched to life-stage and generation), and continuous listening loops to catch flight risk early. HR Asia's benchmarking packages and public case studies make these tactics visible and actionable for the market, so best practices scale faster than the next resignation. (Supporting Vietnam-specific employee priorities and switching intent are documented in HR Asia's Vietnam survey.) Hiring tech & digital talent: the winners don't just chase market salaries — they change the game. Practical playbooks showcased by HR Asia include internal reskilling curricula co-designed with universities and bootcamps, structured rotations that map adjacent skills into tech roles, and targeted hiring pipelines that prioritise potential plus micro-credentialing. By publishing benchmark outcomes and facilitating cross-company sharing, HR Asia reduces the information asymmetry that makes employers all compete for the same scarce hires. The result: companies convert internal capacity into market-grade capability, shrinking the external talent gap. Multigenerational workplaces: winners demonstrate that the generational problem is an organisational design opportunity. HR Asia-validated case studies show repeatable interventions — two-way mentoring (reverse mentoring for digital skills), squad-based team design that pairs domain experience with digital fluency, and bespoke communication practices that increase clarity for Gen Z while preserving institutional knowledge for older cohorts. By featuring these examples in its benchmarking and public forums, HR Asia helps leaders replicate structures that reduce friction and build mutual respect across ages. Technology as enabler, not replacement: the new HR Asia Tech Empowerment Awards recognise organisations using technology to empower people — from AI-curated learning paths and predictive retention analytics to employee-experience platforms that surface real-time feedback. The award category is designed to reward deployments where tech multiplies human potential (upskilling, wellbeing, autonomy) rather than simply automating tasks. Celebrating these winners creates visible examples of high-ROI adoption for HR teams across Vietnam. The award covers fifteen markets across the region including mainland China, Cambodia, Hong Kong, Indonesia, India, Japan, Korea, Macau, Malaysia, Philippines, Singapore, Taiwan, Thailand, United Arab Emirates, and Vietnam. For more information about the HR Asia Best Companies to Work for in Asia 2025 - and a complete list of winners, please visit

Korean powdered milk exports triple in Southeast Asia over decade
Korean powdered milk exports triple in Southeast Asia over decade

Korea Herald

time18-02-2025

  • Business
  • Korea Herald

Korean powdered milk exports triple in Southeast Asia over decade

Korean powdered milk products have surged in popularity across Southeast Asia, with exports nearly tripling over the past decade as demand for Korean formula remains on the rise, data showed Tuesday. According to data from the Korea Agro-Fisheries & Food Trade Corp., or aT, powdered milk exports to the 10 member nations of the Association of Southeast Asian Nations hit a record high of $30.7 million last year, up from $10.5 million in 2014. The export volume also saw a sharp rise, reaching 2,465 metric tons last year — 2.6 times higher than the 932 tons recorded a decade ago. Among ASEAN countries, Cambodia stands out as the largest export destination, with Korean formula milk powder shipments soaring to $15.6 million last year, showing a 14-fold increase over the past decade. Korean powdered formula milk held a 3.3 percent market share in Cambodia in 2019, but by 2023, it had jumped to 14.8 percent. Over 80 percent of the powdered milk products in Cambodia come from Namyang Dairy Products, one of South Korea's largest dairy companies, which not only sells its flagship powdered milk but has also launched a product tailored to the local market. Vietnam is another key market, with its infant formula market projected to grow from 1.57 trillion won in 2023 to 2.43 trillion won by 2027, according to global market research firm Euromonitor. Korean powdered milk exports to Vietnam have risen 1.6-fold over the past decade, reaching $15 million last year. Lotte Wellfood, the confectionery arm of Lotte Group, has seen strong export growth, having introduced a Vietnam-specific formula product in 2019. The product recorded an 82 percent on-year growth in the first 10 months of 2023. An industry insider noted that, amid Korea's declining birthrate and the resulting drop in domestic infant-related sales, Korean dairy manufacturers are increasingly turning to Southeast Asia, which could serve as "a future growth engine for the powdered milk industry."

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