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Time of India
27-05-2025
- Lifestyle
- Time of India
High-protein, low-cal, and gram-worthy: How Kulfi got its glowup
The recent launch of 'protein kulfi' by an FMCG giant created quite a stir. Each 60g pack of this 'healthy' kulfi apparently has 10g of protein and only 57 calories - a clever positioning for a protein deficient nation. * But the real story is one of a delicious resurgence - the traditional desi dessert has made a comeback as a trendy treat. Between 2023 and 2024, India's kulfi exports grew by 31%, according to trade data by Justdial and as per a data by Volza, the biggest importers of kulfi are the United States, Bhutan, and Singapore. For generations, kulfi wore its street creds proudly. On family trips to the chowpatty, at sherbet and chaat stalls in summer and occasionally served at wedding banquets. The dense, creamy, frozen dessert did lose out to more exciting ice-creams and gelatos. But this summer has been big on love for nostalgia. Including the humble kulfi that's got a fashionable glow-up. The healthy twist to indulgence How do you take a creamy, dairy-rich, decadent dessert and make it healthy? You innovate. 'Indian kulfi is being redesigned to reflect modern nutritional demands,' says Chef Sanaa Khattar from CYK Hospitalities. 'So we are using toned milk, nuts, and natural sweeteners like coconut sugar or jaggery. Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Buy Brass Idols - Handmade Brass Statues for Home & Gifting Luxeartisanship Buy Now Undo Ingredients such as turmeric, basil seeds, saffron, and dried fruits also boost both flavour and nutrition.' Since kulfi is meant to be denser and creamier than ice-cream, makers are sticking to slow cooking and natural reduction of the milk without any chemical stabilisers. 'It preserves the dessert's soul,' says Khattar. Chef Shivansh Bhasin, head chef at Quarter Plate by Kunal Kapur says, 'The challenge with enhancing protein content in desserts lies in preserving indulgence while boosting nutrition. We achieve this by incorporating nutrient-dense ingredients like nuts, seeds, Greek yoghurt, almond flour, and chickpea flour — creating sweets that please the palate without compromising on health.' Bespoke kulfi? Why not? It's not just health but personalisation that's fuelling the kulfi resurgence. 'The most exciting trend is the rise of customisable kulfis,' says Nesar Akhtar, owner Shaan's Restaurant & Banquet. 'Customers can choose their base — malai, saffron, paan, or coconut — and add mix-ins like caramelised figs, sea salt, or dark chocolate shards. The combinations are endless, adding a gourmet twist to a traditional treat. ' There are dietary preferences too. Gagan Anand, founder of Scuzo Ice 'O' Magic, explains how their gelato kulfi is still made with creamy milk. 'But the sugar is regulated to match client preferences.' Your treat is a swipe away Long considered too delicate for frozen delivery, kulfi is now thriving on quick-commerce platforms. Its natural density and stability make it ideal for logistics, making it an easy choice for those seeking authentic desserts without having to wait for it. Think house parties and sudden cravings for something sweet and familiar. 'Although I love eating kulfi at local shops, being able to order it online makes it easier to relive those childhood memories,' says Anusmita Bera from Kolkata, who is a fan of kulfis. 'Each bite is a blend of nostalgia and novelty — that's why it remains one of my all-time favourites.' Moreover home-grown brands are embracing playful formats: spirals, hearts, layered cubes, and even terracotta pots. "Artisanal producers are embracing packaging that reflects both tradition and innovation,' says Azra Golam, director of sales at Aminia. 'We're seeing biodegradable wraps, glass jars, reusable tins, and even labels that narrate the story behind each kulfi. Some brands offer interesting moulds for home freezing — turning kulfi-making into an experience. ' Kulfi trends to watch: No artificial additives, locally sourced fruits. Fusion and global flavours: Miso caramel, rose-lavender, tiramisu Plant-based and lactose-free varieties for the health-conscious Gourmet kulfi bites, scoops, and sticks that are IG-friendly and shareable . — Master Chef Karishma Sakrani, Consultant Chef at Kynd Cafe & Bar, Pune. Make your own kulfi Start with full-fat milk and reduce it slowly — that's where the richness comes from. Stir regularly and let it thicken naturally for that signature creamy texture. Swap refined sugar for jaggery or dates for a healthier, deeper sweetness. Add a pinch of cardamom or a few saffron strands to elevate the flavour. Feeling adventurous? Try flavours like coffee, matcha, or even sea salt caramel — kulfi is endlessly versatile. Top with caramelised nuts, rose petals, fresh berries, or even pair with a warm brownie or biscuit crumble for contrast. — Master Chef Ajay Chopra, consultant chef at Jugnu, Goa (* Study by International Food Policy Research Institute) Check out our list of the latest Hindi , English , Tamil , Telugu , Malayalam , and Kannada movies . Don't miss our picks for the best Hindi movies , best Tamil movies, and best Telugu films .
United News of India
28-04-2025
- Business
- United News of India
US-China tariff war opens golden opportunity for Aligarh's lock industry
Lucknow, Apr 28 (UNI) The ongoing US-China tariff war has created a golden opportunity for Aligarh, which is known for its lock industry, to further strengthen its position in the global market position, official sources said here on Monday. Sources said that boosted by Uttar Pradesh Chief Minister Yogi Adityanath's pro-business policies, Aligarh, already a hub for locks, is rapidly strengthening its global market position. "According to Volza's export data, India leads the world in lock exports, surpassing China and Vietnam, with key markets in the UK, US and Australia," they said. Sources said that as per data till April 17, India tops the world in lock hardware exports with 40,664 shipments. "It is followed by China (30,289 shipments) and Vietnam (4,836 shipments). From October 2023 to September 2024, India exported 3,578 shipments, showing a growth of 10 percent over the previous year," they said. Sources said that China exports locks worth 1.19 billion dollars annually to the US, holding a 66 percent market share. "However, the US's 245 percent tariff on Chinese products has made them more expensive, creating an opportunity for Aligarh's lock industry to capture a larger share of the US market," they said. Sources said, "The Yogi government has already taken steps, such as including Aligarh's hardware in the One District One Product (ODOP) scheme in 2018 and offering incentives to local entrepreneurs, to capitalise on this." Sources said that Aligarh's leading lock company, Link Locks, has invested Rs 100 crore to capitalise on this opportunity. "This investment will benefit the entire lock industry and its stakeholders. The government's pro-business policies have boosted entrepreneurial confidence, positioning Aligarh to expand its share in the global lock market," they said. Sources said that the US-China tariff war has created a significant opportunity for UP beyond the lock industry, opening doors for exports of household products like kitchenware, tableware, plastic items, lamps, hair clippers and firecrackers. "China currently holds a 72 percent share of the 148 billion dollars annual export market in these products, with India at just 2.9 percent. UP, home to the largest number of MSME units, is well-positioned to fill this gap," they said. Sources said that the Yogi government's ODOP scheme is providing crucial support to local artisans and small entrepreneurs, strengthening both the local economy and Brand UP globally. Sources said that the Defence Corridor in UP has opened new opportunities for Aligarh, with six nodes including Aligarh, Lucknow, Kanpur, Jhansi, Chitrakoot and Agra. "The Yogi government has invested Rs 122 crore to develop Aligarh's Defense Corridor, attracting Rs 3,300 crore in investment so far. This boost is not only advancing the defence sector, but also benefiting local industries, particularly Aligarh's hardware and lock industry, by driving technological progress and helping meet global standards," they said. UNI AB SJC
