Latest news with #Whiskas
Time of India
31-05-2025
- Entertainment
- Time of India
Sanya Malhotra lays out a purr-fect spread for Whiskas
HighlightsWhiskas has launched its new campaign, 'No Fuss Just Whiskas Food,' featuring actor and cat parent Sanya Malhotra, aimed at addressing mealtime dilemmas for cat owners. The digital film humorously showcases Sanya Malhotra auditioning a chef to impress her discerning cat, ultimately highlighting Whiskas Wet Cat Food as the preferred choice. Ayesha Huda, Chief Marketing Officer of Mars Pet Nutrition India, emphasizes the importance of scientifically formulated pet food, noting that India has one of the world's lowest pet food adoption rates despite a rise in cat ownership. Cat food brand, Whiskas, has officially launched its new campaign, 'No Fuss Just Whiskas Food,' featuring actor and cat parent, Sanya Malhotra . The campaign, a blend of humor and heart, aims to resonate with cat owners nationwide by highlighting the common struggles of mealtime and presenting a simple, satisfying solution: the Whiskas Wet Cat Food range. The "No Fuss Just Whiskas Food" campaign directly addresses mealtime dilemmas, striving for enjoyable experiences for both pets and their owners. A digital film, set in a vibrant kitchen, showcases Sanya Malhotra humorously auditioning a chef attempting to impress her and, more importantly, her discerning cat. From "Nawabi Fish Rice" to classic "Khichdi," each elaborate dish is met with a firm "Rejected!" from Malhotra. The turning point arrives when the chef, recognizing the cat as the true decision-maker, introduces Whiskas Wet Cat Food . The film comically tells that even the most particular cats can't resist Whiskas. Through its playful tone and relatable pet-parent scenarios, the campaign reinforces the brand's commitment to taste, nutrition, and satisfaction in every bite. Sanya Malhotra's involvement extends beyond her role as the campaign's face; she is a passionate and experienced cat parent herself. Known for sharing genuine moments with her beloved feline on social media, Malhotra brings authenticity and warmth to the initiative. Her real-life encounters with mealtime fussiness make her an ideal voice for Whiskas's message of taste, trust, and nutrition. "As a cat parent, I understand how challenging mealtimes can be," shared Sanya Malhotra. "The cat in the film is expressive and very particular, just like my cat at home. This campaign is personal because it mirrors our real-life experience." Ayesha Huda, chief marketing officer, Mars Pet Nutrition India, emphasised the campaign's significance. "India remains one of the world's lowest pet food adoption markets, with less than 10 per cent of cat parents opting for scientifically formulated pet food," stated Huda. "This is concerning because cats have specific dietary requirements that typically cannot be met by homemade food or generic diets. Through our latest digital film featuring Sanya Malhotra, we've taken a relatable yet impactful route to highlight just how discerning cats can be when it comes to food and underscoring the importance of healthy, wholesome and delicious meals for our beloved pets.' India is currently experiencing a notable rise in cat ownership, with over 70% of new kitten owners being first-time pet parents. Despite this surge, the country lags globally in meeting the specific nutritional requirements of its pet population. Watch the film here:
The Sun
27-05-2025
- Business
- The Sun
Cat owners rush to Amazon as mega-pack of 84 Whiskas pouches is cut to 20p each
CAT owners across the UK are rushing to Amazon to snap up a fantastic deal on a multi pack of wet food pouch. The 84-pack mixed selection of Whiskas wet food has been slashed by 44%, from £30.42 to just £17.07. 1 Whiskas Adult Mixed Selection (84 pouches), £30.42 £17.07 This limited-time Amazon deal is already causing a stir, with over 10,000 boxes flying off the virtual shelves in the last month alone. At a cost of 20p per pouch, this offer beats leading supermarket own-brand prices, including Asda, Morrisons, and Sainsbury's. Amazon often offers leading prices on everyday essentials like laundry detergent, dishwasher tablets and, yes, food for pets. This mega pack of kitty food is now almost half the usual price - perfect for shoppers who need to stock up their cupboards. It contains a mixed selection of flavours including beef, salmon, chicken and tuna: all high-quality ingredients with balanced minerals for natural defences, strong muscles and the maintenance of a healthy coat. The pouches are ideal for any breed of adult cat over one year old, with each sachet perfectly portioned to deliver a balanced and nutritious meal. Satisfied cat owners are raving about the quality and the price of the Whiskas sachets. One customer claims it's "the cheapest place I could find them," while another said this Amazon price drop makes them "cheaper than the supermarket". Another shopper writes: "If you have a fussy cat like I do, I highly recommend these." With shoppers labelling it as "the only cat food that my cat finishes all of," and with such a significant price drop, it's no wonder this is a best-seller on the Amazon website. If you're keen, make sure you buy quickly before this limited-time deal ends: your feline friend will be sure to thank you. This isn't the only red-hot deal we've spotted on Amazon lately - the retail giant has also slashed the cost of a Cadbury chocolate Father's Day gift. You can also pick up a bulk pack of Andrex loo roll for £9 instead of You can find the latest discounts from the retail giant, such as this Cadbury's Father's Day gift for just £9.99 and this Andrex toilet roll bulk buy for just £9. The best deals on household essentials this week *If you a click a link in this article, we may earn affiliate revenue. Our team of shopping experts are constantly on the lookout for the best deals on household essentials — whether that's pantry staples, laundry pods or necessities like kitchen and loo rolls. Here are the best deals we've spotted at Amazon this week: Cadbury Dairy Milk Collection Father's Day Gift, £15.07 £9.99 - buy here Oatly Barista Oat Milk x6, £12.60 £8.10 - buy here Heinz Beanz x12, £16.80 £8.99 - buy here Plymouth Original Dry Gin, £28.50 £19.30 - buy here Dettol Lemon Breeze, £15.99 £8.50 - buy here Method All Purpose Cleaner Spray, £4 £2.38 - buy here Vanish Gold Oxi Action Plus Stain Remover, £10 £3.96 - buy here Finish Ultimate Infinity Shine Dishwasher Tablets, £27 £12.99 - buy here Flash Power Spray Mop, £45 £32.75 - buy here Ecover Fabric Softener, £10 £6.65 - buy here Bulldog Age Defence Moisturiser, £8.99 £4.49 - buy here Garnier Micellar Cleansing Water, £9.99 £6.80 - buy here NIVEA Q10 60+ Mature Skin Body Lotion, £12.09 £5.11 - buy here
