Latest news with #Wice


Newsweek
16-07-2025
- Business
- Newsweek
This Boozy Ice Cream Will Actually Get You Tipsy and It Could Be the Next Big Thing
Based on facts, either observed and verified firsthand by the reporter, or reported and verified from knowledgeable sources. Newsweek AI is in beta. Translations may contain inaccuracies—please refer to the original content. A startup from Macedonia is bringing a new kind of ice cream to the United States, hoping to change the way people think about dessert and happy hour. Wice, which blends real wine with ice cream, has announced it will open its U.S. headquarters in Austin, Texas as it expands into the American market. The company says its ice cream contains up to 50% actual wine, using a proprietary method that keeps the alcohol content intact while maintaining a creamy texture. 'A simple question' "We saw an opportunity to combine two beloved indulgences—wine and ice cream—into a new experience that feels both sophisticated and playful," Wice founder and CEO Sofija Daceva told Newsweek in an email. "It all began with a simple question: Where can I buy wine ice-cream? Then this curiosity became a mission." Unlike typical wine-infused ice cream that loses most of its alcohol during processing, Wice says it has developed a process that reconciles wine's low freezing point with the structure of traditional ice cream. The result is a frozen dessert that apparently retains the alcohol content of the wine, allowing customers to enjoy a dessert that can actually deliver a mild buzz while offering the flavors of Riesling, Merlot and other wine varieties. Stock image: Servings of ice cream in rows. Stock image: Servings of ice cream in rows. Photo by Foodandstyle / Getty Images What's Different Wice is attempting to set itself apart in the crowded alcohol-infused ice cream market by using a proprietary process that retains up to 50% actual wine content, far exceeding the alcohol levels typically found in other alcoholic ice cream products. While most boozy ice creams contain between 1% and 5% alcohol by volume—often requiring multiple servings to feel any effects—Wice's method aims to preserve wine's alcohol while achieving the consistency of ice cream. "That's the secret of Wice," Daceva said. "Although the combination of wine and ice cream, or creation of wine sorbets seems attractive, the process is complex." The founder added that Wice doesn't compromise ice cream's texture to maintain 50% wine. "It took years of experimentation to strike that balance and we're proud that we've came up this far," she said. What To Know Wice is a portfolio company of The International Accelerator, which supports foreign entrepreneurs establishing operations in the U.S. Daceva said that was what brought the company to Austin. "What's more, Austin is strategically located near the headquarters of industry leaders like Whole Foods and just an hour away from H-E-B—two retail giants that set the tone for food trends across the country," she added. "While we're not yet on their shelves, being in their backyard inspires us to think big and be bold in execution." Wice ice cream flavors include Riesling/vanilla/raspberry and Merlot/chocolate/sour cherry. The company also offers two sorbets: Lemon Spritz (Chardonnay and lemon) as well as Mimosa Sorbet (Riesling, orange and mint). What People Are Saying "We're not just creating a new dessert—we're building a new category," Daceva said, adding, "Wice is about pushing boundaries in both wine and ice cream industries. "What's unique about our product is the taste. I would describe it as a dynamic taste, where with every spoon you feel an explosion of various flavors." What's Next Wice will "immediately" begin seeking strategic distribution partnerships, retail entry points and licensing opportunities across North America, according to a release from the company.

Yahoo
16-05-2025
- Yahoo
‘Nobody knew what was going on': Passengers thrown into disarray after fire at JAX airport
There was a commotion in the concourse at Jacksonville International Airport on Friday as about 50 cars burned in the Hourly Garage. 'There were a lot of people running in and out of the garage, running out,' JIA passenger Janine Wice said. 'They were pushing everybody out of the garage as we were trying to walk in. They're like, 'nope, you can't go.' So yeah, it was crazy. It was very packed, and nobody knew what was going on.' As a result of the fire, the airport shut down on Friday afternoon, sending flights into disarray. [DOWNLOAD: Free Action News Jax app for alerts as news breaks] According to Flight Aware, more than 50 flights were delayed at Jacksonville International Airport Friday, though it's unclear how many of those were a direct result of the fire. 'I feel sorry for the people whose cars went up on fire,' Wice said. ' ... It was really bad initially.' [SIGN UP: Action News Jax Daily Headlines Newsletter] Many were left having to rearrange their travel plans, with public safety officials left to evaluate the aftermath. '[They were] concerned about the heat. [It] was so intense that it actually might have damaged the structure and could cause it to collapse,' JIA passenger Wilson Wilmot said. 'So [they were] checking out the structure for strength.' Click here to download the free Action News Jax news and weather apps, click here to download the Action News Jax Now app for your smart TV and click here to stream Action News Jax live.