Latest news with #WildStrawberry
Daily Mail
11 hours ago
- Daily Mail
Wellness in a can? TRIP's new Wild Strawberry drink comes with a FREE Calm subscription - here's how
In the middle of a busy work week, it's important to take a moment to slow down and breathe. The UK's fastest-growing soft drinks brand, TRIP, is encouraging customers to do exactly that with a first-of-its-kind partnership with popular mindfulness and wellbeing app, Calm. For a limited time this summer, those who buy a can of TRIP's latest flavour, Wild Strawberry, will get a three-month Calm Premium subscription completely free (normally priced at £39.99). TRIP Wild Strawberry (12 Pack) The drink of the summer? We've found it! Delightfully seasonal, lightly sparkling and deliciously sweet, the functional blend is infused with botanicals designed to promote a sense of calm, including lion's mane, magnesium, chamomile and lemon balm. Plus, for a limited time, you can now get a free three month Calm Premium subscription with any purchase of the new flavour, allowing users to forge a path towards better mental health with tools such as guided meditation, sleep sounds and a built-in mood tracker. Available in Sainsbury's as part of its meal deal offering, this collaboration between TRIP and Calm is helping shoppers find a moment of mindfulness during the busy workday. £18 Shop With two in three people reporting worsening mental health, the collaboration between TRIP and Calm aims to provide thousands across the UK with the tools they need to carve a path towards better mental health. Currently available in Sainsbury's as part of its meal deal offering, the latest flavour can also be spotted on the shelves of Tesco and Waitrose, as well as online at Amazon and More than seven million people in the UK buy a meal deal every day, and the partnership will allow those looking to make healthier choices to do exactly that. While we're often tempted to pick ourselves up with a coffee or fizzy drink throughout the work day, studies have shown that long-term effects of drinking caffeinated drinks later on in the day can cause disrupted sleep and even hormonal imbalances in some cases. TRIP's latest flavour — which is perhaps the most delicious yet — is infused with a whole host of nature's botanicals, including magnesium, chamomile, lion's mane and lemon balm - all of which may aid in easing stress and promoting a sense of calm, as well as other reported benefits such as improved sleep. Launched in 2019 by husband and wife duo Olivia Ferdi and Daniel Khoury, the couple turned to nature's botanicals to overcome stresses in their own lives, before deciding to share their findings to the masses with TRIP. Since then, the brand has received thousands of five-star reviews from happy customers, and is available in popular chains such as Young's Pubs and Leon. And it seems fans are just as pleased with the new flavour. 'My favourite TRIP so far,' wrote one thrilled customer. 'Tastes delicious with a really natural flavour. Helps me unwind before bed - no need for a glass of wine now!'. 'I am obsessed with this drink!', wrote a second. 'It's perfect to unwind and go to sleep and honestly, I've never slept better. Taste is 10/10 too'. 'Ive been loving TRIP for a while now, but this Wild Strawberry flavour is my new favourite!', wrote a third shopper. 'I usually don't like strawberry drinks, but it has a really natural taste'. With every purchase of TRIP's Wild Strawberry drink, customers will be able to unlock their free three-month Calm Premium subscription via a code on the back of the can. The subscription to the world's number one health app includes a wide range of resources to promote mental and physical wellbeing, that can be accessed anywhere, at any time. As well as guided meditations, sleep stories and focus music, the app also boasts access to expert-led masterclasses, a section for children, and a mood tracking tool to help monitor mood changes throughout the week. With over 180 million global downloads, the handy app has received thousands of positive reviews, with some claiming it 'changed their life' and that they've 'never felt more relaxed'. The collaboration between TRIP and Calm will provide thousands of Brits with the tools to take the steps towards better mental health. And in the height of summer, when more people than ever are turning to alcohol-free drinks (dubbed by gen-z as the sober curious movement), TRIP is a tasty, alcohol-free alternative specifically formulated to help you unwind. Ready to dry the delicious new drink for yourself? Get yours now and enjoy a free three-month subscription to Calm Premium for just £2.50 per can in-store and online at or £18 per 12 pack at Happy sipping!
Scotsman
30-05-2025
- Automotive
- Scotsman
Jamie Laing's Candy Kittens brand launches in-car fragrance experience
Jamie Laing's Candy Kittens brand has jumped behind the wheel and entered the automotive world with the launch of a new range of car air fresheners. The collection brings the brand's delicious sweet-smelling flavours from your taste buds to your dashboard, all while maintaining Candy Kittens' iconic chic and playful aesthetic. Sign up to our daily newsletter – Regular news stories and round-ups from around Scotland direct to your inbox Sign up Thank you for signing up! Did you know with a Digital Subscription to The Scotsman, you can get unlimited access to the website including our premium content, as well as benefiting from fewer ads, loyalty rewards and much more. Learn More Sorry, there seem to be some issues. Please try again later. Submitting... Ideal for adding a burst of indulgent scent to your car, home or office, the Candy Kittens Car Air Fresheners will initially be launched exclusively in Halfords stores nationwide, including stores on St. Catherines Road in Perth and Rutherglen Road in Glasgow, as well as on the motoring specialist's website. The car air fresheners are available in four gourmet scents – Sour Watermelon, Wild Strawberry, Eton Mess & Very Cherry – and come in three different formats: The hanging air freshener - Ideal for hanging from a rearview mirror, the hanging air freshener is effortless to use and delivers a subtle burst of fragrance that lasts for up to 45 days. - Ideal for hanging from a rearview mirror, the hanging air freshener is effortless to use and delivers a subtle burst of fragrance that lasts for up to 45 days. Air vent air freshener - Delivering an unrivalled fragrance experience, the air vent air freshener is easy-to-use and fits most vehicle vents. - Delivering an unrivalled fragrance experience, the air vent air freshener is easy-to-use and fits most vehicle vents. Spill-proof can air freshener - The perfect fusion of fragrance and functionality, the can air freshener slots seamlessly into most vehicle cup holders, delivering bursts of enduring, delicious fragrance. Prices for the Candy Kittens Car Air Fresheners will start from £3.49 for the hanging air freshener to £4.99 for the spill-proof can air freshener. Advertisement Hide Ad Advertisement Hide Ad Candy Kittens Eton Mess hanging car air freshener The new range will continue Candy Kittens' commitment to limiting its impact on the environment with the hanging air fresheners and the air vent air fresheners being 100 percent recyclable. Customers simply send their old car fresheners back to the Candy Kittens team, who will then use them to make new car air fresheners. In addition, the car air fresheners' packaging is made from FSC certified cardboard. Podcast host and Radio 1 presenter Jamie and business partner Ed Williams founded the Candy Kittens brand in 2012, and have been shaking up the sweet industry ever since with their range of plant-powered sweets. Now, the dynamic duo is bringing the same passion and energy to in-car fragrance.
Scotsman
29-05-2025
- Automotive
- Scotsman
Jamie Laing's Candy Kittens brand launches in-car fragrance experience
Jamie Laing's Candy Kittens brand has jumped behind the wheel and entered the automotive world with the launch of a new range of car air fresheners. The collection brings the brand's delicious sweet-smelling flavours from your taste buds to your dashboard, all while maintaining Candy Kittens' iconic chic and playful aesthetic. Sign up to our daily newsletter Sign up Thank you for signing up! Did you know with a Digital Subscription to Edinburgh News, you can get unlimited access to the website including our premium content, as well as benefiting from fewer ads, loyalty rewards and much more. Learn More Sorry, there seem to be some issues. Please try again later. Submitting... Ideal for adding a burst of indulgent scent to your car, home or office, the Candy Kittens Car Air Fresheners will initially be launched exclusively in Halfords stores nationwide, including the store in Seafield, as well as on the motoring specialist's website. The car air fresheners are available in four gourmet scents – Sour Watermelon, Wild Strawberry, Eton Mess & Very Cherry – and come in three different formats: The hanging air freshener - Ideal for hanging from a rearview mirror, the hanging air freshener is effortless to use and delivers a subtle burst of fragrance that lasts for up to 45 days. Air vent air freshener - Delivering an unrivalled fragrance experience, the air vent air freshener is easy-to-use and fits most vehicle vents. Spill-proof can air freshener - The perfect fusion of fragrance and functionality, the can air freshener slots seamlessly into most vehicle cup holders, delivering bursts of enduring, delicious fragrance. Prices for the Candy Kittens Car Air Fresheners will start from £3.49 for the hanging air freshener to £4.99 for the spill-proof can air freshener. Advertisement Hide Ad Advertisement Hide Ad Candy Kittens Sour Watermelon spill proof can car air freshener The new range will continue Candy Kittens' commitment to limiting its impact on the environment with the hanging air fresheners and the air vent air fresheners being 100 percent recyclable. Customers simply send their old car fresheners back to the Candy Kittens team, who will then use them to make new car air fresheners. In addition, the car air fresheners' packaging is made from FSC certified cardboard. Podcast host and Radio 1 presenter Jamie and business partner Ed Williams founded the Candy Kittens brand in 2012, and have been shaking up the sweet industry ever since with their range of plant-powered sweets. Now, the dynamic duo is bringing the same passion and energy to in-car fragrance. To purchase the new Candy Kittens Car Air Fresheners range directly from Halfords please visit The new collection will be rolled out into Halford stores nationwide from 31st May.
USA Today
10-03-2025
- Business
- USA Today
Crystal Light is getting boozy with new lower-calorie Vodka Refreshers
Crystal Light is getting boozy with new lower-calorie Vodka Refreshers Show Caption Hide Caption Shoppers in U.S. increasingly turning to smaller food brands Industry consultants say Unilever, Kraft Heinz and Nestle are all facing smaller, fast-growing independent brands. Powdered drink brand Crystal Light is launching a ready-to-drink cocktail in a can that will be available in some stores this month. The new Crystal Light Vodka Refreshers are a lower-calorie alternative to the hard seltzers on the market, parent company Kraft Heinz said in a press release. The drinks will also be lower in alcohol content, coming in at 3.8% ABV. Nearly 20% of Crystal Light fans already used the product as an alcohol mixer, according to the press release. 'With tens of millions of social media videos showcasing creative ways to mix Crystal Light into cocktails, creating a delicious lower-calorie vodka refresher was a natural step for us,' said Jeremy Kross, Director of Beverage Mixes at Kraft Heinz said in the release. More: Krispy Kreme unveils new doughnut collection in honor of St. Patrick's Day New Crystal Light Vodka Refreshers coming in two flavors The new Refreshers, made in collaboration with Barrel One Collective, will be on shelves at select retailers in the U.S.'s Northeast region in March. The initial release comes in the flavors Wild Strawberry and Lemonade, Crystal Light signature flavors, with triple-filtered vodka and some carbonation. More flavors and expanded availability are expected to occur in 2026. The four-packs will sell for $9.99. Kinsey Crowley is a trending news reporter at USA TODAY. Reach her at kcrowley@ and follow her on X and TikTok @kinseycrowley.
Yahoo
04-03-2025
- Business
- Yahoo
Crystal Light Answers Decades-Long Call from Fans with First-of-Its-Kind Vodka Refreshers
As the category leader for over 40 years, Crystal Light delivers the lowest-calorie vodka refresher on the market CHICAGO, March 04, 2025--(BUSINESS WIRE)--Nearly one-in-five Crystal Light fans use the product as a mixer for their cocktails 1, proving it's no secret that the signature zero-sugar refreshment has been a trusted mixer for decades. As demand for lighter, lower-calorie cocktails continues to grow, the beloved powdered beverage brand is now doing the mixing for you with the launch of Crystal Light Vodka Refreshers. Delivering the crisp flavor the brand is known for, Crystal Light Vodka Refreshers are the lowest-calorie ready-to-drink cocktail on the market, offering a refreshing alternative to hard seltzers and traditional vodka sodas. Crystal Light Vodka Refreshers are a 77-calorie, zero-sugar beverage crafted with the delicious blend of Crystal Light's signature flavors, triple-filtered vodka, and light carbonation. Launching with two fan-favorite flavors - Wild Strawberry and Lemonade - each Vodka Refresher is developed to deliver a lightly fizzy beverage perfect for any occasion. "With tens of millions of social media videos showcasing creative ways to mix Crystal Light into cocktails, creating a delicious lower-calorie vodka refresher was a natural step for us," said Jeremy Kross, Director of Beverage Mixes at The Kraft Heinz Company. "We're bringing fans a ready-to-drink version in a new format – now with a light, refreshing twist– offering the same signature flavors they know and love. Crystal Light Vodka Refreshers aim to revolutionize the hard seltzer category as consumers seek lighter, lower-alcohol cocktails that don't compromise on taste. In fact, nearly 40 percent of hard seltzer drinkers prefer lower-alcohol options (under four percent ABV). As the first powdered beverage brand to enter the hard seltzer aisle, Crystal Light is set to deliver with an alcohol by volume (ABV) of 3.8%, and zero sugar. Crystal Light Vodka Refreshers reinforce the brand's commitment to meeting evolving consumer preferences for modern drinking occasions. Crystal Light Vodka Refreshers will hit shelves this month at select retailers in the Northeast U.S. region in a convenient four-pack for $9.99, with plans for a larger expansion, new flavors and multipack options in 2026. For more information about Crystal Light Vodka Refreshers, crafted in collaboration with Barrel One Collective, visit X and to keep up with all things Crystal Light follow @sipcrystallight on Instagram or visit 1Source: KHC Beverage Mix Quarterly Consumption Tracker, Quantilope, Q3 2024 ABOUT THE KRAFT HEINZ COMPANY We are driving transformation at The Kraft Heinz Company (Nasdaq: KHC), inspired by our Purpose, Let's Make Life Delicious . Consumers are at the center of everything we do. With 2024 net sales of approximately $26 billion, we are committed to growing our iconic and emerging food and beverage brands on a global scale. We leverage our scale and agility to unleash the full power of Kraft Heinz across a portfolio of eight consumer-driven product platforms. As global citizens, we're dedicated to making a sustainable, ethical impact while helping feed the world in healthy, responsible ways. Learn more about our journey by visiting or following us on LinkedIn. ABOUT BARREL ONE Barrel One Collective is the result of a groundbreaking merger between two of New England's craft beer pioneers, Mass. Bay Brewing Company and FinestKind Brewing LLC. With a combined production volume of nearly 165,000 barrels, it is the largest craft beer producer in New England and the 14th largest in the U.S. The Collective unites 14 iconic brands, including Crystal Light, Harpoon, Smuttynose, Long Trail, and UFO, and operates eight brewery-taprooms across four states—Massachusetts, New Hampshire, New York, and Vermont. Committed to quality, innovation, and community, Barrel One Collective aims to push the boundaries of craft beverage experiences while honoring its rich heritage of craftsmanship. View source version on Contacts ALISON BROD MARKETING + COMMUNICATIONSkraftheinz@ KRAFT HEINZmedia@ Sign in to access your portfolio
