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Russians spending millions on Labubus
Russians spending millions on Labubus

Russia Today

time2 days ago

  • Entertainment
  • Russia Today

Russians spending millions on Labubus

Russians have spent more than 1.5 billion rubles ($17.6 million) on Labubu toys this year, according to data from e-commerce platform Wildberries & Russ, cited by TASS. Created by Hong Kong designer Kasing Lung for his book 'The Monsters', the small elf-like character with sharp teeth became a global collectible sensation after Chinese company Pop Mart launched it in blind box format in 2019. Its popularity surged in 2024 when Thai-born K-pop star Lisa shared photos of the dolls on Instagram, triggering a wave of celebrity endorsements. Singer Rihanna was later seen with one clipped to her Louis Vuitton bag, Kim Kardashian displayed a collection of ten figures, and former England football captain David Beckham posted an image of a Labubu gifted by his daughter, making the toy an international trend. Although Labubu-themed products appeared on Wildberries in July 2024, the company said sales remained negligible until May this year, when demand jumped by 4,700% compared to April, reaching tens of millions of rubles. 'The popularity of the toys continued to grow in June: Labubu sales set a new record – compared to May, turnover increased by another 1,190% and almost reached 1 billion rubles ($11.1 million). As of today, total sales of Labubu products on Wildberries (since January 1) have amounted to 1.582 billion rubles ($17.6 million). On average, every tenth Russian has bought Labubu on Wildberries,' the company told TASS on Sunday. The surge in popularity of Labubus has sparked debate among Russian lawmakers. Ekaterina Altabaeva, deputy chair of the Federation Council Committee on Science, and MP Vitaly Milonov have both urged a ban, citing the toys' 'monster-like' appearance and potential harm to children. Another legislator, Tatyana Butskaya, warned that many of the items lack proper labeling and called for tighter regulation. State quality watchdog Roskachestvo said the figures meet safety standards and described Labubu as a 'kind, toothy elf.' Pediatric specialists argue there is no evidence of psychological risk, emphasizing the role of parental supervision.

Wildberries tests ready-to-eat food delivery from restaurants
Wildberries tests ready-to-eat food delivery from restaurants

The Sun

time16-07-2025

  • Business
  • The Sun

Wildberries tests ready-to-eat food delivery from restaurants

MOSCOW, RUSSIA - Media OutReach Newswire - 16 July 2025 - Wildberries, a leading digital platform in Eurasia, is launching a pilot service for express delivery of ready-made meals from restaurants and cafes. In the pilot phase, the service will operate in select districts of Moscow and St. Petersburg and is later planned to expand to other cities in Russia. Wildberries will accept food orders through its app, while its partners will prepare and deliver the meals via their own logistics within an hour. The first partner in the pilot FoodTech project is the food delivery service Dostaevsky, which operates in the dark kitchen segment. The entire menu from Dostaevsky, spanning more than 450 ready-made items, will be available on the Wildberries showcase. 'With the launch of the ready-made meal delivery service, we are entering a new phase in the development of the Wildberries ecosystem,' said Elizaveta Shlein, head of the Delivery-by-Seller (DBS) division at the united company Wildberries & Russ. 'We are only at the starting point of our FoodTech direction, which we plan to scale across all regions where the company operates.' The Russian market for restaurant-ready meal delivery is estimated to have grown by 30% in 2024, reaching the equivalent of $8.3 billion. Last year, food products surpassed home goods, clothing, and electronics for the first time in terms of online sales volume in the country. Wildberries has been recently expanding into fresh food sales via partners. About Wildberries Established in 2004 in Russia, Wildberries is a leading e-commerce platform operating in Armenia, Belarus, Georgia, Kazakhstan, Kyrgyzstan, Russia, Tajikistan and Uzbekistan, while also partnering with sellers in China and the UAE. Wildberries provides a state-of-the-art IT infrastructure to support customers and sellers, along with a developed logistics network spanning more than 135 facilities and 83,000 pick-up points across its markets. As of 2025, Wildberries serves over 79 million customers and processes more than 20 million orders per day.

Wildberries tests ready-to-eat food delivery from restaurants
Wildberries tests ready-to-eat food delivery from restaurants

Malay Mail

time16-07-2025

  • Business
  • Malay Mail

Wildberries tests ready-to-eat food delivery from restaurants

MOSCOW, RUSSIA - Media OutReach Newswire - 16 July 2025 - Wildberries, a leading digital platform in Eurasia, is launching a pilot service for express delivery of ready-made meals from restaurants and cafes. In the pilot phase, the service will operate in select districts of Moscow and St. Petersburg and is later planned to expand to other cities in will accept food orders through its app, while its partners will prepare and deliver the meals via their own logistics within an hour. The first partner in the pilot FoodTech project is the food delivery service Dostaevsky, which operates in the dark kitchen segment. The entire menu from Dostaevsky, spanning more than 450 ready-made items, will be available on the Wildberries showcase."With the launch of the ready-made meal delivery service, we are entering a new phase in the development of the Wildberries ecosystem," said Elizaveta Shlein, head of the Delivery-by-Seller (DBS) division at the united company Wildberries & Russ. "We are only at the starting point of our FoodTech direction, which we plan to scale across all regions where the company operates."The Russian market for restaurant-ready meal delivery is estimated to have grown by 30% in 2024, reaching the equivalent of $8.3 billion. Last year, food products surpassed home goods, clothing, and electronics for the first time in terms of online sales volume in the country. Wildberries has been recently expanding into fresh food sales via #Wildberries The issuer is solely responsible for the content of this announcement. About Wildberries Established in 2004 in Russia, Wildberries is a leading e-commerce platform operating in Armenia, Belarus, Georgia, Kazakhstan, Kyrgyzstan, Russia, Tajikistan and Uzbekistan, while also partnering with sellers in China and the UAE. Wildberries provides a state-of-the-art IT infrastructure to support customers and sellers, along with a developed logistics network spanning more than 135 facilities and 83,000 pick-up points across its markets. As of 2025, Wildberries serves over 79 million customers and processes more than 20 million orders per day.

Wildberries tests ready-to-eat food delivery from restaurants
Wildberries tests ready-to-eat food delivery from restaurants

Arabian Post

time16-07-2025

  • Business
  • Arabian Post

Wildberries tests ready-to-eat food delivery from restaurants

MOSCOW, RUSSIA – Media OutReach Newswire – 16 July 2025 – Wildberries, a leading digital platform in Eurasia, is launching a pilot service for express delivery of ready-made meals from restaurants and cafes. In the pilot phase, the service will operate in select districts of Moscow and St. Petersburg and is later planned to expand to other cities in Russia. Wildberries will accept food orders through its app, while its partners will prepare and deliver the meals via their own logistics within an hour. The first partner in the pilot FoodTech project is the food delivery service Dostaevsky, which operates in the dark kitchen segment. The entire menu from Dostaevsky, spanning more than 450 ready-made items, will be available on the Wildberries showcase. 'With the launch of the ready-made meal delivery service, we are entering a new phase in the development of the Wildberries ecosystem,' said Elizaveta Shlein, head of the Delivery-by-Seller (DBS) division at the united company Wildberries & Russ. 'We are only at the starting point of our FoodTech direction, which we plan to scale across all regions where the company operates.' ADVERTISEMENT The Russian market for restaurant-ready meal delivery is estimated to have grown by 30% in 2024, reaching the equivalent of $8.3 billion. Last year, food products surpassed home goods, clothing, and electronics for the first time in terms of online sales volume in the country. Wildberries has been recently expanding into fresh food sales via partners. Hashtag: #Wildberries The issuer is solely responsible for the content of this announcement. About Wildberries Established in 2004 in Russia, Wildberries is a leading e-commerce platform operating in Armenia, Belarus, Georgia, Kazakhstan, Kyrgyzstan, Russia, Tajikistan and Uzbekistan, while also partnering with sellers in China and the UAE. Wildberries provides a state-of-the-art IT infrastructure to support customers and sellers, along with a developed logistics network spanning more than 135 facilities and 83,000 pick-up points across its markets. As of 2025, Wildberries serves over 79 million customers and processes more than 20 million orders per day.

Wildberries tests ready-to-eat food delivery from restaurants
Wildberries tests ready-to-eat food delivery from restaurants

Associated Press

time16-07-2025

  • Business
  • Associated Press

Wildberries tests ready-to-eat food delivery from restaurants

MOSCOW, RUSSIA - Media OutReach Newswire - 16 July 2025 - Wildberries, a leading digital platform in Eurasia, is launching a pilot service for express delivery of ready-made meals from restaurants and cafes. In the pilot phase, the service will operate in select districts of Moscow and St. Petersburg and is later planned to expand to other cities in Russia. Wildberries will accept food orders through its app, while its partners will prepare and deliver the meals via their own logistics within an hour. The first partner in the pilot FoodTech project is the food delivery service Dostaevsky, which operates in the dark kitchen segment. The entire menu from Dostaevsky, spanning more than 450 ready-made items, will be available on the Wildberries showcase. 'With the launch of the ready-made meal delivery service, we are entering a new phase in the development of the Wildberries ecosystem,' said Elizaveta Shlein, head of the Delivery-by-Seller (DBS) division at the united company Wildberries & Russ. 'We are only at the starting point of our FoodTech direction, which we plan to scale across all regions where the company operates.' The Russian market for restaurant-ready meal delivery is estimated to have grown by 30% in 2024, reaching the equivalent of $8.3 billion. Last year, food products surpassed home goods, clothing, and electronics for the first time in terms of online sales volume in the country. Wildberries has been recently expanding into fresh food sales via partners. Hashtag: #Wildberries The issuer is solely responsible for the content of this announcement. About Wildberries Established in 2004 in Russia, Wildberries is a leading e-commerce platform operating in Armenia, Belarus, Georgia, Kazakhstan, Kyrgyzstan, Russia, Tajikistan and Uzbekistan, while also partnering with sellers in China and the UAE. Wildberries provides a state-of-the-art IT infrastructure to support customers and sellers, along with a developed logistics network spanning more than 135 facilities and 83,000 pick-up points across its markets. As of 2025, Wildberries serves over 79 million customers and processes more than 20 million orders per day.

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