3 days ago
Study finds erectile dysfunction on the rise among African men — many will not seek treatment
Global healthcare company Viatris launched an empower ED (erectile dysfunction) campaign after growing concerns about the widespread use of unregulated treatments for ED which pose risks to men's health.
ED can be triggered by a range of factors including conditions such as anxiety, depression, diabetes, cardiovascular disease, obesity and hypertension, ultimately affecting a person's ability to have or maintain an erection during sexual activity.
Executive producer and brand communication consultant Wilfred Kedapey said cultural stigma and taboos discourage open conversations about the condition.
He said in many African cultures, discussing sexual health is considered taboo, and ED is often seen as a sign of failure. This results in men hiding their struggles, avoiding medical treatment and suffering in isolation from loved ones.
