Latest news with #X-PremiumInverterSeries
The Sun
15-07-2025
- Business
- The Sun
Panasonic Malaysia launch next-gen air conditioning series
MODERN lifestyles today demand more from Malaysians – from managing higher living costs to safeguarding health and navigating environmental issues such as haze. In response, Panasonic Malaysia is stepping up to deliver meaningful innovations that truly serve the local lifestyle. Today, the company unveiled its latest breakthrough – the new X-Premium Inverter Series, a next-generation two-in-one smart air conditioning solution that seamlessly combines powerful cooling with advanced air purification, delivering round-the-clock indoor air protection for healthier, more comfortable living. The new X-Premium Inverter series reflect Panasonic's corporate vision to 'Create Today. Enrich Tomorrow' by supporting holistic well-being for people, society and the planet, said the company. 'With a heritage of over 100 years of trusted quality and reliability, Panasonic continues to build on its legacy of innovation. Inspired by Japan and proudly Made in Malaysia for over 50 years, Panasonic's homegrown experience enables the company to understand and respond to the needs of Malaysian consumers better than anyone else in the market.' It added that the new X-Premium Inverter Series is more than just a cooling appliance. Panasonic Air-Conditioning Malaysia (PACMY) chief operating officer Dai Nishi said it underscores Panasonic's belief that clean air is essential – not just for comfort, but for overall well-being. As Malaysians spend more time indoors, air quality plays a vital role in protecting health, creating a more comfortable, stress-free living space. 'We understand the pressures Malaysians face today, from the rising cost of living to ongoing health concerns and the need for peace of mind in an increasingly fast-paced world. These everyday realities inspired us to create the tagline 'BeyondTheCool' – a reflection of Panasonic's commitment to meeting real needs, not just with cooling, but with a complete solution. The new X-Premium Inverter Series delivers energy efficiency alongside sustainable, health-focused technologies — thoughtfully designed to create better spaces to live, work and breathe, every day. 'Panasonic is committed to providing better indoor air quality, shaped by a deep understanding of local lifestyles and guided by the spirit of Japanese Quality: Omotenashi (thoughtful care), Mottainai (respect for resources) and Monozukuri (craftsmanship and quality). This is how we bring Japanese excellence to life, through innovations that are reliable, relevant and rooted in the wellbeing of our customers.' Smart innovation for cleaner, healthier indoor living Designed to support better living in Malaysian homes, the new X-Premium Inverter series feature Panasonic's Clean Air Technologies with the latest advancements in purification, comfort and smart sensing. At the heart of this new series is the nanoe X Generator Mark 3, which produces 48 trillion hydroxyl radicals per second, enabling it to inhibit pollen and deodorise odours four times faster than to the previous generation. Nishi said: 'Backed by over 100 tests, our nanoe X technology has been proven effective in tackling odours, bacteria and viruses, mould, allergens and pollen, with added benefits of skin and hair moisturisation. These results are certified by reputable in-house and independent experts. This is especially beneficial for households with young children, seniors or individuals with respiratory sensitivities. These capabilities make the X-Premium Inverter series an essential smart appliance during Malaysia's haze season, ensuring cleaner, safer air all year round.' Complementing the air purification process is the Inside Cleaning On Demand feature, which actively cleans the interior of the unit by removing residual moisture. The system also incorporates an Anti-Dust Cross Flow Fan to prevent internal dust accumulation, while nanoe X continues to suppress pollutants. Together, these features inhibit up to 99% of bacteria, viruses, and mould, enhancing both cleanliness and durability of the unit. To help Malaysians gain insight into their air quality at home, the unit features a Clean Air Indicator, a three-colour real-time display that monitors air quality levels and responds accordingly. Equipped with a Dust Sensor that detects particles as small as PM2.5 and an Odour Sensor that identifies common smells like cooking, garbage, tobacco, body and pet odours, the system allows users to intuitively understand and manage the air around them. In addition to clean air, energy savings remain a key priority for Malaysians. The X-Premium Inverter Series is built for energy efficiency, featuring a high Cooling Seasonal Performance Factor (CSPF) with a five-star energy rating, helping Malaysians with electricity cost savings by consuming up to 58% less energy compared to non-inverter models. Nishi added: 'This product is truly unique as it reflects our deep understanding of Malaysian homes and lifestyles. For over 50 years, we've been producing air conditioners right here in Malaysia, supported by a local R&D centre that helps us respond quickly to the needs of Malaysian families. Our commitment doesn't stop at purchase. We have 12 Panasonic air-conditioning service centres and 95 authorised Home Service teams across Malaysia that are always ready to provide reliable, ongoing support, whenever and wherever it's needed.' 'Hidup Mesti Chill' campaign for everyday calm To support the product launch, Panasonic Malaysia is also introducing the 'Hidup Mesti Chill' campaign, 'a meaningful initiative that reminds Malaysians to stay calm and take care of their mental well-being amidst life's everyday stresses. Through clean, cool, and healthy indoor environments, Panasonic aims to create moments of peace and comfort that matter.' As part of this, Panasonic Malaysia is running a special consumer campaign called 'Hidup Mesti Chill dengan nanoe X', where four lucky winners will stand a chance to win a grand prize of one year's subsidised electricity worth RM10,000, along with Panasonic home appliances and Toucn 'n Go eWallet credit. The campaign runs until Oct 31, 2025. The new X-Premium Inverter Air Conditioner series is now available at Panasonic's authorised dealers and Panasonic Malaysia online store with a retail price starting at RM 2,801. All Panasonic Inverter Air Conditioners come with a three-year warranty on general parts, as well as a five-year warranty on the compressor unit. For more information, visit the Hidup Mesti Chill campaign website here.
New Straits Times
15-07-2025
- Business
- New Straits Times
Panasonic bolsters position in air conditioning market in Malaysia
SHAH ALAM: Panasonic is strengthening its position in Malaysia's air conditioning market by continuing to prioritise Japanese quality standards. It is also responding to evolving consumer needs particularly the demand for healthier indoor environments and greater energy efficiency. Panasonic Air-Conditioning Malaysia chief operating officer Dai Nishi said Malaysians are becoming more aware of how indoor air quality impacts health and wellbeing. This shift has led to greater demand for air conditioning units that offer more than just cooling. "Consumers are now looking for products that can help reduce exposure to airborne bacteria and viruses, as well as improve energy savings, especially in light of increasing electricity tariffs. "Energy efficiency is a major concern for Malaysians today, especially as electricity costs rise. "People are actively seeking inverter air conditioners to help them manage these costs," Nishi said. He noted that market research from GFK Malaysia in May showed that inverter air conditioners now make up more than 55 per cent of unit sales, a figure expected to grow further as consumers prioritise energy savings alongside comfort. "The demand is expected to continue to grow with the recent new electricity tariff announcement and Panasonic is responding to these trends by offering holistic solutions like the new X-Premium inverter series," he said. To meet these expectations, Panasonic continues to emphasise Japanese quality standards, even in products manufactured locally in Malaysia. Panasonic regional HVAC director Daisuke Hara said the company applies strict quality control measures across all its factories, regardless of country. "Whether we produce in Japan, Malaysia or Europe, we never compromise on our standards. This commitment to quality is part of our mindset and is reflected in every product," Hara said. Panasonic Malaysia recently launched its latest product, the X-Premium Inverter Series, designed to help Malaysians enjoy cleaner, healthier, and more energy-efficient homes featuring nanoe X technology. It also includes smart sensors that monitor dust and odours, along with a Clean Air Indicator to show air quality levels in real-time. It also offers up to 58 per cent energy savings compared to older, non-inverter models, aligning with the growing demand for energy-efficient solutions.
