15-07-2025
Planting Seeds for the Future: Miral's CSR Programme cultivates environmental stewardship among youth
Abu Dhabi, UAE – Miral, the leading creator of immersive destinations and experiences in Abu Dhabi, in partnership with Abu Dhabi Municipality (ADM), has concluded its flagship 'Farming in Schools' initiative, a community-driven educational programme aimed at nurturing a new generation of sustainability champions.
Over a three-month period, the initiative empowered 120 students from Yasmina British Academy, Mamoura British Academy, Yas American Academy, and the International School of Choueifat to participate in hands-on environmental learning, culminating in the successful cultivation of over 2,500 plants.
The initiative falls under the Environment, Education, and Skill Development pillars of Miral's Group CSR Strategy. It reflects the organisation's commitment to driving long-term environmental awareness and equipping future leaders with the tools and mindset needed to contribute to a greener, more resilient tomorrow.
Beyond classroom engagement, the programme includes structured follow-up assessments to reinforce sustainability principles, monitor progress, and maintain active student involvement. By fostering a deeper understanding of the natural environment and encouraging tangible contributions to the UAE's sustainability goals, the programme advances national objectives outlined in the UAE Green Agenda 2030 and the Year of Sustainability.
This community initiative further aligns with the UAE's Year of Community 2025 and underscores Miral's belief in the power of purposeful education to shape values, encourage climate action, and support the UAE's vision of building a sustainable knowledge-based economy.
About Miral
Miral is the leading creator of immersive destinations and experiences in Abu Dhabi, that contributes to the growth of the leisure and entertainment industry and Abu Dhabi's economic diversification. It conceives, creates, operates, and manages immersive destinations and experiences that attract visitors from across the world to create unforgettable memories, accelerating the realisation of the Emirate's tourism vision and growth.
Responsible for the development of Yas Island and overseeing Saadiyat Island's Destination Management Strategy, Miral's portfolio of world-class assets incorporates entertainment, leisure, culture, sport, dining, retail, and hospitality experiences, aiming to deliver millions of memorable moments for residents and international guests alike. These include Ferrari World Yas Island, Abu Dhabi; Yas Waterworld Yas Island, Abu Dhabi; Warner Bros. World™ Yas Island, Abu Dhabi; SeaWorld® Yas Island, Abu Dhabi; CLYMB™ Yas Island, Abu Dhabi; teamLab Phenomena Abu Dhabi; Yas Marina; and Yas Bay Waterfront, home to the UAE's largest indoor multi-purpose venue Etihad Arena, amongst others. Miral also has several projects being developed on Yas Island and across the emirate, including Natural History Museum Abu Dhabi, a Harry Potter-themed land within Warner Bros. World™ Abu Dhabi, the expansion of Yas Waterworld Abu Dhabi, and a Disney Theme Park Resort.
Miral encompasses three subsidiaries: Miral Destinations, which promotes unique destinations; Miral Experiences, which operates a diverse portfolio of world-class, award-winning immersive experiences; and Yas Asset Management, which operates and manages a portfolio of vibrant destinations including F&B, retail, marinas, and hospitality properties across Yas Island.
