17-03-2025
How to Make Billions Selling $1 Lemonade
One can become a billionaire selling ice cream, lemonade and fruit smoothies — all for less than $1. Zhang Hongchao and Zhang Hongfu, two brothers who founded China's largest freshly made drinks chain, are making a fortune by taking advantage of China's fast-shifting labor dynamics.
Mixue Group's blockbuster HK$3.5 billion ($444 million) public listing is a marvel for a difficult food and beverage industry where even the likes of Starbucks Corp. and McDonald's Corp. are revamping their operations. With its share price surging, the Zhang brothers are now richer than Starbucks' founder Howard Schultz.
