Latest news with #ZiadJammal
Trade Arabia
26-04-2025
- Business
- Trade Arabia
DFF, Google Cloud launch strategic AI upskilling initiative
Dubai Future Foundation and Google Cloud have announced a strategic upskilling initiative that aims to deepen the applied expertise of artificial intelligence leaders and fast-track the emirate's AI ambitions in line with Dubai Universal Blueprint for Artificial Intelligence. Under this initiative announced during Dubai AI Week, the chief AI officers will be appointed across Dubai government entities, said a statement from DFF. The new programme will provide CAIOs with access to Google Cloud's suite of applied AI tools, training and strategic insights—empowering them to lead high-impact AI deployments, accelerate innovation, and deliver real-world value within their entities. On the new initiative, CEO Khalfan Belhoul said Dubai was leading the way globally with the appointment of Chief AI Officers in government. Today, just one year on, we have CAIOs across government. At DFF, we're committed to forming global partnerships that support these leaders in staying ahead in one of the world's fastest-moving fields." Ziad Jammal, General Manager for Google Cloud UAE, Levant and North Africa, said: "This initiative couldn't come at a more important time. Investing in the capabilities of Dubai's Chief AI Officers is essential to future-proofing government and reinforcing the UAE's role as a global innovation hub." "By equipping them with advanced knowledge in applied AI, we're accelerating adoption and laying the groundwork for transformative impact across sectors," he stated.
Mid East Info
06-03-2025
- Business
- Mid East Info
Brands For Less Group Embarks on a Digital Transformation Journey with Google Cloud - Middle East Business News and Information
Off-Price Retail Leader to Leverage Google Cloud's Data Analytics and AI Capabilities for Enhanced Efficiency and Customer Experience. Dubai, UAE – March, 2025 – Brands For Less (BFL) Group, a leading off-price retailer in the GCC and Southeast Asia, today announced a strategic partnership with Google Cloud to accelerate its digital transformation journey. This collaboration will empower BFL Group to leverage Google Cloud's advanced data analytics, artificial intelligence (AI), and machine learning (ML) capabilities to optimize operations, enhance customer experiences, and drive future growth. BFL Group, which has recently sold a 35% stake valued at $360M to TJX Companies,, has ambitious plans for expansion. By harnessing the power of Google Cloud's BigQuery, a highly scalable and cost-effective multicloud data warehouse, BFL Group will unlock valuable insights from its data to make smarter, data-driven decisions across its business. This partnership will bring several key benefits to the group. With smarter inventory management, BFL Group can accurately predict demand, optimize inventory levels, and minimize costs associated with overstocking and clearance sales by analyzing sales data with BigQuery. Enhanced supply chain visibility will enable BFL Group to identify bottlenecks, improve logistics, negotiate better deals with suppliers, and ensure timely product delivery to customers. By leveraging BigQuery's ability to analyze historical data and competitor pricing, the group can implement dynamic pricing strategies to optimize revenue and remain competitive. Furthermore, through advanced analytics and AI, BFL Group will be able to create personalized product recommendations and deliver a unique omnichannel shopping experience for each customer. By analyzing customer feedback and support tickets, the group can identify pain points and proactively address them, leading to increased customer satisfaction and loyalty. This collaboration will be instrumental in supporting BFL's growth strategy and strengthening its position as a leader in the off-price retail market. 'We are pleased to partner with Google Cloud on this transformative journey,' said Ayman Beydoun, CEO of BFL Group. ' With a strong commitment to harnessing emerging technologies and digital transformation, we leverage Google Cloud's cutting-edge technology and deep expertise to unlock the full potential of our data, optimize our operations, and deliver exceptional customer experiences. This collaboration will be instrumental in supporting our growth strategy and further strengthening our position as a leader in the off-price retail market.' Ziad Jammal, General Manager UAE, Levant and North Africa at Google Cloud said, 'Brands For Less is a true innovator in the off-price retail sector, and we are thrilled to be their technology partner on this digital transformation journey. Google Cloud's AI and data analytics solutions are purpose-built to help retailers like BFL gain a deeper understanding of their customers, optimize their operations, and ultimately deliver exceptional shopping experiences. We are confident that this collaboration will further solidify BFL's position as a leader in this dynamic and competitive market.' This partnership marks a significant step forward in BFL's commitment to innovation and digitalization. By embracing Google Cloud's advanced technologies, BFL is well-positioned to thrive in the rapidly evolving retail landscape and deliver even greater value to its customers.
TECHx
06-03-2025
- Business
- TECHx
TECHx Media BFL Group Teams Up with Google Cloud for Digital Growth
BFL Group Teams Up with Google Cloud for Digital Growth News Desk - Share Brands For Less (BFL) Group, a leading off-price retailer in the GCC and Southeast Asia, has announced a strategic partnership with Google Cloud to fuel its digital transformation journey. This collaboration will enable BFL Group to leverage Google Cloud's advanced data analytics, artificial intelligence (AI), and machine learning (ML) capabilities to optimize operations, enhance customer experiences, and drive future growth. Recently, BFL Group sold a 35% stake valued at $360M to TJX Companies and has ambitious plans for expansion. By utilizing Google Cloud's BigQuery, a scalable and cost-effective multicloud data warehouse, BFL Group will unlock valuable insights from its data to make smarter, data-driven decisions across its operations. The partnership brings key benefits, including smarter inventory management. BFL Group can now predict demand more accurately, optimize inventory levels, and minimize costs associated with overstocking and clearance sales through data analysis with BigQuery. Enhanced supply chain visibility will help the group identify bottlenecks, improve logistics, negotiate better deals with suppliers, and ensure timely product delivery. With BigQuery's ability to analyze historical data and competitor pricing, BFL Group can implement dynamic pricing strategies that optimize revenue and keep the business competitive. The advanced analytics and AI also allow BFL Group to create personalized product recommendations, offering customers a unique omnichannel shopping experience. By analyzing customer feedback and support tickets, the company can proactively address pain points, boosting customer satisfaction and loyalty. Ayman Beydoun, CEO of BFL Group, said, 'We are pleased to partner with Google Cloud on this transformative journey. Leveraging Google Cloud's cutting-edge technology, we aim to unlock the full potential of our data, optimize operations, and deliver exceptional customer experiences. This partnership is essential in supporting our growth strategy and strengthening our leadership in the off-price retail market.' Ziad Jammal, General Manager UAE, Levant, and North Africa at Google Cloud, commented, 'Brands For Less is a true innovator in the off-price retail sector, and we are excited to be their technology partner on this digital transformation. Google Cloud's AI and data analytics solutions are purpose-built to help retailers like BFL understand their customers better, optimize operations, and deliver outstanding shopping experiences.' This partnership marks a significant milestone in BFL Group's commitment to innovation and digitalization. With Google Cloud's advanced technologies, BFL Group is well-positioned to thrive in the rapidly evolving retail landscape and continue delivering exceptional value to its customers.
Zawya
03-03-2025
- Business
- Zawya
Brands For Less Group embarks on a digital transformation journey with Google Cloud
Dubai, UAE – Brands For Less (BFL) Group, a leading off-price retailer in the GCC and Southeast Asia, today announced a strategic partnership with Google Cloud to accelerate its digital transformation journey. This collaboration will empower BFL Group to leverage Google Cloud's advanced data analytics, artificial intelligence (AI), and machine learning (ML) capabilities to optimize operations, enhance customer experiences, and drive future growth. BFL Group, which has recently sold a 35% stake valued at $360M to TJX Companies,, has ambitious plans for expansion. By harnessing the power of Google Cloud's BigQuery, a highly scalable and cost-effective multicloud data warehouse, BFL Group will unlock valuable insights from its data to make smarter, data-driven decisions across its business. This partnership will bring several key benefits to the group. With smarter inventory management, BFL Group can accurately predict demand, optimize inventory levels, and minimize costs associated with overstocking and clearance sales by analyzing sales data with BigQuery. Enhanced supply chain visibility will enable BFL Group to identify bottlenecks, improve logistics, negotiate better deals with suppliers, and ensure timely product delivery to customers. By leveraging BigQuery's ability to analyze historical data and competitor pricing, the group can implement dynamic pricing strategies to optimize revenue and remain competitive. Furthermore, through advanced analytics and AI, BFL Group will be able to create personalized product recommendations and deliver a unique omnichannel shopping experience for each customer. By analyzing customer feedback and support tickets, the group can identify pain points and proactively address them, leading to increased customer satisfaction and loyalty. This collaboration will be instrumental in supporting BFL's growth strategy and strengthening its position as a leader in the off-price retail market. "We are pleased to partner with Google Cloud on this transformative journey," said Ayman Beydoun, CEO of BFL Group. " With a strong commitment to harnessing emerging technologies and digital transformation, we leverage Google Cloud's cutting-edge technology and deep expertise to unlock the full potential of our data, optimize our operations, and deliver exceptional customer experiences. This collaboration will be instrumental in supporting our growth strategy and further strengthening our position as a leader in the off-price retail market." Ziad Jammal, General Manager UAE, Levant and North Africa at Google Cloud said, "Brands For Less is a true innovator in the off-price retail sector, and we are thrilled to be their technology partner on this digital transformation journey. Google Cloud's AI and data analytics solutions are purpose-built to help retailers like BFL gain a deeper understanding of their customers, optimize their operations, and ultimately deliver exceptional shopping experiences. We are confident that this collaboration will further solidify BFL's position as a leader in this dynamic and competitive market." This partnership marks a significant step forward in BFL's commitment to innovation and digitalization. By embracing Google Cloud's advanced technologies, BFL is well-positioned to thrive in the rapidly evolving retail landscape and deliver even greater value to its customers.
