#Latest news with #brandimplementationsHarvard Business Review25-07-2025BusinessHarvard Business ReviewWill Your Gen AI Strategy Shape Your Future or Derail It?Summary. By studying 100 brand implementations of gen AI, researchers have discovered four archetypes for how companies are using the technology strategically. Bold innovators seek to reshape their markets with gen AI. Disciplined integratorsfocus on trust,...more
Harvard Business Review25-07-2025BusinessHarvard Business ReviewWill Your Gen AI Strategy Shape Your Future or Derail It?Summary. By studying 100 brand implementations of gen AI, researchers have discovered four archetypes for how companies are using the technology strategically. Bold innovators seek to reshape their markets with gen AI. Disciplined integratorsfocus on trust,...more
25-07-2025
