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CRM vs. NOW: Which Workflow Automation Stock Has More Upside?
CRM vs. NOW: Which Workflow Automation Stock Has More Upside?

Yahoo

time4 days ago

  • Business
  • Yahoo

CRM vs. NOW: Which Workflow Automation Stock Has More Upside?

ServiceNow NOW and Salesforce CRM are leading workflow automation platforms, helping enterprises streamline operations through cloud-based software and AI-powered tools. Platforms provided by these companies are widely used by large enterprises to drive efficiency and improve service powers front-office workflows such as lead management, customer service and campaign automation. ServiceNow is known for automating internal workflows across IT service management, employee onboarding and case enterprise workflows becoming more complex, demand for automation continues to rise. Per Mordor Intelligence report, the global workflow automation market is valued at $23.77 billion for 2025 and is projected to grow to $37.45 billion by 2030, reflecting a CAGR of 9.52%. Both CRM and NOW are well-positioned to benefit as businesses accelerate the adoption of AI-driven workflow or CRM — Which of these workflow automation stocks has the greater upside potential? Let's find out. The Case for ServiceNow ServiceNow has been benefiting from the rising adoption of its workflows as enterprises scale digital operations. The platform supports automation across IT, HR, finance, procurement, legal and support, helping customers drive efficiency and reduce time to in large deals continues to remain strong. ServiceNow closed 89 transactions with more than $1 million in net new annual contract value (ACV), including 11 deals over $5 million. The number of customers contributing over $5 million in ACV rose to 528, up from 508 in the previous quarter. Clients spending over $20 million grew 30% year over year, signaling deeper enterprise expanding portfolio has been a key catalyst. The Core Business Suite, launched in May 2025, brings AI-native capabilities to core business functions. It connects workflows across departments and helps improve execution in areas like procurement and legal. Advancements in AI continue to expand the platform's value. In July, ServiceNow introduced Agentic Workforce Management, designed to support supervised task execution by AI agents across IT and operations. AI agents were also added to Security and Risk offerings through partnerships with Microsoft and Cisco to help accelerate threat detection and automate incident the third quarter of 2025, subscription revenues are projected between $3.26 billion and $3.265 billion, suggesting year-over-year growth in the range of 20%-20.5% on a GAAP basis. At cc, subscription revenues remain flat at 19.5%. The Zacks Consensus Estimate for third-quarter subscription revenues is pegged at $3.26 billion, up 20.2% year over year, implying sustained enterprise demand. The Case for Salesforce Salesforce continues to see broad adoption of its platform as enterprises connect sales, service, marketing and analytics workflows under one system. CRM's Customer 360 architecture integrates core applications with real-time data and AI, helping enterprises unify engagement and scale digital operations. Acquisitions such as Informatica, Zoomin and Own Company add capabilities in data integration, content automation, and documentation remains strong across large enterprise accounts. In the first quarter, more than half of Salesforce's top 100 deals included six or more clouds. Nearly 60% of those deals featured both Data Cloud and AI, underscoring growing demand for integrated applications with embedded intelligence. Current remaining performance obligations stood at $29.6 billion, up 12% year over year, reflecting continued investment in multi-cloud product portfolio remains a key driver. Agent force allows enterprises to deploy AI agents for task execution across sales, service, and marketing. These agents are powered by Data Cloud, which enables real-time data activation across systems. Salesforce has extended its ecosystem through integrations with Snowflake, Databricks, Google BigQuery, and Amazon Redshift to support zero-copy data access and streamline AI expects second-quarter sales between $10.11 and $10.16 billion. It now anticipates Subscription and Support revenues to increase approximately 9.5%, up from the previously announced growth rate of 8.5% on a year-over-year basis. The Zacks Consensus Estimate for second-quarter Subscription and support revenue is pegged at $9.6 billion, up 9.6% year over year. The consensus mark for the second-quarter RPO's is pegged at $59.84 billion, up 11.8% year over year. Salesforce remains positioned to benefit from rising enterprise demand for unified AI platforms that bring together applications, automation and data on a single foundation. Price Performance and Valuation of NOW and CRM In the year-to-date period, NOW shares have lost 12.5% and CRM shares have declined 24.2%. NOW and CRM Stock Performance Image Source: Zacks Investment Research Valuation-wise, NOW and CRM shares are currently overvalued as suggested by a Value Score of F and D, terms of the forward 12-month Price/Sales, NOW shares are trading at 13.46X, which is higher than CRM's 5.74X. NOW and CRM Valuation Image Source: Zacks Investment Research How Do Earnings Estimates Compare for NOW & CRM? The Zacks Consensus Estimate for NOW's 2025 earnings is pegged at $16.79 per share, which has increased 1.51% over the past 30 days, indicating an a 20.62% rise year over year. ServiceNow, Inc. Price and Consensus ServiceNow, Inc. price-consensus-chart | ServiceNow, Inc. Quote The Zacks Consensus Estimate for CRM's fiscal 2026 earnings is pegged at $11.30 per share, which has remained unchanged over the past 30 days, indicating an a 10.78% increase year over year. Salesforce Inc. Price and Consensus Salesforce Inc. price-consensus-chart | Salesforce Inc. Quote Conclusion Both ServiceNow and Salesforce are positioned to benefit from rising enterprise investment in AI-driven workflow automation, amid challenging macroeconomic conditions and lingering concerns related to tariffs. NOW's strong portfolio, acquisitions, and rich partner base are noteworthy compared to Salesforce, which is suffering from stiff competition and challenging macroeconomic with a Zacks Rank #3 (Hold), currently has an edge over Salesforce, which has a Zacks Rank #4 (Sell).You can see the complete list of today's Zacks #1 Rank (Strong Buy) stocks here. Want the latest recommendations from Zacks Investment Research? Today, you can download 7 Best Stocks for the Next 30 Days. Click to get this free report Salesforce Inc. (CRM) : Free Stock Analysis Report ServiceNow, Inc. (NOW) : Free Stock Analysis Report This article originally published on Zacks Investment Research ( Zacks Investment Research

Insurity Unveils Agenda for Excellence in Insurance, Equipping Insurers to Navigate AI, Compliance Demands, Catastrophe Risk, and Core Modernization with Confidence
Insurity Unveils Agenda for Excellence in Insurance, Equipping Insurers to Navigate AI, Compliance Demands, Catastrophe Risk, and Core Modernization with Confidence

National Post

time21-07-2025

  • Business
  • National Post

Insurity Unveils Agenda for Excellence in Insurance, Equipping Insurers to Navigate AI, Compliance Demands, Catastrophe Risk, and Core Modernization with Confidence

Article content The conference will tackle the most urgent operational and strategic challenges facing insurers, offering clear, actionable paths to modernize, compete, and grow Article content HARTFORD, Conn. — Insurity, a leading provider of cloud-based software for property and casualty (P&C) insurance carriers, brokers, and MGAs, today announced that the full agenda for its annual Excellence in Insurance conference is now available. With a focus on equipping insurers to meet today's most pressing challenges head-on, the event features a diverse lineup of sessions addressing the real operational and strategic friction points holding insurers back and how to overcome them. Article content Article content During the conference, attendees will immerse themselves in a dynamic lineup of experiences, featuring user group sessions, interactive hands-on training, inspiring main-stage keynotes, and engaging breakout discussions. The agenda is packed with timely and impactful topics, including cutting-edge artificial intelligence applications in insurance, innovative strategies for managing catastrophic risks, modern techniques for hiring and retaining top talent, and breakthrough methods for intelligent auditing and automation. Article content 'For so long, insurer focus has been on differentiation using technology or introducing compelling products, but the time has come to turn the insurance model on its head,' said Sylvester Mathis, Chief Revenue and Insurance Officer at Insurity. 'Specialization in real-time is increasingly challenging standard markets, and the Excellence in Insurance initiative aims to address these realities. Each session concentrates on resolving current issues insurers face, whether it's implementing AI, managing complex risks differently, or preparing for the future workforce.' Article content This announcement follows Insurity's recent news that tennis legend, philanthropist, musician, pop culture icon, and #1 New York Times bestselling author John McEnroe will headline the conference as the keynote speaker. Article content Excellence in Insurance is an exclusive forum that brings together the brightest minds in P&C insurance to exchange ideas, explore new strategies, and address the industry's most significant challenges. The conference will take place October 29-31 in Carlsbad, California, bringing together top insurance and MGA executives, thought leaders, and innovators from across the property and casualty industry. Article content Insurity is a leading provider of cloud-based software for insurance carriers, brokers, and MGAs. Insurity is trusted by 22 of the top 25 P&C carriers and 7 of the top 10 MGAs in the US and has over 400 cloud-based deployments. Through its best-in-class digital platform and with unrivaled industry experience and the industry's most robust analytics offerings, Insurity is uniquely positioned to deliver exceptional value, empowering customers to focus on their core businesses, optimize their operations, and provide superior policyholder experiences. Insurity is a portfolio company of GI Partners and TA Associates. For more information, visit Article content Article content Article content Article content Article content Article content

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