08-08-2025
‘One of the fastest-growing egg brands' is vegan
Just Egg, an American plant-based egg alternative made from mung beans, has officially launched in the UK.
The product aims to replicate traditional eggs in taste, texture, and cooking, catering to the increasing demand for sustainable and allergy-friendly food options.
It offers a high protein content of 13 grams per serving and is particularly beneficial for Britons with an egg allergy.
The UK production of Just Egg in Europe helps keep its price feasible at £3.99 for a pack and significantly reduces the environmental impact compared to traditional egg farming, particularly regarding water usage and pollution.
Marketed beyond vegans, Just Egg is positioned as a versatile option for anyone seeking to reduce animal product consumption or manage dietary restrictions. It claims to be one of the fastest-growing egg brands.
