Latest news with #embeddedinsurance
Yahoo
18-07-2025
- Automotive
- Yahoo
Embedded insurtech provider Wrisk raised £12m in Series B closing
GlobalData surveying has found that industry insiders view embedded insurance as the fastest-growing distribution channel in personal lines insurance over the next five years. Meanwhile, the British insurtech company Wrisk announced the successful closing of its Series B funding round, securing £12m ($16.1m) to advance its strategic vision and fuel growth for embedded insurance. According to a poll conducted by GlobalData on Verdict Media sites in Q1 2025, which surveyed industry insiders, 31.6% of respondents believe that embedded insurance will experience the most significant growth within personal lines insurance over the next five years. Embedded insurance outpaced direct-to-consumer models (18.4%) and traditional broker networks (17.2%). Which distribution channel will see the most growth in personal lines insurance over the next five years? 2025 Industry insiders see embedded insurance as the channel with the most potential for growth because they place the cover exactly where and when consumers make purchasing decisions, removing extra steps and thus improving conversion rates. In addition, by partnering with non-insurance ecosystems such as ecommerce, insurers can tap into previously underserved segments with low distribution costs. Wrisk is a London-based leading embedded insurance provider in the automotive sector, providing a digital platform that allows automotive brands to integrate tailored motor insurance solutions directly into their sales and service platforms. The insurance solution is embedded beyond the purchase stage, accompanying customers throughout their ownership journey. Wrisk has secured collaboration with major players in insurance and the automotive industry, including Allianz and BMW. Its technology enables it to utilise real-time data and telematics to personalise insurance offerings, improving the customer experience. With the £12m injection, Wrisk will be able to accelerate the development of its API-first platform and expand its footprint in the European market. Its successful funding round reflects the market's confidence in embedded insurance as a way to drive digital transformation and ensure significant growth. Given the potential of the embedded insurance market, traditional insurance providers would benefit from seeking partnerships with insurtech companies to leverage the advantages of embedded insurance. Such partnerships would enable the seamless integration of insurance products into the customer journey and expand distribution channels. "Embedded insurtech provider Wrisk raised £12m in Series B closing" was originally created and published by Life Insurance International, a GlobalData owned brand. The information on this site has been included in good faith for general informational purposes only. It is not intended to amount to advice on which you should rely, and we give no representation, warranty or guarantee, whether express or implied as to its accuracy or completeness. You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content on our site.
Finextra
14-07-2025
- Business
- Finextra
Yasmina Embedded Insurance raises $2m
Yasmina Embedded Insurance has raised $2 million in seed money to become the first embedded insurtech platform in Saudi Arabia. Scene Holding led the round, co-led by Access Bridge Ventures, with participation from Arzan VC and early backing from the Sanabil Investment Accelerator by 500 Mena. 1 Like 0 This content is provided by an external author without editing by Finextra. It expresses the views and opinions of the author. Founded in 2023 by Masoud Alhelou and Bashar Abalkhail, Yasmina is transforming how insurance is delivered across digital platforms. By offering seamless API integration that enables digital businesses to provide personalized insurance at checkout in under 48 hours, Yasmina meets customers where they are, with full regulatory approval and a frictionless user experience. Since its inception, Yasmina has formed strategic partnerships across HR, auto, travel, POS, and real estate platforms. These collaborations are expected to bring embedded insurance to over 1.5 million customers, offering a range of products including SME Medical, Motor, Life, and General Insurance. With $2M in Seed funding, Yasmina is scaling its team and launching operations beyond Saudi Arabia, beginning with the UAE this year and Egypt in 2026. Masoud Alhelou, Yasmina's Co-founder and CEO, commented: 'This round is a strong vote of confidence in our vision to simplify insurance across digital touchpoints. We're proud to be the first embedded insurance platform in Saudi Arabia, and this funding will help us scale faster, serve more partners, and redefine how protection is offered in the region.' Sultan Ghaznawi, Chairman & Managing Director of Scene Holding, commented: 'At Scene Holding, we back founders who are solving legacy problems with precision and scale. Yasmina's API-first model and regulatory momentum place it at the intersection of Insurtech, fintech and protection, a space we believe will define the next wave of value creation across MENA.' Rakan AlRashed, Partner at Access Bridge Ventures, commented: 'At Access Bridge Ventures, we're passionate about the untapped potential of Saudi's Insurtech landscape. Yasmina's team has paired deep sector insight with impressive early traction, and they're well-positioned to become the breakout player the market has been waiting for. We're thrilled to support them and are confident that together we can reshape how insurance is delivered across the Kingdom' Amal Dokhan, Managing Partner at 500 Global, commented: 'At 500, we support bold founders aiming to solve meaningful problems, and Yasmina is an example. We believed in their vision early on, and their momentum today shows just how powerfully embedded insurance can be across our region.' Hasan J. Zainal, Arzan VC's Founder & Managing Partner, commented:'For years, insurance companies in the region have followed a well-worn path – familiar, but far from transformative. We believe the Yasmina team is uniquely positioned to drive innovation in this sector, thanks to their superior understanding and strategic insight into the regional insurance landscape.' With $2 million in fresh capital, Yasmina Embedded Insurance is going to change how people and platforms get coverage in Saudi Arabia's growing insurtech market.
Wamda
14-07-2025
- Business
- Wamda
Saudi insurtech Yasmina closes $2 million Seed
Saudi Arabia-based Yasmina has raised $2 million in a seed round led by Scene Holding, with co-leadership participation from Access Bridge Ventures, Arzan VC, and Sanabil's 500 MENA Accelerator. Founded in 2023 by Masoud Alhelou and Bashar Abalkhail, Yasmina enables digital platforms to offer personalised, API-driven insurance products (SME: medical, motor, life, and general) at checkout, fully regulated and ready in under 48 hours. The funding will help Yasmina scale operations beyond KSA, with planned launches in UAE (2025) and Egypt (2026). Press release: Yasmina, the pioneering embedded insurance platform based in Riyadh, has successfully secured $2 million in Seed funding. Scene Holding led the round, co-led by Access Bridge Ventures, with participation from Arzan VC and early backing from the Sanabil Investment Accelerator by 500 MENA. Founded in 2023 by Masoud Alhelou and Bashar Abalkhail, Yasmina is transforming how insurance is delivered across digital platforms. By offering seamless API integration that enables digital businesses to provide personalised insurance at checkout in under 48 hours, Yasmina meets customers where they are, with full regulatory approval and a frictionless user experience. Since its inception, Yasmina has formed strategic partnerships across HR, auto, travel, POS, and real estate platforms. These collaborations are expected to bring embedded insurance to over 1.5 million customers, offering a range of products including SME Medical, Motor, Life, and General Insurance. With $2M in Seed funding, Yasmina is scaling its team and launching operations beyond Saudi Arabia, beginning with the UAE this year and Egypt in 2026. Masoud Alhelou, Yasmina's Co-founder and CEO, commented: 'This round is a strong vote of confidence in our vision to simplify insurance across digital touchpoints. We're proud to be the first embedded insurance platform in Saudi Arabia, and this funding will help us scale faster, serve more partners, and redefine how protection is offered in the region.' Sultan Ghaznawi, Chairman & Managing Director of Scene Holding, commented: 'At Scene Holding, we back founders who are solving legacy problems with precision and scale. Yasmina's API-first model and regulatory momentum place it at the intersection of Insurtech, fintech and protection, a space we believe will define the next wave of value creation across MENA.' Rakan AlRashed, Partner at Access Bridge Ventures, commented: "At Access Bridge Ventures, we're passionate about the untapped potential of Saudi Arabia's Insurtech landscape. Yasmina's team has paired deep sector insight with impressive early traction, and they're well-positioned to become the breakout player the market has been waiting for. We're thrilled to support them and are confident that together we can reshape how insurance is delivered across the Kingdom." Amal Dokhan, Managing Partner at 500 Global, commented: 'At 500, we support bold founders aiming to solve meaningful problems, and Yasmina is an example. We believed in their vision early on, and their momentum today shows just how powerfully embedded insurance can be across our region.' Hasan J. Zainal, Arzan VC's Founder & Managing Partner, commented: 'For years, insurance companies in the region have followed a well-worn path – familiar, but far from transformative. We believe the Yasmina team is uniquely positioned to drive innovation in this sector, thanks to their superior understanding and strategic insight into the regional insurance landscape.'
Entrepreneur
14-07-2025
- Business
- Entrepreneur
"We Got Funded!": Saudi Arabia's Insurance Platform Yasmina Secures US$2 Million Seed Investment
With US$2 million in seed funding, Yasmina is scaling its team and launching operations beyond Saudi Arabia, beginning with the UAE this year and Egypt in 2026. You're reading Entrepreneur Middle East, an international franchise of Entrepreneur Media. Yasmina, a Riyadh-based embedded insurance platform, has raised US$2 million in seed funding. Scene Holding led the round, co-led by Access Bridge Ventures, with participation from Arzan VC and early backing from the Sanabil Investment Accelerator by 500 MENA. Founded in 2023 by Masoud Alhelou and Bashar Abalkhail, Yasmina is transforming how insurance is delivered across digital platforms. By offering seamless API integration that enables digital businesses to provide personalized insurance at checkout in under 48 hours, Yasmina meets customers where they are, with full regulatory approval and a frictionless user experience. Since its inception, Yasmina has formed strategic partnerships across human resources, auto, travel, point of service, and real estate platforms. These collaborations are expected to bring embedded insurance to over 1.5 million customers, offering a range of products including SME Medical, Motor, Life, and General Insurance. With US$2 million in seed funding, Yasmina is scaling its team and launching operations beyond Saudi Arabia, beginning with the UAE this year and Egypt in 2026. Masoud Alhelou, co-founder and CEO, Yasmina, commented, "This round is a strong vote of confidence in our vision to simplify insurance across digital touchpoints. We're proud to be the first embedded insurance platform in Saudi Arabia, and this funding will help us scale faster, serve more partners, and redefine how protection is offered in the region." Sultan Ghaznawi, Chairman and Managing Director of Scene Holding, said, "At Scene Holding, we back founders who are solving legacy problems with precision and scale. Yasmina's API-first model and regulatory momentum place it at the intersection of Insurtech, fintech and protection, a space we believe will define the next wave of value creation across MENA." Rakan AlRashed, Partner at Access Bridge Ventures, added, "At Access Bridge Ventures, we're passionate about the untapped potential of Saudi's Insurtech landscape. Yasmina's team has paired deep sector insight with impressive early traction, and they're well-positioned to become the breakout player the market has been waiting for. We're thrilled to support them and are confident that together we can reshape how insurance is delivered across the Kingdom" Amal Dokhan, Managing Partner at 500 Global, commented, "At 500, we support bold founders aiming to solve meaningful problems, and Yasmina is an example. We believed in their vision early on, and their momentum today shows just how powerfully embedded insurance can be across our region." Hasan J. Zainal, Arzan VC's Founder & Managing Partner, said, "For years, insurance companies in the region have followed a well-worn path – familiar, but far from transformative. We believe the Yasmina team is uniquely positioned to drive innovation in this sector, thanks to their superior understanding and strategic insight into the regional insurance landscape."
Zawya
14-07-2025
- Business
- Zawya
Saudi Arabia's first embedded insurance platform Yasmina secures $2mln Seed investment
Riyadh, Saudi Arabia: Yasmina, the pioneering embedded insurance platform based in Riyadh, has successfully secured $2M in Seed funding. Scene Holding led the round, co-led by Access Bridge Ventures, with participation from Arzan VC and early backing from the Sanabil Investment Accelerator by 500 MENA. Founded in 2023 by Masoud Alhelou and Bashar Abalkhail, Yasmina is transforming how insurance is delivered across digital platforms. By offering seamless API integration that enables digital businesses to provide personalized insurance at checkout in under 48 hours, Yasmina meets customers where they are, with full regulatory approval and a frictionless user experience. Since its inception, Yasmina has formed strategic partnerships across HR, auto, travel, POS, and real estate platforms. These collaborations are expected to bring embedded insurance to over 1.5 million customers, offering a range of products including SME Medical, Motor, Life, and General Insurance. With $2M in Seed funding, Yasmina is scaling its team and launching operations beyond Saudi Arabia, beginning with the UAE this year and Egypt in 2026. Masoud Alhelou, Yasmina's Co-founder and CEO, commented: 'This round is a strong vote of confidence in our vision to simplify insurance across digital touchpoints. We're proud to be the first embedded insurance platform in Saudi Arabia, and this funding will help us scale faster, serve more partners, and redefine how protection is offered in the region.' Sultan Ghaznawi, Chairman & Managing Director of Scene Holding, commented: 'At Scene Holding, we back founders who are solving legacy problems with precision and scale. Yasmina's API-first model and regulatory momentum place it at the intersection of Insurtech, fintech and protection, a space we believe will define the next wave of value creation across MENA.' Rakan AlRashed, Partner at Access Bridge Ventures, commented: "At Access Bridge Ventures, we're passionate about the untapped potential of Saudi's Insurtech landscape. Yasmina's team has paired deep sector insight with impressive early traction, and they're well-positioned to become the breakout player the market has been waiting for. We're thrilled to support them and are confident that together we can reshape how insurance is delivered across the Kingdom" Amal Dokhan, Managing Partner at 500 Global, commented: 'At 500, we support bold founders aiming to solve meaningful problems, and Yasmina is an example. We believed in their vision early on, and their momentum today shows just how powerfully embedded insurance can be across our region.' Hasan J. Zainal, Arzan VC's Founder & Managing Partner, commented: ' For years, insurance companies in the region have followed a well-worn path – familiar, but far from transformative. We believe the Yasmina team is uniquely positioned to drive innovation in this sector, thanks to their superior understanding and strategic insight into the regional insurance landscape.' -Ends- About Yasmina: Founded in 2023, Yasmina is Saudi Arabia's first embedded insurance platform. It empowers digital businesses to offer frictionless, personalized insurance products with a single line of code, turning protection into a value-added service that drives conversion and trust. For media inquiries, please contact: Email: masoud@
