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Musanadah unveils new home and property maintenance service across Saudi Arabia, Mserve
Musanadah unveils new home and property maintenance service across Saudi Arabia, Mserve

Zawya

time10-07-2025

  • Business
  • Zawya

Musanadah unveils new home and property maintenance service across Saudi Arabia, Mserve

Musanadah, a leading integrated facilities management company in Saudi Arabia, has announced the launch of Mserve, a dedicated full-service home and property maintenance service to meet the evolving needs of both householders and businesses across the Kingdom. Mserve will operate as a specialist division of Musanadah, an award-winning Saudi enterprise founded in 2011 with over 1,700 skilled professionals including technicians, tradespeople, cleaners and maids, and a wholly-owned subsidiary of leading Saudi conglomerate, Alturki Holding. Operating to internationally benchmarked standards including BICSc, Institute of Asset Management (IAM) and ISSA, Mserve customers will benefit from its ISO 9001, 14001 and 45001 certifications, as it strives to provide world-class home and property maintenance services, addressing the growing need for this quality of service in Saudi Arabia. Mserve is structured into two specialized arms: Mserve Home, tailored for homeowners and tenants seeking efficient, high-quality home maintenance and daily maid services, and Mserve Business, focused on delivering property maintenance and MEP solutions to small and medium enterprises, retailers, commercial properties, hospitality venues, educational institutions and developers of master communities. Customers can choose from one-time visits or fixed-term plans, with Mserve also offering annual maintenance packages in Bronze, Silver and Platinum tiers, giving homeowners flexible, value-driven options. Ranging from regular domestic support services, move in/out services, to air conditioning, plumbing, movers, landscaping and electrical repairs, Mserve Home offers a full range of home maintenance services delivered by trained professionals using advanced tools and techniques. For businesses and property developers, Mserve Business delivers integrated facilities management and MEP solutions designed to support small to medium-sized enterprises with end-to-end property care. Covering soft and hard services, pest management, HVAC duct cleaning, Mserve also offers services targeted at property developers including snagging and pre-handover services, post-handover and defect liability period (DLP) management and asset rectification, ensuring asset performance optimization and lifecycle extension. Launching in Al-Khobar, Dammam, Riyadh, and then Jeddah, as well as King Abdullah Economic City and AlUla, Mserve will roll out across other regions in the Kingdom in a phased approach. Based on a hybrid mobile FM model and operating from a state-of-the-art call center, the service combines rapid-response teams in specially equipped service vans, together with embedded static teams who remain permanently onsite for larger projects in local communities. Musanadah's managing director, Nigel Wright commented, 'Our market research and gap analysis of the Saudi market revealed a clear need in the home and property maintenance sector. On one end, large FM companies were mainly focused on major commercial contracts to effectively serve residential properties or the needs of small to medium businesses. On the other, the market was saturated with fragmented, one-man-band or smaller operators lacking the capacity to deliver consistent, reliable service. Mserve was created to perfectly fill this gap - offering a dependable, professional and high-quality solution. Our goal is simple, to provide the most trusted and comprehensive home and property maintenance services in the Kingdom.' Muhammad Shahzad, Director of Mserve added, 'We are proud to be a 100 per cent Saudi-owned operation, always placing our valued clients at the center of everything we do. At Mserve, we are especially focused on punctuality. Our promise is to be on time, every time, whether for a routine visit or an urgent call-out and to always keep our clients well informed of the progress on any project. With a CaFM-enabled call center and client portal, our team is fully committed to delivering consistent, high-quality home and property maintenance services that meet the diverse needs of our clients. Our ultimate objective is to establish Mserve as the go-to operator for dependable, professional maintenance services across the Kingdom.' In 2024, Musanadah was awarded the coveted title of 'Best FM Company in Saudi Arabia' at the SBIS Awards together with a series of other industry awards and accolades, confirming its leadership role in the Kingdom's growing and highly competitive facilities management sector. Visit the new Mserve website for further details. For more information, please contact Grant King at IHC:grant@ About Musanadah Musanadah Facilities Management is an award-winning facilities services company in Saudi Arabia offering a full range of integrated facilities management solutions tailored to meet client needs, from master developments to residential communities, industrial sites, and commercial offices, with the aim of protecting, maintaining, and optimizing client assets while implementing industry best practices. As a full-service provider, Musanadah offers the full range of hard and soft facilities management, and manned security services offering innovative solutions tailored to meet the needs of clients and real-time performance management systems. Musanadah offers comprehensive and customized facilities management solutions to clients across the Kingdom of Saudi Arabia in the critical infrastructure, governmental, commercial, educational, leisure, residential, hospitality and retail sectors. Musanadah manages and maintains its client facilities to the highest standards in terms of quality, efficiency, and cost-control, in accordance with the global best practices and internationally benchmarked standards, including BICSc and the Institute of Asset Management (IAM), as well as complying with relevant Quality, Health, Safety and Environment (QHSE) requirements. Founded in 2010, Musanadah is a wholly owned subsidiary of Khobar-based diversified services group, Alturki Holding. Through its partnership with CoolPlanet, Musanadah's Energy & Sustainability Services (ESCO) arm – holders of SEEC Level 1 and 2 Licenses - combines local expertise with advanced international solutions to drive energy optimization and decarbonization initiatives for clients across Saudi Arabia, closely aligned with Saudi Green Initiative and Vision 2030 goals. In 2022, Musanadah won the coveted client-contractor partnership award for its work on AlUla - a major Vision 2030 heritage project. The company was also awarded the prestigious 'Customer Centric FM Company' accolade at the Middle East Facility Management Association (MEFMA) awards for anticipating and meeting the satisfaction levels of large-scale clients through its unique customer-centric service delivery model which was recognized for consistently placing the needs of clients first. Musanadah was awarded the coveted title of 'Best FM Company in Saudi Arabia' at the SBIS Awards 2024 together with a series of other industry awards and accolades, reaffirming its position as a leader in the Saudi FM sector.

Farnek launches transformational hybrid cleaning unit
Farnek launches transformational hybrid cleaning unit

Trade Arabia

time14-05-2025

  • Business
  • Trade Arabia

Farnek launches transformational hybrid cleaning unit

Leading UAE-based smart and green facilities management (FM) company Farnek has launched the Farnek Hybrid Unit (FHU) presenting a transformation in cleaning by seamlessly integrating human operatives with advanced and intelligent robotic cleaners. 'Essentially the model is centered around Hybrid Units (HU), where tasks are completed without distinction between humans and robots, focusing on efficiency and quality of outcome. 'The robotic units can handle the heavy lifting, repetitive cleaning, and large surface areas, allowing manual operatives to focus on higher value or specialised tasks, such as sanitising sensitive areas, and spot cleaning. 'This strategic distribution of tasks enhances overall productivity while reducing overlapping and wasteful man hours,' said Julian Khalil, Managing Director, Farnek Services. Robots can collaborate with operational staff without traditional physical supervision, carrying out cleaning paths, recharging autonomously, and using real-time localisation and environmental perception to avoid hazards — all while cleaning up to 5,000 sq ft per hour. Robots are equipped with sensors and mechanisms that enable obstacle detection, fall prevention and anomaly impact detection, during autonomous cleaning. The robots are also digitally mapped, ensuring 100% area coverage with precision, avoiding the typical gaps left by manual processes. Traditional vacuuming by cleaners can sometimes leave areas uncovered due to natural human error or fatigue. Robotic paths are pre-mapped and optimised, guaranteeing complete surface coverage to achieve enhanced cleaning standards. 'Unlike human operatives, robots can be deployed in operations 24/7 without fatigue. This multi-shift capability reduces the need for additional manpower, particularly in high-traffic areas and during off-peak hours,' added Khalil. All Hybrid Units are dynamically scheduled and monitored through Farnek's CAFMTEK Mobile App, designed and developed by Farnek's sister company Hitek AI. This allows supervisors to have real-time visibility, live task updates and dedicated reports. It also enables instant adjustments to manpower and robotic assignments based on real-time demand, with status updates available consistently via the CAFMTEK app on a smartphone or PC. 'The unique aspect of Farnek's hybrid model is our use of AI technology. Our CAFMTEK digital solution, which provides connectivity and technology integration, links the robots to operational management teams, accelerating precise, real-time monitoring, predictive cleaning and manpower requirements, as well as enhancing data-driven decision-making,' said Javeria Aijaz, Managing Director of Hitek AI. Through optimisation, the cost savings are obvious. Robots don't take any vacation, sick leave or suffer from fatigue, they operate continuously, reducing any potential efficiency or cost impact due to any human or cleaning equipment downtime. 'The maintenance of intelligent robots is predictable and scheduled, avoiding unexpected maintenance costs typical with manual equipment. With robots handling repetitive tasks, fewer human operatives are required, optimising labour costs,' said Khalil. Human productivity typically drops over an eight-hour shift, while robotic units maintain consistent performance throughout, minimising the cost of managing shifts, payroll, and compliance, through automated scheduling.

Farnek launches transformational hybrid cleaning unit
Farnek launches transformational hybrid cleaning unit

Zawya

time14-05-2025

  • Business
  • Zawya

Farnek launches transformational hybrid cleaning unit

Dubai, United Arab Emirates: Leading UAE-based smart and green facilities management (FM) company Farnek, has launched the Farnek Hybrid Unit (FHU) presenting a transformation in cleaning by seamlessly integrating human operatives with advanced and intelligent robotic cleaners. 'Essentially the model is centered around Hybrid Units (HU), where tasks are completed without distinction between humans and robots, focusing on efficiency and quality of outcome. 'The robotic units can handle the heavy lifting, repetitive cleaning, and large surface areas, allowing manual operatives to focus on higher value or specialised tasks, such as sanitising sensitive areas, and spot cleaning. 'This strategic distribution of tasks enhances overall productivity while reducing overlapping and wasteful man hours,' said Julian Khalil, Managing Director, Farnek Services. Robots can collaborate with operational staff without traditional physical supervision, carrying out cleaning paths, recharging autonomously, and using real-time localisation and environmental perception to avoid hazards — all while cleaning up to 5,000 square feet per hour. Robots are equipped with sensors and mechanisms that enable obstacle detection, fall prevention and anomaly impact detection, during autonomous cleaning. The robots are also digitally mapped, ensuring 100% area coverage with precision, avoiding the typical gaps left by manual processes. Traditional vacuuming by cleaners can sometimes leave areas uncovered due to natural human error or fatigue. Robotic paths are pre-mapped and optimised, guaranteeing complete surface coverage to achieve enhanced cleaning standards. 'Unlike human operatives, robots can be deployed in operations 24/7 without fatigue. This multi-shift capability reduces the need for additional manpower, particularly in high-traffic areas and during off-peak hours,' added Khalil. All Hybrid Units are dynamically scheduled and monitored through Farnek's CAFMTEK Mobile App, designed and developed by Farnek's sister company HITEK AI. This allows supervisors to have real-time visibility, live task updates and dedicated reports. It also enables instant adjustments to manpower and robotic assignments based on real-time demand, with status updates available consistently via the CAFMTEK app on a smartphone or PC. 'The unique aspect of Farnek's hybrid model is our use of AI technology. Our CAFMTEK digital solution, which provides connectivity and technology integration, links the robots to operational management teams, accelerating precise, real-time monitoring, predictive cleaning and manpower requirements, as well as enhancing data-driven decision-making,' said Javeria Aijaz, Managing Director of HITEK AI. Through optimisation, the cost savings are obvious. Robots don't take any vacation, sick leave or suffer from fatigue, they operate continuously, reducing any potential efficiency or cost impact due to any human or cleaning equipment downtime. 'The maintenance of intelligent robots is predictable and scheduled, avoiding unexpected maintenance costs typical with manual equipment. With robots handling repetitive tasks, fewer human operatives are required, optimising labour costs,' said Khalil. Human productivity typically drops over an eight-hour shift, while robotic units maintain consistent performance throughout, minimising the cost of managing shifts, payroll, and compliance, through automated scheduling. 'The Farnek Hybrid Unit is a transformative step to deliver commercial cleaning services. This is more than just a technology shift — it's a cultural evolution in how we see cleaning, moving forward. Data-driven, performance-oriented, and future-ready,' added Aijaz. For more information log on to: About Farnek: Farnek is the leading provider of sustainable and technology-driven Facilities Management in the United Arab Emirates. Established in the UAE since 1980, Farnek Services LLC is a Swiss-owned independent total facilities management company. With a skilled workforce of more than 9,000 employees, Farnek delivers professional Facilities Management and security services across several sectors; Aviation, Hospitality, Banking, Retail, Shopping Malls, Telecom, Residential, Commercial, Infrastructure, Government, Education, Leisure and Entertainment. About HITEK HITEK Services is a part of Farnek Group, a leading industry expert with over 40 years of technical expertise and operational experience in Facilities Management, Hospitality, and Technology Infrastructure. Our broad range of intelligent applications is a result of people, processes, and technology empowering our customers with digital, business, and technological transformation. Our solutions are aimed at complementing leaner and more sustainable operational processes that increase productivity and reduce energy consumption. For more information visit info@ For media information, please contact: ​​​​​​STEVEN JONES ​​​​​​Managing Director E-mail: Indigo Icon Tower, Jumeirah Lakes Towers PO Box 337521 | Dubai, United Arab Emirates Website:

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