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RITFIT's 2025 Strategy: Elevating Home Fitness with Personalized, Professional-Grade Equipment
RITFIT's 2025 Strategy: Elevating Home Fitness with Personalized, Professional-Grade Equipment

Associated Press

time17 hours ago

  • Business
  • Associated Press

RITFIT's 2025 Strategy: Elevating Home Fitness with Personalized, Professional-Grade Equipment

LOUISVILLE, Ky., July 4, 2025 /PRNewswire/ -- RITFIT, a leading global home fitness brand, has made a groundbreaking announcement at the HomeGymCon 2025, revealing its ambitious 25-year vision to evolve from its reputation as the 'affordable home fitness specialist' into a premium 'customized training partner.' The brand showcased its revolutionary product lineup that embodies this strategic transformation, marking a new era in personalized home workout experiences. Drawing on its extensive technical expertise and insights gathered from years of focus on the fitness industry, RITFIT has introduced a diverse range of new products. These cutting-edge innovations cater to the varied fitness needs of modern households, offering users smarter and more personalized home fitness experiences. By addressing specific requirements such as those of female users and families residing in compact spaces, RITFIT provides tailored solutions that make professional-grade fitness accessible to every home. This customer-centric approach propels the fitness industry toward greater customization and a more human-centered design. Among the new products that have been showcased at the expo is the RITFIT M2, the world's first all-in-one training machine that can be optionally equipped with a 3D Smith Module, elevating home fitness to the standards of a professional gym. The M2 features a Smith machine and a cable pulley system, while its enhanced load capacity and optional 3D Smith Module and Cable-Actuated Jammer Arm make it ideal for users seeking both stability and versatility. Despite its powerful capabilities, the M2 boasts a compact footprint of just 64.5" x 68.75", addressing the common issue of professional equipment occupying excessive space. This innovative space-saving design enables even smaller households to create a professional training environment, making the M2 a top choice for those striving for professional training results. The RITFIT Buffalo Wild stands out as a top-of-the-line all-in-one training machine crafted from heavy-duty 12-gauge steel. With a 2"x 3" thick tube structure providing a 1500-pound load capacity, users can engage in high-intensity with confidence and training . The revolutionary interchangeable cable ratio system (1:1/2:1) caters to personalized training needs ranging from strength to functional exercises, all in one unit. Additionally, features such as quick-release weight storage pins, a multi-grip pull-up bar, a 573 lb-rated Smith frame, 800 lb-rated dip bar handles, and dual 420 lb cable stacks facilitate efficient multi-scenario training. Together they revolutionize home equipment standards with commercial-grade performance. In addition, RITFIT showcased other two new products respectively for leg extension/curl and chest/shoulder press. The RITFIT Plate-Loaded Leg Extension/Curl Combo Machine allows the users to fine-tune resistance without the hassle of adding or removing plates. Equipped with a sliding carriage system for a quick-release handle and smooth linear bearings, weight adjustments are effortless-even when the machine is loaded . The RITFIT Plate-Loaded Chest/Shoulder Press is engineered with it owned rotary adjustment handle and 8-gauge travel sector plate, allowing to customize the range of motion to ensure optimal performance and comfort in every session. Both of the machines can bring comfort, flexible and efficient training experience to users. RITFIT's meticulously designed Dream Home Gym Showroom provides fitness enthusiasts an immersive product experience. Visitors can explore a wide range of star products, including Smith machines and strength training equipment, to witness their exceptional performance firsthand. The showroom features a user-friendly product comparison test area to highlight technical differences and features. A team of professional fitness consultants is on hand to offer personalized advice, recommending the best fitness solutions based on individual training needs and space limitations. 'Our name is derived from the fusion of 'Right' and 'Fitness.' RITFIT originated from a belief in the right to steer one's fitness journey and choose high-quality equipment,' explained RITFIT Founder Yann Lin. 'Since2015, we have remained dedicated to seamlessly blending the outstanding performance of professional gyms with the convenience of home use. Today, through strategic enhancements and product innovations, our goal is to offer truly personalized fitness solutions for each member of the family. We are confident that the perfect integration of smart technology and user-centric design will establish RITFIT as an essential professional fitness partner in your home, heralding a new era of healthy living.' For more information, please visit and showroom: or follow RITFIT on Instagram (@ ), YouTube (@ ), and TikTok (@ ). View original content to download multimedia: SOURCE RITFIT LLC

Jennifer Aniston's favorite low-impact workout is finally on sale - here's how to get sculpted for summer for LESS!
Jennifer Aniston's favorite low-impact workout is finally on sale - here's how to get sculpted for summer for LESS!

Daily Mail​

time23-06-2025

  • Entertainment
  • Daily Mail​

Jennifer Aniston's favorite low-impact workout is finally on sale - here's how to get sculpted for summer for LESS!

When you want something more manageable, gentler on your joints, or simply more enjoyable, turn to Pvolve. The popular, low-impact workout method delivers high rewards, and it's made serious waves thanks in part to its most famous fan: Jennifer Aniston. Pvolve Total Transformation Bundle Here's everything you need to get started on your journey to complete health and fitness with Pvolve. This collection includes 13 tools designed to enhance strength and mobility while boosting your confidence. That includes three patented tools plus 10 pieces of signature Pvolve equipment — all for a rare $150 discount. Save $150 Shop The actress and wellness icon partnered with the now beloved fitness brand in 2023, praising its smart and functional approach to movement that focuses on strength, mobility, and longevity. I've had a chance to test drive the system, and I can attest that the Pvolve difference is evident from the start — it feels refreshing, fun, and different instead of punishing and agonizing. Don't take that the wrong way, because it definitely burns! But the overall effect feels a lot like self care, especially because it's designed to deliver visible results over time. You can experience it both in the way your body changes and the way you feel as you progress. If you're curious about trying it yourself, now is the perfect time as Pvolve is currently offering major deals across its signature equipment. That includes discounts on the signature bundles, which are available in assorted sizes and contain all of the tools needed to mimic the dynamic resistance and sculpting benefits of a full studio class — from the comfort of your home. Everything in the Total Transformation Bundle is ready to go straight out of the packaging. It's tough to resist the temptation to get started right away, even if all you do is slip on the ankle weights while walking around the house! You have options to stream on-demand workouts anytime, anywhere, and the companion app can even help you build a personalized plan based on your goals. (Pro tip: There are a few totally free workouts lurking on YouTube, too.) The beauty of Pvolve is that it's incredibly accessible to people of all fitness levels. Whether you're just getting back to movement or want to challenge your body in a new way, the variety alone is seriously impressive. There are thousands of classes ranging from standing sculpt and strength training to stretching, recovery, and even pelvic floor support. They range from just five minutes to an hour, so even if you're short on time you can break a quick sweat. Basically, you can find the answer to any of your fitness needs in the vast Pvolve library. Jennifer has stated that Pvolve is one of the few workouts that doesn't leave her feeling wrecked. The brand dubs its workouts 'fitness evolved," and it's hard to argue with that. Add in a sale, and you can basically take it as a sign that this is the chance to feel a little more like Jen without spending a fortune. Shake up your routine or boost your existing workout. Whatever you decide, you may just be thrilled with what Pvolve can do for you.

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