Latest news with #imagingtechnology
Geek Culture
23-07-2025
- Business
- Geek Culture
Huawei Pura 80 Ultra With Switchable Dual Camera Launches 2 Aug In Singapore
Huawei has unveiled it's latest imaging flagship device during a global launch event in Bangkok, Thailand on 22 July. The Huawei Pura 80 Series sets a new benchmark in mobile photography, combining cutting-edge imaging technology with bold innovation, leading with the Huawei Pura 80 Ultra and Huawei Pura 80 Pro. Both models exhibit a bold and luxurious design called the Dazzling Forward Symbol, which draws inspiration from sunray motifs often seen in high-end jewelry and timepieces. The Pura 80 Pro in Glazed Red (left)band Pura 80 Ultra in Prestige Gold (right). Photography enthusiasts will find plenty to love in the Pura 80 Series. The Pura 80 Pro boasts a revolutionary 1-inch Ultra Lighting Camera that captures stunning detail, especially in low-light conditions. Its Ultra Chroma Camera ensures that color reproduction is vibrant and accurate—ideal for vivid nightscapes. Meanwhile, the Pura 80 Ultra introduces a Switchable Dual Telephoto Camera, featuring a 50MP 3.7x optical zoom F/2.4 camera and a 12.5MP 9.4x optical zoom F/3.6 camera (rounded up to 10x on the phone's UI). This allows users to shoot cinematic portraits and sharp close-ups with compelling spatial depth, all with professional-grade clarity. Scroll further down to check out our TikTok video to see it in action. A closer look at the Dual Telephoto Camera on the Pura 80 Ultra. Photography continues to be a major strength with Huawei's upgraded XMAGE branding. This innovation harnesses the industry's largest telephoto sensor and refined algorithms to deliver crystal-clear images in both high-zoom and low-light settings. Whether capturing intricate architecture or sprawling city skylines, the Pura 80 Series excels at delivering true-to-life images with impressive hue and saturation. Even stage photography is elevated, with ultra-clear visuals and vibrant 4K video that recreate live performances with astonishing realism. The Pura 80 Ultra in Golden Black (left) and Prestige Gold (right). The Pura 80 Ultra with their respective phone cases included in the box. Smart technology is also at the heart of both devices. A standout feature is the AI Smart Controls button, designed to provide instant access to essential tools like the camera, flashlight, or AI lens. It's customiaable and includes fingerprint recognition, ensuring both convenience and security. On top of that, AI-driven Noise Cancellation transforms call quality. By filtering out ambient sounds and emphasizing the speaker's voice, users can enjoy distraction-free communication in any environment. When it comes to power and performance, both models feature the same high-capacity 5,170mAh battery, along with fast charging with Huawei SuperCharge, at 100W via cable and 80W wirelessly, offering a quick and reliable power boost whenever needed. Durability has also been refined in the Pura 80 Ultra. Thanks to the second-generation Crystal Armor Kunlun Glass, the device boasts 16 times better scratch resistance and a 25 times improvement in drop protection. Check out the unboxing of the Huawei Pura 80 Pro in Glazed Red below, as well as the 3.7x and 10x optical zoom of the Huawei Pura 80 Ultra. Pre-orders for the Huawei Pura 80 Ultra and Pro are up now at S$1,898 and S$1,398 respectively, via Huawei Official Stores on Lazada, Shopee and TikTok Shop. The Pura 80 Ultra is available in two colours – Golden Black and Prestige Gold, while the Pura 80 Pro is available in three colours – Glazed Black, Glazed White and Glazed Red. Consumers can enjoy up to S$50 off early bird discounts with vouchers, redeemable from now till 2 August on Lazada, Shopee and TikTok Shop. Both models will be officially released on 2 August 2025 at Huawei Experience Stores, M1, and leading retailers including Best Denki, Challenger, Courts, and SprintCass. Yonk is a geek who is fortunate enough to have an equally geeky Star Wars fan for a wife, who owns a LEGO Millennium Falcon encased in a glass coffee table as their home's centre-piece. Huawei Huawei Pura 80 Singapore Smartphone
Yahoo
11-07-2025
- Business
- Yahoo
HUAWEI Pura 80 Series Debuts: Shattering Boundaries in Mobile Imaging
DUBAI, UAE, July 10, 2025 /PRNewswire/ -- On 10 July, HUAWEI proudly announces the global launch of its imaging flagship smartphone—the HUAWEI Pura 80 Series. Set to redefine the boundaries of mobile photography with its cutting-edge imaging technology and innovative features. Iconic Design Brilliance The HUAWEI Pura 80 Ultra and the striking Glazed Red HUAWEI Pura 80 Pro unveil a Dazzling Forward Symbol design, drawing inspiration from the timeless sunray motifs found in exquisite jewellery and luxury watches. This radiant sunburst pattern dazzles with intricate depth and harmonious interplay of light and shadow. The Pura 80 Ultra's lens is accentuated by a resplendent golden ring, forming the iconic forward symbol that boldly showcases the super brand emblem, creating a captivating visual centerpiece. Photographic Excellence Redefined The HUAWEI Pura 80 Pro's revolutionary 1-inch Ultra Lighting Camera maximizes light capture for stunning detail in low-light conditions, while the Ultra Chroma Camera ensures precise colour reproduction, delivering vivid, true-to-life nightscapes with exceptional clarity. The Pura 80 Ultra introduces a trailblazing Switchable Dual Telephoto Camera, blending a super-large photosensitive area with versatile 3.7x and 10x focal lengths to create cinematic portraits and dramatic, razor-sharp close-ups with striking spatial intensity. HUAWEI's upgraded XMAGE branding fuels the Pura 80 Series with cutting-edge photographic innovation, leveraging the industry's largest telephoto sensor and advanced algorithms to produce crystal-clear images in high-magnification and low-light scenarios. From intricate architectural details to expansive city skylines, it excels at capturing vivid night atmospheres with precise hue and saturation. The series redefines stage photography and videography, capturing ultra-clear stage details and vibrant colours from afar, with 4K video delivering high-fidelity footage that vividly recreates live experiences. AI-Driven Innovation Unleashed Complementing its photographic prowess, the Pura 80 Pro and Pura 80 Ultra introduce the AI Smart Controls Button, a game-changing feature that delivers instant access to personalized functions such as the camera, flashlight, or AI lens with a single tap, tailored to individual preferences. Enhanced with fingerprint recognition for robust security, it ensures seamless and secure operation. Additionally, advanced AI Noise Cancellation revolutionizes calls with two-way noise reduction, isolating the speaker's voice while eliminating ambient noise for crystal-clear, distraction-free communication in any setting. Relentless Power and Performance Powering the Pura 80 Pro and Pura 80 Ultra is a robust 5170mAh battery, paired with 100W HUAWEI SuperCharge for lightning-fast charging and 80W Wireless HUAWEI SuperCharge for seamless, cable-free power-ups[1]. This dynamic combination of high capacity and rapid charging ensures uninterrupted performance, keeping users connected and engaged throughout their day. Uncompromising Durability Enhancing the Pura 80 Ultra's reliability, the 2nd-Gen Crystal Armor Kunlun Glass delivers unmatched protection, amplifying scratch resistance by 16x and drop resistance by 25x[2]. This state-of-the-art shielding ensures exceptional durability, effortlessly safeguarding the device against daily wear and tear for consistent, worry-free performance. Pricing and Availability For more information, please visit: [1] 80W Wireless HUAWEI SuperCharge requires separate purchase. [2] Data comes from Huawei labs, and is a comparison between 2nd-Gen Crystal Armour Kunlun Glass and standard glass. Since the phone contains precision components, please make sure not to bump or drop the phone while using it. View original content to download multimedia: SOURCE HUAWEI Fehler beim Abrufen der Daten Melden Sie sich an, um Ihr Portfolio aufzurufen. Fehler beim Abrufen der Daten Fehler beim Abrufen der Daten Fehler beim Abrufen der Daten Fehler beim Abrufen der Daten
