Latest news with #mensgrooming
Entrepreneur
5 days ago
- Business
- Entrepreneur
Tiger Shroff Introduces Prowl Men's Grooming Range
You're reading Entrepreneur India, an international franchise of Entrepreneur Media. Bollywood actor Tiger Shroff has announced the launch of Prowl Men's Grooming, a new skincare and personal care line aimed at the modern Indian man. The range is now available on Amazon and Myntra. The collection includes six essentials: face wash, body wash, face cream, sunscreen, roll-on deodorant and lip balm. Designed with high-performance ingredients, the products feature classic, nostalgic scents inspired by traditional aftershaves, updated for contemporary lifestyles. Tiger Shroff said, "We aren't selling vanity. We're selling confidence, preparation and positive masculinity. Prowl products are made for men like me who need to be ready on set, at the gym or on the go. I've personally approved the texture, smell and feel. They're my daily essentials." Tiger was closely involved in the creation process, from formulation to packaging. The brand is backed by investor Ankit Nagori and developed in collaboration with Lap Ventures and Everything Beautiful Pvt Ltd. "The Indian male grooming market is evolving. Our research shows that men are increasingly looking for credible and scientific grooming solutions. That's exactly what Prowl offers," said Ankit Nagori. Prowl aims to position grooming as an everyday lifestyle choice for men who want to stay prepared for any moment.
The Independent
25-07-2025
- Health
- The Independent
10 best body washes for men, tried and tested
In the vast aisles of men's grooming products, body wash often falls under the radar, but picking the right one is important. The best body washes for men do far more than keep you smelling fresh. Yet, with shelves flooded by promises of unmatched fragrance and hydration, it can be hard to pick the products that will be best for you and your skin. In my quest to find the best men's body wash, I consulted skincare experts for their advice on what to look for. First, it is worth 'considering if you have dry skin or oily skin', says Dr Liam Piggott from the Grand Aesthetics skin clinic. 'Dry skin generally needs hydration and moisturising, and may also be more prone to being sensitive if there are small cracks in the skin. You may benefit from products containing hyaluronic acid or natural butter from coconut, shea or olive oil. Oily skin may benefit from salicylic acid or tea tree oil to control oil and improve skin texture and appearance.' Consultant dermatologist, Dr Sina Ghadiri, agrees, noting that it's 'good to look for ingredients to support your skin barrier and maintain hydration'. He adds: 'Glycerin, colloidal oatmeal and ceramides are excellent choices. Anti-inflammatory ingredients like niacinamide can also be beneficial, especially for sensitive, inflamed skin or skin with textural irregularities.' When it comes to dryness or sensitivity, in particular, using a bar of soap on your body might not be the best choice. 'Many bar soaps are too alkaline and can disrupt the skin's natural pH, potentially leading to irritation or a compromised skin barrier,' explains Dr Ghardi. 'Body washes are typically more pH-balanced and can be formulated with additional ingredients catering to different skin types.' With this in mind, I've found the best men's body washes. Grab a loofah, and let's dive straight in. How we tested When researching and testing body washes, I considered the advice from Dr Ghardi and Dr Piggott, keeping a close eye on the ingredient lists and which products are suited to different skin concerns. Over two months, each body wash was tested in the morning to see if it could provide the invigoration I needed, as well as after a workout to test the cleansing claims of each formula. To identify the best men's body washes, I employed a rigorous testing regimen designed to assess the following criteria: Effectiveness: I assessed whether each body wash left us feeling squeaky clean. Skin-friendliness: I also judged the level of skin hydration, noting whether the body washes left skin feeling moisturised or stripped. Scent: I looked for products with scents that impress without overwhelming. Packaging design: Practicality is important, but I also wanted bottles that balance aesthetic and environmental appeal. Skin concerns: So as to cater for everyone, I also enlisted the help of some fellow testers who have acne-prone and sensitive skin to find the best body washes for different skin concerns. Why you can trust IndyBest reviews The Independent 's dedicated product review section, IndyBest, is committed to providing unbiased reviews and expert advice. Luke Todd is passionate (and knowledgeable) about grooming products. He considers his shower a sanctuary, both to invigorate at the start of the day and unwind at the end of a busy day, so he has high standards when it comes to his body wash. He has consulted experts and called on other testers to ensure that he has catered for different skin concerns, including sensitive and acne-prone. The best men's body washes for 2025 are:
CNN
03-07-2025
- Health
- CNN
The 20 best men's skin care products on Amazon, according to dermatologists
Men's Amazon skin care quick picks A cleanser that won't strip your skin: La Roche-Posay Toleriane Hydrating Gentle Cleanser A bestselling exfoliant: Paula's Choice Skin Perfecting 2% BHA Liquid Exfoliant A moisturizer that punches above its price: The Ordinary Natural Moisturizing Factors + HA The best sunscreen we've tested: Murad Multivitamin Clear Coat Broad-Spectrum SPF 50 With some of the best men's skin care available on Amazon, an affordable skin care regimen is just a few clicks away. Yet only 11% of men have a daily skin care routine, according to a 2023 CivicScience survey. If you count yourself among the majority of guys slacking on grooming, this guide will fix that. Ahead, you'll find everything you need to take care of your skin, including dermatologist- and editor-approved Amazon skin care products that ship straight to your door. La Roche-Posay Toleriane Hydrating Gentle Cleanser With its wide availability and derm-approved formulas, La Roche-Posay has become a mainstay in our skin care guides, and the brand's Toleriane cleansers continue that trend. 'This daily gentle cleanser is made with prebiotic thermal spring water, niacinamide and ceramides to effectively wash away dirt, oil and pollutants while maintaining the skin's natural moisture barrier,' said Dr. Brendan Camp, double board-certified dermatologist at MDCS Dermatology. Order it if you have normal or dry skin. La Roche-Posay Toleriane Purifying Foaming Cleanser La Roche-Posay's Purifying Cleanser boasts a similar formula with a little extra cleansing oomph for oilier skin types. 'In my experience, men prefer a foaming cleanser, and this one checks all the boxes in terms of leaving the skin feeling refreshed without stripping the barrier,' said Catie Boucher, a board-certified dermatology nurse practitioner and founder of SavvyDerm. Cetaphil Daily Facial Cleanser Dr. Marisa Garshick, a board-certified dermatologist at MDCS Dermatology, directed men with normal to oily skin to Cetaphil's Daily Facial Cleanser. 'It contains glycerin, vitamin B3 and vitamin B5, so it won't leave the skin feeling dry while still adequately cleansing,' she said. Neutrogena Stubborn Texture Daily Cleanser If there's one product I credit with keeping my skin (mostly) clear, it's this drugstore face wash. Infused with 1% salicylic acid, the foaming formula breaks down excess oil without completely stripping the skin, making it an excellent choice for oily, acne-prone skin types. Read our review CeraVe Foaming Facial Cleanser CeraVe is everywhere, and for good reason. Not only are its products affordable and available at most stores, but they also receive high praise from derms like Dr. Noah Gratch, a board-certified dermatologist at MCDS Dermatology. He said CeraVe's Foaming Cleanser works for all skin types, thanks to its fragrance-free, oil-regulating formula that won't dry out the skin. Kiehl's Facial Fuel Energizing Scrub Part cleanser, part exfoliator, Kiehl's Facial Fuel Scrub removes dead skin and pollutants while also softening facial hair for a closer shave. As soothing as the menthol and vitamin E formula is, Gratch recommends only using it twice a week. CeraVe Acne Control Gel This AHA- and BHA-based gel from CeraVe is Boucher's pick for exfoliation, as it helps 'decongest the pores' while calming and hydrating the skin with niacinamide and hyaluronic acid. Be sure to wear sunscreen after applying. La Roche-Posay Effaclar Salicylic Acid Acne Treatment 'A few months ago, my brother asked me for the name of my dermatologist so he could get his skin in order ahead of his wedding,' associate deals editor Elena Matarazzo said. The derm's advice? Try this serum to reduce blemishes and pore size. 'He's been using it ever since, along with a gentle cleanser from the brand, and has seen noticeable differences on his cheeks, which were a major problem area during his initial consult with the doctor.' Paula's Choice Skin Perfecting 2% BHA Liquid Exfoliant This Amazon bestseller earns a nod from Garshick. With active ingredients like salicylic acid, it helps to fight ingrown hairs, smooth the skin and unclog pores, according to the dermatologist. Start by using it every other day, followed by daily or twice-daily applications. Kate Somerville ExfoliKate Intensive Exfoliating Treatment 'Used just one to two times a week, this exfoliating treatment eliminates dull skin, removes buildup and reveals smoother, healthier-looking skin,' Camp said. The anti-aging treatment works with the help of ingredients like lactic and salicylic acid, plus soothing aloe vera, honey and vitamin E. The Ordinary Saccharomyces Ferment 30% Milky Toner 'Though it's not one of beauty editor Sophie Shaw's top products from The Ordinary, I do love the hydrating qualities of this affordable toner,' associate testing writer Joe Bloss said. After cleansing with a face wash, toners like this one can remove dead skin and offer a moisture boost. The Ordinary Natural Moisturizing Factors + HA I'm testing this formula for an upcoming story on the best men's moisturizers, and though I've used it before, I'm once again stunned by The Ordinary's price-to-quality ratio. For less than a latte, you get an excellent face moisturizer with clean ingredients that works for nearly all skin types. If you pick one moisturizer, make it this one. CeraVe Moisturizing Cream Men looking for a do-it-all moisturizer they can apply everywhere should consider this cream, which topped our testing pool in our review of the best moisturizers for dry skin. Gratch likes that it's lightweight and fragrance-free, so it won't clog pores or irritate sensitive skin. Vanicream Daily Facial Moisturizer Free from dyes, fragrances and other irritating ingredients, Vanicream's moisturizer should be a go-to for anyone with eczema or extra-sensitive skin. Camp also commends the product's rich but lightweight texture, which he said is 'formulated with hyaluronic acid and five key ceramides to retain moisture and leave skin feeling soft.' La Roche-Posay Hyalu B5 Serum 'For men who prefer more of a serum, La Roche-Posay Hyalu B5 is a great option as it allows for easy application, especially for men with facial hair who feel moisturizers get caught in their beard,' Boucher said. She also recommends CeraVe's Oil Control Moisturizing Gel-Cream. Neutrogena Hydro Boost Hyaluronic Acid Gel Cream Greasy skin? Try Neutrogena's gel cream, which Garshick said provides moisture while feeling weightless. In our drugstore moisturizer review, our tester confirmed that the gel is very lightweight, making it a great choice for sweltering hot weather and those with normal or combination skin. For best results, apply it to damp skin. Neutrogena Sport Face Sunscreen SPF 70+ Men's skin is more susceptible to sun damage, Gratch said, so it's vital to add sunscreen to your routine. Neutrogena's Sport Face Sunscreen is his choice, thanks to its lightweight formula that doesn't clog pores. Murad Multivitamin Clear Coat Broad-Spectrum SPF 50 After our panel tested 25 sunscreens, Murad's lightweight gel stunned us with its invisible application and nourishing skin-perfecting ingredients. It's expensive, but one tester said that just a little bit of the potent formula goes a long our review Andalou Naturals Daily Shade + Blue Light Defense Facial Lotion SPF 30 In our roundup of the best face sunscreens, Garshick called this one of her favorite formulas, praising its broad-spectrum protection and its moisture-boosting ingredients. Supergoop! Mineral Mattescreen SPF 40 Guys may be reluctant to use tinted sunscreen because it seems like makeup, but I've used this formula for years and can confidently say the tint is imperceptible. On top of its invisible, matte application, it's wonderfully light, soaking into greasy skin without adding any oil or heft. The only con is the price. The following FAQs have been answered by clinicians Dr. Brendan Camp and Catie Boucher. What is the highest-rated men's skin care product on Amazon? What is the highest-rated men's skin care product on Amazon? If you filter skin care products by gender on Amazon and sort by bestsellers, you'll find top-rated products from brands like Thayers, Dove Men and Harry's, as well as viral hits like Medicube and Hero Cosmetics. But I'd use our clinicians' picks to steer you in the right direction, given they have the expertise to surface products with science-based ingredients. What is the best daily skin care routine for men? What is the best daily skin care routine for men? A skin care routine doesn't have to be complicated. If you want to stick to the basics, Camp suggests a simple three-step approach. In the morning, cleanse, moisturize and apply sunscreen. (Remember that a moisturizer with SPF can serve two purposes.) In the evening, repeat the same process but skip the sun protection. You can add other products — like toners and exfoliants — gradually, Camp added. Skin care kits can also be a good starting point, as they often include everything needed for a well-rounded daily regimen. Still lost? Don't be afraid to ask for help, Boucher said. 'Beyond those essential foundational products, it can be very helpful to schedule a consult with a professional to learn more about how you can best care for your skin in the long term.' Are there differences between men's and women's skin? Are there differences between men's and women's skin? In general, men and women tend to share the same skin care concerns, Boucher said, though guys with facial hair may gravitate to lighter formulations that won't get caught in their beards. There are, however, some physiological differences. 'The main differences between men's and women's skin is the fact that, as a general rule, men's skin is thicker and produces more oil,' she said. 'While these are key differences to keep in mind when choosing skin care products, marketing tends to put men into a 'one size fits all' box when it comes to their routine.' For this article, I consulted the following four clinicians to gain their professional insights on men's skin care. Catie Boucher, board-certified dermatology nurse practitioner and founder of SavvyDerm Dr. Brendan Camp, double board-certified dermatologist at MDCS Dermatology in New York Dr. Marisa Garshick, board-certified dermatologist at MDCS Dermatology in New York and New Jersey Dr. Noah Gratch, board-certified dermatologist at MDCS Dermatology in New York CNN Underscored has a team of skilled writers and editors who have many years of experience testing, researching and recommending products, and they ensure each article is carefully edited and products are properly vetted. We talk to top experts when applicable to make certain we are testing each product accurately, recommending only the best products and considering the pros and cons of each item. For this guide, associate writer Maxwell Shukuya leaned on board-certified clinicians and hands-on testing to compile a list of the best men's skin care available on Amazon. Shukuya also brings his own experience as a product tester, having written guides on mineral sunscreens, drugstore face washes and sustainable skin care.
Forbes
29-06-2025
- Entertainment
- Forbes
One Year In, The Secret To Papatui's Success Is Scent (And The Rock)
Dwayne Johnson co-founded men's grooming brand Papatui a year ago, with the goal of created accessible products with elevated scents. Papatui If you ask a man why he chose his body wash or deodorant, chances are he'll say, 'because it smells good.' Data shows that scent is extremely important to men when it comes to the products they use, and that's why Dwayne 'The Rock' Johnson and his co-founder Jenna Fegnan (with whom Johnson has also launched Teremana Tequila) made scent their guiding light when they launched men's grooming brand Papatui last year. The name combines the Samoan word "papa," meaning "dad," and "Tui," a nickname his grandfather gave him. His grandfather 'epitomized true masculinity and 'self care' before self care became a popular term,' Johnson wrote in a recent Instagram post. '[He] was a big influence on me, respected everywhere he went and knew how to take care of himself, and he was also the inspiration behind my character Maui from Moana ,' he wrote. He and his team wanted to take fragrance seriously, and also make it accessible. But when they researched high-end scents, in particular ones that Johnson loved—'he is a big scent guy,' Fegnan says—they found the accessibility part was easier said than done. They connected with superstar perfumer Frank Voekl, the nose behind Le Labo's Santal 33, Calvin Klein's Eternity for men, Marc Jacobs' Daisy Delight, and more than 100 other lauded scents, 'His wife is Polynesian, and DJ (A.K.A. Johnson—he has multiple nicknames, it turns out) is half Polynesian so there's a really nice personal connection,' Fegnan said. 'After spending some time with him we realized creating layered notes is expensive.' But they were committed to making the brand accessible, so their approach was to narrow the profit margin. 'The brand takes a lower margin, and we develop products that truly have those luxury scents, but at an affordable price point,' she said. 'That took us from the beginning to launch in over three years—it wasn't a fast thing.' Papatui is expanding its offerings to include a tattoo spray and more. Golden Hours It was a worthy time investment, it seems. Scent expert and perfume developer Yosh Han said, 'great job for that price point, because it's well thought out and looks high-end even though it's pretty accessible.'' Papatui launched in 2024 exclusively at Target with a line of body washes, deodorants, skincare, and tattoo care products—the latter a category that the actor who plays Maui couldn't be more perfect to represent. Earlier this year, they added Walmart, and the products are also available direct to consumers via the Papatui website. All products are less than $13, and have been in such high demand that several have had sold-out moments and the brand's retail footprint expanded by 300% in its first year. Several studies have shown that smelling good is powerful. It can help men feel more confident and physically attractive, and one study even showed that scent improved overall body image in both men and women. Other studies have shown that scent significantly impacts other senses. For example, researchers found that fabric was perceived as softer when accompanied by a lemon scent. Another found that pleasant-smelling shampoo positively impacted how people perceived their hair texture. The Papatui team started with 36 scents, and through dozens of rounds of testing with 'real guys,' they eventually narrowed it down to three: Lush Coconut, Sandalwood Suede, and Cedar Sport. At the brand's year anniversary, it launched a fourth scent: Vanilla Shea. The brand's scent profiles may skew traditionally masculine, but Fegnan says women tend to be just as attracted to them. 'We get notes from women all the time saying they're using our antiperspant,' Fegnan says, 'and people are hugging them and asking why they smell so good and they're like 'it's my pits.'' In its first year, Papatui has grown its portfolio by 80%. They recently launched a scented tattoo spray—a product Fegnan says did not previously exist—and will soon launch a full-body deodorizing spray in the brand's signature scents. Performance and clean ingredients are also central to the brand's ethos. It offers both aluminum-free and aluminum-based deodorants (aluminum blocks sweat), and all are formulated without sulfates or parabens. 'In the last couple of decades, men have really cared about what they're putting in their body,' Fegnan said, 'and now they're asking, "Okay, what am I putting on my body, in terms of clean ingredients?' Dwayne Johnson reportedly uses grooming products exclusively from his own brand, Papatui. Papatui Some have expressed skepticism about a bald man creating a shampoo and conditioner, but they receiving largely positive reviews. As for the rest of Papatui's products, does Johnson actually use them? 'He uses nothing else,' Fegnan says. 'And that was his litmus test. He was like, 'We're not launching until it's all I use and I don't want to use anything else.''
Yahoo
28-06-2025
- Business
- Yahoo
Unilever Just Dropped $1.5 Billion on a Soap Brand--Here's Why It Might Be Genius
Unilever (UN) is making a $1.5 billion move into the premium men's grooming gamequietly snapping up Dr. Squatch, the viral soap brand with a Sasquatch mascot and a cult-like following. Founded in 2013 by Jack Haldrup, Dr. Squatch built its name on natural bar soaps and clever online ads. It has since expanded into deodorants, colognes, and hair care, selling through both e-commerce and retail shelves. While Unilever declined to confirm numbers, the Financial Times pegged the price tag at $1.5 billion, citing sources familiar with the matter. For Unilever, this isn't just about soap. Dr. Squatch fills a key gap in its men's personal care lineup, sitting alongside Axe and Dove Men+Care but with a more premium, DTC-native edge. The company said it plans to scale Dr. Squatch globallyhinting at ambitions well beyond the U.S. market. This could position Unilever to go head-to-head with Procter & Gamble's Old Spice, especially among younger men who care more about ingredients, branding, and online authenticity than shelf placement. The backstory? Summit Partners had reportedly been exploring a sale last year, targeting a $2 billion valuation. That makes this $1.5 billion deal a potentially savvy entry point for Unileverespecially if it can maintain Dr. Squatch's digital momentum while expanding internationally. Investors watching consumer staples may see this as more than just a quirky soap play. It's a calculated bet on brand storytelling, digital distribution, and premium male groomingan $80+ billion global market that's only getting more fragmented and competitive. This article first appeared on GuruFocus.
