Latest news with #pricingstrategy
Harvard Business Review
3 days ago
- Business
- Harvard Business Review
Rethink Your Pricing Strategies Amid Economic Uncertainty
Details Transcript founder of the consulting firm Culture of Profit, says a crisis or recession is not the time to panic and slash prices. He says leaders should instead reevaluate their pricing strategy—or develop one for the first time—to better respond to customers during the slump and keep them when the economy recovers. Since this conversation took place in 2020, the crisis you'll hear them referring to is—obviously—the Covid-19 pandemic. But these lessons apply well beyond that moment—to any period of economic instability. Mohammed shares examples of companies across a variety of industries that created effective price strategies in response to the Covid-19 pandemic. Mohammed is the author of The 1% Windfall: How Successful Companies Use Price to Profit and Grow and the recent HBR article, ' Setting a Pricing Strategy Amid Ever-Changing Tariffs.' Key episode topics include: pricing strategy, competitive strategy, crisis management, customer strategy, economic downturns, economics, inflation, recessions, risk management, strategy HBR On Strategy curates the best conversations and case studies with the world's top business and management experts, to help you unlock new ways of doing business. New episodes every week.
Associated Press
20-05-2025
- Business
- Associated Press
Alex Rozwadowski Shares Expert Insights on Real Estate Pricing Strategies in 2025
Alex Rozwadowski shares 2025 pricing tips: avoid emotional pricing, use data, and create urgency. Smart strategy wins in today's selective buyer market. 'Price your property for the market you're in—not the one you wish for,' says Alex Rozwadowski. 'Value, timing, and clarity drive results.'— Alex Rozwadowski COLUMBUS, GA, UNITED STATES, May 20, 2025 / / -- As the real estate market evolves rapidly in response to shifting economic conditions and buyer expectations, Alex Rozwadowski, CEO and Partner at CENTURY 21 Premier Real Estate, is shedding light on how sellers and agents can better price properties in 2025. Drawing from over two decades of hands-on experience across residential and commercial sectors, Rozwadowski offers a practical perspective grounded in market knowledge and strategic discipline. Alex Rozwadowski emphasizes the importance of clarity, timing, and buyer psychology when setting a listing price. 'The biggest mistake sellers make is pricing emotionally or based on what they 'need' from the sale. The market doesn't respond to need—it responds to value, perception, and demand,' Rozwadowski states. 'It's critical to look at recent comparables, understand hyper-local trends, and be willing to adjust if you're not seeing activity within the first two weeks.' Rozwadowski's guidance reflects the kind of insight that both seasoned agents and first-time sellers seek in today's fluctuating market. With interest rates in flux and affordability tightening, buyers are more selective and data-savvy than ever. This means traditional pricing methods, such as listing slightly above recent comps, may no longer be effective. Instead, the emphasis is now on precision, flexibility, and clear market alignment. He recommends conducting a pre-listing pricing audit that includes evaluating nearby inventory, analyzing pending sales timelines, and even testing price sensitivity before going live. 'In this market, every listing needs to be treated like a launch. Presentation and pricing must work together to create urgency,' he explains. Rozwadowski also addresses the strategic use of pricing brackets, such as listing at $499,000 rather than $505,000, to improve visibility in online searches and attract buyers who filter based on budget thresholds. He also cautions against excessive price reductions, which can send negative signals to the market. 'You don't get a second chance at a first impression,' he notes. 'Overpricing out of the gate can do more harm than underpricing—buyers today are informed, fast-moving, and skeptical of properties that linger.' Alex Rozwadowski brings a unique perspective shaped by a global career. Born in Rio de Janeiro, Brazil, and later raised in the U.S., he is a former Army Ranger and a graduate of Georgia State University. His professional journey spans international banking with Rothschild Private Bank in Zurich to founding one of the largest real estate brokerages in the Chattahoochee Valley and Auburn region. CENTURY 21 Premier Real Estate, which he co-founded in 2003, now boasts over 130 agents and handled more than 1,400 real estate transactions in a single year. His commercial portfolio includes marquee deals such as the $20 million sale of the Chastain Apartments in Atlanta and site acquisitions for brands like Waffle House and Wendy's. Fluent in English, Portuguese, and Spanish, Rozwadowski is recognized for his data-driven approach and ability to navigate complex negotiations in both residential and commercial contexts. As the industry continues to respond to demographic shifts, economic pressures, and evolving buyer preferences, agents and sellers are seeking actionable insights that go beyond surface-level trends. The strategies outlined by Rozwadowski are already being adopted by professionals across the Southeast who want to gain a competitive edge. About CENTURY 21 Premier Real Estate CENTURY 21 Premier Real Estate is a full-service brokerage operating across Georgia and Alabama, with headquarters in Columbus, GA. The company specializes in residential, commercial, and property management services and is known for its agent-first culture, community involvement, and consistent transaction volume across multiple markets. Alex Rozwadowski Century 21 Premier Real Estate +1 706-576-2400 email us here Legal Disclaimer: EIN Presswire provides this news content 'as is' without warranty of any kind. We do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the author above.
The Independent
13-05-2025
- Business
- The Independent
Democrats take a break from going after Trump to go after Pepsi
Democrats have placed renewed pressure on U.S. multinational food and drink giant PepsiCo to explain its pricing strategy amid ongoing concerns about the rate of inflation in the first months of Donald Trump 's presidency. The New York-based corporation was sued by the U.S. Federal Trade Commission (FTC) on January 17 this year, the final trading day of Joe Biden 's tenure in the White House. The commission accused the corporation of 'rigging soft drink competition' by allegedly giving an unnamed big-box retailer a more favorable pricing deal than its rivals. Now, Senators Elizabeth Warren of Massachusetts, Cory Booker of New Jersey, and New York Representative Jerry Nadler have written to the company demanding an explanation regarding alleged disparities in the prices it charges bigger chains versus smaller retailers. They have given PepsiCo a May 25 deadline to respond. 'Pepsi's actions may have harmed local mom-and-pop stores' ability to compete against big-box grocery chains, leading to higher prices and fewer options for consumers,' the trio writes in their letter, according to a copy seen by NBC News. Warren, Booker, and Nadler's action revives their party's concern that price-gouging is the root cause of inflation. They see corporate greed and anti-competitive practices as a key reason consumers face high prices. At the same time, Republicans regard the problem as macroeconomic, preferring to go after foreign trading partners rather than domestic businesses. The Biden-era FTC's late lawsuit against PepsiCo was attacked at the time by Andrew Ferguson, its then commissioner and now chairman, who said he saw it as a 'cynical attempt to tie the hands of the incoming Trump administration,' 'partisan politics, pure and simple' and based on 'little more than a hunch.' 'It is the single most brazen assertion of raw political power I have witnessed during my time as a commissioner,' Ferguson added. PepsiCo likewise argued the lawsuit was 'partisan.' In a January statement, it said its 'practices are in line with industry norms, and we do not favor certain customers by offering discounts or promotional support to some customers and not others.' Like many other businesses, the multinational—which counts Frito-Lay, Tropicana, Quaker Oats, and Gatorade among its well-known brands—recently warned that President Trump's trade war was likely to cause turbulence that threatened to impact its profits after reporting first-quarter slides of 1 percent and 3 percent, respectively, for its food and beverage volumes in North America. 'Consumers have remained value‐conscious across brands and channels as the cumulative impacts of inflationary pressures have strained budgets and altered food shopping patterns,' executives told investors in late April, warning that further volatility was likely to force it to raise its costs.
Forbes
07-05-2025
- Business
- Forbes
How To Harness The Power Of Price As A Profitability Driver
Too many entrepreneurs and business leaders ignore price when they're thinking about growth. That's a mistake.
