Latest news with #productivefamilies
Zawya
3 days ago
- Business
- Zawya
Al Dhaid Date Festival empowers productive families with new business and marketing opportunities
Sharjah: The 9th edition of the Al Dhaid Date Festival, the agricultural and commercial annual flagship event organised by the Sharjah Chamber of Commerce and Industry (SCCI), continues its vibrant events and activities at Expo Al Dhaid which will run until Sunday, July 27. In line with the UAE's 'Year of Community', this year's edition features strong participation from productive families and home-based businesses, who showcase a wide range of innovative and heritage-inspired products. The festival offers a dynamic platform that highlights the cultural and economic significance of the date palm and supports the commercial endeavours of productive families, thereby promoting their integration into the broader economic and social landscape. The productive families' pavilion drew strong visitor interest, offering a variety of value-added products and traditional crafts derived from the palm tree, including intricately woven baskets and heritage-themed containers. The pavilion also featured popular Emirati traditional dishes such as 'harees' and 'machboos', in addition to locally produced honey, unique Emirati spices, and premium Arabic coffee with its special blends. In his remarks, H.E. Mohammed Ahmed Amin Al Awadi, Director-General of SCCI, said that promoting the involvement of productive families in the Al Dhaid Date Festival aligns with its strategic focus on corporate social responsibility and sustainable development. It also supports the objectives of the UAE's 'Year of Community', aimed at fostering social cohesion and collaboration among all segments of society. One of the featured participants, Khesbah Saeed Mohammed, expressed her keen interest in taking part in the Al Dhaid Date Festival every year to exhibit her line of traditional crafts. She noted that her handmade products, including 'sarod' and 'mahafat', are crafted using inherited techniques taught by her mother. This underscores the role of the festival in preserving and sustaining palm frond crafts and heritage-based skills across generations. Maryam Al Yamahi presents a selection of artisanal products rooted in palm-related crafts, emphasising items like 'makhareef' and 'saf', which resonate with consumers as symbols of Emirati heritage. By incorporating modern design elements, Al Yamahi aims to align these traditional crafts with contemporary tastes and modern touches. She highlighted the festival's role as a strategic platform for productive families, enabling broader market access, supporting increased sales, and fostering business growth and project development. Running daily through Sunday from 8:00 am to 10:00 pm, this year's edition of the Al Dhaid Festival delivers a rich visitor experience centered on dates and seasonal fruits, while continuing to play a vital role in supporting and enabling productive families and homegrown producers. For further information, please contact: - Ali Elgendy Misbar Communications ali@ Ahmad Aldwairi Misbar Communications
Arab News
21-07-2025
- Business
- Arab News
AlUla's fruitful summer harvest marks community celebration
RIYADH: The Royal Commission of AlUla on Monday announced the start of the much-anticipated Summer Fruits of AlUla Season. The first event in the annual Khayrat AlUla harvest celebrations runs from July 22 to 28 at Al-Manshiyah Farmers Market. Khayrat AlUla celebrates the region's agricultural heritage. (SPA) It highlights the produce of local farmers and productive families, and includes events for the display of dates, citrus, pomegranates and honey. The initiative supports the commission's goals of driving economic growth through community engagement and development projects tied to AlUla's harvest cycles. AlUla's mango farms cover 125,000 hectares and yield over 1,125 tonnes, including the sanarah and zubda varieties. AlUla is home to more than 5,000 farms and more than 50,000 trees. Its mango farms cover 125,000 hectares and yield over 1,125 tonnes, including the sanarah and zubda varieties. The region also produces over 3,141 tonnes of figs, grapes, and pomegranates across more than 348 hectares. Khayrat AlUla is held annually to celebrate the region's centuries-old agricultural heritage, known for its high quality, distinctive produce. The event reflects a deep-rooted culture of farming, passed down through generations, balanced with modern sustainability practices that safeguard natural resources. The commission places strong emphasis on agriculture as a pillar of local economic development, which includes a boost for the tourism industry.
