Latest news with #rePurposeGlobal
Business Wire
19-05-2025
- Business
- Business Wire
AE Global and rePurpose Global Launch Plastic Negative and Plastic Neutral Packaging Certification Badges
MIAMI--(BUSINESS WIRE)-- AE Global, a leader in sustainable packaging solutions, is empowering consumers with new verified plastic-negative and plastic-neutral certifications for product packaging. The environmental impact verification is conducted in partnership with the world's leading Plastic Action Platform, rePurpose Global. 'When brands show they're taking responsibility for their plastic footprint, it drives real-world impact and consumer trust," said Mike Forenza, Managing Partner at AE Global. Through the partnership, participating brands can now display official on-pack icons clearly signaling plastic recovery impact, whether collecting the same amount of plastic used to make the packaging (plastic neutral) or twice the amount (plastic negative). These badges differentiate products on retail shelves and e-commerce platforms as making a tangible impact in sustainability efforts. Consumer sentiment backs the move: a nationwide study from rePurpose Global found that 95% of consumers indicated a willingness to pay more for products that fund plastic recovery. Among "conscious consumers" (those whose buying behavior suggests they prioritize impact in purchasing decisions), willingness to pay rises even further. The icons are supported by rePurpose Global's industry-leading verification system, which includes traceable data, impact reporting and regular third-party audits. Brands already displaying rePurpose Global Plastic Neutral certifications include Thrive Market, Saie Beauty, Beatbox Beverages, Megafood, Murphy's Naturals and PAX Labs, among many others. 'When brands show they're taking responsibility for their plastic footprint, it drives real-world impact and consumer trust,' said Mike Forenza, Managing Partner at AE Global. 'Through these on-pack icons with rePurpose Global, we're making it easy for brands to integrate plastic recovery into their packaging strategy while delivering verified sustainability that stands up to scrutiny.' The new certifications build on AE Global and rePurpose Global's partnership, providing companies with a seamless way to fund verified plastic recovery, eliminating friction while helping brands meet sustainability goals and consumer expectations. In 2024 alone, AE Global and rePurpose Global worked together to collect 380,000 pounds of ocean-bound plastic waste. 'Positive environmental impact and operational efficiency aren't at odds. They can be built directly into a brand's supply chain,' said Svanika Balasubramanian, CEO and Co-Founder of rePurpose Global. 'Sustainability isn't just good for the planet, it's a competitive advantage, and these packaging certifications set a new standard for how packaging and purpose can align.' To learn more about how brands and consumers can drive plastic recovery and sustainability, visit About AE Global AE Global (AEG) is a market leader in packaging solutions, offering a full range of packaging products and services via its in-house innovation lab, robust distribution footprint, and vertically integrated manufacturing facilities. With a commitment to innovation, quality, and customer satisfaction, AEG prides itself on being one of the few independent packaging companies placing a heavy emphasis on sustainability and the communities it serves. Through its sustainability program named "Talk Trash," AEG and participating brands are funding waste collection in areas with inadequate waste management infrastructure. As of Dec. 31, 2024, through rePurpose Global's efforts, AE Global has removed more than 380,000 pounds of ocean-bound plastic from the environment, equivalent to over 9.6 million 16oz water bottles. About rePurpose Global rePurpose Global is the world's leading Plastic Action Platform, bringing together brands, consumers, innovators and policymakers to collectively combat the plastic waste crisis. Through its pioneering solutions across the circular economy value chain, the organization has helped more than 500 companies measure, reduce and take action on their plastic footprints while driving systems change on a global scale.
Yahoo
19-05-2025
- Business
- Yahoo
AE Global and rePurpose Global Launch Plastic Negative and Plastic Neutral Packaging Certification Badges
New Packaging Badges Make it Easier Than Ever for Consumers to Support Brands Taking Action for a More Sustainable Supply Chain MIAMI, May 19, 2025--(BUSINESS WIRE)--AE Global, a leader in sustainable packaging solutions, is empowering consumers with new verified plastic-negative and plastic-neutral certifications for product packaging. The environmental impact verification is conducted in partnership with the world's leading Plastic Action Platform, rePurpose Global. Through the partnership, participating brands can now display official on-pack icons clearly signaling plastic recovery impact, whether collecting the same amount of plastic used to make the packaging (plastic neutral) or twice the amount (plastic negative). These badges differentiate products on retail shelves and e-commerce platforms as making a tangible impact in sustainability efforts. Consumer sentiment backs the move: a nationwide study from rePurpose Global found that 95% of consumers indicated a willingness to pay more for products that fund plastic recovery. Among "conscious consumers" (those whose buying behavior suggests they prioritize impact in purchasing decisions), willingness to pay rises even further. The icons are supported by rePurpose Global's industry-leading verification system, which includes traceable data, impact reporting and regular third-party audits. Brands already displaying rePurpose Global Plastic Neutral certifications include Thrive Market, Saie Beauty, Beatbox Beverages, Megafood, Murphy's Naturals and PAX Labs, among many others. "When brands show they're taking responsibility for their plastic footprint, it drives real-world impact and consumer trust," said Mike Forenza, Managing Partner at AE Global. "Through these on-pack icons with rePurpose Global, we're making it easy for brands to integrate plastic recovery into their packaging strategy while delivering verified sustainability that stands up to scrutiny." The new certifications build on AE Global and rePurpose Global's partnership, providing companies with a seamless way to fund verified plastic recovery, eliminating friction while helping brands meet sustainability goals and consumer expectations. In 2024 alone, AE Global and rePurpose Global worked together to collect 380,000 pounds of ocean-bound plastic waste. "Positive environmental impact and operational efficiency aren't at odds. They can be built directly into a brand's supply chain," said Svanika Balasubramanian, CEO and Co-Founder of rePurpose Global. "Sustainability isn't just good for the planet, it's a competitive advantage, and these packaging certifications set a new standard for how packaging and purpose can align." To learn more about how brands and consumers can drive plastic recovery and sustainability, visit About AE Global AE Global (AEG) is a market leader in packaging solutions, offering a full range of packaging products and services via its in-house innovation lab, robust distribution footprint, and vertically integrated manufacturing facilities. With a commitment to innovation, quality, and customer satisfaction, AEG prides itself on being one of the few independent packaging companies placing a heavy emphasis on sustainability and the communities it serves. Through its sustainability program named "Talk Trash," AEG and participating brands are funding waste collection in areas with inadequate waste management infrastructure. As of Dec. 31, 2024, through rePurpose Global's efforts, AE Global has removed more than 380,000 pounds of ocean-bound plastic from the environment, equivalent to over 9.6 million 16oz water bottles. About rePurpose Global rePurpose Global is the world's leading Plastic Action Platform, bringing together brands, consumers, innovators and policymakers to collectively combat the plastic waste crisis. Through its pioneering solutions across the circular economy value chain, the organization has helped more than 500 companies measure, reduce and take action on their plastic footprints while driving systems change on a global scale. View source version on Contacts Media Contact Leland RadovanovicSenior Account ExecutiveGrasslands: A Journalism-Minded Agencyleland@
Yahoo
29-03-2025
- Business
- Yahoo
Major companies join forces to combat pressing global issue: 'We will inspire more brands to take action'
In a step toward sustainability, AE Global has expanded its partnership with rePurpose Global, the world's leading Plastic Action Platform, to tackle plastic waste at scale. This collaboration will enable businesses to integrate circular solutions into their packaging strategies — helping both consumers and the planet. "Our customers care about impact," AE Global managing partner Mike Forenza said in a statement. "Partnering with rePurpose Global allows us to confidently guide our packaging customers to a sustainability strategy that is verifiable, scalable, and affordable." Plastics, made from dirty fuels, contribute significantly to climate change and human health risks, from microplastics in our food to pollution-driven extreme weather events. By addressing this issue at its core, AE Global and rePurpose Global are setting a precedent for corporate responsibility. Their partnership will help brands transition toward more sustainable packaging, cutting plastic waste while also reducing carbon emissions. AE Global's new initiative allows businesses to opt for Plastic Negative or Plastic Neutral packaging, ensuring that an equal or greater amount of plastic is removed from the environment than is used in their products. The company has already funded the recovery of 383,932 pounds of ocean-bound plastic, equivalent to removing 9.6 million plastic bottles from nature. Consumers will benefit from this shift, as sustainable packaging often leads to better product design, waste reduction, and a decline in health-harming microplastics. The partnership also includes Talk Trash, powered by Small Circle, which helps brands showcase their sustainability efforts through impact reports and certification seals. This initiative aligns with a growing trend — many major corporations, including Unilever and Nestlé, are investing in sustainable packaging and plastic recycling programs to curb environmental impact. "We're removing the barriers that often prevent companies from undertaking sustainability initiatives," CEO and co-founder of rePurpose Global Svanika Balasubramanian said in a statement. "By working with AE Global, we're helping brands turn plastic responsibility into a competitive advantage — without added complexity or cost. By harnessing our collective reach, we will inspire more brands to take action, drive more investment into global recovery and recycling infrastructure, create cleaner communities, and make a tangible difference in protecting our planet." For those looking to support brands making meaningful environmental changes, check out TCD's guide on eco-friendly initiatives and plastic-free packaging alternatives. Do you think Americans use too much plastic? Absolutely Only in some states We're getting better We're doing fine Click your choice to see results and speak your mind. Join our free newsletter for good news and useful tips, and don't miss this cool list of easy ways to help yourself while helping the planet.
