Latest news with #readyToDrink
Yahoo
08-07-2025
- Business
- Yahoo
NAKED LIFE NON-ALCOHOLIC COCKTAILS ARE NOW AVAILABLE IN THE U.S.
Molson Coors Brings Australia's #1 Non-Alcoholic RTD Cocktail Brand Stateside with an Exceptional, Better-For-You Lineup CHICAGO, July 8, 2025 /PRNewswire/ -- Naked Life, the award winning non-alcoholic cocktail brand redefining the zero-proof category in Australia, has officially arrived in the U.S. Joining a global portfolio of iconic beverages under Molson Coors Non-Alc, Naked Life is now available nationwide via Amazon, Total Wine, and select West Michigan Meijer stores – offering premium, ready-to-drink cocktails with no alcohol and no sugar. The U.S. launch comes as demand for non-alcoholic cocktails continues to surge. Volume of non-alcoholic ready-to-drink cocktails grew 267% from 2023 to 2024, making it the fastest-growing segment across the no/low alcohol landscape. And the growth isn't slowing: the category is expected to grow another 27% over the next four years, far outpacing full-strength cocktails.* That surge reflects a shift in how and why people drink. Nearly 65% of consumers say they're making more mindful choices around alcohol**, and platforms like TikTok are buzzing with interest: with over 100,000 videos using #SoberCurious and continues to trend upward. Already a breakout success in Australia, Naked Life commands nearly half of all non-alcoholic RTD occasions in the country, making it the category leader. The brand's appeal extends beyond sober consumers – 83% of Naked Life drinkers also consume alcohol – highlighting its role as a complement to traditional cocktails. Feedback consistently highlights how Naked Life truly tastes like a cocktail, with complex, layered flavors designed to be sipped – delivering the same satisfying experience as a well-made drink, minus the alcohol. "We created Naked Life to make non-alc cocktails more accessible– without compromising on flavor, experience, or occasion," said David Andrew, founder of Naked Life. "Seeing the movement toward mindful drinking grow globally, we're excited to bring Naked Life to the U.S. and offer people a new way to enjoy the cocktail moment, wherever and whenever they want." Crafted with distilled botanicals, real extracts, and layered flavor complexity, Naked Life cocktails are made to be enjoyed anywhere, anytime – no mixology required. Naked Life is available for $9.99 per 4-pack and the U.S. lineup includes: Mojito – Citrusy lime and fresh mint flavors complement the notes of rich brown sugar and rum Negroni Spritz – Cherry, amaro and orange with the bitter hints of chinchona and bitter orange Classic G&T – Lemon, bitter orange, cinchona, and juniper berry flavors Cosmo – Cranberry and lime flavors with subtle orange notes Margarita – Lime and salt flavors with subtle notes from our batch distilled botanical blend Naked Life joins Molson Coors growing portfolio of non-alc beverages and modern brands that fit any occasion and marks the company's latest play in the non-alcoholic cocktail space in the U.S. To learn more visit or follow along @drinknakedlife on Instagram. * IWSR No/Low-Alc Strategic Study, 2024** Ipsos Omnibus Survey, 2024 About Molson Coors Beverage CompanyFor more than two centuries, Molson Coors has brewed beverages that unite people to celebrate all life's moments. From our core power brands Coors Light, Miller Lite, Coors Banquet, Molson Canadian, Carling and Ožujsko to our above premium brands including Madri Excepcional, Staropramen, Blue Moon Belgian White and Leinenkugel's Summer Shandy, to our economy and value brands like Miller High Life and Keystone Light, we produce many beloved and iconic beers. While Molson Coors' history is rooted in beer, we offer a modern portfolio that expands beyond the beer aisle as well, including flavored beverages like Vizzy Hard Seltzer, spirits like Five Trail whiskey and non-alcoholic beverages like ZOA Energy. As a business, our ambition is to be the first choice for our people, our consumers and our customers, and our success depends on our ability to make our products available to meet a wide range of consumer segments and occasions. Molson Coors Beverage Company is a publicly traded company that operates through its Americas and EMEA&APAC reporting segments and is traded on the New York Stock Exchange and Toronto Stock Exchange. To learn more about Molson Coors Beverage Company, visit About Naked LifeNaked Life's is Australia's no.1 Non Alc RTD brand with a vision to be the world's leading no/low beverage brand. Naked Life focuses on creating a platform of products for the moderating consumer, enabling them to celebrate their way, whichever way that is. MEDIA CONTACTSALISON BROD MARKETING + COMMUNICATIONSBrooke Scher Moganbrooke@ MOLSON COORS BEVERAGE COMPANYVincent View original content to download multimedia: SOURCE Naked Life Sign in to access your portfolio
Globe and Mail
28-05-2025
- Business
- Globe and Mail
Ready to Drink Tea and Coffee Market Size, Share, Industry Trends, Growth and Forecast 2025-2033
The ready to drink tea and coffee market is expected to reach USD 194.2 billion by 2033, exhibiting a CAGR of 6.2% during 2025-2033. IMARC Group, a leading market research company, has recently releases report titled 'Ready to Drink Tea and Coffee Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2025-2033, ' The study provides a detailed analysis of the industry, including the global ready to drink tea and coffee market size, share, growth, trends and forecast. The report also includes competitor and regional analysis and highlights the latest advancements in the market. Report Highlights: How big is the ready to drink tea and coffee market? The global ready to drink tea and coffee market size was valued at USD 112.7 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 194.2 Billion by 2033, exhibiting a CAGR of 6.2% during 2025-2033. Factors Affecting the Growth of the Ready to Drink Tea and Coffee Industry: Health and Wellness Trends: The surge in health and wellness consciousness among consumers significantly influences the growth of the ready-to-drink (RTD) tea and coffee market. As individuals become more aware of the nutritional content and health implications of their beverage choices, there's a noticeable shift towards options perceived as healthier. RTD teas, often marketed as being rich in antioxidants, and RTD coffees, increasingly available with reduced sugar and organic ingredients, cater to this demand. This trend is not just a fad but a lasting consumer behavior shift, encouraging manufacturers to innovate and expand their offerings with health-focused products, such as herbal teas, green teas, and specialty coffee blends that promise wellness benefits alongside convenience and taste. Convenience and Busy Lifestyles: The accelerating pace of modern life plays a crucial role in the growth of the RTD tea and coffee market. With increasingly busy lifestyles, consumers are seeking convenient, on-the-go beverage options that do not compromise on taste or quality. RTD teas and coffees perfectly meet this need by offering a quick and easy alternative to traditional brewing methods. The convenience of these products, combined with the variety of flavors and formulations, appeals to a broad consumer base, from students to working professionals. The availability of these beverages in various retail channels, including supermarkets, convenience stores, and online platforms, further enhances their accessibility, making them an attractive choice for people seeking both efficiency and enjoyment in their daily routines. Flavor Innovation and Product Diversification: The growth of the RTD tea and coffee market is also fueled by continuous flavor innovation and product diversification. Consumer preferences are constantly evolving, with a growing appetite for new and exotic flavors, as well as functional ingredients that offer additional health benefits. Manufacturers are responding by launching a wide array of products, from traditional flavors inspired by global tea and coffee cultures to innovative blends featuring spices, fruits, and botanicals. Additionally, the integration of functional ingredients such as vitamins, minerals, and probiotics into RTD teas and coffees is on the rise, catering to the growing segment of health-conscious consumers looking for beverages that not only taste good but also contribute to their overall well-being. This dynamic innovation landscape not only keeps the market vibrant but also broadens its appeal to a wider audience. Ready to Drink Tea and Coffee Market Report Segmentation: Breakup By Product: RTD Tea Black Tea Fruit & Herbal Based Tea Oolong Tea Green Tea RTD Coffee Ginseng Vitamin B Taurine Guarana Yerba Mate Acai Berry RTD tea represented the largest segment due to its widespread popularity and cultural acceptance as a refreshing beverage option. Breakup By Additives: Flavors Artificial Sweeteners Acidulants Nutraceuticals Preservatives Others By additives, the market is segmented into flavors, artificial sweeteners, acidulants, nutraceuticals, preservatives, and others. Breakup By Packaging: Glass Bottle Canned PET Bottle Aseptic Others PET bottles represented the largest segment because of their convenience, recyclability, and lightweight nature, making them preferred by consumers and manufacturers alike. Breakup By Price Segment: Premium Regular Popular Priced Fountain Super Premium By price segment, the market is categorized into premium, regular, popular priced, fountain, and super premium. Breakup By Distribution Channel: Off-Trade Independent retailers Supermarkets and Hypermarkets Convenience Stores Others On-Trade Food Service Vending The off-trade channel represented the largest segment due to its extensive reach, offering products through supermarkets, hypermarkets, and convenience stores. Breakup By Region: North America (United States, Canada) Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others) Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others) Latin America (Brazil, Mexico, Others) Middle East and Africa Asia Pacific emerged as the largest market, driven by high consumer demand in countries with a strong tradition of tea consumption, coupled with rising interest in coffee. Global Ready to Drink Tea and Coffee Market Trends: The growing global demand for convenience food and beverages, fueled by fast-paced lifestyles and the desire for on-the-go consumption options. Health and wellness trends also play a crucial role, as consumers increasingly opt for healthier alternatives to sugary drinks, with RTD tea and coffee often perceived as beneficial due to their antioxidant properties and lower calorie content. Additionally, the innovation in flavors and functional ingredients, such as added vitamins, minerals, and adaptogens, caters to a wide range of consumer preferences, further driving market growth. Who are the key players operating in the industry? The report covers the major market players including: Asahi Breweries Dr Pepper Snapple Group Starbucks PepsiCo The Coca Cola Company Ajinomoto General Foods Inc. Ting Hsin International Group Uni-President Enterprises Corporation Nestlé Dunkin' Brands Ferolito Vultaggio & Sons Keurig Dr Pepper Hangzhou Wahaha Group Lotte Chilsung Monster Beverage Acqua Minerale San Benedetto Kirin Holdings Company Unilever Arizona Beverage Company Suntory Ask Analyst & Browse full report with TOC List of Figures: If you require any specific information that is not covered currently within the scope of the report, we will provide the same as a part of the customization. About Us: IMARC Group is a global management consulting firm that helps the world's most ambitious changemakers to create a lasting impact. The company provides a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.
