Latest news with #softPower


Washington Post
08-07-2025
- Business
- Washington Post
China extends visa-free entry to more than 70 countries to draw tourists
WASHINGTON — Foreign tourists are trickling back to China after the country loosened its visa policy to unprecedented levels. Citizens from 74 countries can now enter China for up to 30 days without a visa, a big jump from previous regulations. The government has been steadily expanding visa-free entry in a bid to boost tourism, the economy and its soft power. More than 20 million foreign visitors entered without a visa in 2024 — almost one-third of the total and more than double from the previous year, according to the National Immigration Administration.


South China Morning Post
22-06-2025
- General
- South China Morning Post
Islamic art exhibition in Hong Kong reveals historic China-Muslim links
A set of 18th-century porcelain pieces, decorated with Islamic motifs of crescent moons and stars and Koranic inscriptions, is part of a showcase of artefacts exhibited in Hong Kong, reflecting historic links between mainland China and the Islamic world, according to a visiting Qatari museum official. In an interview with the Post, Shaika Nasser Al-Nassr, director of the Museum of Islamic Art (MIA) in Doha, said the exhibition also highlighted the 'good relations' between Qatar and the Hong Kong and mainland governments. The MIA has one of the world's largest and most comprehensive collections of Islamic masterpieces. The 'Wonders of Imperial Carpets: Masterpieces from the Museum of Islamic Art, Doha' exhibition that opened last Wednesday at the Hong Kong Palace Museum serves as a bridge both culturally and politically, especially at a time when the city is seeking greater ties with the Muslim world amid intensifying Sino-US tensions. It is the first major Islamic art exhibition in Hong Kong. 'You cannot escape or deny the soft power of art. When we bring the exhibition here, it's also a showcase of our good relations with Hong Kong and the Chinese governments,' Al-Nassr said.


Forbes
18-06-2025
- Business
- Forbes
Heed General Mattis' Warning, D.C.: Less Diplomacy Means 'More Ammunition'
In his January Inaugural Address, Donald Trump said, 'We will measure our success not only by the battles we win, but also by the wars that we end, and perhaps most importantly, the wars we never get into.' If that's the president's most crucial foreign policy metric – and it's a good one – then it's hard to understand why Washington is pulling back on investments that have prevented war and promoted peace for decades. Especially when foreign aid accounts for only about one percent of the federal budget, much of it actually spent within the U.S. Every American should hope the White House reconsiders its strategy before it's too late. "If you don't fund the State Department fully, then I need to buy more ammunition" — Former Defense ... More Secretary James Mattis. (Photo by Kevin Dietsch - Pool/Getty Images) In 1947, America did something unique in world history when it launched the Marshall Plan, spending $187 billion in today's dollars to rehabilitate the economies of 17 European countries. Most extraordinary of all, we spent over 20% of those funds on the recovery of our World War II adversaries, Germany and Italy. The plan worked, establishing a stable and prosperous Europe, a network of reliable allies, and a massive market for U.S. companies. Last year, the U.S. exported almost $250 billion of goods alone to Germany, France, Italy, and the Netherlands. This exercise of 'soft power' – which describes the use of foreign aid, diplomacy, and the promotion of American values abroad – turned out to be every bit as consequential to strengthening America and winning the Cold War as our military's 'hard power.' But soft power is on the outs in Washington. Secretary of State Marco Rubio says the administration plans to reduce the Department's staff in the U.S. by 15 percent while closing and consolidating more than 100 bureaus worldwide. At the same time, China now has a larger diplomatic presence worldwide than the U.S. and a massive global infrastructure and investment strategy. Its Belt and Road Initiative is the largest infrastructure project in history, involving more than 140 countries and drawing an increasing number of nations into its orbit. China is rapidly filling the void because the U.S. has vacated its historic and influential presence. On his first day back in office in January 2025, President Trump signed an executive order freezing all foreign aid, including the President's Emergency Plan for AIDS Relief (PEPFAR). Since its creation in George W. Bush's administration, PEPFAR has saved more than 25 million lives and prevented millions of HIV infections, including those in America, as the AIDS pandemic has been brought under more control. Although the Trump administration subsequently allowed a waiver for the continued distribution of HIV medicine, many other key aspects of the PEPFAR program are in jeopardy. President Trump has also ordered the closure of Radio Free Europe and Radio Liberty, which reaches 50 million people each week in places where media freedom doesn't exist. Even Cookie Monster, Oscar, and Elmo are on the chopping block. Less soft power for Elmo: International adaptations of "Sesame Street" have been impacted by cuts in ... More federal funding. Since the early 1970s, Sesame Workshop, the producer of Sesame Street, has collaborated with local broadcasters to develop unique, culturally adapted versions of the show in over 150 countries. These international co-productions often include local languages, characters, and educational priorities, making "Sesame Street" a global neighborhood. Because the Department of Education has cancelled its key grants, Sesame Street has become a dead end in several nations. There's little question that some of the money Washington spent in recent years on foreign aid was wasted or devoted to pet ideological causes. This likely explains why 59% of the public supports reducing foreign aid, even as they vastly overestimate how much America spends on it. (Opinion polls often show Americans believe more than a quarter of the federal budget goes to foreign aid. As stated earlier, the real figure is around 1%.) However, I'd ask my fellow Americans – and our leaders in Washington – to recall something General James Mattis, then commander of the Central Command, said in 2013 about the perils of making reckless cuts to foreign aid and diplomacy. Testifying before Congress, he said, 'If you don't fund the State Department fully, then I need to buy more ammunition. The more that we put into the State Department's diplomacy, hopefully, the less we must put into a military budget as we deal with the outcome of an apparent American withdrawal from the international scene.' To meet President Trump's goal of ending and avoiding wars, Washington can't just slash budgets. It needs a new framework for soft power that prioritizes America's interests and delivers peace through strength. A great place to start would be the new 'Blueprint for How America Wins in the World' from the U.S. Global Leadership Coalition (full disclosure: I am a Vice Chairman at USGLC). I spoke recently to USGLC President Liz Schrayer, one of the sharpest thinkers I know on foreign policy and the exercise of U.S. power. Amid growing threats from China, Russia, and Iran, Liz walked me through several steps America can take to be stronger, safer, and more prosperous, including: Making these soft power investments should appeal to the most hardboiled realists in Washington – and compel the White House to reverse course on some of its proposed aid and diplomacy cuts – because they all make America safer. If we want to stay one step ahead of China, prevent the next pandemic from reaching our shores, keep our borders secure, and grow our economy, America must show up, lead with strength, and make smart investments abroad that deliver on American interests. Otherwise, our service members are going to need more ammunition.


Reuters
17-06-2025
- Entertainment
- Reuters
China's online literature expands overseas readership in cultural export push
HONG KONG, June 17 (Reuters) - China counted over a half billion consumers of online literature last year - a record - according to an official report, while the number of overseas users also jumped as authorities promoted the industry as a cultural export and soft power tool. China's online literature, which includes web novels in a variety of genres accessible via smart phones, tablets and e-readers, has seen a boom over the past decade with the number of authors and readers soaring. A report by the Chinese Literature Institute, under the Chinese Academy of Social Sciences, said on Sunday that the growth was driven by younger consumers. Readers aged 26 to 45 accounted for half the total readership, the report said. The number of online literature consumers in China grew 10.6% year on year in 2024 to 575 million, or nearly half of all citizens. The number of overseas users, meanwhile, reached 352 million, including readers from more than 200 countries, with the market growing 16.5% year on year to a value of 5.07 billion yuan ($706.12 million). The report called online literature a new channel for "telling Chinese stories well and deepening exchanges and mutual learning among civilisations", adding that it had improved the "country's cultural soft power." Science fiction in particular was developing rapidly, it added. With a growth rate of 180%, Japan was the fastest developing foreign market. Britain, Greece, Spain, Brazil, France and Germany also showed strong growth, it said. Chinese online literature has the largest readership in Asia, which accounts for about 80% of all readers globally and over 50% of global market share by value, the report said. China Literature Ltd ( opens new tab, a leading Chinese online literary reading and writing platform owned by Tencent ( opens new tab, has turned many of its online literature works into television and web series, movies and games. Its Hong Kong-listed shares have climbed 23% so far this year. ($1 = 7.1801 Chinese yuan renminbi)


Arab News
29-05-2025
- Business
- Arab News
The future of American soft power
Power is the ability to get others to do what you want. That can be accomplished by coercion ('sticks'), payment ('carrots') and attraction ('honey'). The first two methods are forms of hard power, whereas attraction is soft power. Soft power grows out of a country's culture, its political values and its foreign policies. In the short term, hard power usually trumps soft power. But over the long term, soft power often prevails. Joseph Stalin once mockingly asked, 'How many divisions does the Pope have?' But the papacy continues today, while Stalin's Soviet Union is long gone. When you are attractive, you can economize on carrots and sticks. If allies see you as benign and trustworthy, they are more likely to be open to persuasion and follow your lead. If they see you as an unreliable bully, they are more likely to drag their feet and reduce their interdependence when they can. Cold War Europe is a good example. A Norwegian historian described Europe as divided into a Soviet and an American empire. But there was a crucial difference: the American side was 'an empire by invitation.' That became clear when the Soviets had to deploy troops to Budapest in 1956 and to Prague in 1968. In contrast, NATO has not only survived but voluntarily increased its membership. A proper understanding of power must include both its hard and soft aspects. Niccolo Machiavelli said it was better for a prince to be feared than to be loved. But it is best to be both. Because soft power is rarely sufficient by itself, and because its effects take longer to realize, political leaders are often tempted to resort to the hard power of coercion or payment. When wielded alone, however, hard power can involve higher costs than when it is combined with the soft power of attraction. The Berlin Wall did not succumb to an artillery barrage; it was felled by hammers and bulldozers wielded by people who had lost faith in communism and were drawn to Western values. If allies see you as benign and trustworthy, they are more likely to be open to persuasion and follow your lead Joseph S. Nye Jr. After the Second World War, the US was by far the most powerful country and it attempted to enshrine its values in what became known as 'the liberal international order' — a framework comprising the UN, the Bretton Woods economic institutions and other multilateral bodies. Of course, the US did not always live up to its liberal values and Cold War bipolarity limited this order to only half the world's people. But the postwar system would have looked very different if the Axis powers had won the Second World War and imposed their values. While prior US presidents have violated aspects of the liberal order, Donald Trump is the first to reject the idea that soft power has any value in foreign policy. Among his first actions upon returning to office was to withdraw from the Paris climate agreement and the World Health Organization, despite the obvious threats that climate change and pandemics pose. The effects of a US administration surrendering soft power are all too predictable. Coercing democratic allies like Denmark or Canada weakens trust in our alliances. Threatening Panama reawakens fears of imperialism throughout Latin America. Crippling the US Agency for International Development — created by President John F. Kennedy in 1961 — undercuts our reputation for benevolence. Silencing Voice of America is a gift to authoritarian rivals. Slapping tariffs on friends makes us appear unreliable. Trying to chill free speech at home undermines our credibility. This list could go on. Trump has defined China as America's great challenge and China itself has been investing in soft power since 2007, when then-President Hu Jintao told the Communist Party of China that the country needed to make itself more attractive to others. But China has long faced two major obstacles in this respect. First, it maintains territorial disputes with multiple neighbors. Second, the party insists on maintaining tight control over civil society. The costs of such policies have been confirmed by public opinion polls that ask people around the world which countries they find attractive. But one can only wonder what these surveys will show in future years if Trump keeps undercutting American soft power. Will America's cultural soft power survive a downturn in the government's soft power over the next four years? Joseph S. Nye Jr. To be sure, American soft power has had its ups and downs over the years. The US was unpopular in many countries during the Vietnam and Iraq wars. But soft power derives from a country's society and culture, as well as from government actions. Even during the Vietnam War, when crowds marched through streets around the world to protest US policies, they sang the American civil rights anthem 'We Shall Overcome.' An open society that allows protest can be a soft power asset. But will America's cultural soft power survive a downturn in the government's soft power over the next four years? American democracy is likely to survive four years of Trump. The country has a resilient political culture and a federal constitution that encourages checks and balances. There is a reasonable chance that Democrats will regain control of the House of Representatives in the 2026 midterm elections. Moreover, civil society remains strong and the courts independent. Many organizations have launched lawsuits to challenge Trump's actions and markets have signaled dissatisfaction with Trump's economic policies. American soft power recovered after low points in the Vietnam and Iraq wars, as well as from a dip in Trump's first term. But once trust is lost, it is not easily restored. After the invasion of Ukraine, Russia lost most of what soft power it had, but China is striving to fill any gaps that Trump creates. The way Chinese President Xi Jinping tells it, the East is rising over the West. If Trump thinks he can compete with China while weakening trust among American allies, asserting imperial aspirations, destroying USAID, silencing Voice of America, challenging laws at home and withdrawing from UN agencies, he is likely to fail. Restoring what he has destroyed will not be impossible, but it will be costly. Copyright: Project Syndicate