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Associated Press
02-06-2025
- Business
- Associated Press
Dr. Alexander N. Jablovski Joins SMAVIDA as Chief Innovation & Strategy Officer to Lead U.S. Expansion
Dr. Alexander N. Jablovski, double PhD and UN advisor, joins SMAVIDA to lead U.S. expansion and transform AI-driven video advertising. United States, June 2, 2025 -- From Vision to Reality: Alexander Jablovski Leads SMAVIDA's U.S. Expansion SMAVIDA, the AI-driven video advertising startup, has announced a significant leadership milestone with the appointment of Dr. Alexander N. Jablovski as Founding Partner and Chief Innovation & Strategy Officer. Starting Q4 2025, Jablovski will spearhead SMAVIDA's U.S. operations from Los Angeles, marking a pivotal step in the company's rapid global scaling. Dr. Jablovski's entrance to SMAVIDA signals the company's intent to revolutionize the $300+ billion video advertising industry by enabling brands, agencies, and creators to produce high-quality, personalized video campaigns instantly through AI technology. With a rare blend of expertise in engineering, psychology, and ethical AI policy, Jablovski brings a unique vision to the company's strategy and innovation. 'Joining SMAVIDA is more than a role—it's a mission,' said Jablovski. 'We're not just optimizing ad creation. We're creating a shift in how people communicate, create, and connect—powered by AI.' A Leader Shaped by Global Innovation and Ethical AI Before joining SMAVIDA, Dr. Jablovski built a distinguished career leading innovation and strategyin the aircraft and automotive industry and advising the United Nations on AI ethics and shaping innovation policies across Europe. At a young age, he has founded multiple ventures at the intersection of AI and digital transformation and is a member of the Forbes Technology Council. Jablovski's multifaceted background positions him to lead SMAVIDA in transforming video advertising into a seamless, AI-enhanced experience, reshaping how brands tell stories in the digital age. SMAVIDA's AI Engine: Transforming Ideas into Video Campaigns in Seconds At the core of SMAVIDA is a proprietary AI engine that converts simple inputs—text, images, or brief concepts—into fully formed, high-conversion video ads without the need for traditional editing tools or agencies. This technology has attracted collaboration with industry leaders such as Google, Netflix-level designers, and global agencies including Dentsu. Sheryl Lock from Google remarked on the partnership, 'Their automation engine, combined with our generative AI tools, is creating something entirely new: video campaigns that think, learn, and adapt—instantly.' SMAVIDA's platform uniquely integrates a Customer Touchpoint System (CTS) with social media channels, enabling brands to create and distribute personalized video content across all customer interactions efficiently. This innovation not only automates video production but also transforms customer engagement at scale. Los Angeles: The Convergence of Culture, Creativity, and Code Choosing Los Angeles as the hub for U.S. operations is strategic. As the entertainment capital, LA offers a dynamic environment where storytelling and technology converge, making it the perfect launchpad for SMAVIDA's AI-powered video creation platform. For Dr. Jablovski, the location holds personal significance. 'Los Angeles is where culture meets code. It's the capital of storytelling—and now, the birthplace of AI-powered creation. And it's partly coming home for me as well.' This synergy enables SMAVIDA to serve diverse creators—from high school entrepreneurs launching new brands to global CEOs—providing cinematic-quality video content rapidly and at scale. Scaling a Market Poised for AI Disruption According to Statista, global video ad spending is expected to surpass $400 billion by 2027, with an increasing share allocated to AI-driven, short-form content. SMAVIDA is not simply chasing this trend; it is actively shaping the future of video advertising. With Dr. Jablovski's leadership, the company aims to redefine how brands operate in the evolving digital landscape. 'This isn't just the future of advertising,' Jablovski stated. 'With SMAVIDA, it's already here. And we're scaling it, right now, from LA.' About SMAVIDA INC SMAVIDA is an AI-native video advertising platform that empowers brands, agencies, and creators to produce tailored, high-impact video ads in minutes. Founded by Martin Frericks and Dr. Alexander Jablovski, SMAVIDA combines human creativity with generative AI to automate the entire production process. The platform's unique integration of Customer Touchpoint Systems with social media channels allows for dynamic, personalized video campaigns that engage audiences across all digital touchpoints. Headquartered in the United States, SMAVIDA's mission is to democratize video advertising and lead the industry's next creative frontier. Media Contact: Martins Frericks SMAVIDA INC, Founder Phone: +1 424-388-8200 Email: [email protected] Contact Info: Name: Martins Frericks Email: Send Email Organization: SMAVIDA INC Website: Release ID: 89161424 In case of encountering any inaccuracies, problems, or queries arising from the content shared in this press release that necessitate action, or if you require assistance with a press release takedown, we urge you to notify us at [email protected] (it is important to note that this email is the authorized channel for such matters, sending multiple emails to multiple addresses does not necessarily help expedite your request). Our responsive team will be readily available to promptly address your concerns within 8 hours, resolving any identified issues diligently or guiding you through the necessary steps for removal. The provision of accurate and dependable information is our primary focus.
National Post
28-05-2025
- Business
- National Post
Creatify Crosses $9M ARR, Raises $15.5M Series A to Launch the First End-to-End AI Ad Agent for Video
Article content Article content SAN FRANCISCO — Creatify, the AI platform powering high-performance video advertising, today announced $15.5 million in Series A funding co-led by WndrCo and Kindred Ventures. The round brings Creatify's total funding to $23 million, with early investors including NFDG, Millennium New Horizons, Creator Ventures, and Leadout Capital. Trusted by over a million marketers and 10,000+ teams — including Comcast, Binance, NewsBreak, Tec-do, and Zumper — Creatify uses generative AI models and integrated workflow tools to automate the entire video ad lifecycle, from creative inspiration and generation to testing and optimization. The company recently surpassed $9 million in annual recurring revenue within 18 months of launch. Article content 'Video is the most valuable format in digital advertising, but it's still the hardest to produce at scale,' said Creatify co-founder and CEO Yinan Na. 'We built Creatify to remove these barriers. Just as Shopify revolutionized e-commerce, we're doing the same for video ads—making them fast, effective, and accessible to businesses of all sizes.' Article content The funding coincides with the launch of AdMax, the first end-to-end AI ad agent to combine creative inspiration, production, testing, and performance analytics in one workflow. AdMax introduces: Article content Ad monitoring that turns top competitor and category ads into actionable campaigns AI-powered video generation that creates dozens of UGC-style and product showcase videos in minutes 700+ AI-generated avatars enabling multilingual, cross-platform execution without traditional production costs Creative testing engine built for Meta and TikTok, optimized for ROAS and CPA API access and team workspaces that streamline video production at scale while maintaining brand consistency Article content 'Great technology turns storytelling into real business results,' said Jeffrey Katzenberg, Founding Partner at WndrCo, who will join Creatify's board of directors. 'Creatify represents the next leap forward. It's not just making video ads easier to produce, it's redefining how modern advertising works. In a world where brands must show up everywhere, all the time, Creatify is purpose-built to meet that demand at scale.' Article content According to Steve Jang, Founding Partner at Kindred Ventures and early investor in Uber, Coinbase, and Perplexity: 'Generative media and LLMs are making a profound impact in how people and brands market and advertise their ideas and products. Creatify's AI agent collapses the slow, expensive, and constrained process of making and deploying video ads into a modern, super fast, and high-fidelity experience. We're thrilled to back Creatify on this mission to reinvent the global advertising market using generative AI.' Article content Enterprise brands are already seeing meaningful results. Zumper now produces over 300 videos monthly with Creatify, saving $20,000 per month. NewsBreak advertisers are launching tailored creatives in minutes — not days — with better performance across audience segments. Article content 'If we want TV advertising to evolve and grow the way advertising has in social media, we need to make the process much easier,' said James Borow, Vice President of Product and Engineering, Universal Ads, Comcast. 'It's innovative companies like Creatify who are identifying the biggest obstacles such as ad creation and then building the solutions that invite brands of all sizes to take advantage of the incredible benefits of TV advertising.' Article content 'We want to make advertising on NewsBreak as fast, easy, and effective as possible,' said Ryan Ludlow, General Manager at NewsBreak. 'Creatify's Ad Creation tool removes creative roadblocks, giving advertisers a simple way to create high-quality video creatives in a matter of minutes–rather than days or weeks of working with a creative agency. Our most successful advertisers launch multiple creatives tailored to different audiences, monitor performance data, and quickly adjust their strategy. With Creatify, more advertisers now have the tools to do exactly that — efficiently and at scale.' Article content Founded by former Meta and Snap technologists and contributors to FAIR (Meta's Fundamental AI Research lab), Creatify merges cutting-edge research with deep product expertise. The team plans to use the funding to expand R&D and customer success and roll out new features like AI-driven market insights and cross-platform publishing. Article content Article content Article content Article content Article content Article content
Globe and Mail
28-05-2025
- Business
- Globe and Mail
Creatify Crosses $9M ARR, Raises $15.5M Series A to Launch the First End-to-End AI Ad Agent for Video
Creatify, the AI platform powering high-performance video advertising, today announced $15.5 million in Series A funding co-led by WndrCo and Kindred Ventures. The round brings Creatify's total funding to $23 million, with early investors including NFDG, Millennium New Horizons, Creator Ventures, and Leadout Capital. Trusted by over a million marketers and 10,000+ teams — including Comcast, Binance, NewsBreak, Tec-do, and Zumper — Creatify uses generative AI models and integrated workflow tools to automate the entire video ad lifecycle, from creative inspiration and generation to testing and optimization. The company recently surpassed $9 million in annual recurring revenue within 18 months of launch. 'Video is the most valuable format in digital advertising, but it's still the hardest to produce at scale,' said Creatify co-founder and CEO Yinan Na. 'We built Creatify to remove these barriers. Just as Shopify revolutionized e-commerce, we're doing the same for video ads—making them fast, effective, and accessible to businesses of all sizes.' The funding coincides with the launch of AdMax, the first end-to-end AI ad agent to combine creative inspiration, production, testing, and performance analytics in one workflow. AdMax introduces: Ad monitoring that turns top competitor and category ads into actionable campaigns AI-powered video generation that creates dozens of UGC-style and product showcase videos in minutes 700+ AI-generated avatars enabling multilingual, cross-platform execution without traditional production costs Creative testing engine built for Meta and TikTok, optimized for ROAS and CPA API access and team workspaces that streamline video production at scale while maintaining brand consistency 'Great technology turns storytelling into real business results,' said Jeffrey Katzenberg, Founding Partner at WndrCo, who will join Creatify's board of directors. 'Creatify represents the next leap forward. It's not just making video ads easier to produce, it's redefining how modern advertising works. In a world where brands must show up everywhere, all the time, Creatify is purpose-built to meet that demand at scale.' According to Steve Jang, Founding Partner at Kindred Ventures and early investor in Uber, Coinbase, and Perplexity: 'Generative media and LLMs are making a profound impact in how people and brands market and advertise their ideas and products. Creatify's AI agent collapses the slow, expensive, and constrained process of making and deploying video ads into a modern, super fast, and high-fidelity experience. We're thrilled to back Creatify on this mission to reinvent the global advertising market using generative AI.' Enterprise brands are already seeing meaningful results. Zumper now produces over 300 videos monthly with Creatify, saving $20,000 per month. NewsBreak advertisers are launching tailored creatives in minutes — not days — with better performance across audience segments. 'If we want TV advertising to evolve and grow the way advertising has in social media, we need to make the process much easier,' said James Borow, Vice President of Product and Engineering, Universal Ads, Comcast. 'It's innovative companies like Creatify who are identifying the biggest obstacles such as ad creation and then building the solutions that invite brands of all sizes to take advantage of the incredible benefits of TV advertising.' 'We want to make advertising on NewsBreak as fast, easy, and effective as possible,' said Ryan Ludlow, General Manager at NewsBreak. 'Creatify's Ad Creation tool removes creative roadblocks, giving advertisers a simple way to create high-quality video creatives in a matter of minutes--rather than days or weeks of working with a creative agency. Our most successful advertisers launch multiple creatives tailored to different audiences, monitor performance data, and quickly adjust their strategy. With Creatify, more advertisers now have the tools to do exactly that -- efficiently and at scale.' Founded by former Meta and Snap technologists and contributors to FAIR (Meta's Fundamental AI Research lab), Creatify merges cutting-edge research with deep product expertise. The team plans to use the funding to expand R&D and customer success and roll out new features like AI-driven market insights and cross-platform publishing.
