Latest news with #websiteRedesign


Globe and Mail
29-05-2025
- Business
- Globe and Mail
QSE Group Provides Preview of Upcoming Website Redesign Focused on Optimized User Experience and Sales Flow
VANCOUVER, BC , May 29, 2025 /CNW/ -- Scope Technologies Corp. (CSE: SCPE) (OTCQB: SCPCF) (FSE: VN8) ("Scope Technologies" or the "Company") provides an update on development of a comprehensive redesign of its public-facing product site for its QSE Group product website. The revised site is being tailored to align with QSE's focus on usability, improved product accessibility, and integration with ongoing user acquisition efforts. The update is expected to go live in early June. In response to the increasing urgency surrounding quantum-related cybersecurity risks, QSE's new website design shifts from a primarily technical format to a more user-oriented and conversion-friendly structure. The goal is to create a clearer, more streamlined experience that reflects the needs of current and prospective customers. Functionality and Design Focus The redesign emphasizes clarity and efficiency. Key updates include simplified navigation, updated messaging, and improved visual hierarchy to support user decision-making. Each user journey has been designed to guide visitors from landing pages to product information and subscription options with minimal friction. The structure of the new site incorporates Hick's Law in its design approach — reducing on-screen choices and distractions to help users focus on clear actions. Importantly, visitors will never be more than three clicks from a purchase or subscription point. Mobile and Desktop Compatibility The site is being developed for full compatibility across devices, with equal emphasis placed on desktop and mobile functionality. Layouts, navigation, and purchasing flows are designed to maintain consistency and performance regardless of the user's entry point. Key Additions and Integration Integrated AI Tools: The redesign includes native support for QSE's AI-enabled Quantum Preparedness Assessment (QPA) tool, allowing potential clients to better understand their current exposure to quantum vulnerabilities. Streamlined Sales and Lead Funnels: Page layouts and content are structured to align with inbound traffic sources and QSE's various ad campaigns. Simplified Language and Layout: Technical depth remains accessible, but client-focused language and clean interfaces now support faster understanding and decision-making. Clear Navigation Structure: The user flow has been restructured to move seamlessly from the homepage to relevant product pages, subscription options, and the portal login. Preview Snapshot: QSE Website Browser Layout "This website update is about making things simpler for our users and ensuring our tools are easy to access," said James Young , CEO of Scope Technologies Corp. "With quantum risks becoming more immediate, clarity and ease of use are essential." For more information on how QSE's quantum security solutions visit or contact sales@ About Scope Technologies Corp Headquartered in Vancouver, British Columbia , Scope Technologies Corp is a pioneering technology company specializing in quantum security and machine learning. Through its flagship brands, QSE Group and GEM AI, Scope provides next-generation solutions in data security, quantum encryption, and neural networks, empowering businesses with secure, scalable technologies that drive growth and operational efficiency. LinkedIn: scope-technologies-corp Facebook: Scope Technologies Corp Twitter: @ScopeTechCorp Contact Information: James Young CEO, Scope Technologies Corp. Email: james@ Phone: +1 604-416-1720 Website: Cautionary Note Regarding Forward-Looking Statements This news release contains forward-looking statements that constitute forward-looking information (collectively, "forward-looking statements") within the meaning of applicable Canadian securities legislation. All statements in this news release that are not purely historical statements of fact are forward-looking statements and include statements regarding beliefs, plans, expectations, future, strategy, objectives, goals and targets, and more specifically, the use of proceeds of the Offering. Although the Company believes that such statements are reasonable and reflect expectations of future developments and other factors which management believes to be reasonable and relevant, the Company can give no assurance that such expectations will prove to be correct. Forward-looking statements are typically identified by words such as: "believes", "expects", "aim", "anticipates", "intends", "estimates", "plans", "may", "should", "would", "will", "potential", "scheduled" or variations of such words and phrases and similar expressions, which, by their nature, refer to future events or results that may, could, would, might or will occur or be taken or achieved. Forward-looking statements involve known and unknown risks and are based on assumptions and analyses made by the Company in light of its experience and its perception of historical trends, current conditions and expected future developments, including, but not limited to, those risks and assumptions described in the Company's latest management discussion and analysis, a copy of which is available under the Company's profile on SEDAR at While Scope considers these assumptions to be reasonable, based on information currently available, they may prove to be incorrect. Readers are cautioned not to place undue reliance on any forward-looking statements, which speak only as of the date of this press release. In addition, forward-looking statements necessarily involve known and unknown risks, including, without limitation, risks associated with general economic conditions, continued satisfaction of Canadian Securities Exchange requirements, product safety and recalls, regulatory compliance and risks associated with the Company's business. Forward-looking statements are made as of the date of this news release and, unless required by applicable law, the Company assumes no obligation to update the forward-looking statements or to update the reasons why actual results could differ from those projected in these forward-looking statements. All forward-looking statements are qualified in their entirety by this cautionary statement.


Globe and Mail
27-05-2025
- Business
- Globe and Mail
Boston Materials Strengthens B2B Brand Identity with 41% Surge in User Engagement Following Website Redesign by Digital Silk
Boston, Massachusetts--(Newsfile Corp. - May 27, 2025) - Digital Silk, an award-winning agency focused on creating brand strategies, custom websites and digital marketing campaigns, is proud to announce the successful redesign of Boston Materials' corporate website, which has delivered a 41.14% increase in active users since its relaunch on June 26, 2024. Modern Website Redesign by Digital Silk Driving Digital Growth To view an enhanced version of this graphic, please visit: Boston Materials' cutting-edge Z-axis Fiber™ technology-known for delivering metallic strength and conductivity at a fraction of the weight-demanded a platform that could both explain its value and reinforce the company's readiness to scale with global enterprise partners. Key upgrades include: Strategic Content Architecture: The website introduces clearly defined content pathways for engineers, executives, and investors, helping diverse stakeholders find relevant product and application information quickly. Next-Generation UX & Visual Design: A sleek, modern design featuring motion graphics and interactive visuals helps communicate complex material science concepts in a user-friendly way. SEO & Lead Generation Optimization: Fully integrated SEO foundations and high-visibility calls to action support Boston Materials' lead generation efforts while boosting organic reach. Sustainability Storytelling: The new platform highlights Boston Materials' commitment to sustainability through initiatives such as reducing Scope 3 emissions and pioneering the use of reclaimed carbon fiber. Scalable Infrastructure: Built with CMS flexibility and HubSpot CRM integration, the site is primed to grow alongside the company's global ambitions. Ana Margarida Meira, Partner and Vice President of Client Relations at Digital Silk, stated: "Our collaboration with Boston Materials shows how strategic design and technical innovation can align to position a company as an industry leader. The performance metrics speak for themselves, but beyond the numbers, this redesign supports investor confidence, partner acquisition, and long-term brand growth." Since its relaunch on June 26, 2024, the new website has delivered significant performance results: Metrics are based on performance comparisons between pre- and post-launch periods. Brands seeking to elevate their digital footprint can explore Digital Silk's tailored services, including: Digital Branding Custom Website Design Digital Marketing About Digital Silk Digital Silk is a full-service Boston web design agency focused on growing brands online. With a team of seasoned experts, Digital Silk delivers industry-leading digital experiences through strategic branding and cutting-edge web design to drive more conversions and digital marketing services to boost awareness and engagement.

Associated Press
27-05-2025
- Business
- Associated Press
eDesign Interactive Launches Website for Turner Construction to Drive Digital Engagement
eDesign Interactive launched a redesigned website for Turner Construction Company to improve the user experience, enhance regional content management, and better showcase Turner's global construction expertise. Morristown, New Jersey--(Newsfile Corp. - May 27, 2025) - Full-service digital agency eDesign Interactive has successfully launched a redesigned website for Turner Construction Company, one of the world's largest construction firms. [ This image cannot be displayed. Please visit the source: ] To view an enhanced version of this graphic, please visit: The new site is designed to elevate Turner's online presence, enhance user experience, and support the company's future goals by offering an intuitive, personalized platform for clients, employees, and regional teams. The redesigned website focuses on making Turner's vast global expertise easily accessible while streamlining content for regional offices and empowering decentralized marketing teams to manage localized content without sacrificing brand consistency. It features a custom CMS, seamless navigation, and a microsite for student recruitment, all aimed at engaging potential clients and top talent in the construction and engineering sectors. The new site includes: 'We set out to reposition Turner from looking like a project-first company to one that puts people at the heart of everything they build. The new site brings forward the emotion behind building careers, communities, and a shared future - not just structures. It's a platform that speaks to who they are and where they're going,' said Vincent Mazza, managing partner at eDesign Interactive. With the integration of cutting-edge technology and innovative design, the new Turner website also addresses legacy content migration and ensures compliance with web accessibility standards (WCAG AA) and GDPR. The site's relaunch has already resulted in a 44.8% increase in website sessions, demonstrating the positive impact of the redesign on user engagement. To learn more about eDesign Interactive's work in transforming digital experiences, visit theeDesign Interactive Portfolio. About eDesign Interactive eDesign Interactive is an award-winning digital experience agency headquartered in Morristown, NJ. Founded in 2004 with a team of 50+ talented individuals fueled by passion, artistic flair, and unconventional ideas, eDesign combines creativity with strategic insight to help brands connect meaningfully with their audiences. About Turner Construction Company Turner Construction Company is one of the world's largest and most respected construction management firms. With a legacy of over 100 years, Turner has completed some of the most recognizable projects worldwide, delivering innovative and sustainable construction solutions across various industries. Media Contact Elena Krapcheva Business Development and Marketing (973) 867 7042 [email protected] To view the source version of this press release, please visit
Yahoo
24-05-2025
- Business
- Yahoo
Guardian journalists in revolt over ‘miserable' website redesign
Guardian journalists are in 'open revolt' against editor Katharine Viner over a website redesign which they claim means their work is not being read. The newspaper this month rolled out a new app and homepage, which it said would help readers 'stay informed without feeling overwhelmed'. But journalists have complained that the new format prioritises international stories and features at the expense of UK news, leaving readers in the dark and staff 'miserable'. In an email to editors, reporters wrote: 'We'd like to point out that aside from the handful of UK news stories which are given a prominent front page slot, though often for a brief period of time, the rest of our stories are simply getting lost. 'There is arguably a correlation between the decimation of local news and the rise of Reform – we worry that taking the focus off UK news makes it harder for us to do exactly this kind of reporting there is currently such a market for.' They added: 'And in turn, not being read, thus not having impact, is miserable! Please understand how demotivating and demoralising this is.' A Guardian spokesman said: 'The recent redesign has in fact increased the amount of news shown on the homepage and it has been well received by readers, with early data demonstrating they are spending significantly longer on the homepage, with a broader range of articles being read. 'We continue to be committed to in-depth coverage of the UK – it remains our biggest edition and we now have more regional reporters across the UK than ever before.' While website redesigns often prove controversial at first, the backlash underscores tensions between Guardian staff and management over its direction. The newspaper has been investing heavily to expand in the US and Australia, while in 2023 it launched a dedicated Europe edition. In a memo to staff on Friday, Ms Viner said: 'We have found new audiences by delivering fantastic journalism across the world, which, in turn, has led to a significant growth in our reader revenue. That global strategy has allowed us to invest in Britain and abroad.' But bosses are now battling to win journalists over to the strategy, with senior editors summoned to a two-day off-site meeting this week. A separate team has been assembled on a longer-term project to explore ways to 'future-proof' the organisation. Sources close to The Guardian insisted its strategy was working, with revenues hitting a record £275m last year while the company trimmed its cash outflows from £37m to less than £25m. Revenues from outside the UK are understood to have topped £100m, while 70pc come from digital. The website saga has reignited discontent about Ms Viner in the aftermath of the sale of The Observer to Tortoise, a start-up run by former BBC News boss James Harding. Journalists mounted a vocal campaign against the sale of the world's oldest Sunday newspaper, which they branded a 'betrayal'. Broaden your horizons with award-winning British journalism. Try The Telegraph free for 1 month with unlimited access to our award-winning website, exclusive app, money-saving offers and more.


Telegraph
24-05-2025
- Business
- Telegraph
Guardian journalists in revolt over ‘miserable' website redesign
Guardian journalists are in 'open revolt' against editor Katharine Viner over a website redesign which they claim means their work is not being read. The newspaper this month rolled out a new app and homepage, which it said would help readers 'stay informed without feeling overwhelmed'. But journalists have complained that the new format prioritises international stories and features at the expense of UK news, leaving readers in the dark and staff 'miserable'. In an email to editors, reporters wrote: 'We'd like to point out that aside from the handful of UK news stories which are given a prominent front page slot, though often for a brief period of time, the rest of our stories are simply getting lost. 'There is arguably a correlation between the decimation of local news and the rise of Reform – we worry that taking the focus off UK news makes it harder for us to do exactly this kind of reporting there is currently such a market for.' They added: 'And in turn, not being read, thus not having impact, is miserable! Please understand how demotivating and demoralising this is.' A Guardian spokesman said: 'The recent redesign has in fact increased the amount of news shown on the homepage and it has been well received by readers, with early data demonstrating they are spending significantly longer on the homepage, with a broader range of articles being read. 'We continue to be committed to in-depth coverage of the UK – it remains our biggest edition and we now have more regional reporters across the UK than ever before.' While website redesigns often prove controversial at first, the backlash underscores tensions between Guardian staff and management over its direction. The newspaper has been investing heavily to expand in the US and Australia, while in 2023 it launched a dedicated Europe edition. In a memo to staff on Friday, Ms Viner said: 'We have found new audiences by delivering fantastic journalism across the world, which, in turn, has led to a significant growth in our reader revenue. That global strategy has allowed us to invest in Britain and abroad.' But bosses are now battling to win journalists over to the strategy, with senior editors summoned to a two-day off-site meeting this week. A separate team has been assembled on a longer-term project to explore ways to 'future-proof' the organisation. Sources close to The Guardian insisted its strategy was working, with revenues hitting a record £275m last year while the company trimmed its cash outflows from £37m to less than £25m. Revenues from outside the UK are understood to have topped £100m, while 70pc come from digital. The website saga has reignited discontent about Ms Viner in the aftermath of the sale of The Observer to Tortoise, a start-up run by former BBC News boss James Harding. Journalists mounted a vocal campaign against the sale of the world's oldest Sunday newspaper, which they branded a 'betrayal'.