Latest news with #ŠkodaAuto
Al Bawaba
4 days ago
- Automotive
- Al Bawaba
Škoda Launches the New Octavia in the Middle East, Elevating Everyday Driving
Škoda has officially announced the highly anticipated arrival of the new Octavia model in Oman, a bold evolution of the brand's global best-seller with enhanced design, functionality, and sustainability. With over seven million units sold worldwide, the Octavia, the embodiment of high-quality European engineering and craftsmanship, continues to anchor Škoda's line-up, offering ideal interior, boot and storage space with simply clever features throughout the cabin. Available in four distinct trims – Essence, Selection, Sportline and the sporty range-topper RS - this new model features a sharper design language, smarter technology, and even more dynamic performance, tailored to meet the evolving expectations of drivers across the region. The new Octavia's exterior reflects subtle yet impactful enhancements. Revised front and rear aprons, a reimagined Škoda grille, and second-generation LED Matrix beam headlights contribute to a more confident, contemporary look. These advanced headlights feature 36 matrix segments for improved illumination, while animated LED rear lights add a striking visual signature on the Sportline and RS variants. A refreshed alloy wheel portfolio includes bold new designs up to 19 inches, including Sportline-exclusive Vega and RS-specific Elias wheels in anthracite. The colour palette comprises nine exterior paint options, with Mamba Green reserved for the Sportline and RS trims, enabling greater personalisation. Inside, the Octavia sets a new benchmark with its commitment to premium comfort and eco-conscious materials. A 13-inch infotainment display makes its debut, complemented by a newly redesigned 10-inch Digital Display that replaces analogue dials as standard across the range. Enhanced USB-C ports now provide 45W fast charging, while the upgraded Phone Box delivers 15W wireless charging with integrated cooling. Passengers enjoy increased comfort and mindful design, with seat upholstery incorporating recycled materials and sustainably tanned leather. Features such as dual-zone Climatronic, enhanced KESSY keyless entry, and Simply Clever additions — including a new rear storage box and a sustainably sourced umbrella — complete the thoughtfully upgraded cabin. Powertrains That Combine Efficiency and Excitement The new Octavia range features two turbocharged petrol engines that strike the perfect balance between efficiency and performance. The 1.4 TSI engine delivers 150 hp through an 8-speed automatic transmission, ensuring smooth, responsive performance ideal for everyday driving. Remarkably efficient, the 1.4 TSI achieves fuel consumption as low as 5.6 litres per 100 km, offering drivers both spirited dynamics and long-distance economy in one Simply Clever package. For those seeking a more exhilarating experience, the range-topping Octavia RS is powered by a 2.0 TSI engine that produces 265 hp and 370 Nm of torque. Paired with a 7-speed DSG transmission, the RS accelerates from 0 to 100 km/h in just 6.4 seconds and reaches a top speed of 250 km/h. With progressive steering, a VAQ limited-slip differential, and a sport suspension lowered by 15 millimetres, the RS offers dynamic handling, outstanding traction, and a level of driving enjoyment that stands out in the segment. Advanced Safety That Inspires Confidence The new Octavia also raises the bar for safety. The addition of Attention and Drowsiness Assist provides more intelligent monitoring of driver alertness while advanced driver assistance systems such as adaptive cruise control will be available later this year. With up to seven airbags, enhanced camera-based assistance systems, and advanced emergency braking, the Octavia reinforces its five-star Euro NCAP rating and stands among the safest sedans in its segment Simply Clever Features for Everyday Comfort The Octavia continues to lead in everyday practicality, thanks to Škoda's signature Simply Clever innovations. Designed with comfort and convenience in mind, the Octavia can be equipped with wireless phone charging with active ventilation ensuring the device stays cool and powered, while multiple fast-charging charging ports, including one in the rear-view mirror, keep everyone connected on the go. Additional thoughtful features such as a reversible boot mat, a fully sustainable integrated umbrella in the passenger door and a removable waste bin in the door panel, ensure the Octavia is always ready for real-life demands—whether on the school run or a weekend getaway. Heritage and Future in Harmony As Škoda celebrates its 130th anniversary this year, the Octavia continues to stand as a key pillar of the brand's global success since the modern version's debut in 1996. With a presence in over 60 markets, It remains one of the top-selling models in seven European countries and a consistent winner of prestigious automotive accolades. Lukáš Honzák, Managing Director of Škoda Middle East, commented: 'The launch of the new Octavia represents another important step for the brand in our Middle East journey. For the first time, we're introducing new entry-level trims that will make the Octavia accessible to an even wider audience, including price-sensitive customers and businesses seeking fleet solutions. All without compromising safety, comfort, or design, something that will resonate with our customers here who value innovation, reliability, and refined European engineering. Meanwhile, at the top of the range the Octavia RS continues to lead with its bold design, impressive performance, and confident drive. As a halo model for the brand in this region, the Octavia RS really sits in a category of its own.' With its refreshed design, forward-thinking technology, enhanced safety, and commitment to sustainability, the new Škoda Octavia sets a new standard for everyday driving in Oman. Whether chosen for its practicality, performance, or premium features, the Octavia continues to embody Škoda's promise of delivering accessible, intelligent mobility — now more refined and future-ready than ever before.
Trade Arabia
03-03-2025
- Automotive
- Trade Arabia
Škoda Auto plans expansion in ME after strong sales growth
Škoda Auto, which experienced a strong growth in sales globally and in the Middle East, is expanding its presence in the Middle East from three markets in 2024 to eight markets including Saudi Arabia, with eight new sales, aftersales and used car facilities set to open by the end of 2025. Škoda Auto delivered 926,600 vehicles to customers worldwide in 2024 – a year-on-year increase of 6.9% despite a very dynamic market environment. Germany remained the company's largest market, with 187,100 vehicles delivered, representing an increase of 29,200 cars compared to 2023. The updated Octavia maintained its status as Škoda's top-selling model, with 215,700 units delivered (+12.4%). This performance comes as Škoda Auto proudly celebrates its 130th anniversary, marking over a century of automotive excellence and reinforcing its commitment to innovation and customer satisfaction. The company's expansion in the Middle East has also gained momentum over the past 12 months, with the region reporting continued growth in sales, driven notably by growing interest in UAE and strong demand in Kuwait, which recorded impressive 62% year-on-year growth. With a dynamic product portfolio and network expansion that will see the launch of multiple new facilities, Škoda is well-positioned for continued growth across the region in 2025, the company said. Middle East success and strategic focus The year 2024 marked a period of significant groundwork for Škoda Middle East, focused on the establishment of partnerships, processes, contracts and internal systems, laying a solid foundation for sustained growth. Additionally, Škoda introduced a completely new model, the Kushaq Monte Carlo, alongside three facelifted models—the Karoq, Kamiq and Scala, catering to evolving customer preferences and strengthening the product offering in the region. Škoda's most popular model in the Middle East has been the Kodiaq, followed by the Kushaq, reflecting strong customer demand for the brand's versatile SUV lineup. Kuwait emerged as the fastest-growing regional market in 2024, highlighting the brand's growing appeal and the effectiveness of localised strategies. Looking ahead, Škoda will be taking an even more future-oriented approach by establishing a stronger regional network to deliver further growth and seamless customer experience. The brand is set to expand its presence from three markets in 2024 to eight markets by the end of 2025, with the opening of eight new sales, aftersales and used car facilities across the Middle East. As part of its regional expansion to bring its products and services closer to customers, Škoda has recently launched its presence in Oman and is set to officially commence operations in Saudi Arabia in the first half of 2025. In the UAE, two fully digital Škoda lifestyle-designed showrooms will be opened in Abu Dhabi and Dubai in the upcoming months, followed by a state-of-the-art service facility in Dubai in the summer, further enhancing aftersales support. In addition to expanding its network, Škoda will further strengthen its' portfolio by launching three key models in 2025. The all-new Kodiaq NG, the brand's flagship SUV, that saw its regional premiere earlier in January 2025 is set to make a significant impact, proven to be the ideal 7-seater for active Middle East families and explorers alike. In the first half of the year, Škoda will also introduce the highly anticipated Octavia facelift, including its sporty performance variant, the Octavia VRS. The Octavia remains Škoda's best-selling model worldwide, demonstrating its enduring popularity and appeal across markets. Later in the year, Škoda will debut the next-generation Superb, a luxury sedan designed to meet the expectations of the most discerning customers, offering premium craftsmanship, spacious interiors and advanced technology. These developments highlight Škoda's unwavering focus on delivering European craftsmanship and engineering excellence, tailored to the unique needs of Middle Eastern drivers. The brand's expansion and new product introductions reflect its dedication to providing innovative mobility solutions and enhancing the customer experience at every touchpoint. Lukas Honzak, Managing Director of Škoda Middle East, said: 'The Middle East is a unique and dynamic region, where the automotive market is evolving rapidly. What stands out in 2024 is how deeply connected our growth has been to understanding the specific needs of this region. This reflects the success of our customer-first approach and our commitment to offering vehicles that resonate with local lifestyles. Looking ahead, 2025 is set to be transformative. We're not just growing geographically; We are opening new showrooms and service centres to be closer to our customers, and bringing completely refreshed line up of affordable sedans and SUVs.. Škoda's combination of European craftsmanship, advanced technology, and adaptability puts us in a strong position to build lasting relationships in the Middle East and take our regional story to new heights.'
Zawya
03-03-2025
- Automotive
- Zawya
Škoda Auto delivers 926,600 vehicles worldwide in 2024 as Middle East sees strong growth in demand
The best-selling models globally were the Octavia (215,700 vehicles; +12.4% YoY), and the Kamiq (126,000; +8.2%). Reflecting strong growth, Škoda Auto is expanding its presence in the Middle East from three markets in 2024 to eight markets including Saudi Arabia, with eight new sales, aftersales and used car facilities set to open by the end of 2025 Middle East sales continued to grow overall, with UAE remaining the strongest Škoda market and Kuwait experiencing a remarkable 62% year-on-year increase, driven by demand for models such as the Kodiaq and Kushaq. 130th anniversary milestone: Škoda Auto is celebrating its heritage while preparing for future growth with its most comprehensive product portfolio yet Middle East – Škoda Auto registered a strong sales performance in 2024, delivering 926,600 vehicles to customers worldwide – a year-on-year increase of 6.9% despite a very dynamic market environment. Germany remained the company's largest market, with 187,100 vehicles delivered, representing an increase of 29,200 cars compared to 2023. The updated Octavia maintained its status as Škoda's top-selling model, with 215,700 units delivered (+12.4%). This performance comes as Škoda Auto proudly celebrates its 130th anniversary, marking over a century of automotive excellence and reinforcing its commitment to innovation and customer satisfaction. The company's expansion in the Middle East has also gained momentum over the past 12 months, with the region reporting continued growth in sales, driven notably by growing interest in UAE and strong demand in Kuwait, which recorded impressive 62% year-on-year growth. With a dynamic product portfolio and network expansion that will see the launch of multiple new facilities, Škoda is well-positioned for continued growth across the region in 2025. Middle East Success and Strategic Focus for Škoda in 2024 The year 2024 marked a period of significant groundwork for Škoda Middle East, focused on the establishment of partnerships, processes, contracts and internal systems, laying a solid foundation for sustained growth. Additionally, Škoda introduced a completely new model, the Kushaq Monte Carlo, alongside three facelifted models—the Karoq, Kamiq and Scala, catering to evolving customer preferences and strengthening the product offering in the region. Škoda's most popular model in the Middle East has been the Kodiaq, followed by the Kushaq, reflecting strong customer demand for the brand's versatile SUV lineup. Kuwait emerged as the fastest-growing regional market in 2024, highlighting the brand's growing appeal and the effectiveness of localised strategies. Looking ahead, Škoda will be taking an even more future-oriented approach by establishing a stronger regional network to deliver further growth and seamless customer experience. The brand is set to expand its presence from three markets in 2024 to eight markets by the end of 2025, with the opening of eight new sales, aftersales and used car facilities across the Middle East. As part of its regional expansion to bring its products and services closer to customers, Škoda has recently launched its presence in Oman and is set to officially commence operations in Saudi Arabia in the first half of 2025. In the UAE, two fully digital Škoda lifestyle-designed showrooms will be opened in Abu Dhabi and Dubai in the upcoming months, followed by a state-of-the-art service facility in Dubai in the summer, further enhancing aftersales support. In addition to expanding its network, Škoda will further strengthen its' portfolio by launching three key models in 2025. The all-new Kodiaq NG, the brand's flagship SUV, that saw its regional premiere earlier in January 2025 is set to make a significant impact, proven to be the ideal 7-seater for active Middle East families and explorers alike. In the first half of the year, Škoda will also introduce the highly anticipated Octavia facelift, including its sporty performance variant, the Octavia VRS. The Octavia remains Škoda's best-selling model worldwide, demonstrating its enduring popularity and appeal across markets. Later in the year, Škoda will debut the next-generation Superb, a luxury sedan designed to meet the expectations of the most discerning customers, offering premium craftsmanship, spacious interiors and advanced technology. These developments highlight Škoda's unwavering focus on delivering European craftsmanship and engineering excellence, tailored to the unique needs of Middle Eastern drivers. The brand's expansion and new product introductions reflect its dedication to providing innovative mobility solutions and enhancing the customer experience at every touchpoint. Lukas Honzak, Managing Director of Škoda Middle East, said: ' The Middle East is a unique and dynamic region, where the automotive market is evolving rapidly. What stands out in 2024 is how deeply connected our growth has been to understanding the specific needs of this region. This reflects the success of our customer-first approach and our commitment to offering vehicles that resonate with local lifestyles. Looking ahead, 2025 is set to be transformative. We're not just growing geographically; We are opening new showrooms and service centres to be closer to our customers, and bringing completely refreshed line up of affordable sedans and SUVs.. Škoda's combination of European craftsmanship, advanced technology, and adaptability puts us in a strong position to build lasting relationships in the Middle East and take our regional story to new heights.' Contact Hana Mathew Marketing & PR manager Škoda Middle East Adel Al-Sharie Account Manager Performance Communications adel@ About Škoda Auto is successfully steering through the new decade with the Next Level – Škoda Strategy 2030. aims to be one of the five best-selling brands in Europe by 2030 with an attractive line-up in the entry-level segments and additional e-models. effectively leverages existing potential in important growth markets such as India, North Africa, Vietnam and the ASEAN region. currently offers its customers twelve passenger-car series: the Fabia, Scala, Octavia and Superb as well as the Kamiq, Karoq, Kodiaq, Elroq, Enyaq, Slavia, Kylaq and Kushaq. delivered over 926,000 vehicles to customers around the world in 2024. has been a member of the Volkswagen Group for 30 years. The Volkswagen Group is one of the most successful vehicle manufacturers in the world. is part of the Brand Group CORE – the organisational merger of the Volkswagen Group's volume brands – to achieve joint growth and to significantly increase the overall efficiency of the five volume brands independently manufactures and develops components such as MEB battery systems, engines and transmissions as part of the Volkswagen Group; these components are also used in vehicles of other Group brands. operates at three sites in the Czech Republic; has additional production capacity in China, Slovakia and India primarily through Group partnerships, as well as in Ukraine with a local partner. employs approximately 40,000 people globally and is active in around 100 markets.
Zawya
27-02-2025
- Automotive
- Zawya
Advancing internationalisation: Škoda Auto launches in Oman, strengthening its presence in the Middle East
In partnership with Premium Motors, Škoda introduces a full range of European-built ICE models alongside the Kushaq imported from India New state-of-the-art showroom opens in Muscat, offering a fully digital and immersive customer experience Middle East – Škoda Auto has officially entered the Omani market, marking the next step in its strategic expansion across the Middle East. This move supports the brand's ambition to strengthen its presence outside of its European home market. The launch includes the opening of a fully digital, state-of-the-art showroom in Muscat, developed in partnership with Premium Motors, part of the Alfardan Group. In the coming months, Škoda will be introducing a full range of ICE models, including spacious sedans and a diverse SUV line-up. The SUV portfolio ranges from the compact Kushaq, imported from India and leveraging synergies given the geographical proximity, to the all-new seven-seater flagship Kodiaq, which is also available with all-wheel drive. Martin Jahn, Board Member for Sales and Marketing, comments: 'Entering the Omani market is an important milestone for Škoda. Expanding our footprint in the Middle East strengthens our presence beyond Europe. We are excited about the opportunities this market presents and remain committed to delivering vehicles that not only meet but exceed the expectations of our Omani customers.' Škoda Auto expands its Middle Eastern presence with Oman launch Škoda's entry into Oman is a key component in its wider growth strategy for the Middle East. With demand for European automotive brands rising in the region, Škoda is committed to offering high-quality vehicles tailored to local preferences. Expanding into Oman grows the brand's international footprint and supports its long-term ambitions beyond its core European market. Looking ahead, Škoda aims to achieve 10,000 annual deliveries in the Middle East, reinforcing its position as a strong player in the regional automotive market. Lukas Honzak, Managing Director of Škoda Middle East, commented: 'We are thrilled to bring Škoda to Oman. Our strategic partnership with Premium Motors enables us to bring advanced European automotive technology and exceptional customer service to Omani customers. With freshly refined wide product line-up, fully digitilised showroom and brand-new exclusive service centre facilities, we are confident that Škoda is set to achieve nothing shorts of exceptional success.' Strategic partnership with Premium Motors and a state-of-the-art showroom in Muscat Škoda Auto has partnered with Premium Motors, a member of the Alfardan Group, to bring its high-quality, value-for-money vehicles and signature Simply Clever features to Omani customers. Škoda's first Omani showroom in Muscat is a cutting-edge facility designed to offer a fully digital, customer-focused experience. It features an interactive digital configurator and an immersive digital wall display, while a dedicated motorsport corner highlights Škoda's rich racing heritage. The new location in Muscat will also feature an exclusive Škoda service centre with eight work bays, ensuring comprehensive aftersales support. As part of its long-term commitment to the market, Škoda plans to open three additional showrooms and service centres across Oman by 2029, further strengthening its presence in the region. The grand launch of Škoda Oman was inaugurated at an exclusive opening event, graced by distinguished dignitaries including His Excellency Mr. Khalfan Bin Said Al Shueili, Minister of Housing and Urban Planning, Mr. Omar Hussein Alfardan, President of Alfardan Group, Dr. Ma'n Alhamawi, CEO of Alfardan Automotive, and Mr. Hussein Omar Alfardan, CMO of Alfardan Automotive along with Mr. Christian Nehme, General Manager of Premium Motors, Benoit Tiers, CEO of Volkswagen Group Middle East, and Lukas Honzak, Managing Director of Škoda Middle East. Speaking at the event, Christian Nehme, General Manager of Premium Motors, said: 'We are extremely proud to add Škoda to our growing portfolio of European car brands that Premium Motors represents in Oman. This showroom offers an entirely new level of customer experience. Every aspect of the space is thoughtfully integrated, from digital screens to the seamless coordination between our sales advisors and service team, to create a comfortable experience for our customers and deliver exceptional service. We are excited to bring this unique concept to Oman.' Škoda introduces a diverse model line-up to meet market needs Škoda's initial line-up in Oman includes a full range of its European-built ICE sedans and hatchbacks, including the latest performance model, the new Octavia RS. The Czech automaker is also offering a diverse SUV portfolio, from its ICE flagship and seven-seater, the Kodiaq, which is also available with all-wheel drive, to the compact Kushaq, imported from India and leveraging synergies given the geographical proximity. These models are now available, giving Omani customers a wide range of options to suit their driving needs and preferences. As part of its long-term strategy, Škoda also plans to introduce electric vehicles to the Middle East. Growth opportunities in Oman's thriving automotive market Oman's economy is poised for growth, driven by diversification efforts and a favourable business environment. With a population of around 4.5 million and approximately 300 vehicles per 1,000 inhabitants, the country is already the fifth-largest automotive market in the region. Demand is rising for high-quality, technologically advanced, and practical vehicles that offer excellent value for money – making this the ideal time for Škoda to enter the market. With a focus on customer satisfaction and innovation, Škoda aims to capitalise on this growth potential. For 130 years, Škoda has continuously evolved, combining a strong customer focus with a commitment to quality, safety, and efficiency. By consistently offering something extra, the brand has grown from a regional market leader into a globally competitive automaker. In the Middle East, Škoda seeks to build on this foundation by delivering models tailored to the driving preferences and lifestyles of Omani customers. Contact About Škoda Auto is successfully steering through the new decade with the Next Level – Škoda Strategy 2030. aims to be one of the five best-selling brands in Europe by 2030 with an attractive line-up in the entry-level segments and additional e-models. effectively leverages existing potential in important growth markets such as India, North Africa, Vietnam and the ASEAN region. currently offers its customers twelve passenger-car series: the Fabia, Scala, Octavia and Superb as well as the Kamiq, Karoq, Kodiaq, Elroq, Enyaq, Slavia, Kylaq and Kushaq. delivered over 926,000 vehicles to customers around the world in 2024. has been a member of the Volkswagen Group for 30 years. The Volkswagen Group is one of the most successful vehicle manufacturers in the world. is part of the Brand Group CORE – the organisational merger of the Volkswagen Group's volume brands – to achieve joint growth and to significantly increase the overall efficiency of the five volume brands independently manufactures and develops components such as MEB battery systems, engines and transmissions as part of the Volkswagen Group; these components are also used in vehicles of other Group brands. operates at three sites in the Czech Republic; has additional production capacity in China, Slovakia and India primarily through Group partnerships, as well as in Ukraine with a local partner. employs approximately 40,000 people globally and is active in around 100 markets.
