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Sabio Wins Pollie Awards for Best Ad Technology Innovation in 2024 Political Campaign
Sabio Wins Pollie Awards for Best Ad Technology Innovation in 2024 Political Campaign

Cision Canada

time17-06-2025

  • Business
  • Cision Canada

Sabio Wins Pollie Awards for Best Ad Technology Innovation in 2024 Political Campaign

American Association of Political Consultants (AAPC) recognizes Sabio for use of proprietary household graph and audience targeting to engage Spanish-dominant streaming TV viewers TORONTO, June 17, 2025 /CNW/ -- Sabio Holdings (TSXV: SBIO) (OTCQB: SABOF) (the " Company" or " Sabio"), a Los Angeles-based ad-tech company specializing in helping top global brands reach, engage, and validate (R.E.V.) streaming TV audiences, today announced it has been awarded a Pollie Award from the American Association of Political Consultants (AAPC), the industry's highest honor bestowed upon political consultants at the national and international level. Sabio was recognized in the category of Best Ad Technology Innovation for its exemplary work during the 2024 political season. "This award validates the power of Sabio's platform and its exclusive App Science™ data sets in helping effectively reach voters on ad-supported streaming," said Aziz Rahimtoola, CEO & Co-founder at Sabio. Sabio earned this award for its innovative use of proprietary ad tech solutions to drive a culturally resonant political campaign focused on reaching Spanish-dominant U.S. adults—a historically underrepresented demographic in political advertising. A key driver in the campaign's success was Sabio's proprietary household graph technology, which has scaled to 80 million households, equating to 70% of all U.S. streaming households. Leveraging its household graph and advanced audience targeting capabilities, Sabio was able to accurately identify and engage these voters across CTV and mobile environments. "At the core of this campaign was our household graph, which powers precise, privacy-compliant audience targeting across screens and platforms," said Josh Melick, SVP of Product and Data at App Science™. "By layering behavioral insights from our proprietary measurement platform, App Science™, we were able to unlock nuanced audience segments and deliver messaging that truly resonated with Spanish-speaking voters." The AAPC announced this year's winners during the 2025 Pollie Awards and Conference in Colorado Springs, Colorado on May 19, 2025. Over 1,000 of the industry's leading professionals were in attendance. Visit to learn more. About Sabio ‍Sabio Holdings (TSXV: SBIO, OTCQB: SABOF) is a technology and services leader in the fast-growing ad-supported streaming space. Its cloud-based, end-to-end technology stack works with top blue-chip, global brands and the agencies that represent them to reach, engage, and validate (R.E.V.) streaming audiences. ‍Sabio consists of a proprietary ad-serving technology platform that partners with the top ad-supported streaming platforms and apps in the world, App Science™, a non-cookie-based software as a service (SAAS) analytics and insights platform with AI natural language capabilities, and Creator Television® (Creator TV), the first creator-led streaming network and content studio dedicated to bringing the authenticity and energy of social media storytelling to TV. About the Pollie Awards The Pollie Awards (Pollies) are bipartisan honors awarded annually by the American Association of Political Consultants (AAPC) to members of the political advertising and communications industry who have demonstrated superior work on behalf of their candidates and causes. A blind jury of their professional peers selects AAPC award winners. Esquire magazine has dubbed the Pollies "the Oscars of political advertising." The full list of 2025 Pollie Contest winners can be found in the 2025 Winners Book, and the winning work can be viewed in the 2025 Pollie Gallery. About AAPC Founded in 1969, the AAPC is a multi-partisan organization of political and public affairs professionals dedicated to improving democracy. The AAPC has over 2,100 members hailing from all corners of the globe. It is the largest association of political and public affairs professionals in the world. For more information, see This news release shall not constitute an offer to sell or the solicitation of an offer to buy any securities in any jurisdiction. Neither the TSX Venture Exchange nor its Regulation Service Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

GOP outperformed Dems on voter registration in key battleground states, new analysis reveals
GOP outperformed Dems on voter registration in key battleground states, new analysis reveals

Yahoo

time22-05-2025

  • Politics
  • Yahoo

GOP outperformed Dems on voter registration in key battleground states, new analysis reveals

FIRST ON FOX: Republicans outperformed Democrats on voter registration in four key battleground states between the 2020 and 2024 presidential elections, according to research by the American Association of Political Consultants (AAPC). The bipartisan political consultant non-profit teamed up with analysts from Data Trust, a conservative organization, and Target Smart, which has aligned with Democrats in past election cycles. Compiling data from the 2020 and 2024 elections in Arizona, North Carolina, Nevada and Pennsylvania, the research suggests a national shift in voter registration toward the Republican Party. "We wanted a bipartisan analysis because there are so many conventional wisdoms this election challenged," Larry Huynh of Trilogy Interactive and Democrat AAPC Board President said. "The data was pretty clear that the Democrats were caught off guard with voter registration and turnout efforts and failed to mount a sufficiently compelling counter-effort to compete. We should all learn from this and take a deeper dive into our voter registration and turnout operations." AAPC unveiled the research this week during the 2025 Pollie Awards, a political communications awards program, in Colorado Springs, Colo. Fox News Voter Analysis: How Trump Regained The White House "The Trump campaign and the Republican Party deserve considerable recognition for their voter registration success and turnout efforts and the party should try to build on these successes," Kyle Roberts of AdImpact and the incoming Republican AAPC Board President told Fox News Digital. Read On The Fox News App Biden Aide Intimidated Reporter Investigating Former President's Mental Decline With 'Tacit Threat:' Book From 2020 to 2024, the bipartisan political analysis found the share of registered Democrat voters dropped in all four battleground states. Meanwhile, the share of registered unaffiliated and Republican voters increased in Arizona, North Carolina, Nevada and Pennsylvania, according to the data compiled by Data Trust and Target Smart. In three out of four of the states analyzed, unaffiliated voters accounted for the largest electoral increase. Democrats saw the largest electoral drop between 2020 and 2024 across the four battleground states, following the same trend as voter registration. Voter turnout across party lines dropped in three out of the four battleground states analyzed, the data revealed. And while Democrat turnout dropped more than Republican turnout in those three states, the difference was less than a percentage point in every state but Arizona. Data Trust and Target Smart also analyzed trends across demographic groups, including Black, Hispanic and rural voters. The overall increase in Republican registration, turnout and electoral growth was consistent across the demographic groups analyzed. President Donald Trump won all seven battleground states in 2024 – Arizona, Georgia, Michigan, Nevada, North Carolina, Pennsylvania and Wisconsin. Republicans maintained control of the House of Representatives and won back the Senate. 70% of voters believed the country was on the wrong track and wanted change in the 2024 presidential election, according to Fox News Voter Analysis. The economy and immigration were top issues as Trump tied inflation to President Joe Biden's administration and vowed to secure the border on his first day in office. As AAPC seeks to analyze Republicans' inroads with swing state voters in 2024, Democrats are facing their own reckoning this week as a new book reveals the alleged "cover-up" of Biden's cognitive decline. CNN anchor Jake Tapper and Axios political correspondent Alex Thompson's book, "Original Sin: President Biden's Decline, Its Cover-Up, and His Disastrous Choice to Run Again," released on Tuesday, paints an unflattering picture of Democrats' losses in 2024. While political commentators focus on what Democrats did wrong in 2024, AAPC's new data reveals what Republicans did right on voter registration and turnout. The Republican National Committee (RNC) opened "Black Americans for Trump" and "Latino Americans for Trump" offices across the battleground states in 2024, seeking to expand their reach among traditionally Democrat voting blocs. Over 160,000 volunteers joined the RNC's "Protect the Vote" efforts on election integrity in 2024, which included more than 100 lawsuits and recruiting poll watchers across the country. Seizing on Republicans' election distrust following Trump's loss in 2020, the RNC built a coalition of supporters across the country that propelled voters to the polls and landed Trump a win in article source: GOP outperformed Dems on voter registration in key battleground states, new analysis reveals

GOP outperformed Dems on voter registration in key battleground states, new analysis reveals
GOP outperformed Dems on voter registration in key battleground states, new analysis reveals

Fox News

time21-05-2025

  • Politics
  • Fox News

GOP outperformed Dems on voter registration in key battleground states, new analysis reveals

FIRST ON FOX: Republicans outperformed Democrats on voter registration in four key battleground states between the 2020 and 2024 presidential elections, according to research by the American Association of Political Consultants (AAPC). The bipartisan political consultant non-profit teamed up with analysts from Data Trust, a conservative organization, and Target Smart, which has aligned with Democrats in past election cycles. Compiling data from the 2020 and 2024 elections in Arizona, North Carolina, Nevada and Pennsylvania, the research suggests a national shift in voter registration toward the Republican Party. "We wanted a bipartisan analysis because there are so many conventional wisdoms this election challenged," Larry Huynh of Trilogy Interactive and Democrat AAPC Board President said. "The data was pretty clear that the Democrats were caught off guard with voter registration and turnout efforts and failed to mount a sufficiently compelling counter-effort to compete. We should all learn from this and take a deeper dive into our voter registration and turnout operations." AAPC unveiled the research this week during the 2025 Pollie Awards, a political communications awards program, in Colorado Springs, Colo. "The Trump campaign and the Republican Party deserve considerable recognition for their voter registration success and turnout efforts and the party should try to build on these successes," Kyle Roberts of AdImpact and the incoming Republican AAPC Board President told Fox News Digital. From 2020 to 2024, the bipartisan political analysis found the share of registered Democrat voters dropped in all four battleground states. Meanwhile, the share of registered unaffiliated and Republican voters increased in Arizona, North Carolina, Nevada and Pennsylvania, according to the data compiled by Data Trust and Target Smart. In three out of four of the states analyzed, unaffiliated voters accounted for the largest electoral increase. Democrats saw the largest electoral drop between 2020 and 2024 across the four battleground states, following the same trend as voter registration. Voter turnout across party lines dropped in three out of the four battleground states analyzed, the data revealed. And while Democrat turnout dropped more than Republican turnout in those three states, the difference was less than a percentage point in every state but Arizona. Data Trust and Target Smart also analyzed trends across demographic groups, including Black, Hispanic and rural voters. The overall increase in Republican registration, turnout and electoral growth was consistent across the demographic groups analyzed. President Donald Trump won all seven battleground states in 2024 – Arizona, Georgia, Michigan, Nevada, North Carolina, Pennsylvania and Wisconsin. Republicans maintained control of the House of Representatives and won back the Senate. 70% of voters believed the country was on the wrong track and wanted change in the 2024 presidential election, according to Fox News Voter Analysis. The economy and immigration were top issues as Trump tied inflation to President Joe Biden's administration and vowed to secure the border on his first day in office. As AAPC seeks to analyze Republicans' inroads with swing state voters in 2024, Democrats are facing their own reckoning this week as a new book reveals the alleged "cover-up" of Biden's cognitive decline. CNN anchor Jake Tapper and Axios political correspondent Alex Thompson's book, "Original Sin: President Biden's Decline, Its Cover-Up, and His Disastrous Choice to Run Again," released on Tuesday, paints an unflattering picture of Democrats' losses in 2024. While political commentators focus on what Democrats did wrong in 2024, AAPC's new data reveals what Republicans did right on voter registration and turnout. The Republican National Committee (RNC) opened "Black Americans for Trump" and "Latino Americans for Trump" offices across the battleground states in 2024, seeking to expand their reach among traditionally Democrat voting blocs. Over 160,000 volunteers joined the RNC's "Protect the Vote" efforts on election integrity in 2024, which included more than 100 lawsuits and recruiting poll watchers across the country. Seizing on Republicans' election distrust following Trump's loss in 2020, the RNC built a coalition of supporters across the country that propelled voters to the polls and landed Trump a win in 2024.

US automakers blast Trump's UK trade deal
US automakers blast Trump's UK trade deal

Iraqi News

time09-05-2025

  • Automotive
  • Iraqi News

US automakers blast Trump's UK trade deal

New York – The Trump administration's latest trade deal with Britain unfairly penalizes US automakers that have partnered with Canada and Mexico, a trade group representing Detroit automakers said Thursday. In a sharply-worded statement, the American Automotive Policy Council (AAPC) said the US-UK trade deal 'hurts American automakers, suppliers, and auto workers,' according to the group's president Matt Blunt. The deal unveiled Thursday between US President Donald Trump and British Prime Minister Keir Starmer lowers the tariff on British vehicles to 10 percent from 27.5 percent on the first 100,000 cars shipped from Britain to the United States. In contrast, AAPC members Ford, General Motors Company and Jeep-maker Stellantis now face import tariffs of 25 percent on autos assembled in Canada and Mexico. The Detroit companies organized their supply chains around the 2020 US-Mexico-Canada Agreement (USMCA), which Trump negotiated in his first term. 'We are disappointed that the administration prioritized the UK ahead of our North American partners,' Blunt said. 'Under this deal, it will now be cheaper to import a UK vehicle with very little US content than a USMCA compliant vehicle from Mexico or Canada that is half American parts.' Trump last week unveiled some steps to lessen the impact of tariffs on imported auto parts in moves applauded by GM and Ford. The Trump administration will allow companies that assemble autos in the United States to deduct a fraction of the cost of imported parts for two years to give the industry enough time to relocate supply chains. In another change, the administration said companies wouldn't face a 25 percent levy on imported steel or aluminum in addition to a 25 percent levy for an imported vehicle. But last weeks' changes did not soften the 25 percent tariff on imported finished autos. The Trump administration plans to negotiate separate agreements with Japan, South Korea and the European Union, all of which export finished autos to the United States. 'We hope this preferential access for UK vehicles over North American ones does not set a precedent for future negotiations with Asian and European competitors,' Blunt said.

US automakers blast Trump's UK trade deal
US automakers blast Trump's UK trade deal

eNCA

time09-05-2025

  • Automotive
  • eNCA

US automakers blast Trump's UK trade deal

NEW YORK - The Trump administration's latest trade deal with Britain unfairly penalises US automakers that have partnered with Canada and Mexico, a trade group representing Detroit automakers said. In a sharply worded statement, the American Automotive Policy Council (AAPC) said the US-UK trade deal "hurts American automakers, suppliers, and auto workers," according to the group's president Matt Blunt. The deal unveiled Thursday between US President Donald Trump and British Prime Minister Keir Starmer lowers the tariff on British vehicles to 10 percent from 27.5 percent on the first 100,000 cars shipped from Britain to the United States. In contrast, AAPC members Ford, General Motors Company and Jeep-maker Stellantis now face import tariffs of 25 percent on autos assembled in Canada and Mexico. The Detroit companies organised their supply chains around the 2020 US-Mexico-Canada Agreement (USMCA), which Trump negotiated in his first term. "We are disappointed that the administration prioritised the UK ahead of our North American partners," Blunt said. "Under this deal, it will now be cheaper to import a UK vehicle with very little US content than a USMCA-compliant vehicle from Mexico or Canada that is half American parts." Trump last week unveiled some steps to lessen the impact of tariffs on imported auto parts in moves applauded by GM and Ford. The Trump administration will allow companies that assemble autos in the United States to deduct a fraction of the cost of imported parts for two years to give the industry enough time to relocate supply chains. In another change, the administration said companies wouldn't face a 25 percent levy on imported steel or aluminium in addition to a 25 percent levy for an imported vehicle. But last week's changes did not soften the 25 percent tariff on imported finished autos. The Trump administration plans to negotiate separate agreements with Japan, South Korea and the European Union, all of which export finished autos to the United States.

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