Latest news with #Trending

Ammon
3 days ago
- Entertainment
- Ammon
YouTube's ‘Trending' section is about to disappear
Ammon News - YouTube is preparing to sunset the Trending section that shows users which videos are currently going viral on the platform. The Trending page and Trending Now list will be removed within the 'next couple of weeks,' according to YouTube, with the platform shifting its attention toward expanding YouTube Charts, which rank top-performing content. YouTube is directing users to lean on personalized recommendations and YouTube Charts to explore new videos ahead of the Trending page's removal. YouTube Charts allow users to see the most popular content for specific categories, which currently includes music videos, podcasts, and movie trailers. YouTube says that it will add more content category charts 'over time' and that trending gaming videos can still be found under the Gaming Explore page in the meantime. 'Back when we first launched the Trending page in 2015, the answer to 'what's trending' was a lot simpler to capture with a singular list of viral videos that everyone was talking about,' the company said in a blog post. 'But today, trends consist of many videos created by many fandoms, and there are more micro-trends enjoyed by diverse communities than ever before.' People now learn about viral video trends from a variety of different sources, including Shorts, search suggestions, and other platforms like TikTok, which YouTube says has significantly reduced Trending page traffic, 'especially over the last five years.' Creators have also criticized YouTube for demanding far higher viewership numbers to appear in the Trending section compared to branded accounts that post movie trailers, TV clips, and other traditional media, suggesting the experience doesn't entirely reflect what videos are actually popular on the platform. Creators who use the Trending page to research video ideas are being directed to instead use the Inspiration Tab in YouTube Studio, which provides AI-generated content suggestions. YouTube says it's also working on new ways to help boost discovery for up-and-coming creators on the platform, such as the Hype promotional system that it released last year, which lets viewers amplify videos to a platform-wide leaderboard. The Verge
Yahoo
6 days ago
- Entertainment
- Yahoo
YouTube Updates Trending Content Displays to Keep Users Watching for Longer
This story was originally published on Social Media Today. To receive daily news and insights, subscribe to our free daily Social Media Today newsletter. YouTube's making a change to its in-app discovery elements, with the removal of its 'Trending' and 'Trending Now' listings, which will be replaced by a series of category-specific charts. The update aims to align with emerging user behaviors across different content categories, and encourage more focused topical engagement. As explained by YouTube: 'Back when we first launched the Trending page in 2015, the answer to 'what's trending?' was a lot simpler to capture with a singular list of viral videos that everyone was talking about. Today, trends consist of many videos created by many fandoms, and there are more micro-trends enjoyed by diverse communities than ever before. Viewers increasingly learn about trends in different places across YouTube – from recommendations and search suggestions to Shorts, comments and Communities. With these shifts, we've seen visits to the Trending page decrease significantly, especially over the last five years.' As such, YouTube's switching to a new system that will provide more insight into a broader range of categories, via its Charts page. 'Moving forward, you'll be able to find the most popular content in specific categories on YouTube Charts. Today you can explore charts for Trending Music Videos, Weekly Top Podcast Shows, and Trending Movie Trailers. We'll continue to add more content categories to charts over time.' YouTube further notes that the Gaming Explore page will remain the go-to destination for trending gaming videos. So it's a significant change in some ways, but one that's more aligned with emerging behaviors, and putting more focus onto specific niche topics and verticals in the app. Which should drive more users towards its charts listings, and improve targeted trend discovery, but then again, not having those trending displays shown as prominently in-stream could also have an impact on this. Though YouTube's algorithm already shows you the most popular content related to your interests, and maybe, as YouTube notes, the broader trend lists just aren't as effective as its existing systems to present trending niche content. Algorithmic recommendations are also more aligned with keeping users scrolling, as opposed to tapping into another section of the app. And maybe that alone is reason enough to make the change. Indeed, YouTube does also note that it will keep showing viewers the videos that it thinks they'll like through personalized recommendations. 'This way, we can show a wider range of popular content that's relevant, and it feels more natural to how viewers already find new videos. Viewers can still browse content that isn't personalized in the Explore menu, on creator channels, and in their subscriptions feed.' So it seems like YouTube's found that keeping people scrolling through Shorts is better, rather than distracting them with trending alerts and lists in-stream. That could impact discovery, but then again, the more time people spend watching, the more likely they'll be shown your content, if it's something they've shown an interest in.


TechCrunch
6 days ago
- Business
- TechCrunch
YouTube is getting rid of its Trending page and Trending Now list
YouTube is removing its Trending page and Trending Now list in favor of category-specific charts, the company announced on Thursday. With this change, YouTube is moving away from the single, all-encompassing list for trending content to now just displaying the most popular content in specific categories on YouTube Charts. The platform says the update better aligns with the way trending content is discovered today, noting that when the Trending page launched in 2015, it was a lot simpler to capture viral videos that everyone was talking about with a singular list. The new category-specific charts include Trending Music Videos, Weekly Top Podcast Shows, and Trending Movie Trailers. YouTube plans to add more content categories in the future. 'Along with highlighting popular content in charts, we'll keep showing viewers the videos that we think they'll love through personalized recommendations,' the company explained in a blog post. 'This way, we can show a wider range of popular content that's relevant, and it feels more natural to how viewers already find new videos.' Viewers can browse non-personalized content through the Explore menu, creator channels, and their subscriptions feed. YouTube says it's making the change because trends are shaped by many different videos created by diverse fandoms, leading to more micro-trends than ever before. Plus, YouTube notes that viewers are finding trends through various places across the platform, including recommendations, search, and comments. In the past, people would discover trending content to watch through the Trending tab, but now they're being fed content through personalized algorithmic recommendations. These shifts have led to decreased visits to the Trending page, especially over the last five years, YouTube says. Techcrunch event Save up to $475 on your TechCrunch All Stage pass Build smarter. Scale faster. Connect deeper. Join visionaries from Precursor Ventures, NEA, Index Ventures, Underscore VC, and beyond for a day packed with strategies, workshops, and meaningful connections. Save $450 on your TechCrunch All Stage pass Build smarter. Scale faster. Connect deeper. Join visionaries from Precursor Ventures, NEA, Index Ventures, Underscore VC, and beyond for a day packed with strategies, workshops, and meaningful connections. Boston, MA | REGISTER NOW It makes sense for the company to adapt to evolving viewer habits, especially since the platform has transformed quite a bit over the past decade. Back in 2015, YouTube was mainly seen as a place for amateur videos. Today, it's home to professional long-form (and short-form) content from independent creators and established media outlets, all competing for a share of advertising revenue. The company says it's still focused on giving creators tools to determine what's popular with their audiences. 'The Inspiration Tab in YouTube Studio will keep giving creators personalized ideas to help them spot the next big thing for their channel,' YouTube wrote in the blog post. 'We're also creating new ways to give up-and-coming creators a boost and help them get discovered, like our 'Hype' feature that lets viewers amplify fresh videos they love.' YouTube will also shout out Creators on the Rise on its official @YouTube social media and YouTube channel. The changes announced Thursday will take effect in the next couple of weeks.


Metro
11-06-2025
- Entertainment
- Metro
Watch Me (Whip/Nae Nae) rapper Silentó sentenced to 30 years for killing cousin
Rapper Silentó has been sentenced to 30 years in prison for the fatal shooting of his cousin, four years ago. In 2021, the musician best known for his viral song Watch Me (Whip/Nae Nae) was arrested on charges relating to the death of Frederick Rooks. Rooks, 34, was found with multiple gunshot wounds on January 21 and died from his injuries. Silentó, real name Ricky Lamar Hawk, pleaded guilty but mentally ill to the charges and took a plea deal to reduce the charges, as reported by Variety. He pleaded guilty to voluntary manslaughter, aggravated assault, possession of a firearm during the commission of a felony and concealing the death of another. Another felony murder charge was dropped as part of this plea agreement. Hawk, 27, will serve 30 years in prison but will get credit for time served, having been behind bars since February 2021. At the time of his arrest, his publicist, Chanel Hudson, posted on social media about his mental health issues. She wrote: 'Over the past several years, Ricky has been suffering immensely from a series of mental illnesses. We will continue in his efforts of treatment, but we ask in the meantime the public uplift him and his family in immediate prayer & positive energy!!' He had previously been arrested in 2020 after allegedly wielding a hatchet while searching for his girlfriend. According to police reports of the incident, he had walked into a random house demanding to see his girlfriend until a friend arrived and informed him it was the wrong home. Another alleged incident in late 2020 saw the rapper pulled over on his way from a nightclub when he was spotted driving at 143mph in a 65mph zone. He was reportedly swerving in and out of cars and said he was 'not a regular person' and claimed people were following him. Hawk rose to fame in 2015 with debut single Watch Me (Whip/Nae Nae), which was released while he was still in high school. The song and its accompanying dance became one of the biggest trends of the year, reaching number three on the Billboard Hot 100. More Trending Despite some critics blasting the track as irritating, Watch Me earned him a nomination for Song of the Summer at the MTV Video Music Awards. The track was also nominated for R&B/Hip-Hop Song at the Teen Choice Awards the same year, although it did not win either award. Hawk has not seen the heights of fame since, with Hudson claiming he had struggled to cope and attempted suicide in the years after his hit. He confessed to the killing shortly after Rooks' body was found and authorities matched bullet casings to the gun he had in his possession during the arrest. Got a story? If you've got a celebrity story, video or pictures get in touch with the entertainment team by emailing us celebtips@ calling 020 3615 2145 or by visiting our Submit Stuff page – we'd love to hear from you. MORE: Sabrina Carpenter sparks huge backlash over 'disturbing' new album cover MORE: Scarface and Ghostbusters star Harris Yulin dies age 88 MORE: Harvey Weinstein found guilty of sexual assault after bombshell retrial


Khaleej Times
23-04-2025
- Entertainment
- Khaleej Times
Popular Arab media personality Subhy Otry passes away at 48
Subhy Otry, a popular Arab media personality passed away at the age of 48, due to a sudden heart attack. Arabic media reports initially said that he had passed away Wednesday morning, however, a friend of Otry's later clarified he had died three days ago in Germany. The Syrian broadcaster was popularly known for his entertainment programme called 'Trending', where he covered pop culture and celebrity news. Otry also contributed to several other programmes across channels throughout his stellar career. These include Rotana, LBC, and DMTV. Colleagues and fans mourned his death, with many remembering his charisma, professionalism, and dedication to his craft.