Affin Bank says bank card's artistic design a ‘symbolic creation' inspired by Sarawak coat of arms, Ibu Pertiwi flag
KUCHING (May 19): The design of the Kenyalang Card is a 'symbolic creation' inspired by Sarawak's Jata Negeri (Coat of Arms) as well as the state flag Ibu Pertiwi, said Affin Bank Berhad.
In a statement today, the bank said the artistic adaptation seeks to symbolise the spirit and unity of Sarawak.
'The design featured is a symbolic creation, thoughtfully blending elements of Jata Negeri as a tribute to Sarawak's rich cultural legacy,' said Affin Bank.
'Inspired by the Jata Negeri Sarawak, the Kenyalang Card stands as a proud symbol of strength, heritage, and identity, reflected in its bold black and white design.'
In an infographic shared on Facebook, the bank said the card's colour palette of black, white, and yellow gold 'mirrors the state flag, blending modern elegance with traditional values'.
According to the bank, to harmonise the bold black background of the card, yellow gold stripes were incorporated as a visual adaptation of the hornbill's graceful wings, adding contrast and balance to the design.
'The artistic motifs are influenced by Sarawak's rich cultural artistry, paying homage to its legacy while embracing a contemporary aesthetic,' said the bank.
The bank also said that the design is rooted in culture and inspired by legacy, as a tribute to tradition through contemporary design.
Affin Bank thanked the public for their support and interest in the Kenyalang Card.
'Our priority is to ensure that our creativity and designs genuinely reflect what matters to the communities we serve.
'Your feedback guides us, and we remain committed to celebrating Sarawak with authenticity, pride, and respect,' said the bank.
The card's design has come under fire from Pending assemblywoman Violet Yong, who stated during a Democratic Action Party fundraiser last week that the hornbill used is not the Rhinoceros Hornbill, which is the state bird.
Yong claimed that the card actually features a Great Hornbill, which is not found in Sarawak. Affin Bank Bhd ibu pertiwi Jata Negeri Kenyalang Card lead
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