Is your lipstick making you look older? ROSIE GREEN reveals 7 of the best anti-ageing buys - from a £6 creamy formula to a plumper that rivals lip filler

Daily Mail​

2 days ago

We all know the trouble of finding a good lipstick. Some smudge the second you eat something; others are barely visible 15 minutes after application; and some go all dry and flaky, giving you the dreaded crispy bacon lips.
According to YOU's beauty editor Rosie Green, the task only gets trickier as you get older. 'It's one of the cruelties of ageing that as our bottoms generally get plumper, our lips only get skinnier,' she says. 'And, to add insult to injury, their moisture levels decrease, as does their natural pinkness.'
This means the need for a hardworking, hydrating lip product that delivers intense colour is more important than ever. Luckily, after three decades in the industry, Green is well placed to pick the lip products that pack a punch when it comes to infusing moisture and delivering a luscious shade.
Here are seven of her favourites: from a budget £6.49 lippie perfect for dry, mature lips to a plumping gloss that gives amplified assets without the need for needles.
Kiko's Smart Fusion Lipstick
Green says this purse-friendly lipstick is one of the best beauty buys you can pick up for under a tenner. 'It has a creamy texture that's ideal for dry lips, and it comes in 37 flattering shades, so there's sure to be one to suit your skin tone.
'There's a reason it's a staple in many make-up artist's kits.'
£6.49 Shop
Plump It! Volumising Lip Plumper
Lots of people worry about their lips thinning as they age, but Green has a secret weapon for securing a plump pout without reaching for filler.
'A favourite of make-up artists for temporarily (and subtly) inflating pouts, Plump It!'s Volumising Plumper is a serum that works by increasing blood circulation to the lips to boost their fullness.'
'It stings,' Green admits, 'but it really works.'
£22.99 Shop
Clarins Lip Oil
'I love an oil/balm/gloss hybrid,' Green says, 'and Clarins' Lip Oil is ultra nourishing with a high shine that flatters mature mouths.'
'One of my favourites shades is No 10, Plum, which is great for nailing on-trend berry lips in a softer way. It just gives a hint of berry colour without being too intense – I love it!'
£22.95 Shop
Lisa Eldridge Velveteen Liquid Lip Colour
'Matte lip colour looks chic and has great staying power,' Green says. 'But it can also make your mouth look smaller, which isn't flattering as you get older.'
'If you prefer a matte look, opt for formulations with a sumptuous suede texture which are less cloying and drying. One of my top picks for powering up your pout is Lisa Eldridge's Velveteen, which is silky smooth and a softer take on matte.'
£21 Shop
Rhode Peptide Lip Treatment
Looking for a gloss that looks uber natural? Rhode's Peptide Lip Treatment in strawberry glaze gives your pout a natural, youthful pinkness while also delivering a moisture hit to your skin.
'Rhode's formula is full of rejuvinating actives,' Green explains, 'which give long-lasting hydration and boos plumpness. It's created by model Hailey Bieber (who's just sold her company for a whopping $1billion), and is a huge internet hit.'
£16 Shop
Merit Signature Lip Matte Lightweight Lipstick
Merit's Signature Lightweight Lipstick is one of Green's go-to products.
When helping author Kate Mosse with a new look, she used Merit's 'beautifully pigmented lipstick' in a rich red shade, Vermillion. 'It doesn't dry the lips but it also has a matte texture, so it stays in place. I think Kate liked that it felt soft and light on her mouth.'
£23 Shop