Tinder gets 'double date' feature as Gen Zs seek low-pressure dates
Tinder is expanding a new double date feature to more markets in a bid to attract Generation Z and young women seeking lower-pressure dating experiences.
The feature will be rolled out on the dating app in the UK and other markets from mid-July. Users who activate "double date" can select up to three friends to create a pair with.
Pairs can then "swipe right," or like, other pairs on the app - with just one like per pair needed to form a match.
If there is a match, then a group chat is launched for pairs to message and organise a date.
Tinder, which tested the feature among some users across its international markets for several months, said it was drawing in young people and women looking for a more social and low-pressure way of meeting people.
Nearly 90% of double date profiles came from users under the age of 29, according to its internal data.
Generation Z - which is typically defined as those born between 1997 and 2012 - make up more than half of Tinder's global user base.
The platform has been ramping up efforts to retain women and Gen Z users following the Covid pandemic, growing safety concerns and a broader shift in the way younger people approach dating.
This has included rolling out additional safety features such as ID verification and "share my date" - which allows users to share details of their date, including the time, place, and a photo of their match, with friends and family.
Tinder, which launched in 2012, helped bring online dating into the mainstream and is now the world's most-used app with about 50 million users per month.
The Los Angeles-based company is owned by Match Group, which owns a raft of dating platforms including Hinge and OkCupid.
Data from the testing stage showed women were three times more likely to like a pair than they were individual profiles, and match rates have been significantly higher for those using the feature.
Furthermore, Tinder said it was helping attract new and returning users to the app - with nearly 15% of those who accepted a double date invite either new to the platform or had recently reactivated their profile.
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Yahoo
26 minutes ago
- Yahoo
SSE (LON:SSE) Is Increasing Its Dividend To £0.43
SSE plc's (LON:SSE) dividend will be increasing from last year's payment of the same period to £0.43 on 18th of September. Based on this payment, the dividend yield for the company will be 3.5%, which is fairly typical for the industry. We've found 21 US stocks that are forecast to pay a dividend yield of over 6% next year. See the full list for free. We aren't too impressed by dividend yields unless they can be sustained over time. Based on the last payment, SSE's earnings were much higher than the dividend, but it wasn't converting those earnings into cash flow. Since a dividend means the company is paying out cash to investors, this could prove to be a problem in the future. The next year is set to see EPS grow by 75.4%. If the dividend continues on this path, the payout ratio could be 33% by next year, which we think can be pretty sustainable going forward. View our latest analysis for SSE While the company has been paying a dividend for a long time, it has cut the dividend at least once in the last 10 years. Since 2015, the annual payment back then was £0.884, compared to the most recent full-year payment of £0.642. This works out to be a decline of approximately 3.1% per year over that time. Declining dividends isn't generally what we look for as they can indicate that the company is running into some challenges. With a relatively unstable dividend, it's even more important to see if earnings per share is growing. It's encouraging to see that SSE has been growing its earnings per share at 22% a year over the past five years. SSE is clearly able to grow rapidly while still returning cash to shareholders, positioning it to become a strong dividend payer in the future. Overall, this is probably not a great income stock, even though the dividend is being raised at the moment. With cash flows lacking, it is difficult to see how the company can sustain a dividend payment. This company is not in the top tier of income providing stocks. Market movements attest to how highly valued a consistent dividend policy is compared to one which is more unpredictable. However, there are other things to consider for investors when analysing stock performance. For example, we've picked out 2 warning signs for SSE that investors should know about before committing capital to this stock. If you are a dividend investor, you might also want to look at our curated list of high yield dividend stocks. Have feedback on this article? Concerned about the content? Get in touch with us directly. Alternatively, email editorial-team (at) article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned. Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Bloomberg
30 minutes ago
- Bloomberg
EU Oil Price-Cap Bid Loses Steam Without US Backing
Welcome to the Brussels Edition, Bloomberg's daily briefing on what matters most in the heart of the European Union. An EU proposal to lower a Group of Seven oil-price cap to $45 per barrel from $60 and tighten the screws on Russia's revenues could be losing steam, we're told. The US is opposing the move and some member states are hesitant to move forward without President Donald Trump's backing. The surge in oil prices over Middle East tensions adds a new level of complexity, making arguments for going it alone with G-7 nations other than the US more difficult. One diplomat told us that several member states are worried that a lower price threshold could push crude prices even higher. Before exiting the G-7 summit in Canada early, Trump indicated he's in no rush to impose tougher sanctions on Russia. On the sidelines, Commission President Ursula von der Leyen met with Trump, and the EU's trade chief Maros Sefcovic sat down with US counterpart Jamieson Greer to discuss trade negotiations ahead of a July 9 deadline, when the US could hit the bloc with 50% tariffs on most EU exports.
Yahoo
31 minutes ago
- Yahoo
VTT has developed a degradable solar cell module to be attached to a plant leaf - agriculture needs green electronics
Globally, the digitalisation of agriculture requires the increasing use of measurement electronics in farming. However, power supply and electronic waste pose problems. VTT has now developed a biodegradable solar cell module power source in an international green electronics research project. ESPOO, Finland , June 17, 2025 /PRNewswire/ -- The solar cell module developed by VTT is so small and light that it can be attached directly to, for example, the stem of a cultivated plant or a large leaf. The cell is approximately the size of a credit card, very flexible and extremely thin. After the growing season, the cell decomposes along with the rechargeable power supply that the cell charges. "When a solar cell is used in an agricultural application, biodegradability is essential. In this case, there is no real harm caused if the cell cannot be removed from the field, even if it is in close contact with the soil. And, there are no harmful substances to leach into the environment or exacerbate the microplastics problem," says Maria Smolander, Research Team Leader at VTT. "Right now, sensors still aren't being used a great deal in agriculture, but this biodegradable solution makes it possible to more effectively implement them in agricultural applications," says Smolander. Compostable device developed in cooperation with six research institutes The aim of the three-year international research project is to create degradable cultivation sensors. In addition to VTT, Tampere University, University of Glasgow, Lukasiewicz Institute of Microelectronics and Photonics (Łukasiewicz-IMIF), Centre Suisse d'Electronique et de Microtechnique S.A. (CSEM) and McGill University contributed to the project, which was funded by the CHIST-ERA and national funding agencies (e.g. Research Council of Finland). "Although agriculture has served as a practical test platform for this green electronics project, the main idea is to explore how electronics can be made more environmentally friendly," says Liisa Hakola, Senior Scientist at VTT. In the project, VTT developed the solar cell and Tampere University developed a battery-like supercapacitor that stores energy. The project has also developed compostable sensors and modules that transmit collected data wirelessly. "The aim here is not to collect a large amount of energy - it's about low energy consumption sensors that can be used to monitor the state of the environment. The degradable solar cell is not intended to match the performance of conventional cells, and there is no need for a long service life", says Marja Välimäki, Senior Scientist at VTT. Development of a biodegradable cell set new requirements VTT has years of comprehensive experience in the manufacture of state-of-the-art solar cells. However, development of a biodegradable cell set new requirements. The structural components must not prematurely decompose or accelerate the decomposition of other components. "The biodegradable material is less resistant to environmental conditions, such as heat and moisture stress. It must also be ensured that the sensors are extremely light if they are going to be attached to a plant," says Liisa Hakola. Depending on the conditions, a biodegradable solar cell will decompose within weeks or months. Solar cell protection can be used to regulate its service life. The cell developed by VTT is made of a bio-based thin film substrate and has a partly inorganic structure. The manufactured solar cell is less than 35 micrometres thick and, even with protection added, the total thickness remains only tenths of a millimetre. Regulation requires more measurement technology for farms Measurement technologies employed on farms serve the growing needs of agricultural data collection, which is used to improve yields, combat plant diseases and reduce agricultural emissions. Regulation also requires increasingly accurate measurement data. "For example, EU regulations require that nutrient loads be studied regularly in soil samples. The new biodegradable solar cell offers a widely applicable way to collect energy, and sensoring enables more real-time data collection and environmental monitoring," explains Välimäki. VTT is also developing environmentally friendly electronics and solar cells as part of a EU funded IoT research project, whose objectives include combining sensor technology with a sustainable circular economy and clean solutions. Further information: VTT Technical Research Centre of FinlandMaria Smolander, Research Team Leader, tel. +358 (0)40 702 9933, Välimäki, Senior Scientist, tel. +358 (0)40 578 9014, Hakola, Senior Scientist, tel. +358 (0)40 841 5978, Further information on VTT:Paula Bergqvist, Communications Manager+358 20 722 5161, This information was brought to you by Cision The following files are available for download: aurinkokennomoduuli-vtt-21 View original content: SOURCE VTT Info
