2025 Chery C5 price and specs
The Chery C5 replaces the Chery Omoda 5, wearing revised front-end styling and incorporating some key changes under the skin.
Arriving in Chery Australia showrooms this month, the renamed and upgraded small SUV replaces the model with which the Chinese brand single-handedly relaunched itself Down Under in 2023.
While the C5 sticks with the Omoda 5's turbocharged 1.5-litre four-cylinder petrol engine, Chery has ditched the continuously variable transmission (CVT) for a six-speed dual-clutch auto.
Combined cycle fuel consumption is unchanged at 6.9L/100km.
Hundreds of new car deals are available through CarExpert right now. Get the experts on your side and score a great deal. Browse now.
The C5 has also lost its torsion-beam rear suspension in favour of a multi-link independent setup, previously seen on defunct GT versions of the Omoda 5. Boot space has also expanded by 10 litres to 370L.
In terms of standard equipment, the new entry-level C5 Urban sits somewhere between the base FX and BX trims in the old Omoda 5 range, gaining the LED headlights and colour-adjustable ambient lighting of the latter.
It wears a price tag of $29,990 drive-away, again putting it between these Omoda 5 grades which were being offered for $27,990 and $30,990 drive-away, respectively, at the end of their lives.
A top-spec Ultimate model is priced at $34,990 drive-away, or $1000 more than the old Omoda 5 EX – after taking into account the $3000 promotional discount it was being offered with this year – but lacking its power passenger seat and heated steering wheel.
Up front, the C5 loses the Chery logo in favour of a Chery wordmark, and features a revised grille and lighting clusters. The Ultimate also gets a new alloy wheel design.
The Chery C5's paint colour palette is largely monochromatic, with Martian Red being the only colour (and not shade) available.
Gone are the distinctive pastel Jupiter Blue and Titan Green finishes, while even the subtler Midnight Blue is no longer available.
This leaves just Martian Red, Space Black, Mercurial Grey, Saturn Silver and Lunar White, with the latter two available with a black roof in the top-spec Ultimate.
While Chery is launching Omoda as (another) standalone brand in the second half of 2025, the C5 has lost its Omoda name… despite being sold under this spinoff brand in other markets.
The Chery C5 is backed by a seven-year, unlimited-kilometre warranty.
Chery has yet to detail capped-price servicing information for the C5, though it offers seven years of capped-price services on all its vehicles.
The Chery C5 is expected to carry over the Omoda 5's five-star ANCAP safety rating from 2022.
Standard safety equipment across the range includes:
The Ultimate adds a surround-view camera.
There are two trim levels in the Chery C5 lineup.
The C5 Urban comes standard with the following equipment:
The C5 Ultimate adds:
Lunar White is the standard exterior colour for the Chery C5.
The following finishes are optional for an extra cost:
The Ultimate can be had with a choice of two two-tone paint finishes:
MORE: Everything Chery C5
Content originally sourced from: CarExpert.com.au
The Chery C5 replaces the Chery Omoda 5, wearing revised front-end styling and incorporating some key changes under the skin.
Arriving in Chery Australia showrooms this month, the renamed and upgraded small SUV replaces the model with which the Chinese brand single-handedly relaunched itself Down Under in 2023.
While the C5 sticks with the Omoda 5's turbocharged 1.5-litre four-cylinder petrol engine, Chery has ditched the continuously variable transmission (CVT) for a six-speed dual-clutch auto.
Combined cycle fuel consumption is unchanged at 6.9L/100km.
Hundreds of new car deals are available through CarExpert right now. Get the experts on your side and score a great deal. Browse now.
The C5 has also lost its torsion-beam rear suspension in favour of a multi-link independent setup, previously seen on defunct GT versions of the Omoda 5. Boot space has also expanded by 10 litres to 370L.
In terms of standard equipment, the new entry-level C5 Urban sits somewhere between the base FX and BX trims in the old Omoda 5 range, gaining the LED headlights and colour-adjustable ambient lighting of the latter.
It wears a price tag of $29,990 drive-away, again putting it between these Omoda 5 grades which were being offered for $27,990 and $30,990 drive-away, respectively, at the end of their lives.
A top-spec Ultimate model is priced at $34,990 drive-away, or $1000 more than the old Omoda 5 EX – after taking into account the $3000 promotional discount it was being offered with this year – but lacking its power passenger seat and heated steering wheel.
Up front, the C5 loses the Chery logo in favour of a Chery wordmark, and features a revised grille and lighting clusters. The Ultimate also gets a new alloy wheel design.
The Chery C5's paint colour palette is largely monochromatic, with Martian Red being the only colour (and not shade) available.
Gone are the distinctive pastel Jupiter Blue and Titan Green finishes, while even the subtler Midnight Blue is no longer available.
This leaves just Martian Red, Space Black, Mercurial Grey, Saturn Silver and Lunar White, with the latter two available with a black roof in the top-spec Ultimate.
While Chery is launching Omoda as (another) standalone brand in the second half of 2025, the C5 has lost its Omoda name… despite being sold under this spinoff brand in other markets.
The Chery C5 is backed by a seven-year, unlimited-kilometre warranty.
Chery has yet to detail capped-price servicing information for the C5, though it offers seven years of capped-price services on all its vehicles.
The Chery C5 is expected to carry over the Omoda 5's five-star ANCAP safety rating from 2022.
Standard safety equipment across the range includes:
The Ultimate adds a surround-view camera.
There are two trim levels in the Chery C5 lineup.
The C5 Urban comes standard with the following equipment:
The C5 Ultimate adds:
Lunar White is the standard exterior colour for the Chery C5.
The following finishes are optional for an extra cost:
The Ultimate can be had with a choice of two two-tone paint finishes:
MORE: Everything Chery C5
Content originally sourced from: CarExpert.com.au
The Chery C5 replaces the Chery Omoda 5, wearing revised front-end styling and incorporating some key changes under the skin.
Arriving in Chery Australia showrooms this month, the renamed and upgraded small SUV replaces the model with which the Chinese brand single-handedly relaunched itself Down Under in 2023.
While the C5 sticks with the Omoda 5's turbocharged 1.5-litre four-cylinder petrol engine, Chery has ditched the continuously variable transmission (CVT) for a six-speed dual-clutch auto.
Combined cycle fuel consumption is unchanged at 6.9L/100km.
Hundreds of new car deals are available through CarExpert right now. Get the experts on your side and score a great deal. Browse now.
The C5 has also lost its torsion-beam rear suspension in favour of a multi-link independent setup, previously seen on defunct GT versions of the Omoda 5. Boot space has also expanded by 10 litres to 370L.
In terms of standard equipment, the new entry-level C5 Urban sits somewhere between the base FX and BX trims in the old Omoda 5 range, gaining the LED headlights and colour-adjustable ambient lighting of the latter.
It wears a price tag of $29,990 drive-away, again putting it between these Omoda 5 grades which were being offered for $27,990 and $30,990 drive-away, respectively, at the end of their lives.
A top-spec Ultimate model is priced at $34,990 drive-away, or $1000 more than the old Omoda 5 EX – after taking into account the $3000 promotional discount it was being offered with this year – but lacking its power passenger seat and heated steering wheel.
Up front, the C5 loses the Chery logo in favour of a Chery wordmark, and features a revised grille and lighting clusters. The Ultimate also gets a new alloy wheel design.
The Chery C5's paint colour palette is largely monochromatic, with Martian Red being the only colour (and not shade) available.
Gone are the distinctive pastel Jupiter Blue and Titan Green finishes, while even the subtler Midnight Blue is no longer available.
This leaves just Martian Red, Space Black, Mercurial Grey, Saturn Silver and Lunar White, with the latter two available with a black roof in the top-spec Ultimate.
While Chery is launching Omoda as (another) standalone brand in the second half of 2025, the C5 has lost its Omoda name… despite being sold under this spinoff brand in other markets.
The Chery C5 is backed by a seven-year, unlimited-kilometre warranty.
Chery has yet to detail capped-price servicing information for the C5, though it offers seven years of capped-price services on all its vehicles.
The Chery C5 is expected to carry over the Omoda 5's five-star ANCAP safety rating from 2022.
Standard safety equipment across the range includes:
The Ultimate adds a surround-view camera.
There are two trim levels in the Chery C5 lineup.
The C5 Urban comes standard with the following equipment:
The C5 Ultimate adds:
Lunar White is the standard exterior colour for the Chery C5.
The following finishes are optional for an extra cost:
The Ultimate can be had with a choice of two two-tone paint finishes:
MORE: Everything Chery C5
Content originally sourced from: CarExpert.com.au
The Chery C5 replaces the Chery Omoda 5, wearing revised front-end styling and incorporating some key changes under the skin.
Arriving in Chery Australia showrooms this month, the renamed and upgraded small SUV replaces the model with which the Chinese brand single-handedly relaunched itself Down Under in 2023.
While the C5 sticks with the Omoda 5's turbocharged 1.5-litre four-cylinder petrol engine, Chery has ditched the continuously variable transmission (CVT) for a six-speed dual-clutch auto.
Combined cycle fuel consumption is unchanged at 6.9L/100km.
Hundreds of new car deals are available through CarExpert right now. Get the experts on your side and score a great deal. Browse now.
The C5 has also lost its torsion-beam rear suspension in favour of a multi-link independent setup, previously seen on defunct GT versions of the Omoda 5. Boot space has also expanded by 10 litres to 370L.
In terms of standard equipment, the new entry-level C5 Urban sits somewhere between the base FX and BX trims in the old Omoda 5 range, gaining the LED headlights and colour-adjustable ambient lighting of the latter.
It wears a price tag of $29,990 drive-away, again putting it between these Omoda 5 grades which were being offered for $27,990 and $30,990 drive-away, respectively, at the end of their lives.
A top-spec Ultimate model is priced at $34,990 drive-away, or $1000 more than the old Omoda 5 EX – after taking into account the $3000 promotional discount it was being offered with this year – but lacking its power passenger seat and heated steering wheel.
Up front, the C5 loses the Chery logo in favour of a Chery wordmark, and features a revised grille and lighting clusters. The Ultimate also gets a new alloy wheel design.
The Chery C5's paint colour palette is largely monochromatic, with Martian Red being the only colour (and not shade) available.
Gone are the distinctive pastel Jupiter Blue and Titan Green finishes, while even the subtler Midnight Blue is no longer available.
This leaves just Martian Red, Space Black, Mercurial Grey, Saturn Silver and Lunar White, with the latter two available with a black roof in the top-spec Ultimate.
While Chery is launching Omoda as (another) standalone brand in the second half of 2025, the C5 has lost its Omoda name… despite being sold under this spinoff brand in other markets.
The Chery C5 is backed by a seven-year, unlimited-kilometre warranty.
Chery has yet to detail capped-price servicing information for the C5, though it offers seven years of capped-price services on all its vehicles.
The Chery C5 is expected to carry over the Omoda 5's five-star ANCAP safety rating from 2022.
Standard safety equipment across the range includes:
The Ultimate adds a surround-view camera.
There are two trim levels in the Chery C5 lineup.
The C5 Urban comes standard with the following equipment:
The C5 Ultimate adds:
Lunar White is the standard exterior colour for the Chery C5.
The following finishes are optional for an extra cost:
The Ultimate can be had with a choice of two two-tone paint finishes:
MORE: Everything Chery C5
Content originally sourced from: CarExpert.com.au
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
The Advertiser
13 hours ago
- The Advertiser
More Chery brands could come to Australia
Chinese automaker Chery has a dizzying array of brands around the world, but it's sticking to two in Australia… for now. It has just launched the Omoda Jaecoo brand in Australia, while depending on the market it also offers SUV brand Jetour, premium brand Exeed and commercial vehicle brand Karry. Then there's electric vehicle (EV) brand iCar – also known as Aiqar or iCaur – as well as its new European brand Lepas. The Rely marque is being dusted off, while Soueast also sits under the Chery umbrella. It's enough to confuse even automotive journalists. But depending on how well Omoda Jaecoo performs in Australia, there's a chance Chery could bring more brands here. Hundreds of new car deals are available through CarExpert right now. Get the experts on your side and score a great deal. Browse now. While Chery Australia's communications boss Tim Krieger said the local arm isn't expecting any other brands "in the short term", he left the door open for others to arrive. "The clear message for us is: 'You guys have got a big job on your hands certainly with Chery, certainly with Omoda Jaecoo. You guys do a good job with that, let's see what else potentially could come.'" he told CarExpert. "But everyone's 100 per cent focused on those two brands at the moment, making the best of those opportunities." When asked about Exeed and Jetour, which already sell vehicles in markets like the Middle East, Omoda Jaecoo chief commercial officer Roy Muñoz said there were no immediate plans for these locally. "At this stage, there's no plans or any communications to us about those brands coming," he told CarExpert. Jetour, established in 2018, specialises in SUVs. It recently launched the Traveller, a boxy SUV that bears a resemblance to the Land Rover Defender, and it recently revealed a new Zongheng sub-brand that will offer more rugged ute and SUV models. Exeed, established in 2017, has traditionally offered SUVs with a more premium focus, but it recently launched the sleek Sterra ES full-size electric sedan. Then there's iCar, established in 2023, which offers boxy SUVs like Jetour. However, all of its vehicles feature electric power, at least for now with extended-range electric vehicle (EREVs) also expected from the brand. "There was certainly speculation in Shanghai around iCar, but there's nothing official that's been announced by the organisation about that vehicle," said Mr Krieger, referring to comments made by Chery International president Zhang Guibling at last month's Shanghai motor show. "There's a lot of exciting brands coming out of the Chery Group, and obviously we'd love to be in the position to consider bringing these vehicles in, but at the moment there's nothing confirmed." Notably, the iCar 03 is sold as an Omoda Jaecoo vehicle in some markets, though the company says this model – badged as the Jaecoo J6 – isn't slated for our market. Chery also has Karry, though this is a China-only commercial vehicle brand. Chery opted not to launch its new Himla ute under this brand, when the vehicle was revealed at this year's Shanghai motor show with prominent Chery branding. That said, reports out of China have indicated this vehicle will be badged under the revived Rely brand name in China. This new ute has been ruled out for our market, though Chery Australia is keen to sell a ute here as soon as it has a product it deems suitable. Chery also announced at Shanghai the Lepas brand, a confounding new development that will offer sleeker, mass-market SUVs in Europe, where Tiggo will be sold as a separate brand and Omoda Jaecoo already exists. Chery executives said it was too early to comment on the Lepas brand for our market. For now, it's just Chery and Omoda Jaecoo for Australia, and the Chinese automaker says there's little overlap. "Each brand has its own unique styling and speaks to a different part of the market," said Mr Muñoz. "There's not much crossover at the moment. People who are after Omoda Jaecoo are just after Omoda Jaecoo. "I don't believe we're diluting. In fact, we're adding more options out there that people can choose from, from different price points, at different specification levels." Content originally sourced from: Chinese automaker Chery has a dizzying array of brands around the world, but it's sticking to two in Australia… for now. It has just launched the Omoda Jaecoo brand in Australia, while depending on the market it also offers SUV brand Jetour, premium brand Exeed and commercial vehicle brand Karry. Then there's electric vehicle (EV) brand iCar – also known as Aiqar or iCaur – as well as its new European brand Lepas. The Rely marque is being dusted off, while Soueast also sits under the Chery umbrella. It's enough to confuse even automotive journalists. But depending on how well Omoda Jaecoo performs in Australia, there's a chance Chery could bring more brands here. Hundreds of new car deals are available through CarExpert right now. Get the experts on your side and score a great deal. Browse now. While Chery Australia's communications boss Tim Krieger said the local arm isn't expecting any other brands "in the short term", he left the door open for others to arrive. "The clear message for us is: 'You guys have got a big job on your hands certainly with Chery, certainly with Omoda Jaecoo. You guys do a good job with that, let's see what else potentially could come.'" he told CarExpert. "But everyone's 100 per cent focused on those two brands at the moment, making the best of those opportunities." When asked about Exeed and Jetour, which already sell vehicles in markets like the Middle East, Omoda Jaecoo chief commercial officer Roy Muñoz said there were no immediate plans for these locally. "At this stage, there's no plans or any communications to us about those brands coming," he told CarExpert. Jetour, established in 2018, specialises in SUVs. It recently launched the Traveller, a boxy SUV that bears a resemblance to the Land Rover Defender, and it recently revealed a new Zongheng sub-brand that will offer more rugged ute and SUV models. Exeed, established in 2017, has traditionally offered SUVs with a more premium focus, but it recently launched the sleek Sterra ES full-size electric sedan. Then there's iCar, established in 2023, which offers boxy SUVs like Jetour. However, all of its vehicles feature electric power, at least for now with extended-range electric vehicle (EREVs) also expected from the brand. "There was certainly speculation in Shanghai around iCar, but there's nothing official that's been announced by the organisation about that vehicle," said Mr Krieger, referring to comments made by Chery International president Zhang Guibling at last month's Shanghai motor show. "There's a lot of exciting brands coming out of the Chery Group, and obviously we'd love to be in the position to consider bringing these vehicles in, but at the moment there's nothing confirmed." Notably, the iCar 03 is sold as an Omoda Jaecoo vehicle in some markets, though the company says this model – badged as the Jaecoo J6 – isn't slated for our market. Chery also has Karry, though this is a China-only commercial vehicle brand. Chery opted not to launch its new Himla ute under this brand, when the vehicle was revealed at this year's Shanghai motor show with prominent Chery branding. That said, reports out of China have indicated this vehicle will be badged under the revived Rely brand name in China. This new ute has been ruled out for our market, though Chery Australia is keen to sell a ute here as soon as it has a product it deems suitable. Chery also announced at Shanghai the Lepas brand, a confounding new development that will offer sleeker, mass-market SUVs in Europe, where Tiggo will be sold as a separate brand and Omoda Jaecoo already exists. Chery executives said it was too early to comment on the Lepas brand for our market. For now, it's just Chery and Omoda Jaecoo for Australia, and the Chinese automaker says there's little overlap. "Each brand has its own unique styling and speaks to a different part of the market," said Mr Muñoz. "There's not much crossover at the moment. People who are after Omoda Jaecoo are just after Omoda Jaecoo. "I don't believe we're diluting. In fact, we're adding more options out there that people can choose from, from different price points, at different specification levels." Content originally sourced from: Chinese automaker Chery has a dizzying array of brands around the world, but it's sticking to two in Australia… for now. It has just launched the Omoda Jaecoo brand in Australia, while depending on the market it also offers SUV brand Jetour, premium brand Exeed and commercial vehicle brand Karry. Then there's electric vehicle (EV) brand iCar – also known as Aiqar or iCaur – as well as its new European brand Lepas. The Rely marque is being dusted off, while Soueast also sits under the Chery umbrella. It's enough to confuse even automotive journalists. But depending on how well Omoda Jaecoo performs in Australia, there's a chance Chery could bring more brands here. Hundreds of new car deals are available through CarExpert right now. Get the experts on your side and score a great deal. Browse now. While Chery Australia's communications boss Tim Krieger said the local arm isn't expecting any other brands "in the short term", he left the door open for others to arrive. "The clear message for us is: 'You guys have got a big job on your hands certainly with Chery, certainly with Omoda Jaecoo. You guys do a good job with that, let's see what else potentially could come.'" he told CarExpert. "But everyone's 100 per cent focused on those two brands at the moment, making the best of those opportunities." When asked about Exeed and Jetour, which already sell vehicles in markets like the Middle East, Omoda Jaecoo chief commercial officer Roy Muñoz said there were no immediate plans for these locally. "At this stage, there's no plans or any communications to us about those brands coming," he told CarExpert. Jetour, established in 2018, specialises in SUVs. It recently launched the Traveller, a boxy SUV that bears a resemblance to the Land Rover Defender, and it recently revealed a new Zongheng sub-brand that will offer more rugged ute and SUV models. Exeed, established in 2017, has traditionally offered SUVs with a more premium focus, but it recently launched the sleek Sterra ES full-size electric sedan. Then there's iCar, established in 2023, which offers boxy SUVs like Jetour. However, all of its vehicles feature electric power, at least for now with extended-range electric vehicle (EREVs) also expected from the brand. "There was certainly speculation in Shanghai around iCar, but there's nothing official that's been announced by the organisation about that vehicle," said Mr Krieger, referring to comments made by Chery International president Zhang Guibling at last month's Shanghai motor show. "There's a lot of exciting brands coming out of the Chery Group, and obviously we'd love to be in the position to consider bringing these vehicles in, but at the moment there's nothing confirmed." Notably, the iCar 03 is sold as an Omoda Jaecoo vehicle in some markets, though the company says this model – badged as the Jaecoo J6 – isn't slated for our market. Chery also has Karry, though this is a China-only commercial vehicle brand. Chery opted not to launch its new Himla ute under this brand, when the vehicle was revealed at this year's Shanghai motor show with prominent Chery branding. That said, reports out of China have indicated this vehicle will be badged under the revived Rely brand name in China. This new ute has been ruled out for our market, though Chery Australia is keen to sell a ute here as soon as it has a product it deems suitable. Chery also announced at Shanghai the Lepas brand, a confounding new development that will offer sleeker, mass-market SUVs in Europe, where Tiggo will be sold as a separate brand and Omoda Jaecoo already exists. Chery executives said it was too early to comment on the Lepas brand for our market. For now, it's just Chery and Omoda Jaecoo for Australia, and the Chinese automaker says there's little overlap. "Each brand has its own unique styling and speaks to a different part of the market," said Mr Muñoz. "There's not much crossover at the moment. People who are after Omoda Jaecoo are just after Omoda Jaecoo. "I don't believe we're diluting. In fact, we're adding more options out there that people can choose from, from different price points, at different specification levels." Content originally sourced from: Chinese automaker Chery has a dizzying array of brands around the world, but it's sticking to two in Australia… for now. It has just launched the Omoda Jaecoo brand in Australia, while depending on the market it also offers SUV brand Jetour, premium brand Exeed and commercial vehicle brand Karry. Then there's electric vehicle (EV) brand iCar – also known as Aiqar or iCaur – as well as its new European brand Lepas. The Rely marque is being dusted off, while Soueast also sits under the Chery umbrella. It's enough to confuse even automotive journalists. But depending on how well Omoda Jaecoo performs in Australia, there's a chance Chery could bring more brands here. Hundreds of new car deals are available through CarExpert right now. Get the experts on your side and score a great deal. Browse now. While Chery Australia's communications boss Tim Krieger said the local arm isn't expecting any other brands "in the short term", he left the door open for others to arrive. "The clear message for us is: 'You guys have got a big job on your hands certainly with Chery, certainly with Omoda Jaecoo. You guys do a good job with that, let's see what else potentially could come.'" he told CarExpert. "But everyone's 100 per cent focused on those two brands at the moment, making the best of those opportunities." When asked about Exeed and Jetour, which already sell vehicles in markets like the Middle East, Omoda Jaecoo chief commercial officer Roy Muñoz said there were no immediate plans for these locally. "At this stage, there's no plans or any communications to us about those brands coming," he told CarExpert. Jetour, established in 2018, specialises in SUVs. It recently launched the Traveller, a boxy SUV that bears a resemblance to the Land Rover Defender, and it recently revealed a new Zongheng sub-brand that will offer more rugged ute and SUV models. Exeed, established in 2017, has traditionally offered SUVs with a more premium focus, but it recently launched the sleek Sterra ES full-size electric sedan. Then there's iCar, established in 2023, which offers boxy SUVs like Jetour. However, all of its vehicles feature electric power, at least for now with extended-range electric vehicle (EREVs) also expected from the brand. "There was certainly speculation in Shanghai around iCar, but there's nothing official that's been announced by the organisation about that vehicle," said Mr Krieger, referring to comments made by Chery International president Zhang Guibling at last month's Shanghai motor show. "There's a lot of exciting brands coming out of the Chery Group, and obviously we'd love to be in the position to consider bringing these vehicles in, but at the moment there's nothing confirmed." Notably, the iCar 03 is sold as an Omoda Jaecoo vehicle in some markets, though the company says this model – badged as the Jaecoo J6 – isn't slated for our market. Chery also has Karry, though this is a China-only commercial vehicle brand. Chery opted not to launch its new Himla ute under this brand, when the vehicle was revealed at this year's Shanghai motor show with prominent Chery branding. That said, reports out of China have indicated this vehicle will be badged under the revived Rely brand name in China. This new ute has been ruled out for our market, though Chery Australia is keen to sell a ute here as soon as it has a product it deems suitable. Chery also announced at Shanghai the Lepas brand, a confounding new development that will offer sleeker, mass-market SUVs in Europe, where Tiggo will be sold as a separate brand and Omoda Jaecoo already exists. Chery executives said it was too early to comment on the Lepas brand for our market. For now, it's just Chery and Omoda Jaecoo for Australia, and the Chinese automaker says there's little overlap. "Each brand has its own unique styling and speaks to a different part of the market," said Mr Muñoz. "There's not much crossover at the moment. People who are after Omoda Jaecoo are just after Omoda Jaecoo. "I don't believe we're diluting. In fact, we're adding more options out there that people can choose from, from different price points, at different specification levels." Content originally sourced from:
West Australian
18 hours ago
- West Australian
More Chery brands could come to Australia
Chinese automaker Chery has a dizzying array of brands around the world, but it's sticking to two in Australia… for now. It has just launched the Omoda Jaecoo brand in Australia, while depending on the market it also offers SUV brand Jetour, premium brand Exeed and commercial vehicle brand Karry. Then there's electric vehicle (EV) brand iCar – also known as Aiqar or iCaur – as well as its new European brand Lepas. The Rely marque is being dusted off, while Soueast also sits under the Chery umbrella . It's enough to confuse even automotive journalists. But depending on how well Omoda Jaecoo performs in Australia, there's a chance Chery could bring more brands here. Hundreds of new car deals are available through CarExpert right now. Get the experts on your side and score a great deal. Browse now . While Chery Australia's communications boss Tim Krieger said the local arm isn't expecting any other brands 'in the short term', he left the door open for others to arrive. 'The clear message for us is: 'You guys have got a big job on your hands certainly with Chery, certainly with Omoda Jaecoo. You guys do a good job with that, let's see what else potentially could come.'' he told CarExpert. 'But everyone's 100 per cent focused on those two brands at the moment, making the best of those opportunities.' When asked about Exeed and Jetour, which already sell vehicles in markets like the Middle East, Omoda Jaecoo chief commercial officer Roy Muñoz said there were no immediate plans for these locally. 'At this stage, there's no plans or any communications to us about those brands coming,' he told CarExpert. Jetour, established in 2018, specialises in SUVs. It recently launched the Traveller, a boxy SUV that bears a resemblance to the Land Rover Defender, and it recently revealed a new Zongheng sub-brand that will offer more rugged ute and SUV models. Exeed, established in 2017, has traditionally offered SUVs with a more premium focus, but it recently launched the sleek Sterra ES full-size electric sedan. Then there's iCar , established in 2023, which offers boxy SUVs like Jetour. However, all of its vehicles feature electric power, at least for now with extended-range electric vehicle (EREVs) also expected from the brand. 'There was certainly speculation in Shanghai around iCar, but there's nothing official that's been announced by the organisation about that vehicle,' said Mr Krieger, referring to comments made by Chery International president Zhang Guibling at last month's Shanghai motor show. 'There's a lot of exciting brands coming out of the Chery Group, and obviously we'd love to be in the position to consider bringing these vehicles in, but at the moment there's nothing confirmed.' Notably, the iCar 03 is sold as an Omoda Jaecoo vehicle in some markets, though the company says this model – badged as the Jaecoo J6 – isn't slated for our market. Chery also has Karry, though this is a China-only commercial vehicle brand. Chery opted not to launch its new Himla ute under this brand, when the vehicle was revealed at this year's Shanghai motor show with prominent Chery branding. That said, reports out of China have indicated this vehicle will be badged under the revived Rely brand name in China. This new ute has been ruled out for our market, though Chery Australia is keen to sell a ute here as soon as it has a product it deems suitable. Chery also announced at Shanghai the Lepas brand, a confounding new development that will offer sleeker, mass-market SUVs in Europe, where Tiggo will be sold as a separate brand and Omoda Jaecoo already exists. Chery executives said it was too early to comment on the Lepas brand for our market. For now, it's just Chery and Omoda Jaecoo for Australia, and the Chinese automaker says there's little overlap. 'Each brand has its own unique styling and speaks to a different part of the market,' said Mr Muñoz. 'There's not much crossover at the moment. People who are after Omoda Jaecoo are just after Omoda Jaecoo. 'I don't believe we're diluting. In fact, we're adding more options out there that people can choose from, from different price points, at different specification levels.'
7NEWS
18 hours ago
- 7NEWS
More Chery brands could come to Australia
Chinese automaker Chery has a dizzying array of brands around the world, but it's sticking to two in Australia… for now. It has just launched the Omoda Jaecoo brand in Australia, while depending on the market it also offers SUV brand Jetour, premium brand Exeed and commercial vehicle brand Karry. Then there's electric vehicle (EV) brand iCar – also known as Aiqar or iCaur – as well as its new European brand Lepas. The Rely marque is being dusted off, while Soueast also sits under the Chery umbrella. It's enough to confuse even automotive journalists. But depending on how well Omoda Jaecoo performs in Australia, there's a chance Chery could bring more brands here. Hundreds of new car deals are available through CarExpert right now. Get the experts on your side and score a great deal. Browse now. While Chery Australia's communications boss Tim Krieger said the local arm isn't expecting any other brands 'in the short term', he left the door open for others to arrive. 'The clear message for us is: 'You guys have got a big job on your hands certainly with Chery, certainly with Omoda Jaecoo. You guys do a good job with that, let's see what else potentially could come.'' he told CarExpert. 'But everyone's 100 per cent focused on those two brands at the moment, making the best of those opportunities.' When asked about Exeed and Jetour, which already sell vehicles in markets like the Middle East, Omoda Jaecoo chief commercial officer Roy Muñoz said there were no immediate plans for these locally. 'At this stage, there's no plans or any communications to us about those brands coming,' he told CarExpert. Jetour, established in 2018, specialises in SUVs. It recently launched the Traveller, a boxy SUV that bears a resemblance to the Land Rover Defender, and it recently revealed a new Zongheng sub-brand that will offer more rugged ute and SUV models. Exeed, established in 2017, has traditionally offered SUVs with a more premium focus, but it recently launched the sleek Sterra ES full-size electric sedan. Then there's iCar, established in 2023, which offers boxy SUVs like Jetour. However, all of its vehicles feature electric power, at least for now with extended-range electric vehicle (EREVs) also expected from the brand. 'There was certainly speculation in Shanghai around iCar, but there's nothing official that's been announced by the organisation about that vehicle,' said Mr Krieger, referring to comments made by Chery International president Zhang Guibling at last month's Shanghai motor show. 'There's a lot of exciting brands coming out of the Chery Group, and obviously we'd love to be in the position to consider bringing these vehicles in, but at the moment there's nothing confirmed.' Notably, the iCar 03 is sold as an Omoda Jaecoo vehicle in some markets, though the company says this model – badged as the Jaecoo J6 – isn't slated for our market. Chery also has Karry, though this is a China-only commercial vehicle brand. Chery opted not to launch its new Himla ute under this brand, when the vehicle was revealed at this year's Shanghai motor show with prominent Chery branding. That said, reports out of China have indicated this vehicle will be badged under the revived Rely brand name in China. This new ute has been ruled out for our market, though Chery Australia is keen to sell a ute here as soon as it has a product it deems suitable. Chery also announced at Shanghai the Lepas brand, a confounding new development that will offer sleeker, mass-market SUVs in Europe, where Tiggo will be sold as a separate brand and Omoda Jaecoo already exists. Chery executives said it was too early to comment on the Lepas brand for our market. For now, it's just Chery and Omoda Jaecoo for Australia, and the Chinese automaker says there's little overlap. 'Each brand has its own unique styling and speaks to a different part of the market,' said Mr Muñoz. 'There's not much crossover at the moment. People who are after Omoda Jaecoo are just after Omoda Jaecoo. 'I don't believe we're diluting. In fact, we're adding more options out there that people can choose from, from different price points, at different specification levels.'
