PIF launches global women's golf series with Ladies European Tour
Saudi Gazette report
RIYADH — The Public Investment Fund (PIF) and Golf Saudi announced that the fund has been selected as a principal partner for a new series of tournaments bearing its name, which will include five tournaments on the Ladies European Tour (LET).
The new series, called the "Public Investment Fund International Series," will include five tournaments around the world in 2025. The tournaments will adopt a new format that includes both individual and team competitions.
The Public Investment Fund Saudi Women's International Championship has also been added to the series' roster for 2025.
It also will offer prize money of up to $5 million, while the other four tournaments each offer prize money of up to $2 million, making them among the highest in women's golf.
The list of tournaments includes: The Public Investment Fund Saudi Women's International Championship at the Riyadh Golf Club in Riyadh, from February 12 to 15, 2025.In addition to the Aramco Korea Championship at the New Korea Country Club in Seoul, South Korea, from May 9 to 11, and the Public Investment Fund London Championship at the Centurion Club in London, UK, from August 8 to 10.The Aramco Houston Championship will be held in Houston, USA, from September 5 to 7, and the Aramco Shenzhen Championship will be held in Mission Hills, Shenzhen, China, from November 6 to 8, 2025.Alanoud Al-Thunayan, Director of Sponsorships and Events at the PIF, said: 'The Public Investment Fund continues to be a key driver of women's sports growth, committed to achieving long-term positive transformation by enhancing the inspiration and empowerment of women's sports at all levels.'Noah Alireza, CEO of Golf Saudi, said: 'The partnership aims to develop women's sports in Saudi Arabia and around the world. Through this new partnership, we hope to continue this growth by linking the Kingdom's commitment to women's golf with the global momentum the sport is receiving.'Alexandra Armas, CEO of the Ladies European Tour, said: 'The new series is highly regarded by all Tour members and is considered one of the major competitions in women's golf. The new partnership with PIF will further enhance the level of competition and commitment to women's golf and ensure our players have the best opportunities to develop and succeed on the international stage.'England's Charley Hull, Golf Saudi ambassador, said: 'The Public Investment Fund's partnership with the Ladies European Tour is transforming the landscape of women's professional golf, providing more athletes with unprecedented opportunities to compete for life-changing prizes. This commitment enhances professionalism and sustainability in golf and empowers a new generation of competitors.'
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