The Votes Are In: Violife Elected Canada's Favourite Dairy Free Cheese
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TORONTO — It's been a busy election season for Canadians, but when it comes to taste, one clear winner swept the polls — by capturing a third of all dairy free cheese sales, Canadians have spoken: Violife is the country's #1 dairy free cheese brand!* After just four years in the Canadian market, Violife has unseated the category-leading incumbent, proving that taste, texture, and versatility wins votes.
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'This landmark victory is a testament to the power of unparalleled taste and exceptional texture. In this season of heated competition, we're honoured that Canadians have voted with their wallet and entrusted us with their tastebuds,' says Meryem Leyoussi, Commercial & Brand Lead, Violife Canada. 'Looking ahead, we remain committed to delivering on our platform—ensuring Canadians never have to compromise on flavour, texture, or melt when choosing dairy free cheese.'
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Violife's #1 ranking follows a string of victories along the campaign trail, including:
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BrandSpark ® 2025 'Best New Product' Award for the Violife Creamy Block**
Canadian Grand Prix New Product Awards Finalist for the Violife Creamy Block
The #1 dairy free Cream Cheese Brand*** in Canada
Launch of Violife's new & improved Mozzarella and Cheddar Shreds, reformulated for better flavour, melting, and stretching performance.
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With unbelievably cheesy flavour and exceptional performance, it's no surprise that Violife has captured the hearts and tastebuds of Canadians from coast to coast to coast. Violife's line-up is as delicious as it is versatile, and includes multiple market-leading cream cheeses, including a Canadian first-of-its-kind: a whippable, spreadable, bakeable dairy free cream cheese block.
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'This win isn't a destination, rather a milestone on our journey of pushing the boundaries of what dairy free can be,' continues Leyoussi. 'We're eager to earn even more votes from Canadians of all dietary and lifestyle preferences as we continue to innovate and deliver the best dairy free cheese experience.'
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About Violife
Violife is a leading brand dedicated to crafting delicious, high-quality, plant-based alternatives to dairy products that are free from dairy, nuts, soy and gluten, and are made using non-GMO ingredients and plant-based oils. Committed to innovation and taste, Violife's range of dairy free cheeses and spreads offers a delectable experience without compromising on taste or texture. With a mission to revolutionize the plant-based food industry, Violife continues to push boundaries and delight taste buds worldwide.
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Today the Violife dairy free product range in Canada includes these 12 flavours and formats:
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Shreds – Cheddar Style, Mozzarella Style and Tex-Mex Style
Slices – Cheddar Style, Mature Cheddar Style, and Smoked Provolone Style
Cream Cheese – Creamy Original, Creamy with Chives, Creamy Block
Wedge – Parmesan Style
Block – Feta Style, Mediterranean 'Grill Me'
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A selection of Violife products can be found across Canada at major grocery retailers, natural/specialty stores, and vegan shops, with suggested retail product pricing ranging from Cdn $5.99 to Cdn $7.99 per package.
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To learn more about Violife, please visit https://www.violife.com/en-ca and check out @violife_foods on Instagram for recipe inspiration – from dairy free dinners to delicious vegan desserts.
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About Flora Food Group
Branded food champion Flora Food Group delivers the next generation of delicious, natural, nutritious food. Our products are more affordable and more sustainable than their dairy equivalents. We offer consumers a compelling choice in four growing categories: butters and spreads, creams, culinary and cheeses. We hold leadership positions in many of the 100+ countries we operate in, with iconic brands including Flora, Becel+ProActiv, BlueBand, Country Crock, I Can't Believe It's Not Butter, Rama, and Violife, together with our local brands and Professional business. We have 150+ years of heritage, deep R&D expertise and a relentless commitment to delivering delicious, nutritious food. We operate 15 manufacturing sites across five continents. In Canada, Flora Food Group is headquartered in Toronto, Ontario, with a manufacturing facility in Brantford, Ontario. Visit www.florafoodgroup.com for more information.
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*Nielsen, Canadian Dollar & Unit Sales of Alt Cheese, latest 12 weeks, week ending 01/25/2025. Violife ® dairy free cheese: 31.1% dollar share, 34.2% unit share of sales in the category.
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**2025 Best New Product for Plant Based Cheese Spread determined by feedback in a national survey of over 12,400 Canadian consumers by BrandSpark International.
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