Sachin on Reddit: Fans explode with memes and celebrate the cricket legend's brand ambassador moment
Image credits: X
Ever since its launch in 2004, Reddit has been a platform where anyone can have a voice. While it rose to popularity in 2011, Reddit for many is a social media platform where they can go for advice on various topics from personal life to professional faux pas and even to get a real opinion on the news of the world.
While it has had a steady and loyal forum of users for the past many years, in order to enhance its brand value and reputation, the site has recently announced legendary cricketer
Sachin Tendulkar
as its brand ambassador. The God of
Cricket
who is loved by people across the world, seems to be the perfect icon to aggregate audiences who love him, cricket and its discussion.
In a statement, the company confirmed that Reddit users will now get exclusive opportunities to engage with the former cricketer in Reddit communities.
Additionally, he will also be sharing his own thoughts, insights and exclusives on his official Reddit profile.
'For me, cricket has always been about that pure connection with people, on and off the field. In getting to know Reddit, what stands out is the sheer passion that brings its communities together" said Tendulkar in a statement.
'I'm especially looking forward to discovering conversations on r/IndiaCricket and r/IndianSports.
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It's a unique platform where people truly share what they love. This association gives me an opportunity to connect with fans in new ways and celebrate our shared love for sports,' he added.
Social media reactions
Image credits: X
Sachin Tendulkar is one of the most followed cricketers on social media. He had a whopping 50.8 million followers on
Instagram
and 40.8 million followers on X (formerly Twitter)
Thus, the announcement that he is the brand ambassador of Reddit and is going to officially join the platform has many surprised and excited.
Social media users erupted with funny memes and reactions to the announcement.
"Welcome to the Dark side GOAT" wrote a person on Reddit, welcoming the legendary cricketer to the platform.
"he gonna see way too many arjun Tendulkar memes" quipped another one.
Image credits: X
One Reddit user actually had an interesting take on the inclusion of the former cricketer on the platform adding that he would bring with him the 'WhatsApp uncles' from whom people ran and joined Reddit.
"Already the interactions in the city sub reddit has turned into whatsapp uncles coming on. We ran from facebook due to that. Then Instagram and now looks like reddit is next" they wrote.
On X, people are excited to see what Tendulkar will post on Reddit, with some asking him to 'drop tea' on various topics.
"he needs to drop some tea on the team" commented an X user, "Sachin is promoting reddit - I ve seen it all." added another.
"we got sachin tendulkar as reddit brand ambassador before GTA 6" one pointed out.
Comic Sonali Thakker was one of the few who seemed disappointed with the decision, writing on X, "Man, sachin becoming the brand ambassador for Reddit is gonna make it fully mainstream. I'm not big on this."
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