ChatGPT Go launched in India: OpenAI introduces low-cost subscription with UPI payments
OpenAI has officially launched ChatGPT Go in India , a low-cost subscription plan priced at just ₹399 per month. This budget-friendly option aims to make AI access more affordable, while also supporting popular local payment methods like UPI. The new plan is positioned below ChatGPT Plus, offering users an easier entry point into AI tools without the higher monthly cost.
However, ChatGPT Go comes with certain limitations compared to premium plans, meaning subscribers will need to balance affordability with reduced features. Still, for users who want reliable AI support for daily tasks such as writing, learning, or productivity, ChatGPT Go provides an attractive middle ground. With India being one of the largest markets for digital growth, this launch is expected to drive wider adoption of OpenAI's technology. What is ChatGPT Go?
ChatGPT Go is an affordable subscription plan that gives users wider access to the most popular ChatGPT features at a budget-friendly price. When did it launch & what to expect?
Launch Date: The ChatGPT Go subscription plan officially launched today, 19 August 2025.
Pricing: It is priced at ₹399 per month, making it OpenAI's most affordable ChatGPT tier to date.
Target Market: This tier is currently available exclusively in India, as part of a broader strategy to make AI more accessible and affordable in a high-growth region.
What do you get with ChatGPT Go?
AI NEWS: OpenAI just launched ChatGPT Go, a new, low-cost subscription plan.Plus, more news from Qwen, Paradigm, Microsoft, Ai2, and Figure.
Here's everything you need to know: — The Rundown AI (@TheRundownAI) August 19, 2025
Compared to the Free plan, ChatGPT Go offers: 10× higher message limits , allowing significantly more conversation exchanges.
, allowing significantly more conversation exchanges. 10× more image generations , enabling enhanced creative capabilities.
, enabling enhanced creative capabilities. 10× more file uploads , useful for handling documents, data, and more.
, useful for handling documents, data, and more. 2× longer memory , giving ChatGPT improved context retention for more personalized interactions.
, giving ChatGPT improved context retention for more personalized interactions. Powered by GPT-5, delivering state-of-the-art AI performance. Additional highlights
Local Pricing & UPI Support: Subscription prices are now shown in rupees, and Indian users can pay via UPI (PhonePe, Google Pay, Paytm, etc.), streamlining the process and greatly enhancing accessibility.
Expanded Tier Options in India: With ChatGPT Go, users now have four subscription tiers available:
Free (₹0)
Go (₹399/month)
Plus (₹1,999/month)
Pro (₹19,900/month)
Rolling Out First in India: Nick Turley emphasised that India is the starting point for this plan, with expansion to other regions depending on user feedback. Why it matters?
Benefit
What It Means for Users
Affordable Pricing
At ₹399/month (~$4.60), Go offers powerful features at a lower cost than Plus or Pro.
Enhanced Usability
Increased message, images, and file limits make it ideal for students, creators, and professionals.
Local Convenience
UPI payment and INR pricing remove barriers to adoption for Indian users.
High-End AI Access
Access to GPT-5 ensures superior responses, especially for Indic language support. Summary
ChatGPT Go is a newly launched, India-exclusive subscription plan (from 19 August 2025) priced at ₹399/month. It offers major upgrades—10× more messages, images, and file uploads, double memory, and access to GPT-5. It simplifies payments through UPI and presents a very accessible tier between the Free, Plus, and Pro plans. India marks the initial rollout, with global expansion expected later. First Published: Aug 19, 2025, 12:54 IST
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19/8/2025 13:18:31
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