LLYC transforms its 2024 annual report into an immersive sound experience with generative AI
MADRID, June 03, 2025 (GLOBE NEWSWIRE) -- LLYC (BME:LLYC) is embracing AI and synthetic voices for the launch of its 2024 Annual Report. Two AI-generated voices, IAn and MaIA, guide listeners through a nine-episode podcast summarizing the company's year, showcasing its ability to deliver innovative formats it already offers clients. The result transforms the traditional reading experience into a richer, more fluid, and more conversational sound journey — moving beyond standard text narration.
The report highlights 2024 as a year defined by transformation, integration, and sustainable growth — three pillars that point toward a promising future for the global Marketing and Corporate Affairs firm. It also reaffirms LLYC's strong financial performance, its continued investment in talent, innovation, and creativity, and its deep commitment to both sustainability and social impact through the work of Fundación José Antonio Llorente.
'To transform is to move forward,' said Francisco Sánchez Rivas, Chair of LLYC's Board of Directors. 'We're committed to continued growth with vision, purpose, and measurable return—and we'll do it with our greatest asset: our talent.'
'We're bigger and better than we were a year ago,' added Alejandro Romero, Partner and Global CEO of LLYC, in the report's introduction. 'We've proven our ability to overcome new challenges and reach our goals—even in a year of full-scale transformation, all to better meet our clients' evolving needs.'
Eight highlights from 2024
About LLYC
LLYC (BME:LLYC) is a global Marketing and Corporate Affairs consulting firm that partners with its clients in creativity, influence, and innovation to enhance and protect the value of their businesses, turning every day into an opportunity to grow their brands.
Founded in 1995, LLYC is present in the United States (Miami, New York, San Diego, Washington, DC, Grand Rapids, Detroit, St. Louis and Phoenix), Argentina, Brazil (São Paulo and Rio de Janeiro), Brussels, Chile, Colombia, the Dominican Republic, Ecuador, Mexico, Panama, Peru, Portugal and Spain (Madrid, Barcelona and Valencia).
In 2023, LLYC's operating revenues exceeded 93.1 million euros. LLYC is ranked as one of the 40 largest communications companies worldwide, according to PRWeek and PRovoke. LLYC was named the Top Communications Consultant in Europe at the 2025 PRWeek Global Awards and Communications Consultant of the Year in Latin America in 2023 by PRovoke.
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