
Your Window To Snag These 50 Practical Products At Prime Day Prices Is Closing — Don't Miss Out
A 12-inch Oxo nonstick pan for 43% off (the first time it's been under $50 since *2023*...and it's actually under $40 now) that America's Test Kitchen rated the best nonstick frypan. One reviewer says, "Three years later, still one of my favorite pans. It still looks amazing and works like the day I got it." It's even oven safe up to 430 degrees!
Promising review: "It's basically perfect at any price, but considering its moderate actual price, it's simply amazing. Every detail from the handle to the weight to the shape of the rim seems to have been designed by cooks, for cooks. I love this pan, and I've owned non stick pans at twice the price (scanpan) that weren't this good. This may sound ridiculous but my only complaint is that its too slick. It's hard to get a turner under the food because there's so little friction that even the thin edge of the turner can just push the food around the pan instead of sliding under it. With a little practice I've learned to actually tilt the whole pan to get under the food but it was seriously astonishing at first. I just couldn't believe how non stick it is. There it is. Just buy one. You won't regret it." —cuzPrice: $39.99 (originally $69.99) — and shop all the Oxo deals here
A 32-pack of Energizer AA batteries for 33% off because there's always something that needs a few of these.
Promising review: "Great box of batteries for all your children's toys, Xbox and PlayStation controllers, anything you need them for a really really good price." —David scruggsPrice: $13.29 (originally $19.98)And check out lots more Energizer battery deals. Now's the perfect time to replenish!
A four-pack of Apple AirTags for 34% off so you can have one for each piece of your luggage as you hop continents, giving you peace of mind. They'll also come in handy for keeping track of everyday things, like your car keys, cat, work bag...there are so many possibilities!
BuzzFeed Shopping editor Elizabeth Lilly has first-hand experience with how useful these are: "Storytime: A few years back, I finally bought a couple of Apple AirTags during Black Friday sales. And I am SO grateful I did. My normal carry-on bag was too big to fit the Lufthansa luggage requirements (and BOY, do they check that!), so I had to check my bags for a December 2022 trip to Vienna and back from Prague (with a layover in Frankfurt). My bag didn't make it onto the plane in Frankfurt, and once I landed in Newark, New Jersey, I pulled up the app on my phone and saw that yes, my backpack AirTag was indeed with me, but my suitcase AirTag was still in Germany. (The screen grab is from an Amazon review, but you get the gist.) The AirTag also helped me track FedEx's delivery of the suitcase to my parents' house, where I was spending the holidays immediately after my Europe trip ended. I was even able to see it on a highway less than an hour's drive from my parents' house. TL;DR: I think AirTags are very much a worthwhile investment if you travel a few times a year. But they're also a great investment for use around home! P.S. The batteries are super easy to change, too!"Price: $64.99 (originally $99.99)
A set of 22 Rubbermaid Brilliance containers for 35% off — they've only been this cheap one other time in the past year and have already sold out and come back once. They're made of BPA-free Tritan plastic that's designed to *stay* crystal clear and not absorb any odors. Plus, they're truly leak-proof (perfect for meal prep or lunches!) and have built-in venting lids for easy reheating.
I bought this set a few Prime Days ago and it's one of my favorite Prime Day purchases ever. I LOVE these containers. —MaitlandPromising review: "For nearly all of my adult life, I was simply getting Gladware or Ziplock, letting them slowly deteriorate over the course of a few months, recycling them (or losing them), lather rinse repeat. It finally occurred to me to splurge on some good ones. I'm not one to review things very often, let alone food storage containers, but here we are. I've been so impressed and satisfied with these in just a few months that I feel compelled to tell y'all about them. They're super airtight, the plastic is crystal clear, and they've each been through the wash a dozen times with no particular sign of wear and tear yet. Usually by this point, the Ziplocs are cloudy, warped, have holes, etc. But these guys, they just keep ticking. We've put soup directly in them, frozen them, you name it. Worth the extra few bucks to keep a few more items out of the landfill." —Eric BeneauPrice: $84.99 (originally $129.99; smaller sets are also on sale)
A compact Levoit air purifier for 22% off (that's the lowest price this goes for!) with a true HEPA filter to trap that pesky dust, pollen, smoke, pet dander, and other particles in the air that are keeping your home from smelling fresh...and keeping you sneezing. Plus, this has smart features, like the ability to control it from your phone *and* the ability to set a schedule, so it'll automatically set itself to "sleep mode" with "no nightlight" at 10 pm every night. Now that's smart.
BuzzFeed editor Maitland Quitmeyer says, "I have the non-smart version of this in my bedroom, and I love it. Just note that when you get it, you need to take the filter out and unwrap it before using!"Promising review: "I waited over a month to write a review — this air purifier is amazing!! It's one of those products that you don't understand how much of a difference it makes until you get one. I have two cats,and my house is all carpet, so the house can smell stagnant sometimes, especially if the AC is off. One of my cats also has asthma, so I got this air purifier mostly for her, but it's made such a HUGE difference in the way my home smells. Since having it, my house has consistently smelled fresh, clean, and odorless. Even after forgetting to clean the litter boxes, my house has not smelled like cat litter since I've had it. It's very easy to set up. I bought a little plant stand to put it on so it wouldn't be on the carpet. It's very quiet, and the app is easy to use. It tells you the life of your filter, which is super helpful, and these filters last for a long time! You can set it up to be on a schedule, so you can set it up once and just forget about it. I recommend this air purifier to everyone. I'm NEVER worried about my house smelling anything but clean now. I would repurchase this a thousand times over." —haileePrice: $69.97 (originally $89.99; available in black and white) — and shop all the Levoit deals here!
A dual-platform KitchenAid scale for 60% off (a new lowest ever price!) so you can get suuuuuper precise with your ingredients, Great British Bakeoff–style. You can even use both platforms to weigh separate ingredients *at the same time* — how cool is that?
Promising review: "I had ordered one of these from a very famous baking company, and it lasted two weeks. UGH! I should have started with this one, as it has been a reliable workhorse for my sourdough journey. The two separate scales have been a game changer. Easy to use, high quality, accurate, and sleek looking in your kitchen" —Nancy BallPrice: $19.99 (originally $49.99; sometimes $37.80 at Amazon) — and shop all the KitchenAid deals here
A Vitamix Propel 750 blender for 40% off (a new lowest-ever price!) with all the reviewer-beloved Vitamix features (quality build, super-fast and thorough blending, easy cleanup) with *five* preset options — smoothie, hot soup, frozen dessert, dips and spreads, and self-cleaning — to make whipping up meals and treats even easier.
Promising review: "Bought this product on sale, and it was worth the investment. It blends better than any other blender that I have had. Its multiple options allow for anything from smoothies to purees. I love that I can make soup with this blender. It has plenty of power and a large enough volume to make plenty for a small household. It is also easy to clean! If it is on sale, and you need a better blender, I definitely recommend it. Otherwise, it is very expensive at full price." —Daniel & AmandaPrice: $379.95 (originally $629.95; typically $524 from a third-party seller; available in two colors) — and shop all the Vitamix deals here!
A pack of 15 cold sore-healing patches — for 29% off —containing hydrocolloid to help your skin heal faster. These discreet patches create a moist environment that helps relieve pain, reduce blistering, and prevent scabbing.
Promising review: "I wish I had found these sooner!! These cold sores were probably the worst I've had and wouldn't clear up or stop itching/hurting. I googled cold sore remedies, and these happened to pop up. After reading the reviews, I immediately ordered them. It's been less than 36 hours, and these cold sores are already healing beautifully. I plan to order another pack or three so I can keep one at home, one in my purse, and one in my locker at work so if I ever feel the warning tingle/itching of a new breakout, I can slap one of these bad boys on and get rid of it quickly! Highly recommend for my fellow cold sore sufferers." —Jessica HillPrice: $9.98 (originally $13.99) — and shop all Mederma deals here
A Frigidaire window AC and dehumidifier for 25% off (its cheapest price yet) suited for a 250 square feet, so it's perfect for a small apartment or dorm room. Plus! It has a remote control, programmable timer, and sleep mode.
Promising review: "Don't waste your money going with a cheaper unit, Frigidaire I have found to be the best. When it's in 100 degree weather I don't want to worry about our unit working. Would recommend." —Amazon Customer Price: $187 (originally $249)
A Tushbaby hip carrier for up to 35% off that'll keep you from straining your back when your kid simply insists on being carried all the time. Reviewers love how comfortable it is and also go wild over the amount of pockets it has for all sorts of gear (including your own phone, keys, and wallet).
It's recommended for children between 8 and 45 pounds and can be used in four different holding positions — feeding/breastfeeding, side carrying, front facing, and face-to-face. See why this mama calls the Tushbaby "the best invention for parents of young children" on TikTok. Promising review: "This has been one of MANY items I have purchased thanks to TikTok, and I'm glad I did. Super easy to use, easy to adjust, and most importantly it helps with support tremendously. It comes with pockets and a place to hold bottles/sippy cups, which can be very handy. My 8-month-old weights around 30–35 lbs, and he's basically attached to me 24/7, carrying all day was killing my back and arms! Thank God for this invention, my arms and back can rest." —Jennifer CallePrice: $54.99 (originally $84.99; available in three colors) — and shop all the TushBaby deals here
A self-cleaning automatic litter box for 49% off that'll clean up after your kitty so you don't have to (because scooping gets real old, REAL fast). It'll help keep your home smelling fresh *and* keep your cat happy, because (like us humans) they prefer to use a clean "toilet." Reviewers vouch for this as a nice alternative to the much pricier Litter Robot, AND it comes with a lifetime warranty.
The best deal is for this bundle with the gray litter box, which comes with a three-pack of litter bags to get you started — nice!Promising review: "I'm absolutely loving this litter box. I've had THE Litter Robot for 4 years and I purchased this item a month ago. This one is so quiet and it takes up about half the space. My cats love it. I love that it's so much easier to remove the bag. Since the entry is so much lower to the ground the cats don't 'grab' when they jump out like with the other box so there's less mess around the opening of the box. Also this has a lifetime warranty and my other box only had a year. I've purchased a new globe for the old box which was almost the cost of the new box. Oh yeah, and the cost is a lot less than the Litter Robot! I've already recommended this item to my other cat parent friends." —Christine S.Price: $197.58 (typically $389.99; best deal is on the bundle) — and shop all Pet Cove deals here
Elegant blackout linen curtains for 38% off that'll raise your ceilings and elevate the look of even the barest of living rooms. The best part? These curtains will help discharge heat in the summer and keep heat indoors in the winter so you save a pretty penny on those expensive energy bills. ANDDD by preventing sunlight from streaming in so easily, you can help protect furniture, floors, and artwork from sun damage.
Promising review: "These curtains are beautiful and do an awesome job blocking out light. Almost too well — it's a struggle to get out of bed in the morning because I can't even tell it's daylight." —NicholasPrice: $24.84 (originally $38.99; available in 23 colors) — and shop all the Blackout Shield deals here
A handy as heck Burt's Bees sunburn soother for 30% off you'll want to stock up on if you're a "just in case" kinda human — it's made with aloe and coconut oil to hydrate skin and gently relieve pain from the sun's unforgiving rays within just a few hours.
Psst — a lot of reviewers mentioned this also helped prevent peeling and itching!Promising review: "I bought this product to take on our vacation. I am so glad I did. I got burnt on my lower legs and tops of my feet. I thought I had put enough sunscreen on. I didn't. That night, I woke with my legs and feet both burning and itching. The instant I put this on, I had relief. OMG I cannot say enough about this stuff. Buy it. Keep it on hand. Great product. Thank you, Burt's Bees!" —D.S. Price: $7.02 (typically $9.99) — and shop all the Burt's Bees deals here
A full HD Dash Cam for 34% off to give you some peace of mind when on the open road. This tiny device has a whopping 32GB storage card, built-in Wi-Fi, GPS (because hi, we can't travel without GPS), a wide-angle, and quality night vision. The resolution is designed to help you best read road signs and license plates...that darn hit and run is going to wish they'd seen you coming! Because with this, you're sure to see them.
Promising review: "We purchased this camera about 18 months ago and it has now paid for itself 100x over when it provided evidence to the police and insurance that my wife was not the one at fault in an accident that totaled her vehicle, and the other party lied to the police. It was easy to install and had clear instructions. Great suction cup with integrated GPS antenna, which made installation a breeze. The camera will slide off the mount if you want to hide it while parked without removing the entire mount. Crystal clear video, front at 4K and back at 2K, produces high resolution video where you can read license plates and even identify who was driving another vehicle." —Prime RiskPrice: $85.49 (typically $129.99) — and shop all the REDTIGER deals here
Crest Professional 3D Whitestrips for 33% off, which can deliver up to 20 levels (they say results are comparable to a professional whitening treatment). They mold to your teeth with their no-slip design to dramatically lift even years-old stains. Their widely-loved bleaching formula works overtime, so you can see results FAST. And reviewers are loving the results they get — especially *without* shelling out the big bucks.
Reviewers are mixed on how much sensitivity they cause — some have none, some space out their treatments to reduce sensitivity, and some say they get some temporary sensitivity. Some reviewers suggest cutting the strips in half so the treatment is just on the front of the teeth to help (and hey, that means you get twice the strips!). Promising review: "I haven't used Crest Whitestrips in over 5 years. Since then, my teeth have stayed really white, and I frequently get compliments or questions about how I got my teeth so white. I decided to get a box to boost the whiteness of my teeth. Wow, I was shocked at how much these have improved! Before, the strips were really flimsy, hard to remove from the package, and really hard to keep on your teeth — the old ones would slip or bunch up. These are such an improvement! The new strips remove easily from the plastic they are on. The strips are REALLY adhesive! These will not budge! Since I've purchased it, I have only used it about four times, and I can already notice a difference. Other people have noticed, too. I think these are well worth the money and work as well as a professional treatment. I have had friends who have done professional treatments, and their teeth are not as white as mine. I highly recommend these to anyone who wants a brighter/whiter smile!" —Vanessa5o5Price: $29.99 (typically $44.99)If you're extra worried about sensitivity, Crest makes a sensitive version that's 40% off! Get it for $29.99 (originally $49.99) — and shop all the Crest deals here
An Amazon Fire TV Stick 4K for 50% off — if you've been putting off upgrading your old one or getting another one for your guest room, then now is the time to do it! Use this to stream over a million movies and shows, plus it even has an AI-powered TV search to help you find exactly what you need without struggling to type it in.
Promising review: "The Alexa Fire Stick might be the greatest invention since drive-thru coffee. I plugged it in, blinked twice, and boom — it was up and running. I didn't need a tech degree or a YouTube tutorial narrated by someone whispering in a British accent. Setup? Ridiculously simple. Navigation? Smooth like jazz. Lag? Nonexistent. This thing moves faster than I do when someone says, 'Free snacks in the break room.' I press the mic button and say, 'Find mystery shows,' and Alexa serves them up like a psychic with a popcorn addiction. No scrolling, no back-and-forth, no spelling out titles like I'm on Wheel of Fortune."The layout is clean and makes actual sense. Everything I want is right there. It's like it knows I'm too tired to think after 8 p.m. and hands me exactly what I didn't know I needed. Bonus: It's tiny. I've lost it in the couch cushions twice, but it always comes back. Like a loyal little entertainment boomerang. If you're tired of complicated remotes, laggy interfaces, and shouting, 'WHERE IS NETFLIX?' into the void — get this. Easy. Fast. Zero drama. Just like I pretend to be in real life." —momsaysitsgoodPrice: $24.99 (originally $49.99) — and shop all the Amazon Fire TV deals here!
The TikTok-famous Bissell Little Green carpet and upholstery cleaner for 34% off that sprays on water and stain-fighting cleaner, then sucks it away to blast away years' of mess — on carpet *and* furniture. Reviewers love it for banishing pet stains, spills, and more — without having to waste a lot of their valuable storage space.
Promising review: "Yup, saw it on TikTok and had to buy it. My car's upholstery was so dirty from my dogs and years of NOT getting it deep cleaned. This is a game changer. I should've taken a before and after because it was awesome. Not to mention how satisfying it is seeing the dirty water get sucked back into the tank. Easy to prep. Easy to use. Easy to clean. I definitely recommend. This will be perfect for other things in the house as well because if it can tackle MY car with two big dogs, it's gold." —Taylor L.Price: $81.99 (typically $123.59) — and shop all the Bissell deals here!
A Shark Steam & Scrub steam mop for 20% off featuring two rotating microfiber pads (they deliver 150 ~scrubs per minute~), easy maneuvering, and headlights built in so you can see every stuck-on particle and sticky stain that's in your path before it gets wiped away. There's no cleaning solution involved, but the steam sanitizes your floors!
It's safe to use on all sealed floors, including hardwood, marble, tile, and stone.Promising reviews: "I have four kids and two dogs and have struggled to keep my hardwood floors looking clean. This steamer takes minutes to use. It warms up in seconds and instantly has my floors spotless and without excess water. They dry quickly. Then simply throw the cleaning pads into the wash on a gentle cycle and air dry. I wish I had bought this years ago!!" —Valerie"I generally don't take time to write reviews...however, I LOVE, LOVE, LOVE this steam mop. It has a ton of power, is lightweight, and incredibly easy to put together. It did a great job on my vinyl floors. I will be purchasing another one for my mom and one for my daughter's apartment. Such a great device! Floors haven't smelled this clean since they were originally installed!" —Amazon CustomerPrice: $119.99 (originally $149.99) — and check out all the Shark deals here!
A Dyson V8 Plus cordless vacuum for $50 off that's lightweight, powerful, and capable of capturing ~99.99% of particles~. Plus it comes with a hair attachment to pick up pet fur and shed human hair too!
Promising review: "Best vacuum for pet hair. After going through many different makes of vacuum cleaners, I have finally found one that works for the fur of our long-haired dog. The first time I used my Dyson, it picked up handfuls of fur from areas that I thought were clean. The carpets look cleaner, and the hardwood floors are pristine. Suction is strong even on the lower setting to make floors look like new. Emptying the canister is as easy as could be. Battery life is sufficient to clean my small home. I love that by placing the Dyson on the wall hanger, it attaches directly to the charger. No searching for charging cords, or charging/changing detachable batteries. My Dyson is always ready and charged whenever I need it. It is neatly tucked away, taking up little room. I appreciate the fact that the Dyson is lightweight and easily maneuvered. It is light enough that when the head is removed and used separately, it makes cleaning our carpeted stairs easier than ever. In summary, I love my Dyson and would recommend that the extra cost is well worth it. You will save yourself the frustration of purchasing multiple machines that are not effective. and which will end up costing more in the long run. My only regret is that by thinking of the cost, I was actually denying myself the pleasure of a cleaner home. I don't worry about how much our beautiful dog sheds, and can enjoy her playful personality." —Rosey PoseyPrice: $299.99 (typically $349.99) — and shop all the Dyson deals here!
A large Brita water pitcher with a 10-cup capacity that's 31% off because it's pretty tough to meet your family's hydration goals with water that tastes...let's just say, at best, funky.
Promising review: "I was getting tired of lugging heavy packs of bottled water home, not to mention my growing concern about the plastic waste in the landfills. After a lot of research, I settled on this one and have not been disappointed. I was concerned about the taste as we don't have the best water in my city. However, I have been extremely pleased with the taste and how fast it filters the water. I would recommend this to anyone." —Double R Price: $28.99 (typically $41.98) — and shop all the Brita deals here!
Mixsoon Bean Essence for 41% off (its lowest-ever price) that hydrates and exfoliates your skin at the same dang time. 🤯 This thick (but not sticky) essence contains natural ingredients like fermented bean, barley, and pomegranate to remove dead skin cells and revitalize skin tone.
Promising reviews: "I saw this all over TikTok/Instagram and decided to buy it because I have a lot of sebaceous filaments on my chin and nose. It's a little expensive but I took a gamble: it works! You can physically see the sebaceous filaments come out of your pores, it is not the product bunching up. My problem areas were so much smoother after using and are left with a moisturized glow. I then proceeded to have my boyfriend use this product to see of it worked this good on everyone on the first try and it worked on his nose as well. Amazing stuff. 🩷" —Losa"I have hyperpigmentation and oily skin. I feel this product regulates my oil production and it helps my makeup look so flawless. 10/10." —MissKayMaePrice: $11.20+ (typically $19+, available in two sizes) — and shop all Mixsoon deals here
The 2nd Gen AirPods Pro for 40% off (that's $100 off, an all-new lowest price ever!). With active noise cancellation, spatial audio, three silicone tips for customized fit, and over 24 hours of listening time with the included case, the AirPods Pro 2 give you a *ton* of bang for your buck.
Promising review: "I held off on buying the AirPods Pro for a while, but now I wish I'd gotten them sooner. The noise cancellation is incredible — it truly blocks out the world when I need to focus or relax. The sound quality is crisp, with just the right amount of bass, and the transparency mode is surprisingly natural when I want to stay aware of my surroundings. They fit comfortably in my ears (even during long walks or workouts), and the customizable ear tips are a huge plus. I love how seamlessly they connect to all my Apple devices — switching between my iPhone, iPad, and MacBook is effortless. The case is compact and charges super fast. Battery life is solid, and I've never had them die on me mid-use. Whether I'm listening to music, taking calls, or watching shows, these AirPods have been flawless. Hands down one of the best tech purchases I've made. If you're on the fence — go for it. You won't regret it!" —Martha NavarroPrice: $149 (originally $249 (and currently $249 at Apple); typically $189.99 at Amazon) — and shop all the Apple deals hereAirPods 4 are also a new lowest price ever — 34% off with noise cancellation (down to $119), 31% off without (down to $89)
A coveted 13-inch 2025 MacBook Air for $150 off (the lowest price it ever goes for) with the ultra-fast and ultra-powerful M4 chip, so you can expect waaaay less lagging and more fluidity working between several apps. It's surprisingly lightweight, so you can tote this to class and the library easily. Oh, and if you have an iPhone, get ready for iPhone Mirroring; now you can copy something on your phone and paste it on your Mac!
Promising review: "As a lifelong PC and Windows user — and an engineer who relies on access to specific applications — I've always stayed away from Macs. The lack of support for some key software had kept me firmly in the Windows camp. But after seeing the value and performance of the MacBook Air M4, I decided to take the leap, and I haven't looked back since."The battery life is simply outstanding, easily lasting all day with regular use. Its lightweight design and premium build quality are unmatched at this price point. Whether I'm commuting, traveling, or just working from a coffee shop, it's the perfect blend of portability and performance. The M4 chip handles everything from multitasking to light engineering tasks without breaking a sweat."The seamless integration with the Apple ecosystem, especially with my iPhone, has been a game-changer. AirDrop, iMessage, Handoff, and Universal Clipboard all work effortlessly, creating a smooth and connected workflow I didn't know I was missing. Even as an engineer with complex needs, I'm impressed. It's not just a great Mac — it's a great laptop, period." —Anik RahmanPrice: $849 (originally $999 (and currently $999 at Apple); available in four colors) — and shop the rest of Apple's deals here. The AirPods Pro 2 are at an all-time low price of $149 and AirPods 4 are $89 (no noise cancellation) and $119 (with noise cancellation).
A 3-in-1 apple charging station for 31% off (*and* an additional 25% off coupon) that juices up your iPhone, Apple Watch, and AirPods simultaneously without the need for a bunch of cords. Plus, the foldable design makes it travel-friendly, and the anti-slip base ensures your devices stay put.
Promising review: "I've been using this wireless charging station for a few weeks now, and I couldn't be happier. It charges my iPhone, AirPods, and Apple Watch all at the same time—no messy cables, no overheating, and no guesswork about placement. Just drop the device on the pad and it starts charging instantly. What really impressed me is how fast and consistent the charging is. My phone goes from 20% to 80% noticeably quicker than with other chargers I've tried, and it never disconnects or stalls. The build quality feels solid, and the design looks great on my nightstand—clean, modern, and minimal." —Akiena KPrice: $13.49+ (originally $25.99; available in two colors — don't forget to clip the 25% off coupon for this price)
A Graco Extend2Fit car seat — the 2.0 version for 35% off, which is a new lowest ever price. It converts from a rear-facing seat to a forward-facing seat (and a highback booster seat!) and has up to 5" of additional rear-facing legroom to keep your tot safe and comfy in the car for years.
Promising review: "Easy to install, great quality, cute design, my daughter loves it, and it is the perfect size. The latch is great; her other car seat dug into her neck, and this one doesn't at all. It is perfect for safety and comfort. All around super happy over this car seat 💯 recommend for anyone needing a new car seat." —Michael CrossPrice: $149.49 (originally $229.99; sale price only available in the 2.0 versions; available in seven colors) — and shop all the Graco deals here
A Waterpik Water Flosser for 50% off (it was 45% off earlier and even cheaper *now*) that can improve gum health and claims to remove up to 99.9% of plaque with good 'ol water pressure, and make it especially easier to maneuver around braces, implants, and other dental work!
Promising review: "So...this Waterpik is amazing. I had 4mm and 5mm periodontal pockets from not flossing and also experienced some bone loss, I also had to get a very uncomfortable deep gum pocket cleaning. I literally hated flossing and would find myself avoiding to floss, even though I needed it very much. My gums were red, swollen, and inflamed because I was in the early stages of periodontal disease. I started using the Waterpik flosser and instantly liked this way of flossing much better! After using it consecutively each night for only five days my gums were noticeably better and felt much better. After two weeks of using the Waterpik flossing, coconut oil pulling, and mouthwash treatment, my gums have done a complete 180 and my mouth and gums are starting to heal properly! Also this flosser can be somewhat loud, but definitely gets the job done. Brought this with my own money and this is an honest testimonial/review. I will be back with an update on what mm my gum pockets will be!" —EbonyPrice: $49.99 (originally $99.99; available in five colors) — and shop all the Waterpik deals here
A stylish electric standing desk for 39% off — just because you're WFH doesn't mean you can't stay active *and* give your home office a designer-worthy upgrade. Now you'll have room for a foldable walking pad!
Promising review: "This is a great desk for working from home. I work 9–10 hour shifts, five days a week, and sitting those long hours started hurting my neck and back. But with this desk, I now have the option to stand, which makes working long hours endurable." —Koshia JohnsonPrice: $109.98+ (originally $179.99+; available in several sizes and colors)
A Chefman Air Fryer for 42% off, which matches its lowest-ever price, because it'll make cooking dinner, heating up leftovers, and trying new recipes so much quicker and easier. This will give your food that delicious fried taste, with little to no oil. Plus, it's pretty compact, so it won't take up too much counter space.
Promising review: "I bought this for use in our RV while spending two months in very hot south Texas. This is the first basket-type air fryer I've owned, and I cooked almost every dinner (for two people) the entire trip in it! It was easy to use and easy to clean." —Greg&DebPrice: $69.93+ (originally $119.99; available with or without the front window) — and shop all the Chefman deals here
A set of extra soft Mellanni microfiber bed sheets in a queen size for up to 22% off that so many reviewers with insomnia, night sweats, and overheating issues swear by, so you might never consider buying another set of sheets again. Reviewers are also obsessed with how well these sheets wash and maintain quality over time. Bonus? These come in so many colors, it's basically *impossible* not to find one to match your room's aesthetic.
Sets come with a flat sheet, fitted sheet, and two pillowcases (with only one pillowcase included in the Twin size). Promising review: "These are the real deal!! I found them from a TikTok and my husband actually said after the first night, 'Let's just replace all of our sheets with these, they're so comfortable!' It's a beautiful blue and white pattern. They wash well and breathe at night — I am always hot but these stayed cool. Definitely buying more!" —Julia MonroePrice: $29.97+ (typically $39.20+; available in sizes twin–California king and 40 colors) — and shop all the Mellanni deals here
A Hatch Restore 3 that's $30 off (the first recorded discount!) — a fan-favorite sunrise alarm clock *and* sound machine so you can kiss that shock-you-awake alarm goodbye and wake up to a gradually brightening light and the delightful sound of your choosing. It has a variety of nature and white noise sounds built in, too, and you can even customize your own bedtime routine.
Promising review: "I love it! I've been contemplating buying a Hatch for a while now but I'm so glad I did. The unwind feature is my favorite because of the sunset light setting and calming sounds (which there a lot to choose from)! I also like how the light gradually brightens 30 minutes before your alarm to slowly wake you up. Set up was very easy! The app is also super simple to use and you can set up different routines! You also have access to different light and audio options for the unwind, sleep, or wake up session. Hatch does offer a paid membership to get access to more audio options but you have plenty to choose with the free version. So far, I'm very happy with my purchase and very much enjoy waking up peacefully compared to my phone alarm! Buy it!" —ItzelPrice: $139.99 (originally $169.99; available in four colors) — and shop all the Hatch deals here
A pair of Beats Solo 4 headphones for 51% off (the lowest price they go for!) for anyone who woke up today and thought, "Gee, I could use some new headphones." These wireless Bluetooth headphones are Apple and Android compatible, have up to 50 hours of battery life, and boast clearer acoustics and a more balanced bass than the previous generation.
Promising review: 'Impressive sound, stylish and sophisticated headphones. I personally like how it's not complete noise cancellation since I like to be aware of the environment around me. So this headphone is amazing for the right reasons. Quality, style, sound, and safety. Not to mention how sleek it is. Finally, headphones that are not bulky or heavy. I appreciate the smooth texture feel and the cushioned headband part. It's also easy to pair with my Samsung Galaxy S24 Ultra. The blue slate color is classy, too! Excellent product!' —Diane Price: $97.99 (originally $199.95; available in four colors) — and shop all the Beats deals here!
The All-in-One Pan from BuzzFeed's Goodful collection for 30% off, because this lightweight yet heavy-duty nonstick pan can be used as everything from a sauté pan and stockpot to a wok, skillet, and braiser.
Promising review: "No need for other pots. This one handles everything, and it is very good-looking. It is also so smooth inside that food just slides out with no sticking and so very easy to clean with just a little bit of soap and soft sponge." —Dale in TucsonPrice: $34.99 (originally $49.99, and shop the rest of Goodful's deals here)
A six-pack of True Classic T-shirts for 22% off — the lowest price these go for! — so you can replace the stretched out (or maybe too tight), holey, faded tees you haven't replaced yet because, for some reason, finding the perfect T-shirt is a near impossible task. Well, have I got a surprise for you! These super soft tagless tees are designed to hug the arms and shoulders while offering enough stretch that you never feel constricted.
Promising review: "I was looking for a shirt that would compliment my new physique, something that's not too tight and will highlight the new found gains (shoulders, biceps and midsection) and this shirt was right for me, especially for a tall person with an athletic build it really compliments my physique and still brought a classic minimalist approach with tapered sleeves and the right amount of breathing room in the mid section and chest area. Pair this with a nice pair of slim chinos with some decent leather footwear, and you'll be good to go. Will def explore more products with this company." —Ramon kalawPrice: $69.99 (originally $89.99; available in men's sizes S–3XL regular and S–3XL tall)
A 230-piece Craftsman tool set for 50% off (which is the *best* price it's ever listed at!) that'll make you look wildly competent, even if you just need to tighten a wobbly chair. It comes in a stackable, locking case with every socket, wrench, and speciality bit you could dream of, plus a low-profile ratchet that fits into the kind of spaces your hand definitely doesn't.
Promising review: "I love the quality and strength of these tools. It has been a major upgrade from what I had before. I love that it doesn't weigh much; I can throw it on the back of the truck and go. It has slip resistance so it won't slide around, and you can lock the drawers so they won't pop out either. The design stores the three different drive sizes, which is super convenient. It's also modular, so you can add it to your tool case, which is very functional in my case." —David Price: $99 (originally $199) — and shop all the Craftsman deals here
The newest version of the Kindle Paperwhite for 22% off (a new lowest price ever) — it has 25% faster page turns (!!), higher contrast ratio, and a glare-free 7-inch display. Plus, all the features of the previous version, like a warm light setting for late-night reading and waterproof rating for worry-free poolside or beach reading.
I've been using my Kindle Paperwhite (a previous generation) before bed for years — and after reading for a while, I turn down the brightness to a low level just slightly dimmer than I'd want — after a page or two, my brain goes "Nope!" and shuts off to sleep. AND it helps me not even start thinking the anxious or negative thoughts that *usually* keep me up at night. I got to upgrade to this new Kindle Paperwhite a few months ago, and the warm light feature is a game-changer. And the page turns and responsiveness of this model are indeed faster — and I can really tell the difference compared to my old Kindle!Price: $124.99 (originally $159.99) — and shop all the Kindle deals here
A BuzzFeed Tasty rapid egg cooker for 20% off that I am warning you right now is going to become your most meaningful relationship. It can make soft-, medium-, *and* hard-boiled eggs in addition to scrambling and making omelets out of them. This gizmo is, like, a thousand potential brunches and meal preps in one.
Promising review: "This may be my favorite purchase of the year. I can't ever seem to time hard-boiled eggs right, even though it should be so easy. And I always would say I'm going to make a bunch, but I never would. Then I got this little beauty. I can make hard-boiled eggs, soft-boiled eggs, medium-boiled eggs, and I can even make the easiest little omelette, and I don't need the stove! This little device makes it so easy for me to start my day off with a healthy, protein-filled breakfast. I love this thing." —Amy LPrice: $11.99 (originally $14.99) — and shop all the Tasty deals here.
Some reusable Nippies nipple covers that are 25% off to solve any wardrobe dilemmas that can't be solved with any of your current bras — or those times you don't feel like wearing a bra at all but also want a little coverage. And fret not, they won't go sliding off even when you're dancing the night away at that outdoor summer wedding in triple-digit temps.
Promising review: "LOVE these covers. They are 100% effective, so much so that I wear them every day. I always wear a bra while out of the house, and these are perfect and so comfortable. I don't even know I have them on. They come in a cute little box that you can store in your lingerie drawer. I've bought several pairs and will continue to replace them periodically. Since I'm not using them as pasties to wear in place of a bra, they last me a lot longer. I also wash them in lukewarm water with a very mild soap and let them air dry. One pair lasts me 6 months this way. It is well worth the price of $25 to know I never have to worry about my nipples showing. I wish I had had these all my life. They are very well made and worth every penny." —Shelley MorrisonBuzzFeed editor Natalie Brown swears by these pasties! Check out her Nippies review to learn more.Price: $19.99 (originally $26.50; available in two sizes and four shades — also available in a lifting style for 24% off!) — and shop all the Nippies deals here
The fan-favorite Chom Chom pet hair roller for 33% off (plus an extra 7% off coupon) if you love your pets but hate how much they shed...on everything. Roll it over your couch, bed, favorite blanket, you name it, and watch it lift the fur away. See, we can own nice things!!
Promising review: "Where has this been all my cat-loving life? Sticky rollers work fine for clothes, but this is the only product that has ever COMPLETELY removed all the cat hair from my bed. I have a long-haired 20-pound tabby and if you run your hands up his back a few times and fling the hair everywhere, it looks like it's snowing — he never stops shedding no matter what I do. After using the ChomChom, I can put on a black dress and roll around on my bed and not get a single hair on me. It's absolutely amazing. Everyone is getting one for Christmas, even if they don't have a pet. I don't care, it's THAT good." —StephanieCheck out our ChomChom pet hair remover review for more deets!Price: $17.43 (originally $24.99); click "redeem" by promo code 7OFFPDCHOM for this price — and shop all the ChomChom deals here
The latest model of Blink outdoor security cameras for 62% off (the cheapest they ever go for, and the first time they've been this price in 2025) offering 1080p HD day and infrared night footage so you can watch over your property right from your phone. The kit is easy to install (even if you're not tech savvy), you can save and send video, and there's two-way talk so you can scream at the squirrels stealing your bird food.
Squirrels need to eat, too, but I get it. These wire-free security cameras come with two-year batteries and a free 30-day Blink trial. The subscription is not necessary, but it offers extra features like video storage and person detection. Promising review: "I've never owned a home camera before so I asked around and did my research…The app alone is AMAZING! The quality of the video is great and you can adjust it how you want as far as motion detection. The night vision...WILD! And the fact that I can talk to my dog and hear him if he barks…I would definitely recommend both indoor and outdoor cameras. THEY ARE AMAZING!!!"—Jomyra MalavePrice: $99.99 (originally $259.99) — and see all Blink deals here
A 4-pack of smart light bulbs for 23% off so you can turn on and off lights and control dimness/brightness from your phone and via voice command — just like the Philips Hue system, but for a lot less. Now you can turn on your lights and make it look like someone's home when you, sadly, have to stay late at the office.
Promising review: "I rent and can't install a motion light outside my door. I don't like leaving my porch light on all the time, just in case it's dark when I come home. This is the perfect alternative. I can set it to come on at dusk and turn it off at a specific time. I turned the brightness down to light just my doorway, so as not to disturb my neighbor. I love that it can be controlled with Alexa, too. Great light!" —KitPrice: $22.99 (originally $29.99; also available individually) — and shop all the Kasa Smart deals here
A ridiculously durable, windproof travel umbrella for 50% off with a LIFETIME warranty, making it the true last umbrella you'll ever buy. This uses fiberglass ribs instead of flimsier aluminum, which helps it keep its shape in 70+ MPH winds, and still manages to be super lightweight and compact for travel.
Check out a TikTok of the Tumella umbrella in action. Promising review: "Why would anyone want to purchase another umbrella with the warranty this one gives? Not like you will need the warranty with this build quality. Almost every umbrella I have owned has five, maybe six, thin metal rods held together with a tiny pin to form the frame. This thing has reinforced ribs, is as light as you can get, looks great, and all at a low price. Yeah, this is all I need." —E. SmokerPrice: $14.98+ (typically $29.99; available in 25 colors and packs of two) — and shop all the Tumella deals here
A rotating shoe rack tower for 37% off to keep your shoes *plus* an additional 10% off coupon (or bags) neatly out of the way and visible, making it super easy to find exactly what you need when finishing off your OOTD. Get that pile of kicks out of your entryway and give them a boutique-worthy display instead.
Promising review: "This is one of the best purchases I've made in the last few months. It was super easy to assemble, and I did it by myself, no tools required. I'm using it to put my shoes on, and it saves a lot of space, and it's so practical cause you can see all of your shoes and have easy access to them. 10/10 on functionality!" —Great pillow!Price: $119.99 (typically $189.98)
An Owlet Dream Sock for 33% off (tied for its lowest price ever, folks) — a tech-lover's dream baby accessory. Keep this around their tiny toes at night to monitor their pulse rate and oxygen levels. If anything falls outside of the normal ranges, an alert will go off on your phone so you can wake up and check on things in an instant!
Promising review: "After using this for almost three months now I absolutely love the Owlet! As a new mom who's been afraid of SIDS as I have a family member whose baby brother passed away from SIDS before all of this technology to prevent it, I was afraid of the possibility and this product has helped me to sleep at night. I had pre-partum and now postpartum depression and one thing I have never worried about every single night is my baby sleeping soundly all throughout the night. I do still check on him but I'm not panicking trying to figure out if my baby is breathing. I love being able to see his sleep cycle and keep up with his movements! To anyone looking for a great gift for a new mom to be able to use for a long time as well as for several children, this product is the one to go with. I feel that in this day and age, this is not a want but a need, especially for parents with anxiety!" —Alice WoodPrice: $199 (originally $299) — and shop all the Owlet deals here
A Puracy's stain remover that's 29% off and powered by enzymes to completely remove the most annoying stains. (We're talking grass, blood, tomato, oil, sweat, and more!) Just spray on, let sit (overnight for the toughest spots), and wash. I will never (ever ever) buy a different stain remover again!
Check out a TikTok of the laundry spray in action. And it's totally biodegradable too. These stain remover is IT. I spilled Thai yellow curry ALL OVER a brand new set of *light blue* Lou & Grey sweats, and this stuff got it out perfectly. I will NEVER not keep this stuff on hand. Just apply, let it sit a while for toucher stains, then simply run as usual in the wash! I just spilled the (fabulous, but VERY staining) NYX lip stain....all over my bathmat. Disaster! And this got it ALL OUT, like the spill never happened!Promising review: "This is absolutely the best stain remover I ever used. I had shirts that looked like they had oil stains on them. I tried other stain removers without luck. When I got Puracy I pre treated the stains then put a little more in and washed. The stains were completely gone. I was able to wear the shirts again!!" —Amazon CustomerPrice: $9.99+ (typically $13.99; available in different sizes) — and shop all the Puracy deals here
A Ulike laser hair removal device for 21% off if you're looking for a more long-term solution for hair removal. Many reviewers notice a reduction in hair growth in as little a 3-4 weeks.
Note: This device is not designed to work on deeper skin tones. It also does not work for red, blonde, white, or gray hair. The set includes glasses that should be worn while operating the device.Promising review: "So far, the hair growth has either slowed down to an incredible amount or completely stopped as of today. I went on a two-week trip mid-March where I couldn't use the device (overseas), and I barely had to shave any of these areas. For reference, before using this, I had to shave every day and would feel the hair growing back/stubble by evening on the same day, as my hair grows super fast. The hair that is growing back is much thinner and less noticeable, and I think with more use, it will almost completely disappear. I am SO happy I decided to try this out, and I think it was completely worth it. I am going to start using it on my legs soon." —SkaandarPrice: $198 (originally $249) — and shop all the Ulike deals here
A large Hulken rolling tote for up to 23% off with plenty of space for whatever you're schlepping: groceries, plants, makeup, luggage, beach supplies, clothing, you name it! Reviewers say it rolls smoothly and saves you not only multiple trips to and from your car to your house but also potential hip, back, and shoulder pain caused by your unfortunate habit of needing to pack half your house when you go out in case you need that one specific thing. (You never end up needing that thing...)
Promising review: "This bag is hands-down the BEST thing I've ever packed for a road trip. I can fit packing cubes for myself and my three kids all in one Hulken — and it still rolls like a dream. The wheels are smooth and effortless, even when fully loaded. It folds down easily when not in use, but when it's open, it holds a shocking amount. Durable, stylish, and functional. I'll never pack for a car trip without it again. Simply the best!" —MamaOfThreeReviewsPrice: $102.41 for the large black Hulken (originally $133; available in a small and medium size and other colors — discounts vary by size and color) — and shop all the Hulken deals here
A wireless, cartridge-free Epson printer for 33% off (matching its lowest-ever price) — yeah, it's weird how printing is still somehow important in the year 2025, but with this high-quality printer (that can also scan, copy, and fax), you won't have to traipse to your local print shop and shell out too-many cents per page for several return labels (sorry none of those dresses looked like they did online).
Promising review: "It holds so much ink without the bother and added expense of frequently replacing cartridges. I will never go back to a cartridge machine. I don't care who makes it! I've used my printer several times so far, and each time it has done a great job by giving me the colors and clarity that I expected." —TayPrice: $199.99 (originally $299.99) — and shop all the Epson deals here
An automatic robot pool vacuum that's $119 off (an all-time low price!) and can clean a variety of pool surfaces — gunite, vinyl, concrete, and fiberglass. It can even climb pool walls to make sure every inch of your pool gets scrubbed! Set the cleaning schedule via your phone so your pool is ready for an impromptu dip.
Promising review: "I'm really happy I upgraded to the Dolphin Nautilus CC Plus with WiFi. Setup was simple, and connecting to the app took just a few minutes. Being able to start or schedule cleanings from my phone is super convenient. It does an awesome job picking up dirt, leaves, and even fine debris. My vinyl pool looks spotless every time it runs. The filters are easy to clean, and I love that there's no need for extra hoses or a booster pump. If you're tired of manual cleaning or dealing with older cleaners, this one is absolutely worth it. It saves so much time and keeps the pool ready to use with hardly any effort." —CarlosPrice: $679.15 (originally $799.99) — and shop all the Dolphin deals here
An inflatable mattress for 20% off if you have family coming to stay with you soon, and it's finally time to invest in a good air mattress that won't have them complaining about their back the entire stay.
And it'll hold up to 650 pounds!Promising review: "Ordered this for a sleepover and it's so easy to inflate, our 8-year-old can do it on her own. It's high enough for an adult to get on and off easily. It is sturdy and comes with a carrying case." —DLBPrice: $79.98 (originally $99.99) — and shop all the Idoo deals here
A Jackery Explorer portable power station for 50% off (that's as low as the price goes) — a camping/RVing essential as it has enough juice to power multiple appliances, including AC units and fridges. We all have different definitions of "roughing it," and yours certainly doesn't mean going without your Keurig.
Promising review: "I have several Jackery products, and this one is my newest. I had a chance to use it camping, where it powered my portable fridge and diesel heater, and it worked really well. I recently used it during a random power outage to keep my home fridge running for four hours (when the power came back on). After nearly four hours, the unit still had 80% power remaining. It should be noted that Jackery changed the charging port design slightly from the last generation of solar generators, and my older solar saga 100W panels would not pair with the unit to charge it. Really happy with the newer tech in the unit and its functionality. For its capabilities, it's not too heavy and packs easily into my vehicle without taking up needed space. Will be purchasing more Jackery equipment in the future." —Jeff M.Price: $399 (originally $799) — and shop all the Jackery deals here
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Forbes
19 hours ago
- Forbes
What Amazon Prime Day Predicts About Upcoming Holiday Shopping Trends
Happy family and their daughter shopping online for Christmas Controversy erupted early on July 8, the first of Amazon Prime Day's four-day sales extravaganza. Momentum Commerce, which manage $7 billion in sales annually on Amazon, reported first day sales were down 41% compared to last year. An Amazon spokesperson fired back, telling Forbes that the report was 'highly inaccurate' and that Momentum, being a third-party, didn't have access to the full dataset. However, the damage was done, thanks to the anchoring bias where the first news is what sticks in people's memory. Amazon's post-Prime Day wrap-up didn't help the situation, since it provided no sales figures or any hint at growth. It claimed recording-breaking sales, but then by expanding from a two-day to a four-day format, Amazon was bound to break records. Questions remained even after Adobe Analytics reported that aggregated four-day e-commerce sales exceeded projections, totaling $24.1 billion in online retail sales on a 30.3% year-over-year increase. Increasingly, analysts look to Prime Day results to help forecast holiday retail performance. The apples-to-oranges comparison complicates an already complicated picture. Amazon Prime Day Debrief Digging into a variety of sources provides a clearer picture of how Amazon performed over Prime Day and where the retail market is headed into the holiday season. Let's start here: Consumers didn't wait until July Prime Day to pick up their shopping pace. For June, retailers posted a 0.6% seasonally adjusted uptick in spending from May and a 3.7% unadjusted increase year-over-year. While Momentum's first day report may have been discredited, it released a final estimate that Amazon Prime Day sales over the four days generated 4.9% total sales growth compared to the combined performance of 2024's two-day Prime Day and the two days immediately following. That fell well under Momentum's prediction of 9.1% growth for Amazon over the four-day event. Momentum also expected that demand would be softer during the first two days and to build on days three and four. Similarweb, which tracks online traffic, found in an apples-to-apples comparison that Amazon web traffic was down. Average daily visits to dropped 15% comparing last year's two-day event (July 16 and 17) to this year's four-days (July 8 to 11). FOMO (fear of missing out) played in Amazon's favor in 2024. And app usage followed a similar downward trajectory. Last year's two-day event averaged 113.9 million visitors per day compared to an average of 104.1 million per day over the four-days, a 9% drop. Nonetheless, Amazon still attracted over 400 million visitors to this year's Prime Day. However, when shoppers showed up to Amazon Prime Day, they came loaded for bear, according to a post-Prime Day survey conducted among 400 consumers by Coresight. Some 48% of consumers reported making a purchase, compared with 38% last year and bettering the 34% who planned to make a purchase, based on a May pre-event survey. There also was a significant increase in the share of 2025 Amazon Prime Day shoppers who reported spending more (43%) compared to 31% last year. Coresight's consumer research also revealed shoppers widely engaged with competing sales events hosted by Walmart and Target. Over one-third of consumers reported they compared offerings across multiple retailers. They also mixed planned with spontaneous impulse buys and were motivated by early access offers and staggered promotional deals. Commenting on the survey results, Coresight's John Mercer, who manages the firm's global research, noted that there was a significant amount of opportunistic shopping behavior this year tied to Prime Day, as consumers sought to maximize value across competing sales events. 'When consumers are cautious about inflation or the macro-environment, as we've seen in previous holiday seasons, they tend to pull forward some spending to spread out costs,' he said. 'We think that is the case this year with consumers having concerns about inflation-driven price rises late in the season.' We'll have to wait until Amazon reports on July 31 to get a better accounting. It's up against a comparative 9% increase to $90 billion in North America net sales in the second quarter last year, excluding AWS. In the first quarter, North America sales advanced 8% to $92.9 billion. Holiday 2025 Early Outlook Looking ahead to the holiday shopping season, Mercer and the Coresight team see positive momentum, despite widespread consumer concern about tariffs increasing prices as the year advances. Coresight provided three possible scenarios for fourth-quarter retail performance. The most likely is retail growth in the 2.5% to 3% range, what it calls the central scenario. Interestingly, Coresight's machine-learning model forecasts a 3.5% year-over-year increase, the upside scenario. However, the analyst team considers the more moderate growth forecast to be more 'reasonable,' with a 45% overall probability versus a 30% probability for the upside scenario. Coresight also figures there is a 25% probability that retail sales will decline by 2.5% or more in the fourth quarter, should the economy take a turn for the worse with increased layoffs and rising prices causing consumer sentiment to deteriorate. 'This would accelerate deal-seeking consumer behaviors and could ultimately contribute to stagflation (slow economic growth and persistently high inflation) or a recession (two consecutive quarters of negative GDP growth),' Coresight warned. Another confounding factor that might mitigate retail growth in the fourth quarter is what Mercer described as the 'lumpy' supply chain. Retailers picked up imports before April's 'Liberation Day' tariff announcement, followed by a slump and another surge after the worse of the tariffs were postponed to August 1. 'It makes it hard to match demand with supply,' he said. 'So if we get to the holiday season and there is relatively solid consumer demand, the supply may not be there to match it. We could see a replay of holiday 2021, when consumers saw bare shelves and struggled to get some products. 'Markdowns were far fewer then and more was sold at full price. So counterintuitively, we could end up seeing less discounting this holiday if the lumpy supply chain doesn't match up to consumer demand,' he said. Don't Count The American Consumer Out Despite the doomsday headlines surrounding tariff uncertainty, retail sales have climbed 3.6% through the first half of 2025 to total $4.2 trillion. While inflation inched up in June to 2.7% from 2.4% in May, it's still below the first-half 2024 average of 3.3%. By contrast, inflation has averaged 2.6% from January to June 2025. Notably, January to June 2024 retail sales rose 2.6% over 2023 – lagging behind inflation. That's not the case in 2025, where retail growth has outpaced rising prices, underscoring consumer momentum and resilience. 'Consumers continue to spend in the face of uncertainty and shrugging off tariff concerns, with U.S. retail sales showing relative stability compared to last month and outpacing inflation compared to a year ago,' said Katie Thomas, Kearney Consumer Institute. While many observers expect retail sales to slow as the year progresses after the full force of tariffs hit, American consumer resilience could defy expectations and keep retail going strong, making Coresight's upside 3.5% fourth-quarter growth scenario a distinct possibility. See Also:


Tom's Guide
2 days ago
- Tom's Guide
Huge Amazon sale is live from £7 — 31 deals I'd shop this week on apparel, TVs, Apple, Lego, Shark, Ninja and more
We're just off the back of Amazon Prime Day, but there's no shortage of great deals at Amazon this week. I've found a bunch of discounts that are Prime Day worthy, even after the event! For starters, our new choice for the best TV on the market is on sale for £200 off. That's the LG 55-inch C5 4K OLED TV on sale for £1,699 at Amazon. Its gorgeous picture quality and new anti-glare display earned it the top spot on our list! If you want to refresh your wardrobe, you can currently shop Adidas deals from £12 at Amazon. Or, Amazon has a ton of Lego deals starting from £9. Keep scrolling to see all my favorite Amazon deals this week. For more savings, check out our Amazon promo codes. Okay, it's not a deal, but Amazon has the Nintendo Switch 2 in stock for £395 right now. You can also purchase the Switch 2 Mario Kart World bundle for £429. There's no telling how much stock they have, so act fast! Nintendo Switch 2 Mario Kart World bundle: £429 @ Amazon Lego sale: deals from £9 @ AmazonAmazon has a great sale running on Lego sets. Prices start from £9 on themed and licensed sets, including Star Wars, Botanicals and more. Get them while you can! Adidas sale: deals from £12 @ AmazonFrom t-shirts to sneakers, Amazon is offering a wide variety of Adidas deals on men's, women's and children's apparel. After discount, deals start as low as £12. It's one of the biggest Adidas deals we've seen this year. Stanley sale: up to 24% off @ AmazonStanley sales don't come around often enough. That's why now is the perfect opportunity to save big on some of the most popular drinkware around! Ninja appliances: deals from £22 @ AmazonRight now, Amazon is offering up to 30% off select Ninja appliances. The sale includes air fryers, blenders, grills and more. It's since been replaced by another model, but the Iniu 10000mAh Portable Charger is a previous winner on our list of the best power banks. Combining its compact size, 10,000 mAh battery capacity, and two USB-A ports, it's the affordable portable charger for anyone that needs on-the-go power. Anker may be best known for power banks and accessories, but the company's earbuds are great too — and you can save on these which include 22 EQ presets and a tight in-ear fit. Switch games sale: deals from £19 @ AmazonAmazon is offering big discounts on Switch games. As part of this week's sale, you can find popular titles on sale from £19. The sale includes Just Dance 2025, Sonic Superstars and more. TV sale: deals from £88 @ AmazonAmazon has smart TVs on sale for as low as £88. Keep in mind, the cheap TVs tend to be smaller, 1080p models (which are more suitable for a children's room or guest room). However, the sale also includes larger sets. These are among the cheapest TVs we've seen. Note that Currys and Argos are holding similar check: from £89 @ Currys | from £99 @ Argos In our DJI Mini 3 review, we gave this drone four stars for its ability to shoot vertical video for less, extremely long flight time (38 minutes), ease of flying and its light and agile body. It weighs just 8.78oz (249g) — making it the perfect gift for your friends and family, or yourself! TV sale: deals from £88 @ AmazonAmazon has smart TVs on sale for as low as £88. Keep in mind, the cheap TVs tend to be smaller, 1080p models (which are more suitable for a children's room or guest room). However, the sale also includes larger sets. These are among the cheapest TVs we've seen. Note that Currys and Argos are holding similar check: from £89 @ Currys | from £99 @ Argos The Hisense U8N Mini-LED 4K TV is one of the brightest TVs we've seen yet, hitting an incredible 3,469 nits in our tests. It also delivered excellent results for colour accuracy and contrast. For gamers, it offers two HDMI 2.1 ports for 4K/144Hz gameplay and Dolby Vision Gaming support. It's our top choice for the best TV in check: £1,099 @ Currys Part of LG's 2025 TV lineup, the LG C5 OLED is here as the value pick of the year. Offering a slew of features, like a range of HDR certifications and gaming specs for the PS5 Pro crowd, the C5 proves a major improvement over its predecessor. We called it "nearly flawless" and gave it a 5-star rating in our LG C5 OLED TV review. Our Samsung S95F OLED TV review said this is the top Samsung OLED in 2025, offering 165Hz refresh rate on one of Samsung's best upscaling processers. It also has Tizen OS, which is built with tons of free channels not to mention several cloud gaming services, and a full Gaming Hub for all your settings in one place. The S95F also has tons of AI baked into it, like an AI Sound Pro that boosts audio dramatically. Adidas sale: deals from £10 @ AmazonFrom t-shirts to sneakers, Amazon is offering a wide variety of Adidas deals on men's, women's and children's apparel. After discount, deals start as low as £10. Crocs sale: deals from £20 @ AmazonIt's officially Crocs season! From clogs to sandals, Amazon is discounting a wide range of Crocs shoes that are perfect for the warmer weather months. We're seeing markdowns of up to 50% off stylish and functional Crocs for the entire family. Skechers shoes/apparel: from £17 @ AmazonAmazon is having a massive Skechers sale. It includes sneakers and apparel for men, women, and children on sale from £17. The 2025 iPad features a larger 11-inch (2360 x 1640) screen, A16 CPU, 12MP rear/front cameras, USB-C connectivity, and Magic Keyboard Folio support. The base model features 128GB of storage, which double the capacity of its predecessor. It's available in 128GB, 256GB and 512GB capacities. For an entry-level gaming laptop that's now £400 off, this HP Victus 15 is worth checking out. It's specs are behind the times, but for simple multiplayer or single-player titles, you can get a lot out of it. It comes with an Intel Core i7-12650H CPU, an RTX 4050, 16GB of RAM and a 512GB SSD. Oh, and a 15-inch FHD (1920 x 1080) display with a 144Hz refresh rate. This MacBook Air is powered by Apple's M4 chipset. It upgrades the camera from 1080p to 12MP with Center Stage support. The M4 chipset also supports dual external monitors, even when you have the laptop's lid open. It packs a 13.6-inch Liquid Retina display (2560 x 1664), Apple's M4 CPU w/ 10-core GPU, 16GB of RAM and 256GB SSD. In our MacBook Air M4 review, we said the Editor's Choice laptop is irresistible thanks to its speedy performance, sharper camera, and lower starting price. Anker may be best known for power banks and accessories, but the company's earbuds are great too — and you can save on these which include 22 EQ presets and a tight in-ear fit. The Sennheiser Accentum provide impressive sound quality, noise canceling and battery life for a low price. In our Sennheiser Accentum review, we noted that they last for up to 50 hours of playtime and a 10-minute quick charge nets you 5 hours of use. They're also solidly built and comfortable enough to wear for hours. The Bose QuietComfort Ultra Earbuds are some of the best earbuds on the market in terms of active noise cancelation performance. Their immersive audio technology creates a multi-dimensional soundstage with proprietary digital signal processing software. In our Bose QuietComfort Ultra review, we said that you'd be hard pressed to find a better choice for blocking out the world's sounds. If you're new to electric toothbrushes or after a basic spec, the iO Series 2 toothbrush is a great option. Simple to use, this comes with three cleaning modes — super-sensitive, gentle and daily clean, all operated by a one-touch has an automatic gum pressure sensor and a 2-minute timer to ensure you're brushing right. The Shark SmoothStyle combines a blow dryer brush and heated comb in one tool. It dries, volumizes, and smooths without reaching damaging heat levels. Ideal for styling straight from wet or refreshing second-day hair, it's a smart pick for quick, frizz-free results with less heat exposure. The Perfect Temperature Kettle from Ninja will boil you up a cup in just under 50 seconds, as well as having the 1.7l capacity to boil up to 7 cups at a time. You can even boil the kettle and leave it for 30 minutes while it holds the temperature you want. This Shark model is a powerful cordless vacuum with HEPA filter and 30% lighter than other models. As our choice for the best vacuum cleaner, the Shark Clean & Empty Cordless Vacuum scored high for powerful pickup across different size debris, and handy swivel steering to get into awkward spots. Its self-cleaning brush roll can quickly deep clean carpets and hardwood. And it comes with a handy self-emptying and charging base. The S1 Pro is a ductless air conditioner that also acts as a personal fan and even a dehumidifier. One reviewer calls it a "game changer", praising the fact that it doesn't require ducting hoses or window adapters. The S1 Pro oscillates, distributing cool air evenly around your room, and it features a low-noise dual centrifugal fanning system that's discrete enough to have it running through the night. Give cooling comfort to your eyes to reduce strain, stress and dryness due to the summer heat. Made from gel beads, this eye mask can simply be popped into the fridge and then placed for 20 minutes on your eyes at a time for a relaxed soothing sensation, which will help you drift off faster. The soft fabric will prevent any skin irritation while the elastic straps will keep it securely on your face. Crafted from a plush down-alternative fill, the Adam pillow has a medium-firm support which will suit most sleeping styles. It comes in a quilted cotton and polyester outer cover filled with 3-D hallowfiber for enhanced comfort and cushioning. The brand also state that it's designed to promote airflow and be breathable, but it's unlikely to be as effective as an actively cooling pillow like the Simba Hybrid. The Simba Hybrid Pillow stands out in the market with its plush yet supportive fill, made with recycled polyester fibres and a contouring inner core layer filled with Nanocubes: soft CertiPUR foam cubes. Hot sleepers will love the Stratos cool-to-touch soft cover which means "no more flipping to find the cool side of the pillow". It also features an open mesh design on the sides to promote better airflow.
Yahoo
4 days ago
- Yahoo
Microsoft orders more Xbox layoffs, boss Phil Spencer tells staff "our platform, hardware, and game roadmap have never looked stronger" but the fourth big round of layoffs in 18 months is coming anyway
When you buy through links on our articles, Future and its syndication partners may earn a commission. Microsoft has begun a new round of mass layoffs, impacting its gaming division despite Xbox boss Phil Spencer saying that the company's "platform, hardware, and game roadmap have never looked stronger." Whispers of upcoming job cuts were reported by Bloomberg last week, which now writes that employees are being informed today of the plans. Candy Crush developer King is cutting around 200 jobs, affecting roughly 10% of its staff, according to the site's sources. The exact number of layoffs across other offices, such as in the US and the rest of Europe, isn't currently clear. In a statement provided to GamesRadar+ on July 2, a Microsoft spokesperson says: "We continue to implement organizational and workforce changes that are necessary to position the company and teams for success in a dynamic marketplace." While no specifics were provided confirming the number of Microsoft Gaming employees affected by the layoffs, it's stated that roughly 4% of Microsoft's total workforce has been impacted. As of last year, it was estimated that Microsoft employs roughly 228,000 people. Bloomberg also shares an email that was sent to staff by Microsoft Gaming CEO Phil Spencer (posted in full by The Verge), who acknowledges that "these changes come at a time when we have more players, games, and gaming hours than ever before. Our platform, hardware, and game roadmap have never looked stronger." However, he adds that "the success we're seeing currently is based on tough decisions we've made previously," and insists that "we must make choices now for continued success in future years, and a key part of that strategy is the discipline to prioritize the strongest opportunities. "We will protect what is thriving and concentrate effort on areas with the greatest potential, while delivering on the expectations the company has for our business," Spencer continues. "This focused approach means we can deliver exceptional games and experiences for players for generations to come." Spencer adds that "we would not be where we are today without the time, energy, and creativity of those whose roles are impacted," and says those affected are "encouraged to explore open positions across Microsoft Gaming, where their applications will be given priority review." However, as Bloomberg points out, the situation feels particularly dire, given that this is the fourth round of layoffs since January 2024, when almost 2,000 people lost their jobs. After that, there was the closure of studios, including Arkane Austin and Tango Gameworks (the latter of which was later revived by Krafton), followed by the layoff of another 650 people a few months later. The full situation still appears to be unfolding, with more details emerging gradually, as it's also been reported that Everwild, an action-adventure from Rare, has been canceled amidst the layoffs. This article has been updated to include a statement from a Microsoft spokesperson. Solve the daily Crossword