Tata Tech leans on SDV on auto cos' code push
Tata Technologies
is increasing its focus on software-defined vehicle (SDV) solutions as global automakers shift research and development (R&D) priorities from mechanical components to software and electronics to drive in-car innovation, a top executive said.
While the car industry growth is only about 3-4 per cent per year globally, the SDV segment is expanding almost 25-30 per cent, Nachiket Paranjpe, president and head of sales for Global Automotive Business at the company, told ET. He also spoke about the high demand for SDV engineers. 'There's strong global demand for talent skilled in SDV-related technologies, especially in C++, Python, Linux, and other key platforms,' Paranjpe said. Tata Technologies has built an SDV workforce of about 1,000 engineers in India and 1,600 globally.
He also highlighted the focus of automakers on the Indian market. 'With the China story for Western OEMs facing challenges and market shares declining, OEMs are now intensely focusing on India. They recognise India's significant disposable income and a large middle class seeking luxury mobility at specific price points,' Paranjpe said.
This shift is expected to drive innovations that will help reduce prices, making products more accessible and comfortable for the Indian market segment, he added.
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