logo
27 Colorful Bathing Suits You'll Want To Show Off

27 Colorful Bathing Suits You'll Want To Show Off

Buzz Feed10-06-2025
A full-coverage bathing suit that won't leave you feeling frumpy in the slightest — it features a sexy V-neck cut and an open back that'll provide you with the coverage you crave while still letting your skin breathe.
A splurge-worthy Farm Rio suit that's *~one in a melon~* and will be worth every penny when you're getting showered in compliments by the pool.
A swim dress-and-shorts duo that'll make you want to twirl across the beach as if you're Amanda Seyfried giving all she's got singing "Lay All Your Love On Me" in Mamma Mia!
An eye-catching one-piece featuring ruched material and a decorative metal detail that'll make it look like you picked it up from a fancy little boutique you happened to stumble into while on vacation in the French Riviera. But it's less than less than $40 — a win for your closet *and* your wallet.
A too-cute bikini set featuring an athletic top and bottoms to wear while serving up *~lewks~* and an actual volleyball on the beach.
A high-waisted swim skirt with built-in briefs to pair with your fave bikini top so you can happily grab endless drinks and snacks at your all-inclusive resort without worrying about too much of your bare butt touching the bar stool. (Yikes!)
A triangle bikini and swim short set because it's probably about time to replace the swimsuit you've worn *SO* much in the last five years that it's starting to tear.
A tried-and-true one-piece number with a ribbed material that'll make you feel like you're hanging out in your fave activewear while simultaneously looking like a *~snack~*. One reviewer even mentioned swimming laps in it at the gym!
A lovely lil' swim dress for anyone going on a cruise vacation for spring break and is in desperate need of an option that can be worn around the boat *and* on exciting excursions to exotic bodies of water.
A sporty colorblock bikini reviewers are obsessed with thanks to how comfortable and stylish it is — it has cheeky bottoms (hehe, fun!) and a subtle scoop neck that'll make you want to order it in other shades.
A crossover one-piece you can count on to pair nicely with that fantastic oversize sun hat you snagged last summer. Excuse me, are you planning to off to an exclusive stay at The White Lotus? Because you sure will look the part.
A monokini with a mesh cutout so you don't have to worry about accidentally flashing someone — you'll thank me when you're able to swan dive into the pool without a care in the world.
A burkini to ensure you never have to leave your comfort zone — even when lounging by the pool or at the beach.
Chevron swim shorts with a '70s feel to them that'll transform you into Farrah Fawcett the second you slip 'em on— I hope your girlfriends are prepared to recreate the Charlie's Angels pose by the pool.
A retro-inspired high-cut one piece that'll justify a coordinating Instagram grid–worthy photo shoot during your next beach trip — this suit deserves recognition.
A vibrant ribbed bralette bikini set, so fun it's basically BEGGING you to call up your pals and plan a beach day just so you can show it off to the world.
An off-the-shoulder number with a flouncy top you'll want to wear every chance you get — it can easily double as a bodysuit during your next tropical vacay.
A chic bathing suit set featuring a strapless top and high-rise bottoms, you'll happily add to your ever-growing swimwear collection.
High-waisted trendy swim shorts and a coordinating geometric top that'll make you want to toss all of your others into the sea. Bon voyage stretched-out, torn-up swimwear of yesteryear.
A string bikini top and bottoms set featuring a playful lemon print that'll make you feel so cool you won't even notice the hot sun beaming down on you.
An adjustable bikini top made from recycled plastics — it''ll keep you feeling super supported even without a pesky underwire.
A reviewer-beloved halter bathing suit top and bikini short bottoms featuring nearly 4,000 5-star reviews, so you can rest easy clicking *add to cart* without trying it on in person first. The internet will have your back on this one.
A bikini set featuring a one-shoulder top and high-waisted bottoms that won't give off Tarzan vibes (or at least that's what my husband calls every single one-shouldered item I own).
A vibrant Body Glove bikini top you can wear with a variety of bottoms you already own (or the one you just picked up) to add an exciting pop of color to your poolside style.
A bathing suit top with a '60s floral print you can absolutely pair with simple black bottoms. The underwire and adjustable shoulder straps will provide you with all the support you could want during a beach day!
A swim top you can wear in a variety of ways, excellent for switching up your style without breaking the bank.
And a shelf bra one-piece made with eco-processed fabric with SPF 50+ sun protection — show a little skin without the fear of burning it! Win-win.
Orange background

Try Our AI Features

Explore what Daily8 AI can do for you:

Comments

No comments yet...

Related Articles

American Eagle Needs To End Its Sydney Sweeney Campaign
American Eagle Needs To End Its Sydney Sweeney Campaign

Forbes

timean hour ago

  • Forbes

American Eagle Needs To End Its Sydney Sweeney Campaign

Among consumers aged 15 to 25, American Eagle Outfitters makes the most popular jeans. For years the brand's marketing has tapped into just the right tone of what those consumers want and delivered a product with a well-earned reputation for great fit at an opening price point today of $36. Jeans have been the backbone of the brand's relevance and performed consistently. In 2023, the core denim business generated almost $1.6 billion of revenue for the company. Recently, American Eagle created a marketing campaign with the rising starlet Sydney Sweeney (known for her roles on the TV shows Euphoria and The White Lotus). The tag line of the campaign has been 'Sydney Sweeney has great jeans.' The campaign is a play on the word 'genes' and highlights Sweeney's blue eyes and blonde hair. In one ad, Sweeney is quoted saying, "Genes are passed down from parents to offspring, often determining traits like hair color, personality and even eye color," and adding, "My jeans are blue." The campaign has generated backlash from consumers who believe it highlights white privilege and discriminates against minorities and people with different bodies and skin than idealized, white, young people. So Here's The Problem You'd think that all the attention the campaign is getting, even the criticism, would be good for the brand. And for a while, it seemed like it will work as intended. But recent data from indicates that consumers are literally voting with their feet and not in a good way. Store visits to American Eagle stores are now down compared with the prior year. The Road To Hell For its part, American Eagle says the campaign "is and always was about the jeans. Her jeans. Her story. We'll continue to celebrate how everyone wears their AE jeans with confidence, their way. Great jeans look good on everyone.' I believe American Eagle and that the messaging that people are hearing was unintended. I've met senior executives there and they are all uniformly impressive and focused on their business. But good intentions doesn't matter. Consumers decide what they hear and their decision is the only one that counts. It's clearly left-leaning consumers that are objecting to the campaign. And given the ascendancy of the right in our politics right now, avoiding American Eagle is one way consumers can exercise power when they are feeling powerless. Because American Eagle depends on the sale of jeans to young consumers and because younger people are more likely to be left-leaning, American Eagle is especially vulnerable to this kind of consumer reaction. It's possible that other things are causing negative store traffic but given how dramatically it has turned, it seems likely that the campaign is the culprit. The Only Choice Whatever the intentions were originally, the campaign is now counter-messaging to a huge segment of American Eagle's audience and getting involved with issues that are hurting it. And now the numbers are showing it. So the campaign has to end. It will undoubtedly cost money to exit the campaign but it seems unlikely that keeping the campaign is worth having reduced store traffic on the order of 10% year-over-year. American Eagle will undoubtedly create a more anodyne campaign to follow this one. The last thing it needs now is more attention on this campaign. Hopefully it happens as soon as possible. Market positions like American Eagle Outfitters has with young consumers are almost impossible to create at this scale. Preserving that position is key and quick action needs to be taken.

‘The White Lotus' Fashion Designer Be Inthavong to Talk at Seriesly Berlin
‘The White Lotus' Fashion Designer Be Inthavong to Talk at Seriesly Berlin

Yahoo

time18 hours ago

  • Yahoo

‘The White Lotus' Fashion Designer Be Inthavong to Talk at Seriesly Berlin

The second edition of Seriesly Berlin, an event that focuses on series, running Sept. 15 to 18, will feature an appearance by the fashion designer behind the costumes of the latest season of 'The White Lotus.' Laos-born designer Be Inthavong, creative director at Jim Thompson, will speak as part of the panel 'Dressed to Impress: Fashion as a Narrative Force.' Inthavong's collaboration with the art department of the third season of 'The White Lotus' — filmed in Thailand — saw his elegant kaftans and signature textiles become integral to the show's visual language. More from Variety Sam Nivola Breaks Out: 'The White Lotus' Favorite on Getting 'Lost' in Character, Why Hollywood Must 'Create New Stars' and Getting 'Cut Out' of 'Maestro' Jason Isaacs Says 'White Lotus' Equal Pay Earned Each Actor $40,000 an Episode: 'Do I Mind That I Wasn't Paid More Than' Younger Co-Stars? 'I Never Work for Money' Sam Rockwell on Choosing His 'White Lotus' Leopard Underwear and Why 'Sinners' Made Him Believe Hollywood Will Survive The panel explores how designers and fashion brands use series as creative platforms, how product placement evolves into cultural currency, and how series makers can benefit from stylish, story-driven collaborations in an era where series set trends in fashion, interiors and lifestyle culture. The panel 'Storytelling 2030: Who Pays, Who Plays? Power, Platform, and the Price of Creativity in a Changing World' examines how the greenlight process now hinges not only on great storytelling but also strategic partnerships and navigating an evolving financing landscape. The panel features Benjamina Mirnik-Voges, VP original production, the Walt Disney Company Germany, and Sabine de Mardt, president of Gaumont Germany. In 'Nordic-German Co-Producing,' in partnership with Göteborg Film Festival, key creatives and decision-makers from both regions discuss opportunities and challenges in Nordic-German collaborations. Speakers include Miira Paasilinna, COO of Anagram Group and managing director of Anagram Sweden, who brings vast experience producing and selling international productions, like Disney+'s first Nordic original 'To Cook a Bear' and Season 3 of SVT's 'Thin Blue Line.' The panel 'Beyond the Usual Suspects: Reinventing Co-Productions' will tackle examples of co-productions between atypical territories, that signify a creative response to a demanding market, but also a response to a global audience's wish to see more cross-cultural narrative. Additionally, a case study about the show 'Drops of God,' presented by its co-producer and serial storytelling mentor Klaus Zimmermann, will spotlight the trilingual (English, French, Japanese) co-production between Apple, Hulu and TV France, winner of the 2024 International Emmy Award. Rahul Patel, principal analyst, Ampere Analysis, will provide data support in mapping out the market reality and opportunities for co-pros in 2025. In 'Stories for Tomorrow: How Collaborative Palestinian and Israeli Writing Transforms Television,' in partnership with the Albi Fund, Palestinian and Jewish creators from the fund's Shared Society on the Small Screen program show how collaborative storytelling can reshape how identities are portrayed and understood. They explore how art can challenge assumptions, foster empathy, and inspire change. Actor-director Yousef Sweid ('The Goat,' 'Between the River and the Sea,' 'Unorthodox,' 'The Spy'), 'Non-Issue' co-creators Nayef Hammoud and Gal Rosenbluth, program director Keren Michael, and Albi founder Libby Lenkinski share how their partnerships imagine futures 'built on complexity, curiosity and connection.' 'What the Heck Is a Queer Show?! Queerness in Mainstream TV,' in partnership with Queer Media Society, tackles ongoing challenges in queer representation on television. Speakers include Stijn Van Kerkhoven, creator and director of 'Oh, Otto!' In partnership with Fantasy Filmfest, the panel 'Building Fear That Stays With You: How Horror Works in Episodes' features Turkish director, producer and writer Can Evrenol ('Baskin,' 'Housewife,' 'Çiplak') and German director and writer Till Kleinert ('Der Samurai,' 'Hausen'), discussing how long-term dread, tension-building and mythologies unfold in serialized storytelling, enabling deeper character arcs and emotional horror. This year's workshop series ranges from producer-focused sessions – such as 'Germany 2026: Film & Series Funding – Turning New Rules Into Opportunities,' offering hands-on insights into the latest developments in German funding from experts at the German Producers Alliance (Produktionsallianz) and PROG Producers of Germany – to writer-centric topics like 'Development Hell' by screenwriter and creative producer Elena Lyubarskaya ('Pauline,' upcoming 'The City of Blood'), which tackles a common dilemma for many scriptwriters: why projects get stuck in endless rewrites and how to break free. Seriesly Berlin also includes the German premieres of several international series. Highlights include the Belgian queer drama 'Oh, Otto!,' the Colombian coming-of-age thriller 'Eve's Rib,' about young people discovering their sexuality while hunted by a serial killer, the German series 'House of Bellevue,' set in Berlin's dazzling ballroom scene, the Kazakh series 'Kazakh Scary Tales,' about an investigator being confronted with a supernatural case, and the Canadian documentary series 'Sanajiit (Inuit Makers),' immersing viewers in Inuit culture. 'With this year's program, we remain true to our mission of creating spaces for stories and themes that often have no place on other stages. We want to bring forward voices and topics that are usually left unspoken. Seriesly Berlin aims to show the unexpected, to spark conversations, and to push the boundaries of storytelling,' festival director Dennis Ruh said. Best of Variety New Movies Out Now in Theaters: What to See This Week What's Coming to Disney+ in August 2025 What's Coming to Netflix in August 2025

American Eagle Scores Big Win Amid Sydney Sweeney Ad Backlash
American Eagle Scores Big Win Amid Sydney Sweeney Ad Backlash

Newsweek

time2 days ago

  • Newsweek

American Eagle Scores Big Win Amid Sydney Sweeney Ad Backlash

Based on facts, either observed and verified firsthand by the reporter, or reported and verified from knowledgeable sources. Newsweek AI is in beta. Translations may contain inaccuracies—please refer to the original content. American Eagle's Instagram followers have skyrocketed following its ad campaign with actress Sydney Sweeney. Newsweek reached out to an American Eagle spokesperson via email for comment. Why It Matters American Eagle sparked a firestorm online late last month when the clothing company released a commercial featuring Sweeney, an actress known for her roles on Euphoria and The White Lotus. "Genes are passed down from parents to offspring, often determining traits like hair color, personality and even eye color," she says in the denim ad. "My jeans are blue." In response to the line, critics argued the wordplay with "genes" had "white supremacy" undertones. Others pushed back against the claims, however, saying that it was just clever marketing. On August 1, American Eagle defended their campaign in a statement posted to social media: "'Sydney Sweeney Has Great Jeans' is and always was about the jeans. Her jeans. Her story. We'll continue to celebrate how everyone wears their AE jeans with confidence, their way. Great jeans look good on everyone." A digital advertising display featuring Sydney Sweeney is seen outside an American Eagle store in Times Square in New York City on August 4, 2025. A digital advertising display featuring Sydney Sweeney is seen outside an American Eagle store in Times Square in New York City on August 4, 2025. TIMOTHY A. CLARY/AFP via Getty Images What To Know Following Sweeney's July 23 commercial, American Eagle has seen a significant surge in social media engagement. According to the analytics website Social Blade, the brand has picked up more than 142,700 followers on Instagram in the last 30 days, most of which were in the days and weeks after the ad was released. On August 1, the same day American Eagle released a statement, it racked up 18,300 followers. The next day, it garnered an additional 25,969 followers, and on August 3, 15,492 people clicked the follow button. In comparison, the company lost 157 followers on July 13 and lost 152 followers on July 14. At the time of publication, American Eagle has 3.8 million Instagram followers. The news comes amid American Eagle's stock boost after President Donald Trump complimented the brand. Upon learning Sweeney is a registered Republican in Florida, he told reporters: "I love her ad!" In a separate message posted to Truth Social, he said Sweeney "has the 'HOTTEST' ad out there" and "the jeans are 'flying off the shelves.'" On Tuesday, The New York Times reported that American Eagle's stock rose by more than 23 percent after Trump's comments. What People Are Saying Sweeney's brother, Trent Sweeney, posted a certificate of his promotion to staff sergeant in the U.S. Air Force on Instagram and said: "It's them good jeans." Robin Landa, an advertising expert and professor at Michael Graves College at Kean University, previously told Newsweek: "The campaign's pun isn't just tone-deaf—it's historically loaded." Political commentator Megyn Kelly said on her show: "We're sick and f****** tired of the nonsense, where you are not allowed to ever celebrate someone who is white and blonde and blue-eyed. That we have to walk into a room apologetic for those things, or have for the past five years. In a way, this ad is the final declaration that we're done doing that s***. It doesn't mean we're better, but you know what? We're no worse than any other race or any other hair color or eye color." What Happens Next Sweeney's new film Americana, which also stars Paul Walter Hauser, Halsey, Simon Rex, Eric Dane and more, hits theaters on Friday, August 15.

DOWNLOAD THE APP

Get Started Now: Download the App

Ready to dive into a world of global content with local flavor? Download Daily8 app today from your preferred app store and start exploring.
app-storeplay-store