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AT&T CEO laid out a new vision for the company's culture. Business Insider broke down the aftermath.

AT&T CEO laid out a new vision for the company's culture. Business Insider broke down the aftermath.

Welcome back to our Sunday edition, where we round up some of our top stories and take you inside our newsroom. Since getting laid off nearly two years ago, a former Accenture manager has struggled to land a job. He told Business Insider that recruiters say he's "expensive."
On the agenda today:
Chipotle's fortunes soared under a fast-food CEO. Employees say they paid the price.
A newsletter founder claimed she had over 1 million subscribers. Internal docs are more complicated.
America is on the verge of adopting the worst part of Europe's real estate market.
Microsoft is mulling a stricter RTO policy.
But first: It's a seismic culture shift.
If this was forwarded to you, sign up here. Download Business Insider's app here.
This week's dispatch
We got the memo
I was reading around on our site when I saw a scoop pop up. AT&T CEO John Stankey wrote a memo — a long memo — about management and culture and his expectations for employees at the telecom company. (Hats off to reporters Dominick Reuter and Katherine Li.)
It was riveting. If you are Musk-esque about working, it would have felt inspiring. If you aren't, it might have felt depressing. Either way, it was nothing if not provocative, and a must-read about the changing workplace — one of the most important topics we cover at Business Insider.
After we broke the news, we dug deep for you. We quickly wrote a piece summarizing the main takeaways. Then, we gave guidance on succeeding in a workplace more focused on performance than loyalty and tenure — as Stankey described the culture shift underway.
We next talked with Wall Street analysts about how investors were reacting to Stankey's leadership. (The numbers suggest quite well!) And so far, we received over 1,000 reactions from our readers, most of whom thought the CEO's memo wasn't an effective message. (Feel free to share your thoughts in the form at the end of this story.)
Finally, our chief correspondent Aki Ito chimed in. Last year, Ito wrote about the end of loyalty in the workplace — the demise of the unwritten contract that solid work would reliably be rewarded. When she saw Stankey's memo explicitly discarding that, she thought: He's saying it out loud. She offered her take in response to Stankey — and she didn't hold back.
This kind of varied, engaged, in-depth — and exclusive — coverage of workplace shifts and how to navigate them is why we are here for you at Business Insider. Let us know what you think at eic@businessinsider.com.
Burrito bowl blues
Current and former Chipotle employees told BI the fast-food restaurant used to be a special place to work. It offered a stellar working experience where employees were well-trained and valued.
Those qualities, they say, have precipitously declined. In recent years, Chipotle has become a Wall Street darling, with its annual revenue surging to $11.3 billion in 2024. At the same time, it's also become a "Wall of Shame" employer.
Inside Chipotle's transformation.
A $200 million email empire's shaky subscriber math
Daniella Pierson's newsletter empire, The Newsette Media Group, landed her podcasts, speaking gigs, and a spot on Forbes 30 Under 30. She said she had over 1 million subscribers, but her own records tell a different story.
A spokesperson for Pierson confirmed the newsletter goes to about 500,000 subscribers each day — less than half the 1.3 million subscribers claimed in a 2025 pitch deck. A BI investigation uncovered questions about what Pierson has told the public and advertisers about her business when compared to what internal documents show.
Do her subscription numbers add up?
A nightmare scenario
Owning a home in Italy may sound like a dream, until the process of finding one turns into a nightmare. Europe's Zillow equivalents only offer partial views of the housing market, and brokers there are known to gatekeep their best listings.
In worst-case scenarios, the same house may be listed separately by several agents, each asking for a different price. Thanks to the current Compass-Zillow feud, the US housing market could be heading down a similar path.
Adieu, house hunting!
Another RTO order looms
Microsoft has had a flexible work policy since 2020, allowing employees to work remotely as much as 50% of the time without approval. That may soon change.
The software giant is considering a three-day return-to-office order, people with knowledge of the plans told BI's Ashley Stewart. The move would bring Microsoft in line with its Big Tech peers.
It could start as soon as January 2026.
This week's quote:
"It's potentially fatal. You absolutely cannot stay mum in situations like this."
— Kevin Donahue, a 30-year veteran of crisis comms, on how Intel should respond to President Donald Trump calling for its CEO to resign.
More of this week's top reads:
I'm 85 and can't find a job. I receive over $5,000 a month, but it's not enough — I feel like I'm on a sinking ship.
Samsung rolls out five‑day RTO tracking tool to curb "coffee badging" for some US semiconductor staff.
One popular dating app is actually " crushing it" right now.
Bank of America juniors will be reassigned — but not fired — if they accept PE jobs.
There's a spending split between Americans, and it's popping up from McDonald's to Uber.
I spent three days at KPMG's $450 million training facility to see if it could actually make corporate retreats cool.
OpenAI offered me a job. Meta reached out just hours after I posted about it.
HBO Max is setting a trap for password sharers.
The BI Today team: Jamie Heller, editor in chief, in New York. Lisa Ryan, executive editor, in New York. Akin Oyedele, deputy editor, in New York. Grace Lett, editor, in New York. Amanda Yen, associate editor, in New York.
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A Hugging Face research scientist is in talks to raise around $40 million for a buzzy robotics startup, sources say
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A Hugging Face research scientist is in talks to raise around $40 million for a buzzy robotics startup, sources say

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Elon Musk's xAI empire is leaning into NSFW content. It's a risky move that could pay off.

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Salad chain sweetgreen is making big changes to its menu to win back customers
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Salad chain sweetgreen is making big changes to its menu to win back customers

Salad chain sweetgreen is making big changes to its menu to win back customers originally appeared on TheStreet. Post-pandemic darling sweetgreen was once touted by its boosters as the "next Chipotle." Nearly four years after its public debut, it's going hungry on Wall Street. The fast casual salad chain — which predominately operates in affluent metros like Los Angeles, New York City, and Chicago — is down more than 82% since its Nov. 2021 debut, with its 300%+ rally coming undone amid slowing sales and a still-unprofitable business. Its 300% rally, which made it a hot commodity among traders last year, was made possible by fantastic growth. The company's same-store revenue rose 9.3% year-over-year in Q2 2024, which was helping to improve the company's losses. However, all its progress has come undone. In the first quarter of 2025, the company downgraded its outlook for the year, blaming the LA Wildfires for its poor performance. For that, its stock sank, but investors gave it a pass. However, as declining reviews among a cropping of nationwide sweetgreen locations showed, it wasn't just the weather driving away affluent urbanites. It might well have been the $17 salads. In Q2 2025, same-store sales fell off a cliff, declining 7.6% year-over-year. As a result, it cut its growth outlook for the year for a second time. Things are going the wrong way for the one-time retail darling. As a result, it's pulling out the stops to stop the business from unfolding. More Bowl for your Buck In response to the steep decline in same-store sales, sweetgreen sent out an email blast to customers on Friday, committing to increase the amount of protein in its bowls and salads, likely a means to win back customers who have shrugged off the brand. A company representative told TheStreet that, "We remain focused on strengthening our value proposition, and have increased our chicken and tofu portioning by 25%." They say that guest satisfaction has increased in response to the larger portions. Some of that approximation has been made possible by the company's Infinite Kitchen robot, which has turned new locations into a high-throughput assembly line for salads and bowls with the help of human workers. However, the macros on sweetgreen's web menu have not been updated to reflect the larger portions of protein, so we'll have to wait and see how this is applied in practice. Independent of improving its perceived value, the company plans to continue pushing its discounted $13 Bowl of the Week, which drops every Monday for its Sweetpass Rewards members. (It's free to sign up.) At the same time, sweetgreen is giving up on process-intensive products like its Ripple Fries, which it referred to as "a fan favorite in 2025." A representative said that the effort would help their various locations "shift kitchen operations to focus on what we do best, and make room for even more newness and innovation." End of the Bowl Market? sweetgreen is hardly alone. While it's down 70% year-to-date, other 'Bowl Market' plays which rallied throughout 2023 and 2024 are coming undone as well. Competitors Chipotle () and Cava Group () are down 30% and 28% year-to-date respectively, a sign that this is by no means an isolated incident. The pullback in these once high-flying consumer giants points to increased reluctance among consumers, even affluent-types, to eat out. To what extent that's a product of an already-diminished economic environment, waning perceptions about 'value' in fast casual chains, or a pushback to higher prices is up to estimation. But at this stage, sweetgreen no longer sees the growth it forecasted going into 2025. Instead, the company now sees same-store sales shrinking by 4-6% in the fiscal year. And despite the chain continuing its expansion, investors might be wary about coming along for the ride, particularly given the drastic turnaround for the brand since the start of the year. Salad chain sweetgreen is making big changes to its menu to win back customers first appeared on TheStreet on Aug 11, 2025 This story was originally reported by TheStreet on Aug 11, 2025, where it first appeared. Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data

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