Jeremy Clarkson launches new version of UK favourite product only available to customers of his pub
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JEREMY Clarkson is to finally offer tomato ketchup to punters at his The Farmer's Dog boozer after a UK firm produced an all-British one.
TV star Jezza, 65, will also flog bottles of the condiment at his Diddly Squat farm as it meets his UK-only ingredients condition.
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Jeremy Clarkson is to finally offer tomato ketchup to punters at his boozer after a UK firm produced an all-British one
An Isle of Wight company took on the challenge after the subject arose on Clarkson's Farm.
It came after thousands of requests for ketchup at Jezza's pub in Burford, Oxon, saw staff put up a sign urging diners not to bother asking for it.
The firm, Condimaniac, uses Isle of Wight tomato passata, apple cider vinegar from Hants, Essex salt and British sugar and onions.
Boss Kier Kemp said: 'Making a 100 per cent British ketchup after Jeremy Clarkson alerted us to the fact there wasn't one was very hard.
"We had to put on our big boy pants.'
The firm made 1,700 bottles for its first order to be sold at the pub's one-stop butcher and bottle shop and at Clarkson's farm in Chipping Norton.
The firm's own supplies of the £7.95 red sauce have sold out.
A source close to Clarkson's pub said: 'Jeremy and the team support the British food and farming industry.
'So he made no apologies for not selling ketchup, no matter how many times staff had to let customers down.
'But the pub's always said that if a British company could do it with all-British ingredients, it would get on the menu.
Clarkson's Farm star Harriet Cowan admits she is 'not making any money from farming' despite show appearance
'Hopefully it'll be a success.'
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